IF 1.7

Tourism Pub Date : 2022-12-09 DOI: 10.37741/t.70.4.10

M. Šerić, Maria Vernuccio

{"title":"Challenges in Marketing Communications During the\u0000COVID-19 Pandemic","authors":"M. Šerić, Maria Vernuccio","doi":"10.37741/t.70.4.10","DOIUrl":"https://doi.org/10.37741/t.70.4.10","url":null,"abstract":"The purpose of this study is to explore how tourism and hospitality firms managed marketing communications (marcom) since the COVID-19 outbreak and to propose a conceptual framework on marcom challenges that the pandemic crisis has brought to the industry. In-depth interviews were conducted with tourism and hospitality managers in Croatia, a destination that registered remarkable tourism results in 2021. The proposed conceptual framework reflects the adaptation process and major changes in B2B and B2C communication since the COVID-19 outbreak on one hand and resulting strategic opportunities for marcom managers on the other, discussed in terms of practical implications. To the best of the authors’ knowledge, this is the first study that presents an integrative overview of major challenges in marketing communications in tourism and hospitality since the COVID-19 outbreak by examining managers’ viewpoints through in-depth interviews. The study proposes a conceptual framework for understanding changes and opportunities that emerged in a situation of a systematic health emergency. It also provides meaningful guidelines and implications for the global tourism and hospitality industry, as managers from many countries have been facing similar difficulties and challenges during the pandemic.","PeriodicalId":46641,"journal":{"name":"Tourism","volume":" ","pages":""},"PeriodicalIF":1.7,"publicationDate":"2022-12-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45021005","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Relevance of the TerritorialDimension in EU Policies and the Role of Tourism 欧盟政策中领土维度的相关性和旅游业的作用

IF 1.7

Tourism Pub Date : 2022-12-09 DOI: 10.37741/t.70.4.2

Nicola Camatti, Lisa Zecchin, Dario Bertocchi, Hrvoje Carić

引用次数: 0

Applications of Data EnvelopmentAnalysis (DEA) in Empirical Studies Regarding the Croatian Tourism 数据包络分析(DEA)在克罗地亚旅游业实证研究中的应用

IF 1.7

Tourism Pub Date : 2022-12-09 DOI: 10.37741/t.70.4.12

Katarina Fotova Čiković, J. Lozić, M. Milković

{"title":"Applications of Data Envelopment\u0000Analysis (DEA) in Empirical Studies Regarding the Croatian Tourism","authors":"Katarina Fotova Čiković, J. Lozić, M. Milković","doi":"10.37741/t.70.4.12","DOIUrl":"https://doi.org/10.37741/t.70.4.12","url":null,"abstract":"Tourism is one of the largest and continuously booming economic sectors globally that significantly contributes primarily to GDP, employment, and prosperity. The efficiency of this sector is, therefore, closely researched and investigated by scholars across the globe. Data Envelopment Analysis (DEA henceforward) is one of the leading non-parametric methodologies that evaluates the performance and relative efficiency of complex and homogeneous entities called Decision-Making Units (DMUs). The main aim of this study is to explore, identify and present different applications of DEA in Croatian tourism, which is one of the sectors that contributes the most to the economy. Other goals are to present ten surveyed papers that employ the DEA methodology. To identify the surveyed studies, an extensive literature review has been conducted, and the Scopus, Web of Science, and CROSBI (Croatian Scientific Bibliography) databases have been browsed, with the keywords \"DATA ENVELOPMENT ANALYSIS\", \"TOURISM \"and \"CROATIA \". Furthermore, the study of Neralić and Gardijan Kedžo (2019) has been used as a foundation of the literature review. The key findings indicate that most of these ten surveyed papers employ the DEA BCC output-oriented model, and most of the analyzed time frame is from 2011 onwards.","PeriodicalId":46641,"journal":{"name":"Tourism","volume":" ","pages":""},"PeriodicalIF":1.7,"publicationDate":"2022-12-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45493273","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Is There Anything New? 有什么新东西吗？

IF 1.7

Tourism Pub Date : 2022-12-09 DOI: 10.37741/t.70.4.13

Parijat Lanke, Elizabeth Varsha Paul

引用次数: 0

Measuring the Quality of Working Conditions andBehavioral Intentions of Seasonal Hospitality Workers in Croatia 克罗地亚季节性酒店员工工作条件质量和行为意向的测量

IF 1.7

Tourism Pub Date : 2022-06-14 DOI: 10.37741/t.70.3.3

Marina Laškarin Ažić, Dora Rašan, Iva Prahin

{"title":"Measuring the Quality of Working Conditions and\u0000Behavioral Intentions of Seasonal Hospitality Workers in Croatia","authors":"Marina Laškarin Ažić, Dora Rašan, Iva Prahin","doi":"10.37741/t.70.3.3","DOIUrl":"https://doi.org/10.37741/t.70.3.3","url":null,"abstract":"The aim of this study is to present an objective picture of the quality of working conditions and predictors of behavioral intentions among the Croatian seasonal workforce in the hotel and food and beverage industry. The 6th edition of the EWCS survey was modified for the purpose of this study. The research was conducted from 18 November 2020 to 30 March 2021, and 196 respondents were surveyed. The authors performed exploratory factor analysis and regression analysis to analyze the collected data. The study found that intention to return and intention to recommend are predicted by different sets of sociodemographic characteristics and that the higher the earnings of seasonal employees, the higher will be their intention to return. Moreover, the results imply that seasonal workers who feel they have more control over their daily tasks are more likely to recommend their seasonal job to others. Although the topic of job satisfaction among seasonal hospitality workers is well covered in the existing literature, there is a lack of research focused on measuring the quality of their working conditions. This study is useful for the academic community as a starting point for further research and for managers in the hospitality industry who can apply the results in their everyday business practices.","PeriodicalId":46641,"journal":{"name":"Tourism","volume":" ","pages":""},"PeriodicalIF":1.7,"publicationDate":"2022-06-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42563884","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Nexus Between Tourism and House Prices 旅游业与房价之间的关系

IF 1.7

Tourism Pub Date : 2022-06-14 DOI: 10.37741/t.70.3.7

Tsung-Pao Wu, Hung-Che Wu, Rui Gao, Yu-Yu Wu

引用次数: 0

TheImpacts of Covid-19 on the Tourism Sector 2019冠状病毒病对旅游业的影响

IF 1.7

Tourism Pub Date : 2022-06-14 DOI: 10.37741/t.70.3.9

Danilo Brozović, Hiroaki Saito

引用次数: 16

Sustainable Tourism Research Progress 可持续旅游研究进展

IF 1.7

Tourism Pub Date : 2022-06-14 DOI: 10.37741/t.70.3.11

Chenxi Zhang, Zeshui Xu, M. Škare, S. Kraus

引用次数: 1

Cruise Traveler’s Experience 邮轮旅客的体验

IF 1.7

Tourism Pub Date : 2022-06-14 DOI: 10.37741/t.70.3.5

Faizan Ali, Cihan Cobanoglu, Sijun Liu, Naeem Akhtar, Kisang Ryu

引用次数: 0

Environmental Skills Gaps in Tourism and HospitalityOrganisations 旅游和酒店组织的环境技能差距

IF 1.7

Tourism Pub Date : 2022-06-14 DOI: 10.37741/t.70.3.6

Sheena Carlisle, Stanislav Ivanov, Corné Dijkmans, B. Marco‐Lajara

{"title":"Environmental Skills Gaps in Tourism and Hospitality\u0000Organisations","authors":"Sheena Carlisle, Stanislav Ivanov, Corné Dijkmans, B. Marco‐Lajara","doi":"10.37741/t.70.3.6","DOIUrl":"https://doi.org/10.37741/t.70.3.6","url":null,"abstract":"This research analyses the current self-reported level of proficiency of environmental skills, the required future level of proficiency, and the gaps between them. Given the increasingly urgent need for the tourism industry to take action to support environmental management practices, this research provides evidence of key environmental skill gaps. Mixed methods research is applied where the sample includes 1404 respondents to a questionnaire and 264 interviewees from senior management of organisations from five tourism sectors (accommodation establishments, food and beverage outlets, destination management organisations, tour operators and travel agents, visitor attractions) in eight European countries. Analysis of variance, t-tests, correlation and cluster analyses, and Pearson Chi-square tests were employed for data analysis. The findings revealed that the country of registration, the size and the tourism sector type influence significantly the current and future proficiency levels of environmental skills, and the gaps between them. Most respondents did not receive environmental skills training. Theoretical, managerial and policy implications are also discussed.","PeriodicalId":46641,"journal":{"name":"Tourism","volume":" ","pages":""},"PeriodicalIF":1.7,"publicationDate":"2022-06-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46777136","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

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