Internet ResearchPub Date : 2024-06-14DOI: 10.1108/intr-05-2023-0363
En-Yi Chou, Cheng-Yu Lin
{"title":"Good for all, good for me: the influences of dedication- and constraint-based switching barriers on user-generated contributions","authors":"En-Yi Chou, Cheng-Yu Lin","doi":"10.1108/intr-05-2023-0363","DOIUrl":"https://doi.org/10.1108/intr-05-2023-0363","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>Prior research on user-generated content (UGC) contributions has primarily focused on self-centered or other-centered motives, paying limited attention to the concept of enlightened self-interest, in which both motives coexist in a single organism. Additionally, the factors influencing enlightened self-interest and their effects in different circumstances are yet to be explored. Drawing on theoretical lenses rooted in the switching barriers perspective and stimulus–organism–response framework, this study posits that dedication-based switching barriers (community–member relationship quality, member–member relationship quality, and content attractiveness) positively relate to enlightened self-interest, whereas constraint-based switching barriers (switching costs) moderate the relationship between dedication-based switching barriers and enlightened self-interest in social media communities (SMCs). Members' enlightened self-interest in turn influences both the creation and co-creation of UGC.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study comprised two quantitative studies: an online survey-based study (Study 1) and an online scenario-based experiment (Study 2). Study 1 surveyed 613 respondents, while Study 2 included 749 participants. Both studies employed structural equation modeling and bootstrapping techniques for analysis.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The findings indicate that dedication-based switching barriers positively affect users' enlightened self-interest, which in turn is positively associated with UGC creation and co-creation. Switching costs moderate the relationship between relationship quality (community–member and member–member) and enlightened self-interest.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study complements the current understanding of how the association between dedication- and constraint-based switching barriers and users' enlightened self-interests influence user-generated contributions.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"40 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-06-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141326834","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-06-13DOI: 10.1108/intr-05-2023-0394
Hua Pang, Yanxinyue Liu
{"title":"How perceived overload leads to WeChat passive usage intention: the mediating roles of social network exhaustion and discontented feeling","authors":"Hua Pang, Yanxinyue Liu","doi":"10.1108/intr-05-2023-0394","DOIUrl":"https://doi.org/10.1108/intr-05-2023-0394","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The principal purposes of the research are to empirically investigate three forms of perceived overload on social media and shed light on their associations with users’ passive usage intention by contemplating the mediating influence of social network exhaustion and discontented feelings.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study employed a cross-sectional methodology to collect statistical data (<em>N</em> = 679) from WeChat users in mainland China. Primitive analysis, confirmatory factor analysis and structural equation modeling were employed to test the corresponding hypotheses.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The findings reveal that three dimensions of perceived overload influence social network exhaustion positively. In addition, communication overload and system feature overload exert positive impacts on the discontented feeling. Furthermore, it is uncovered that social network exhaustion and discontented feeling are related to passive usage intention positively.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>Theoretically, this paper offers a conceptual framework to explicate passive usage intention through elucidating social network exhaustion and the discontented feeling that arises from perceived overload in contemporary social media-mediated environments. Practically, the current research has certain realistic implications for WeChat users and SNS operators.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>Probing what triggers people’s passive usage intention of social media has been an emerging theme in recent years, yet there is a dearth of discourse that delves into the antecedents of WeChat users’ passive usage intention. The results obtained from the study have enhanced the understanding of the adverse consequences associated with the utilization of social media in mainland China.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"130 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-06-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141309070","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-06-07DOI: 10.1108/intr-08-2023-0651
Xiumei Ma, Yongqiang Sun, Xitong Guo, Kee-Hung Lai, Peng Luo
{"title":"Understanding first aid knowledge adoption on social media with an extended information adoption model","authors":"Xiumei Ma, Yongqiang Sun, Xitong Guo, Kee-Hung Lai, Peng Luo","doi":"10.1108/intr-08-2023-0651","DOIUrl":"https://doi.org/10.1108/intr-08-2023-0651","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>Social media provides a convenient way to popularise first aid knowledge amongst the general public. So far, little is known about the factors influencing individuals’ adoption of first aid knowledge on social media. Drawing on the information adoption model (IAM), this study investigates the joint effects of cognitive factors (e.g. perceived information usefulness (PIU)), affective factors (e.g. arousal (AR)) and social factors (e.g. descriptive norms (DN)) on first aid knowledge adoption (KA) and examines their antecedent cues from the perspective of information characteristics.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The data were collected from 375 social media users, and the structural equation model was adopted to analyse the results.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The results indicate that PIU, AR and DN all have positive direct effects on first aid KA. Additionally, the study highlights the positive synergistic effect of AR and PIU. Furthermore, the study suggests that AR is determined by message vividness (MV) and emotional tone (ET), whilst DN are determined by peer endorsement (PEE) and expert endorsement (EXE).</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>Our research is groundbreaking as it delves into the adoption of first aid knowledge through social media, thus pushing the boundaries of existing information adoption literature. Additionally, our study enhances the IAM by incorporating emotional and social elements and provides valuable insights for promoting the spread of first aid knowledge via social media.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"22 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-06-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141287060","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-06-04DOI: 10.1108/intr-01-2023-0029
Ana Alina Tudoran
{"title":"Rethinking privacy in the Internet of Things: a comprehensive review of consumer studies and theories","authors":"Ana Alina Tudoran","doi":"10.1108/intr-01-2023-0029","DOIUrl":"https://doi.org/10.1108/intr-01-2023-0029","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study aims to analyze and synthesize literature on consumer privacy-related behavior and intelligent device-to-device interactions within the Internet of Things (IoT).</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>We conducted a systematic review using Elsevier’s Scopus database, focusing on studies published in English from 2000 to 2023. The review targeted articles within selected social sciences and business disciplines, specifically concerning consumer behavior in IoT contexts.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>We categorized the privacy literature into three thematic clusters: legislation and policy, business implications and consumer behavior. Within the consumer behavior cluster, our analysis indicates a shift from general Internet and e-commerce privacy concerns prior to 2016, toward issues related to advertising and policy between 2017 and 2018, and increasingly toward pronounced concerns in technological systems, particularly IoT, from 2019 onwards. We identify eight distinct areas of privacy concern within IoT and propose a framework that links antecedents and privacy concerns to subsequent attitudes and behaviors. This framework highlights varying patterns of information disclosure and bridges theoretical constructs with empirical research in IoT privacy.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>Originality lies in enhancing the Antecedents-Privacy Concerns-Outcomes (APCO) macro-model by integrating diverse theoretical perspectives on technological and individual-specific antecedents, alongside privacy concerns and beliefs. This comprehensive integration enriches the framework, enabling it to predict and categorize consumer behavior in IoT environments more effectively. The revised model provides a robust tool for understanding privacy-related behavior within the IoT, significantly enriching its theoretical relevance and practical applicability.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"46 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-06-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141235987","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-06-03DOI: 10.1108/intr-01-2023-0057
Xin-Jean Lim, Jun-Hwa Cheah, Jennifer Yee-Shan Chang, Weng Marc Lim, Alastair M. Morrison, Yogesh K. Dwivedi
{"title":"Pay with a smile? Modelling the continuance use intention of facial recognition payment","authors":"Xin-Jean Lim, Jun-Hwa Cheah, Jennifer Yee-Shan Chang, Weng Marc Lim, Alastair M. Morrison, Yogesh K. Dwivedi","doi":"10.1108/intr-01-2023-0057","DOIUrl":"https://doi.org/10.1108/intr-01-2023-0057","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study synthesises the self-determination theory (SDT), expectation-confirmation model (ECM), and protection motivation theory (PMT) to formulate an integrated theoretical framework that elucidates the process of shaping the intention to continue using facial recognition payment (FRP) under the conditional impact of perceived technology security.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Data from 667 Beijing Winter Olympics visitors with FRP experience were collected through an online survey and analysed using variance based-structural equation modelling (VB-SEM).</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>This study reveals that the intention to continue using FRP evolves through three key stages. Initially, in the expectation stage, the multidimensional concept of artificial autonomy (sensing, thought, and action), which is underpinned by self-determination, is pivotal, strongly influencing perceptions of service enhancement and fostering trust in FRP. Subsequently, the confirmation stage underscores the importance of perceived service enhancement and trust as vital drivers in maintaining FRP usage, while also contributing to subjective well-being. Crucially, perceived technology security emerges as a key moderating factor, enhancing positive perceptions and intentions towards FRP, thus influencing its sustained adoption.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study stands out by revealing the nuanced interplay between artificial autonomy and user perceptions, particularly concerning service enhancement, technology security, and trust, as they influence well-being and the continued adoption of FRP. Robustly grounded in the integrated theoretical framework of SDT, ECM, and PMT, the study’s findings are critical for comprehending the core elements and specific drivers that promote sustained FRP use, especially as we consider its potential widespread implementation. Therefore, this study not only advances theoretical understanding but also offers practical guidance for optimising FRP deployment strategies in a rapidly evolving technological landscape.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"99 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141182548","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-05-30DOI: 10.1108/intr-07-2023-0565
Heng Zhang, Hongxiu Li, Chenglong Li, Xinyuan Lu
{"title":"Disentangling user fatigue in WeChat use: the configurational interplay of fear of missing out and overload","authors":"Heng Zhang, Hongxiu Li, Chenglong Li, Xinyuan Lu","doi":"10.1108/intr-07-2023-0565","DOIUrl":"https://doi.org/10.1108/intr-07-2023-0565","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this study is to examine how the interplay of stressor (e.g. fear of missing out, FoMO) and strains (e.g. perceived social overload, communication overload, information overload and system feature overload) in social networking sites (SNS) use can contribute to users’ SNS fatigue from a configurational view.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Data were collected among 363 SNS users in China via an online survey, and fuzzy-set qualitative comparative analysis (fsQCA) was applied in this study to scrutinize the different combinations of FoMO and overload that contribute to the same outcome of SNS fatigue.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Six combinations of casual conditions were identified to underlie SNS fatigue. The results showed that FoMO, perceived information overload and system feature overload are the core conditions that contribute to SNS fatigue when combined with other types of overloads.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>The current work supplements the research findings on SNS fatigue by identifying the configurations contributing to SNS fatigue from the joint effects of stressor (FoMO) and strain (perceived social overload, communication overload, information overload and system feature overload) and by providing explanations for SNS fatigue from the configurational perspective.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"125 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141251628","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-05-27DOI: 10.1108/intr-04-2023-0329
Derrick Ganye, Kane Smith
{"title":"Examining the effects of cognitive load on information systems security policy compliance","authors":"Derrick Ganye, Kane Smith","doi":"10.1108/intr-04-2023-0329","DOIUrl":"https://doi.org/10.1108/intr-04-2023-0329","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>Enforcing employee compliance with information systems security policies (ISSP) is a herculean task for organizations as security breaches due to non-compliance continue to soar. To improve this situation, researchers have employed fear appeals that are based on protection motivation theory (PMT) to induce compliance behavior. However, extant research on fear appeals has yielded mixed findings. To help explain these mixed findings, the authors contend that efficacy formation is a cognitive process that is impacted by the cognitive load exerted by the design of fear appeal messages.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The study draws on cognitive load theory (CLT) to examine the effects of intrinsic cognitive load, extraneous cognitive load and germane cognitive load on stimulating an individual’s efficacy and coping appraisals. The authors designed a survey to collect data from 359 respondents and tested the model using partial least squares.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The analysis showed significant relationships between cognitive load (intrinsic, extraneous, and germane) and fear, maladaptive rewards, response costs, self-efficacy and response efficacy.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This provides support for the assertion that fear appeals impact the cognitive processes of individuals that then in turn can potentially affect the efficacy of fear and coping appraisals. These findings demonstrate the need to further investigate how individual cognition is impacted by fear appeal design and the resulting effects on compliance intention and behavior.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"65 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-05-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141097992","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-05-24DOI: 10.1108/intr-05-2023-0400
Miaomiao Chen, Alton Y.K. Chua, Lu An
{"title":"Archetypes of influential users in social question-answering sites","authors":"Miaomiao Chen, Alton Y.K. Chua, Lu An","doi":"10.1108/intr-05-2023-0400","DOIUrl":"https://doi.org/10.1108/intr-05-2023-0400","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This paper seeks to address the following two research questions. RQ1: What are the influential user archetypes in the social question-answering (SQA) community? RQ2: To what extent does user feedback affect influential users in changing from one archetype to another?</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Based on a sample of 13,840 influential users drawn from the Covid-19 community on Zhihu, the archetypes of influential users were derived from their ongoing participation behavior in the community using the Gaussian mixture model. Additionally, user feedback characteristics such as relevance and volume from 222,965 commenters who contributed 546,344 comments were analyzed using the multinomial logistic regression model to investigate the archetype change of influential users.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Findings suggest that influential users could be clustered into three distinctive archetypes: touch-and-go influential users, proactive influential users and super influential users. Moreover, feedback variables have various impacts on the influential user archetype change, including a shift toward creating higher-quality content and fostering increased interaction, a shift toward generating lower-quality content and decreased interaction but improved speed and having mixed effects due to differences in information processing among these archetypes.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study expands the existing knowledge of influential users and proposes practical approaches to cultivate them further.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"20 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141092123","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-05-24DOI: 10.1108/intr-10-2022-0803
Yuan Sun, Shuyue Fang, Anand Jeyaraj, Mengyi Zhu
{"title":"Mitigating perceived overload of communication visibility: the role of ESM policies","authors":"Yuan Sun, Shuyue Fang, Anand Jeyaraj, Mengyi Zhu","doi":"10.1108/intr-10-2022-0803","DOIUrl":"https://doi.org/10.1108/intr-10-2022-0803","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study aims to explore how communication visibility affects employees’ work engagement from the negative perspective of employees’ perceived overload in the context of enterprise social media (ESM) and the role of ESM policies in the relationship between communication visibility and perceived overload.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study examines how communication visibility (i.e. message transparency and network translucence) affects employees’ perceived overload (i.e. information overload and social overload), which in turn affects employees’ work engagement, and how ESM policies moderate the relationship between communication visibility and perceived overload. Partial least squares (PLS) analysis was conducted on data gathered from 224 ESM users in workplaces.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Communication visibility has significant positive impacts on perceived overload, perceived overload has significant negative impacts on work engagement and ESM policies negatively moderate the relationships between communication visibility and perceived overload, except for the relationship between message transparency and social overload.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>The findings provide new insights for organizational managers to formulate ESM policies to mitigate perceived overload and guidance for ESM developers to improve ESM functions to alleviate perceived overload.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study provides empirical evidence to explain the role of communication visibility and perceived overload in employees’ work engagement, which contributes to the existing literature on the negative impacts of communication visibility.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"1 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141085348","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Internet ResearchPub Date : 2024-05-24DOI: 10.1108/intr-04-2023-0260
Xi Luo, Jun-Hwa Cheah, Xin-Jean Lim, T. Ramayah, Yogesh K. Dwivedi
{"title":"Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory","authors":"Xi Luo, Jun-Hwa Cheah, Xin-Jean Lim, T. Ramayah, Yogesh K. Dwivedi","doi":"10.1108/intr-04-2023-0260","DOIUrl":"https://doi.org/10.1108/intr-04-2023-0260","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The increasing popularity of live-streaming commerce has provided a new opportunity for e-retailers to boost sales. This study integrated signaling theory and social exchange theory to investigate how streamer- and product-centered signals influence customers’ likelihood of making an impulsive purchase in the live-streaming commerce context.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>An online survey was designed and distributed to the target respondents in China using purposive sampling. A total of 735 valid responses were analyzed with partial least square structural equation modeling (PLS-SEM).</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Both streamer-centered signals, i.e. streamer credibility and streamer interaction quality, were discovered to significantly influence product-centered signal, i.e. product information quality. Additionally, streamer interaction quality was found to have a significant impact on streamer credibility. Furthermore, it was observed that customer engagement played a significant mediating role in the relationship between product information quality and impulsive buying tendency. Moreover, the paths between product information quality and customer engagement, as well as the connection between engagement and impulsive buying tendency, were found to be moderated by guanxi orientation.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>Despite the prevalence of impulsive purchases in live-streaming commerce, few studies have empirically investigated the impact of streamer and product signals on influencing customers’ impulsive purchase decisions. Consequently, to the best of our knowledge, this study distinguishes itself by offering empirical insights into how streamers use reciprocating relationship mechanisms to communicate signals that facilitate impulsive purchase decisions.</p><!--/ Abstract__block -->","PeriodicalId":54925,"journal":{"name":"Internet Research","volume":"65 1","pages":""},"PeriodicalIF":5.9,"publicationDate":"2024-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141092192","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}