{"title":"Investigation of distinguished approaches towards synergy","authors":"M. Holubčík, Jakub Soviar, V. Lendel","doi":"10.9770/jesi.2023.10.4(18)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(18)","url":null,"abstract":". The investigation of synergy is the initial impetus for achieving effective investments in sustainable organisational solutions. This article focuses on synergy phenomenon; various views across different areas are critically reviewed. The authors investigate two essential areas: synergy and synergistic effects. The main result is the identification of seven sources, or, as the authors call them, generalised approaches to synergies. The paper provides a new contribution to area of management of companies, which cooperate, and competete simultanously. The obtained results may be instrumental for better strategic management of contemporary cooperating organisations.","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47090904","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The application of CSR in marketing communication and its potential impact on customer perceived value","authors":"M. Ruschak, Z. Caha, Milan Talíř, M. Konečný","doi":"10.9770/jesi.2023.10.4(14)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(14)","url":null,"abstract":". The research aims to determine whether companies using CSR in their marketing communication believe this approach has a positive effect on CPV and what forms of communication mix they most often use for this purpose. To achieve this goal, the method of online questionnaire survey was selected for data collection. The methods of correlation and regression analysis and structural equation modelling were used for data processing. Results obtained by interviewing business representatives show that companies often need to realize these are CSR principles to implement CSR activities. The most commonly used CSR communication tools include \"Public relations & publicity\" and \"Internet marketing\"; however, no statistically important correlation between these tools has been confirmed. The research results confirm that companies using CSR for marketing communication are aware of its importance concerning the brand's positive perception; on the other hand, from the perspective of the interviewed companies, no link between CSR, its communication","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46705169","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Project management in the renewable energy sources industry in Poland - identification of conditions and barriers","authors":"M. Igielski","doi":"10.9770/jesi.2023.10.4(9)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(9)","url":null,"abstract":". The article aims to identify the conditions accompanying the project management process in the renewable energy sources (RES) industry. The author will also try to reveal the key barriers and problems associated with this process in the surveyed business entities. In addition to the analysis of the literature, the author chose as another research method a survey in the form of a structured interview with project managers and their employees - the survey was conducted in 2021 in 44 purposively selected enterprises of the SME sector, which are based in Poland and implement this type of project (a total of 254 people took part in the survey). After analysing the literature on the subject and the survey results, keeping in mind its pilot nature, the author listed ten determinants that impact the management of RES projects. According to the author, they significantly affect the project's result and generate the main problems and dysfunctions that project teams encounter","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45855626","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
A. Seňová, Katarína Čulková, M. Taušová, K. Teplická
{"title":"Business companies' financing peculiarities in conditions of Slovakia","authors":"A. Seňová, Katarína Čulková, M. Taušová, K. Teplická","doi":"10.9770/jesi.2023.10.4(4)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(4)","url":null,"abstract":". Growth becomes one of the factors influencing a business's ability to obtain financial sources. Anyway, many SMEs still need help finding out finances for their business. The contribution deals with business financing in Slovakia, intending to find out what financing possibilities are not used and to offer a solution for the problematic financing. The paper aims to answer three research questions in business financing from the view of classical and modern financing, from the perspective of territorial structure and from the standpoint of the business's legal form. To find out the actual situation in business financing in Slovakia (selected as a representative of one of V4 countries having similar development), we used questionnaire research from talking companies from different sectors and legal forms of business. Consequent data was obtained from the official database of financial reports in Slovakia. The questionnaire results are used for cluster analysis with the Ward method. The research, orientated to financial source use, proved that internal sources present the most significant rate of business activities financing. The results suggested how to increase the effectiveness of business financing by considering modern financing forms.","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41965060","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Sustainable and transparent purchasing in the automotive industry","authors":"Sebastian Bunzendahl, Ján Papula","doi":"10.9770/jesi.2023.10.4(13)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(13)","url":null,"abstract":". Sustainable purchasing in the automotive industry is present as never before. The Supply Chain Act in Germany and the European Green Deal (EGD) are legal incentives to focus on sustainability across industries. The automotive industry is large and important in Europe, which implements new purchasing channels through the supply chains. Suppliers are usually Small and medium-sized enterprises (SMEs), which account for 99% of the European economy (Europäische Kommission, 2003). Original Equipment Manufacturers (OEMs) have already passed on their climate neutrality targets to suppliers and called for worldwide engagement throughout the supply chain. In addition to the necessary emission reductions in the individual parts of the value chain, there are growing demands for a product footprint to show the CO 2 emissions for the supplied parts. The CO 2 emissions should be systematically reduced. This study shows how transparency in purchasing can be created and how this transparency can be used to impact sustainable purchasing. This study continues different studies chronologically from 2016 until March 2022. The results are confirmed by ten expert interviews with specialists in the automotive industry. The focus is on digitisation in purchasing and is linked to the resulting transparency. Transparency shows how the impact on sustainable purchasing can be increased by using cost brake downs (CBD) and provides an outlook on CO 2 CBD (Product Carbon Footprint) to reduce CO 2 emissions .","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44607586","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Insights into the development of the security concept","authors":"Radoslav Ivančík, Vladimír Andrassy","doi":"10.9770/jesi.2023.10.4(2)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(2)","url":null,"abstract":". The prosperity and development of human civilization and the sustainable growth of individuals, social groups and states have never been more strongly dependent on national and international security than in today's dynamically changing and globally interconnected world. For this reason, security research plays a significant role in the development of human society as a whole, especially in these turbulent and changing times, characterized by the global and regional security environment crisis and by increasing tensions in international relations. What does this development and its perception mean for one of the primary functions of the modern state, which is to ensure its security and the safety of its citizens, and what is the impact on research in this area? Following this, the development of the methodology of political science in the context of the development of the very concept of security is the subject of the presented discussion, a study in which, using appropriate methods of applied scientific research, we rely primarily on security science theory and theory of international relations. The methodology presented by us is based on a heuristic approach in research in political science (international relations). At the same time, it represents an analysis, synthesis and comparison of possible starting points processed in theoretical studies and practical constructs of authors who reflect the concept of security from the system theories' point of view. At the same time, the study's authors aim to open a discussion on new hypotheses and possible scenarios for the future development of political and security science.","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46022872","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
V. Komarova, E. Čižo, Janis Balodis, A. Kokarevica, O. Ruža, Janis Kudins
{"title":"Development of transport infrastructure and its impact on territorial production","authors":"V. Komarova, E. Čižo, Janis Balodis, A. Kokarevica, O. Ruža, Janis Kudins","doi":"10.9770/jesi.2023.10.4(21)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(21)","url":null,"abstract":". The purpose of this article is the conceptualization and empirical interpretation of the notions of a developed transport infrastructure and developed production, as well as the identification of tools for their measurement in a territory. The main research questions to which the authors intend to find answers in this article are the following: (1) what does it mean (conceptually and empirically) ‘developed transport infrastructure’ and ‘developed production’ in a given territory? (2) how to measure the state of development (i","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42539758","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Oleg Rybalkin, O. Lavrinenko, Alina Danileviča, W. Lizińska
{"title":"Sustainable Development Green Index: measuring progress towards sustainable development goals in the European Union","authors":"Oleg Rybalkin, O. Lavrinenko, Alina Danileviča, W. Lizińska","doi":"10.9770/jesi.2023.10.4(17)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(17)","url":null,"abstract":". The EU positions itself at the forefront of the global green agenda. Therefore, it is necessary to assess the development of European countries considering the \"green\" component of this process. Not all currently known indices cover all aspects of sustainable development. The article aims to develop a Sustainable Development Green Index (SDGI), which, on the one hand, would be used as an effective tool for measuring progress in the implementation of sustainable development goals; and, on the other hand, would take into account ecоnоmic, sоcial, educatiоnal, envirоnmental and pоlitical aspects. This study's results demonstrate effectiveness of the suggested tool. Practical application of the SDGI may be instrumental for reaching faster movement towards Sustainable Development Goals in the European Union.","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41750108","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Socially responsible investing (SRI) as a factor of competitiveness and sustainable development of organizations in young consumers' opinion","authors":"A. Majewska, Patrycja Bełtowska","doi":"10.9770/jesi.2023.10.4(15)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(15)","url":null,"abstract":". Young consumers belonging to Generation Z stand out from previous generations of consumers. The authors are interested in whether its representatives are familiar with the assumptions of corporate social responsibility and identify CSR activities implemented within the organisation. It is because CSR practices and activities undertaken by the companies influence the decision about SRI. The main objective of the paper is to analyse of use the SRI in organisations to build their competitive advantage in the market. This objective has been achieved by analysing and interpreting the results of our own research, conducted using the CAWI technique, among Polish representatives of Generation Z (n = 642). There were formulated hypotheses that the implementation of CSR in an organisation determines the decision about socially responsible investing and that socially responsible investing supports the building of a company's competitive advantage in the market. The hypotheses were verified on the basis of data obtained during the own questionary. There are used the correlation analysis using the chi-square independence test and Tschuprow's T-coefficient. The obtained results indicated that the Polish Z generation is a group knowledgeable about the CSR concept and aware of its importance in terms of influencing an organisation's positive reputation. The study has lasting value for the academic discussion on the impact of CSR and SRI on building an organisation's competitive advantage.","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46294156","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
B. Mihalčová, Antonín Korauš, Stanislav Šišulák, P. Gallo, J. Lukáč
{"title":"The risks of misusing social networks in the context of hybrid threat","authors":"B. Mihalčová, Antonín Korauš, Stanislav Šišulák, P. Gallo, J. Lukáč","doi":"10.9770/jesi.2023.10.4(22)","DOIUrl":"https://doi.org/10.9770/jesi.2023.10.4(22)","url":null,"abstract":". The world today is ceaselessly under the influence of changing conditions and threats. The contemporary digital age enables the provision of information that serves not only as common information but also as disinformation and hoaxes. This risk is high, specifically on social networks, dramatically impacting society. The paper's main objective is to point out the danger of misusing social networks to spread disinformation as a hybrid threat to influence people's thinking and behaviour, thus endangering democratic processes in developed democratic countries. The study, which focused on the risks of misusing social networks, was conducted using the questionnaire method and was subsequently assessed using statistical tests. The results indicate no link between age and the ability to distinguish desinformation, and that age does not influence the effects of disinformation. However, we did find the opposite result in terms of education, where people with lower education share hoaxes and disinformation more. Alternative media, whose posts are shared by more than 20% of social network users, have a relatively strong presence in our environment. The possibilities of spreading disinformation are also evident in the social impacts on users, who, according to our study, fear lowering their economic well-being. The study focuses on the effects of social networks on individuals' thinking and behaviour. Because we consider this issue insufficiently studied thus far, attention must also be paid to it in the future.","PeriodicalId":47127,"journal":{"name":"Entrepreneurship and Sustainability Issues","volume":null,"pages":null},"PeriodicalIF":1.7,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49218201","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}