Journal of Services Marketing最新文献

筛选
英文 中文
In-store augmented reality experiences and its effect on consumer perceptions and behaviour 店内增强现实体验及其对消费者认知和行为的影响
IF 3.8 4区 管理学
Journal of Services Marketing Pub Date : 2024-08-08 DOI: 10.1108/jsm-01-2024-0005
Rekha Attri, Subhadip Roy, S. Choudhary
{"title":"In-store augmented reality experiences and its effect on consumer perceptions and behaviour","authors":"Rekha Attri, Subhadip Roy, S. Choudhary","doi":"10.1108/jsm-01-2024-0005","DOIUrl":"https://doi.org/10.1108/jsm-01-2024-0005","url":null,"abstract":"Purpose\u0000This study aims to explore the impact of augmented reality (AR) technologies on consumer information processing and value perceptions in physical stores. Specifically, it investigates how the vividness, novelty and interactivity of AR shape utilitarian and hedonic value perceptions, and influence consumer purchase and continuance behaviour.\u0000\u0000Design/methodology/approach\u0000The study used the store intercept survey method at 15 retail outlets across four metro cities in India, representing nine prominent retail brands deploying AR technologies. The data collected (n = 650) were subjected to exploratory and confirmatory factor analysis.\u0000\u0000Findings\u0000Major findings confirm a significant effect of vividness, novelty and interactivity on utilitarian and hedonic value perceptions of in-store AR experiences of customers in physical stores. Hedonic value was found to affect continuance intention but not purchase intention, while utilitarian value was found to affect purchase intention but not continuance.\u0000\u0000Research limitations/implications\u0000This study extends the stimulus–organism–response model’s application to AR in physical stores by integrating the impact of vividness, novelty and interaction on both utilitarian and hedonic values and revealing their significance in influencing purchase intentions and continuance.\u0000\u0000Practical implications\u0000Major findings advise retailers to increase AR experience adoption in stores and illustrate the process through which purchase and continuance intentions may be influenced.\u0000\u0000Originality/value\u0000This is one of the few studies that explore the impact of AR on consumer attitudes and intentions in physical stores. In addition, the study explores the effect of AR tools as a process that passes through value perceptions and then affects the consumer.\u0000","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.8,"publicationDate":"2024-08-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141928886","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Enhancing CSR and purchase intent in service recovery: investigating the interplay of prosocial compensation, hedonic and luxury purchases 增强服务回收中的企业社会责任和购买意向:调查亲社会补偿、享乐型购买和奢侈品购买的相互作用
IF 3.9 4区 管理学
Journal of Services Marketing Pub Date : 2024-08-05 DOI: 10.1108/jsm-11-2023-0409
Sarah (Sa’arah) Alhouti, Kristina (Kris) Lindsey Hall, Thomas L. Baker
{"title":"Enhancing CSR and purchase intent in service recovery: investigating the interplay of prosocial compensation, hedonic and luxury purchases","authors":"Sarah (Sa’arah) Alhouti, Kristina (Kris) Lindsey Hall, Thomas L. Baker","doi":"10.1108/jsm-11-2023-0409","DOIUrl":"https://doi.org/10.1108/jsm-11-2023-0409","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>As a company’s corporate social responsibility (CSR) image can protect from the backlash of a service failure, it is important to remind customers of the company’s CSR commitment when a service failure occurs. One novel mechanism for doing so is through a prosocial service recovery. However, explorations of such service recovery strategies are relatively unknown. Thus, this paper aims to examine how recoveries including prosocial elements compare to those only utilizing monetary compensation strategies and to explore boundary conditions for such effects.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This research utilizes an experimental design approach across three studies. Participants were recruited from Amazon’s Mechanical Turk.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>This research demonstrates that a recovery including prosocial (vs only monetary) elements can positively impact purchase intent through the firms’ CSR perceptions. The authors show that the benefits of prosocial compensation are contingent on the motivation for visiting a company (e.g. hedonic vs utilitarian) as well as the degree to which the company is perceived as luxurious.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>The series of studies provides important theoretical contributions to services marketers by advancing the understanding of novel recovery strategies and demonstrating when companies should initiate such strategies. Implications of the findings and directions for future research are explored.</p><!--/ Abstract__block -->","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.9,"publicationDate":"2024-08-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141969843","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
I can’t get satisfaction: examining the moderating role of service brand authenticity in the relationship of imperfect experiences and satisfaction 我无法获得满意:研究服务品牌真实性在不完美体验与满意度关系中的调节作用
IF 3.9 4区 管理学
Journal of Services Marketing Pub Date : 2024-08-02 DOI: 10.1108/jsm-11-2023-0415
Ioanna Anninou, Georgia Stavraki, Arne Floh
{"title":"I can’t get satisfaction: examining the moderating role of service brand authenticity in the relationship of imperfect experiences and satisfaction","authors":"Ioanna Anninou, Georgia Stavraki, Arne Floh","doi":"10.1108/jsm-11-2023-0415","DOIUrl":"https://doi.org/10.1108/jsm-11-2023-0415","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study aims to examine the moderating role of dimensions of brand authenticity (continuity, credibility, integrity and symbolism) in the relationship between evaluations of imperfect experiences and satisfaction within a service experience context. Building on prior research arguing for the subjective evaluation of service experiences as well as for the use of signals during dynamic experiences that build a shield to protect a brand, it assumes that service experiences range across a continuum of experiential perfection/imperfection.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Two Web-based surveys, one pilot (<em>N</em> = 231) and one main (<em>N</em> = 349) have been conducted. The survey methodology was complemented by a (moderated) structural equation modelling approach taken for the data analysis.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The findings indicate that imperfect experiences in a restaurant context have a negative influence on satisfaction. Brand continuity, credibility, integrity and symbolism authenticity weaken the negative relationship between imperfect experiences and satisfaction, but this effect seems to depend on the type of experiential imperfections.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>The current study provides theoretical and preliminary empirical evidence explaining how dynamic interactions with customers can impact subsequent static experiences. The authors found that the strength of the relationship between imperfect experiential elements and satisfaction does not only depend on perceived brand authenticity and does not always weaken when brand authenticity is present.</p><!--/ Abstract__block -->","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.9,"publicationDate":"2024-08-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141882750","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Investigating the role of metaverse influencers’ attributes for the next generation of services 研究元宇宙影响者属性对下一代服务的作用
IF 3.9 4区 管理学
Journal of Services Marketing Pub Date : 2024-07-26 DOI: 10.1108/jsm-09-2023-0320
Aman Kumar, Amit Shankar
{"title":"Investigating the role of metaverse influencers’ attributes for the next generation of services","authors":"Aman Kumar, Amit Shankar","doi":"10.1108/jsm-09-2023-0320","DOIUrl":"https://doi.org/10.1108/jsm-09-2023-0320","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this research is to identify the most important attributes of metaverse influencers and examine their impact on customer engagement and social glue.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Three studies (one qualitative and two quantitative) were conducted to understand the phenomenon better. The qualitative study (Study 1) was conducted to identify the antecedents of the theoretical model, which was tested in Study 2 using the covariance-based structural equation modelling (CB-SEM) technique. Study 3 then divided the respondents based on the metaverse influencer attribute preferences.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Results of Study 1 revealed the six most influential attributes of metaverse influencers: physical attractiveness, social attractiveness, perceived credibility, metaverse-influencer fit, intimacy and attitude homophily. Further, Study 2 validated that attractiveness and perceived credibility enhance engagement. Also, the results revealed that intimacy, perceived credibility and homophily enhance social glue. Moreover, parasocial relationships mediate the association between intimacy, attitude homophily, perceived credibility and (engagement and social glue). The conditional indirect effect of physical attractiveness, social attractiveness and metaverse–influencer fit on (engagement and social glue) via parasocial relationships at different high and low levels of self-discrepancy was significant. Finally, Study 3 used latent class analysis to reveal different clusters of metaverse users.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This research enriches our understanding of metaverse influencers, contributing to the influencer marketing literature. It offers actionable insights for marketers by elucidating key influencer attributes, aiding in enhancing engagement and social glue.</p><!--/ Abstract__block -->","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.9,"publicationDate":"2024-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141779579","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Service-informed marketing reform 以服务为导向的营销改革
IF 3.8 4区 管理学
Journal of Services Marketing Pub Date : 2024-07-09 DOI: 10.1108/jsm-04-2024-0168
C. Grönroos
{"title":"Service-informed marketing reform","authors":"C. Grönroos","doi":"10.1108/jsm-04-2024-0168","DOIUrl":"https://doi.org/10.1108/jsm-04-2024-0168","url":null,"abstract":"\u0000Purpose\u0000This paper aims to develop an alternative perspective on marketing informed by service scholarship to resolve marketing’s challenges as a discipline and practice.\u0000\u0000\u0000Design/methodology/approach\u0000This paper is conceptual and builds on the ongoing debate regarding marketing’s challenges and on service research to develop a new alternative marketing perspective and model, which could contribute to reforming marketing.\u0000\u0000\u0000Findings\u0000An analysis of the current understanding of marketing showed that the discipline’s myopic focus on activities, which disregards what marketing is as a phenomenon, is the primary reason for the prevailing problems and failure to reform marketing. Based on research into service logic (SL), the paper demonstrates that a higher level view of service can be characterized as the provision of help to the users of goods and services to ensure that these goods and services deliver meaningful assistance in their lives and work. This suggests that the ultimate objective for marketing is to make firms meaningful to the users of their goods and services.\u0000\u0000\u0000Research limitations/implications\u0000To the best of the author’s knowledge, since this paper is the first to conceptually develop a perspective on marketing and a corresponding model informed by service scholarship, more conceptual and empirical research is necessary. Developing the new meaningfulness-based perspective and model for marketing brings a new approach to the process of resolving marketing’s current troubled situation.\u0000\u0000\u0000Practical implications\u0000The meaningfulness approach to marketing enables customer-centered marketing strategies to be implemented. Such strategies include both demand-stimulating and demand-satisfying programs.\u0000\u0000\u0000Originality/value\u0000To the best of the author’s knowledge, this paper is the first to examine marketing’s troubled situation from a service research and SL perspective.\u0000","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.8,"publicationDate":"2024-07-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141664093","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Strategising for the circular economy through servitisation 通过服务化制定循环经济战略
IF 3.9 4区 管理学
Journal of Services Marketing Pub Date : 2024-06-28 DOI: 10.1108/jsm-10-2023-0395
Leanne Johnstone
{"title":"Strategising for the circular economy through servitisation","authors":"Leanne Johnstone","doi":"10.1108/jsm-10-2023-0395","DOIUrl":"https://doi.org/10.1108/jsm-10-2023-0395","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>From a firm-centric perspective, this study aims to elaborate on the types of servitisation strategies that can support a firm’s circular ambitions by asking: What is the role of servitisation in narrowing, slowing and/or closing resource loops? And, how are resources and capabilities arranged to provide such strategic circular service offerings?</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Drawing on the experiences of an international manufacturing company from a dynamic capabilities perspective, the study offers an analytical framework that goes inside the firm’s operationalisation of its service offerings to support circularity in terms of the strategic decisions made. This framework is later used to frame the findings.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The study highlights the case-specific feedback loops and capabilities needed to support circular transitions. Various resource and innovation strategies for circularity are combined along customer interfaces and in partnership with upstream actors. Yet, open innovation strategies are conditioned by physical distance to provide circular services in remote areas.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>The main contributions are empirical, analytical, conceptual and practical. The servitisation framework for circularity connects prior servitisation-circularity research and provides an analytical tool for framing future studies. The study also expands the definition of open innovation in that closed innovations for circularity can be achieved through “open” information exchange in knowledge networks, as well as provides advice for similar large manufacturing companies.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study focuses on the strategic choices made by industrial firms for circular service provision and emphasises the environmental benefits from such choices, in addition to the economic and customer benefits covered in extant servitisation research.</p><!--/ Abstract__block -->","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.9,"publicationDate":"2024-06-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141519123","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Editorial: Stop saying “vulnerable consumers/customers”! 社论:不要再说 "弱势消费者/客户 "了!
IF 3.9 4区 管理学
Journal of Services Marketing Pub Date : 2024-06-11 DOI: 10.1108/jsm-04-2024-0190
Rebekah Russell–Bennett, R. Bedggood, Maria M. Raciti
{"title":"Editorial: Stop saying “vulnerable consumers/customers”!","authors":"Rebekah Russell–Bennett, R. Bedggood, Maria M. Raciti","doi":"10.1108/jsm-04-2024-0190","DOIUrl":"https://doi.org/10.1108/jsm-04-2024-0190","url":null,"abstract":"Purpose\u0000The purpose of this editorial is to call out the practice of using identity-first language and labelling consumers and customers, describing them as “vulnerable” and offers practical strategies for person-first language of consumers/customers experiencing vulnerability.\u0000\u0000Design/methodology/approach\u0000The authors use Australian Indigenous and Indigenous women’s standpoint theory to reflect on their own use of terminology in the field of consumer/customer vulnerability and use their personal experiences to offer a series of practical strategies.\u0000\u0000Findings\u0000The authors propose six motivations for the use of person-first language in the field of consumer/customer vulnerability: easy to use, an English language convention, common practice, easy to measure, unintentional ignorance and an “us vs them” mindset.\u0000\u0000Originality/value\u0000To the best of the authors’ knowledge, this paper is the first to call out the practice of using identity-first language in the consumer/customer vulnerability field and offer practical strategies to enable person-first language.\u0000","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.9,"publicationDate":"2024-06-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141356555","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Determinants of disengagement and negative customer engagement behaviour: expectancy disconfirmation and justice perspectives 客户不参与和消极参与行为的决定因素:预期不确认和公正视角
IF 3.9 4区 管理学
Journal of Services Marketing Pub Date : 2024-06-10 DOI: 10.1108/jsm-07-2023-0259
Diem Khac Xuan Do, Jana Lay-Hwa Bowden
{"title":"Determinants of disengagement and negative customer engagement behaviour: expectancy disconfirmation and justice perspectives","authors":"Diem Khac Xuan Do, Jana Lay-Hwa Bowden","doi":"10.1108/jsm-07-2023-0259","DOIUrl":"https://doi.org/10.1108/jsm-07-2023-0259","url":null,"abstract":"Purpose\u0000This study aims to identify the determinants of customer disengagement (CD) and negative customer engagement (NCE) behaviours following service failure.\u0000\u0000Design/methodology/approach\u0000This study distributed a survey on negative service experiences to 404 customers in Vietnam and analysed the data using structural equation modelling.\u0000\u0000Findings\u0000Based on the findings, this paper developed a comprehensive model of the determinants of CD and NCE behaviours. CD manifests as “neglect”, while NCE manifests as vindictive, third-party and online complaints and negative word of mouth. The key drivers of CD and NCE are negative expectancy disconfirmation and perceived injustice, mediated by customer outrage. A novel finding is that self-efficacy and risk-taking traits enhance NCE behaviours. Vietnamese customers tend to adopt less confrontational NCE behaviours.\u0000\u0000Practical implications\u0000The findings provide brand managers with insights into unfavourable customer responses to service failure, including CD and NCE behaviours. Customers in Vietnam were predominantly found to disengage. Fulfilling the firm’s promises and treating customers fairly are paramount for preventing customer outrage, CD and NCE.\u0000\u0000Originality/value\u0000This study identifies the determinants of CD and NCE, namely, disconfirmation of service quality expectations and perceived injustice, in the context of an emerging market.\u0000","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.9,"publicationDate":"2024-06-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141364831","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Exploring the role of the service provider in sharing economy services 探讨服务提供商在共享经济服务中的作用
IF 3.9 4区 管理学
Journal of Services Marketing Pub Date : 2024-05-27 DOI: 10.1108/jsm-05-2023-0171
Saeed Zal, Lin Guo, Chuanyi Tang, Junzhou Zhang
{"title":"Exploring the role of the service provider in sharing economy services","authors":"Saeed Zal, Lin Guo, Chuanyi Tang, Junzhou Zhang","doi":"10.1108/jsm-05-2023-0171","DOIUrl":"https://doi.org/10.1108/jsm-05-2023-0171","url":null,"abstract":"\u0000Purpose\u0000This paper aims to investigate the role of the service provider in determining customer satisfaction in sharing economy services. The authors sought to examine how the intrinsic and extrinsic cues along with their interactions influence customer satisfaction.\u0000\u0000\u0000Design/methodology/approach\u0000This research uses a mixed-methods design to test the hypotheses. Study 1 uses secondary data from Inside Airbnb. Study 2 uses a 2 × 2 × 2 between-subject experimental design.\u0000\u0000\u0000Findings\u0000Both studies support the confirmation bias perspective over the expectancy-confirmation perspective in explaining the interplay among different cues in determining customer satisfaction. In the context of Airbnb, in the absence of a Superhost badge, if hosts adopt a reactive communication style, physical presence has a greater impact on customer satisfaction compared to virtual presence.\u0000\u0000\u0000Originality/value\u0000This study extends the services marketing literature and cue utilization theory by investigating the dynamic interactions among multiple intrinsic and extrinsic service cues. It shed new light on how a combination of these cues may become additive or redundant in determining customer satisfaction. This study contributes to the services marketing literature by addressing the interactive nature of sharing economy services and the neglected role of service providers.\u0000","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.9,"publicationDate":"2024-05-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141098126","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Understanding Muslim frontline employees’ perceived religious discrimination and emotional exhaustion 了解穆斯林一线员工感知到的宗教歧视和情感疲惫
IF 3.9 4区 管理学
Journal of Services Marketing Pub Date : 2024-05-27 DOI: 10.1108/jsm-08-2023-0312
W. Chaouali, M. Haddoud, Mohamed Mousa, A. Elbaz, Narjess Aloui, Fawzi Dekhil
{"title":"Understanding Muslim frontline employees’ perceived religious discrimination and emotional exhaustion","authors":"W. Chaouali, M. Haddoud, Mohamed Mousa, A. Elbaz, Narjess Aloui, Fawzi Dekhil","doi":"10.1108/jsm-08-2023-0312","DOIUrl":"https://doi.org/10.1108/jsm-08-2023-0312","url":null,"abstract":"\u0000Purpose\u0000This study aims to investigate the impact of perceived subtle and overt discrimination on employees’ emotional exhaustion, along with potential mitigating factors such as social support, organizational inclusion and religiosity.\u0000\u0000\u0000Design/methodology/approach\u0000The research is based on a sample of 359 Muslim employees working in US restaurants. The data are analyzed using fuzzy-set Qualitative Comparative Techniques.\u0000\u0000\u0000Findings\u0000The results reveal that high/low emotional exhaustion in tourism and hospitality sector is triggered by multiple combinations of high/low levels of subtle and overt discrimination, family and friends support and religiosity. Such findings hold important implications to both theory and practice.\u0000\u0000\u0000Research limitations/implications\u0000By using fuzzy-set Qualitative Comparative Analysis, this research stands out from studies on discrimination that use conventional statistical methods. It proposes several solutions leading to a single outcome (high/low emotional exhaustion). This new approach contributes to the advancement of theory in this context.\u0000\u0000\u0000Practical implications\u0000This study shows that there is no single best solution for high/low emotional exhaustion. Stated differently, multiple solutions provide several ways for firms to mitigate employees’ emotional exhaustion.\u0000\u0000\u0000Originality/value\u0000Religious discrimination in workplaces is increasing at an alarming rate, particularly in customer facing roles, such as the tourism and hospitality industry. This is having detrimental effects on employees from minority groups, often leading to excessive levels of emotional exhaustion. Nonetheless, the extant literature has somewhat understated the consequences of this issue, creating a void that needs to be fulfilled. This study addresses this gap.\u0000","PeriodicalId":48294,"journal":{"name":"Journal of Services Marketing","volume":null,"pages":null},"PeriodicalIF":3.9,"publicationDate":"2024-05-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141098288","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信