Thi-Kim-Hien Le, Dang Thi Kieu Anh, Ngo Thi Thanh Huyen, Le Nguyen Hoang Kim, Huynh Le Dong Quan, Pham Tran Thu Huong
{"title":"Uncovering customer insights from online hotel reviews in Vietnam: A bilingual NLP study using sentiment analysis and topic modelling","authors":"Thi-Kim-Hien Le, Dang Thi Kieu Anh, Ngo Thi Thanh Huyen, Le Nguyen Hoang Kim, Huynh Le Dong Quan, Pham Tran Thu Huong","doi":"10.1016/j.apmrv.2026.100450","DOIUrl":"10.1016/j.apmrv.2026.100450","url":null,"abstract":"<div><div>Online customer reviews are a critical source of insight for evaluating hotel service quality in the current digital era. This study analyzes over 150,000 English and Vietnamese reviews from TripAdvisor, Booking.com, and Agoda, using a multilingual NLP framework. DistilBERT and PhoBERT were employed for sentiment classification, while BERTopic extracted latent themes. The datasets show a strong positivity bias. A combined RandomOverSampler and K-fold strategy was used to address class imbalance and improve sentiment prediction. The results indicate that BERTopic outperforms LDA in coherence and interpretability, producing fine-grained topics related to staff service, cleanliness, amenities, food quality, and value for money. Cross-language comparisons reveal distinct patterns in how English and Vietnamese guests articulate negative sentiment, emphasizing the need for culturally sensitive analysis. The study provides a scalable method for multilingual hotel review analytics and offers actionable insights to further enhance service in Vietnam's hospitality industry.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 3","pages":"Article 100450"},"PeriodicalIF":7.5,"publicationDate":"2026-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"148854192","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Relationships between international entrepreneurship, dynamic capabilities, and competitive advantage in the internationalization of Japanese SMEs","authors":"Sangmin Kang, Changju Kim","doi":"10.1016/j.apmrv.2026.100446","DOIUrl":"10.1016/j.apmrv.2026.100446","url":null,"abstract":"<div><div>Small and medium-sized enterprises often internationalize under severe resource constraints; however, some Japanese niche leaders sustain superior international performance. This study explains how international entrepreneurial orientation translates into dynamic capabilities that generate competitive advantages in international market. This study conducts a comparative qualitative analysis of ten Japanese global niche top small and medium-sized enterprises with high international market shares. We adopted an inductive, process-oriented analysis strategy that combined the coding. The analysis identifies six dynamic capabilities—market sensing, human resource management, core technological, target marketing, network resource management, and risk management—that recurrently support international operations. We further uncovered two equifinal pathways connecting international entrepreneurial orientation profiles to focused capability bundles and sustained advantage. In the market learning adaptive configuration, market- and learning-oriented behaviors stabilize into routines for field-based sensing, employee development, and customer-pulled incremental adaptation that sustain premium positioning in international niches. In the innovation core technological configuration, innovation- and learning-oriented behaviors stabilize into routines for experimentation, core technology renewal, and protection, complemented by selective network resource and risk management capabilities when regulatory exposure or imitation threats become salient. These findings contribute a micro-foundation mechanism that links international entrepreneurial orientation to capability formation and show that global niche leadership can be achieved through distinct orientation capability sequences rather than through a single dominant route.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 3","pages":"Article 100446"},"PeriodicalIF":7.5,"publicationDate":"2026-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"148854120","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Su-Chuan Liu, Tuan Trong Luu, Wahed Waheduzzaman, Viet Le, Kuan-Yin Lee, Au Due Tang
{"title":"Work-family facilitation and customer-oriented OCB among flight attendants in Asia-Pacific Airlines: A dual mediation model and moderating impact of internal CSR","authors":"Su-Chuan Liu, Tuan Trong Luu, Wahed Waheduzzaman, Viet Le, Kuan-Yin Lee, Au Due Tang","doi":"10.1016/j.apmrv.2026.100427","DOIUrl":"10.1016/j.apmrv.2026.100427","url":null,"abstract":"<div><div>Research has examined different outcomes of work-family interface; however, its influence on customer service behaviors remains underexplored. Drawing on Conservation of Resources (COR) theory, this study addresses this gap by examining how work-family facilitation (WFF) fosters customer-oriented organizational citizenship behavior (CO-OCB) among flight attendants and identifies the conditions under which this relationship occurs. Data were collected from 156 flight attendants working for airlines in Asia-Pacific countries (Australia, Taiwan, and Vietnam). The results indicate that WFF serves as a critical resource that promotes CO-OCB. Job satisfaction and person-organization fit (POF) serve as mediating mechanisms, with job satisfaction exhibiting a stronger effect. Internal corporate social responsibility (CSR) weakens the positive effect of WFF on job satisfaction but does not moderate the WFF–POF relationship. These results offer practical insights for airlines seeking to implement family-friendly policies and internal CSR initiatives to support flight attendants in achieving a balance between their professional and personal lives.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 3","pages":"Article 100427"},"PeriodicalIF":7.5,"publicationDate":"2026-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"149050516","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"From challenges to co-creation: Conceptualizing inclusive collaboration for sustainable on-screen destination development","authors":"Ketan Bhatt, Kumar Ashutosh, Jeetesh Kumar, Cláudia Seabra, Sunil Kumar Kabia, Nikhil Charak","doi":"10.1016/j.apmrv.2026.100432","DOIUrl":"10.1016/j.apmrv.2026.100432","url":null,"abstract":"<div><div>This conceptual paper aims to highlight the various challenges associated with on-screen tourism and establish inclusive collaboration as a critical strategy to address these challenges and promote sustainable on-screen destination development. A thorough review and synthesis of articles and reports published in the area of on-screen/film-induced tourism was conducted as a research method. Drawing on an extensive review and synthesis of the literature, the study identifies key challenges in on-screen destination management, growth, and sustainability, as well as tourist-related concerns. It advances the concept of “inclusive collaboration”, which integrates stakeholders from both the creative and tourism industries, such as Destination Management Organizations (DMOs), travel agencies, host communities, government, film producers, celebrities, and even the natural environment. This framework emphasizes coordinated efforts among stakeholders to ensure the long-term viability of on-screen destinations. The paper contributes to academic discourse by being one of the first to conceptualize inclusive collaboration as a distinct and comprehensive strategy for on-screen tourism. It provides a theoretical foundation that highlights the importance of stakeholder synergy, while also addressing the role of each stakeholder within the inclusive collaboration framework (ICF). The findings provide actionable insights for policymakers and practitioners, emphasizing the necessity of a unified, inclusive approach to overcome the challenges of on-screen tourism and foster its sustainable growth.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 3","pages":"Article 100432"},"PeriodicalIF":7.5,"publicationDate":"2026-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"149050515","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Enhancing logistics organizational resilience via digital competencies: A dynamic capability perspective","authors":"Xi Pei, Xin Li, Senyu Xu, Lingchao Deng, Jie Lou","doi":"10.1016/j.apmrv.2026.100445","DOIUrl":"10.1016/j.apmrv.2026.100445","url":null,"abstract":"<div><div>This study examines the impact of digital competencies—artificial intelligence, big data, and information collaboration—on innovation capability, subsequently improving strategic adaptability and organizational resilience. It proposes and empirically tests a theoretical model using survey data from 450 logistics professionals in China's logistics sector. Structural equation modeling demonstrates that all three digital competencies significantly contribute to innovation capability, serving as a critical link between digital resources and both strategic and operational outcomes. Additionally, innovation capability directly impacts strategic adaptability and resilience, with strategic adaptability also serving as a strong predictor of resilience. The findings highlight the importance of integrating digital resources as cohesive capabilities rather than treating them as separate tools, enabling innovation and maintaining competitive advantage in volatile environments. By conceptualizing innovation capability as a functional dynamic capability, this study offers an integrative framework that explains how logistics organizations can systematically transform digital resources into adaptive and resilient capabilities, thereby strengthening competitiveness in volatile and disruption-prone environments.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 3","pages":"Article 100445"},"PeriodicalIF":7.5,"publicationDate":"2026-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"148952066","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Sperm analysis report management: An autonomous AI-based system for managing reports and analyzing human Sperm's reproductivity","authors":"Viet Trinh, An Pham, Hoanh-Su Le","doi":"10.1016/j.apmrv.2026.100448","DOIUrl":"10.1016/j.apmrv.2026.100448","url":null,"abstract":"<div><div>This paper presents the Sperm Analysis Report Management (SARM) system, a novel platform engineered for the automated analysis of human sperm fertility and the efficient management of corresponding assessment reports. Designed to address the limitations of traditional manual semen analysis, SARM integrates advanced image processing and analytical techniques. The system is versatile in its input modalities, capable of processing real-time video streams from microscopic observations or pre-recorded video files of semen samples. During operation, SARM quantitatively assesses sperm concentration, precisely tracks individual sperm motility patterns, and systematically classifies morphological abnormalities. The culmination of this analysis is a comprehensive sperm analysis report, meticulously generated in accordance with established World Health Organization (WHO) guidelines, encompassing detailed evaluations of sperm concentration, motility, and morphology. The SARM system distinguishes itself through its intuitive usability and its capacity to yield accurate preliminary results, even when presented with samples that have not undergone extensive pre-processing, thus offering a significant advancement in diagnostic efficiency and reliability.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 3","pages":"Article 100448"},"PeriodicalIF":7.5,"publicationDate":"2026-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"148952087","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Sri Rahayu Hijrah Hati, Rhenald Kasali, Yusniza Kamarulzaman
{"title":"Cultural branding in organic food: An interpretive analysis of Javara through the lens of the circuit of culture framework","authors":"Sri Rahayu Hijrah Hati, Rhenald Kasali, Yusniza Kamarulzaman","doi":"10.1016/j.apmrv.2026.100449","DOIUrl":"10.1016/j.apmrv.2026.100449","url":null,"abstract":"<div><div>This study explores how Javara, an Indonesian organic food brand, develops cultural branding through the Circuit of Culture framework, focusing on cultural meanings produced and interpreted by producers and consumers. Data from Javara's YouTube channel, packaging, and 15,189 reviews scraped from the two largest online marketplaces in Indonesia were analyzed through the lens of Consumer Culture Theory. Javara effectively highlights authenticity, heritage, and sustainability through global certifications, storytelling, and packaging. The study's implications highlight the integration of tradition and sustainability in branding, demonstrating the dynamic nature of cultural branding. From a managerial perspective, the study's findings offer insights for brand differentiation and consumer engagement. Emphasizing unique cultural values, using certifications, and creating authentic narratives can set brands apart, enhance consumer trust, and foster loyalty, ultimately driving market success. This study contributes to the academic literature by exploring how organic heritage food brands like Javara integrate cultural branding and sustainability, highlighting the role of branding in cultural preservation, environmental sustainability, and consumer engagement.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 3","pages":"Article 100449"},"PeriodicalIF":7.5,"publicationDate":"2026-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"148854119","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Exploring the evolution of green human resource management: A main path analysis","authors":"I-Ying Wang, Yu-Shan Huang","doi":"10.1016/j.apmrv.2025.100411","DOIUrl":"10.1016/j.apmrv.2025.100411","url":null,"abstract":"<div><div>The development of green human resource management (GHRM) has gained increasing attention, particularly in the context of businesses facing environmental challenges and pressures for sustainable development. As the understanding of GHRM deepens, the concept of integrating environmental sustainability into human resource practices has become more complex and diverse. This paper presents major research trends at this pivotal stage and clarifies the developmental path of the GHRM field via key-route analysis. The data sample covers 535 relevant articles from the Web of Science database, encompassing nearly 15 years of GHRM research findings. Through systematic analysis, we identify 32 of the most influential studies, which reveal three distinct developmental stages within GHRM: Making Sense of GHRM, Establishing Norms of GHRM, and Enhancing Identity of GHRM. These stages reflect GHRM's evolution in terms of understanding, norm establishment, and identity construction. Building on the social cognitive theory, this study proposes a conceptual framework for GHRM strategies and behaviors that explains the dynamic interactions among environmental, cognitive, and behavioral factors in the process of integrating environmental management principles into human resource practices. Through this perspective, the study seeks to assist practitioners in gaining a deeper grasp of the strategic significance of GHRM and in promoting pro-environmental behaviors within organizations to support broader sustainability objectives.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 2","pages":"Article 100411"},"PeriodicalIF":7.5,"publicationDate":"2026-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"148557609","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Elok Savitri Pusparini, Yessy Arnold Peranginangin, Gita Gayatri, Triana Rahajeng Hadiprawoto, Muhammad Irfan Syaebani
{"title":"Surviving crisis through business innovation ambidexterity and resilience: Lessons from Indonesian micro, small, and medium enterprises (MSMEs)","authors":"Elok Savitri Pusparini, Yessy Arnold Peranginangin, Gita Gayatri, Triana Rahajeng Hadiprawoto, Muhammad Irfan Syaebani","doi":"10.1016/j.apmrv.2026.100433","DOIUrl":"10.1016/j.apmrv.2026.100433","url":null,"abstract":"<div><div>Business resilience provides a strong basis for supporting micro, small, and medium enterprises (MSMEs) as they recover from crises in the post-pandemic period. Resilience refers to the ability of businesses to anticipate, prepare for, respond to, and adapt to gradual change and sudden disruption so they can survive and grow. MSMEs are especially vulnerable because they often have limited financial buffers, depend on local supply chains, and operate through informal structures that make it harder for them to absorb shocks and recover quickly. Even so, research shows that, with suitable strategies and support, MSMEs can develop the resilience needed to sustain their business and even grow after a crisis. This paper investigates the factors that contribute to the resilience, recovery, and revival capacity of MSMEs in Indonesia when facing an unprecedented crisis. This study applies quantitative analysis to data from a Posta survey involving 560 MSMEs in Indonesia from various product categories, including groceries, fashion, other services, other trades, and food and beverage. The pre-test analysis was conducted using SPSS, while the main data analysis used SEM estimated with SMART-PLS 4. The results show that resource availability indirectly influences MSME resilience through business innovation ambidexterity, namely exploitation and exploration capabilities. However, exploitation capabilities do not directly influence MSME resilience, although they have an indirect effect through the mediation of exploration capabilities. Finally, environmental dynamism moderates the relationship between exploitation capabilities and resilience, but it does not significantly moderate the relationship between exploration capabilities and business resilience. These findings offer potential directions for businesses, including MSMEs, to build resilience in response to an increasingly uncertain business environment.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 2","pages":"Article 100433"},"PeriodicalIF":7.5,"publicationDate":"2026-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"148571744","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Mohammad Osman Gani, Muhammad Sabbir Rahman, Surajit Bag, S.M. Ashraful Kalam, J.H.C. Pretorius
{"title":"Determinants of short video viewers’ satisfaction and its impact on word-of-mouth Sharing: An empirical study","authors":"Mohammad Osman Gani, Muhammad Sabbir Rahman, Surajit Bag, S.M. Ashraful Kalam, J.H.C. Pretorius","doi":"10.1016/j.apmrv.2025.100383","DOIUrl":"10.1016/j.apmrv.2025.100383","url":null,"abstract":"<div><div>Grounded in the uses and gratification theory (U&G), this research explores the motivational factors that drive viewers’ satisfaction with short videos and also examines how continuance intention mediates the relationship between satisfaction and electronic word-of-mouth (e-WoM) sharing intentions. Data were collected via a self-administered survey from 973 short video viewers, and hypotheses were tested using Structural Equation Modeling (SEM). The analysis confirmed that entertainment, information seeking, social interaction, and relaxation significantly enhance viewer satisfaction, whereas escapism showed no significant effect. Viewer satisfaction strongly influenced e-WoM sharing intentions, with continuance intention partially mediating the relationship. The research findings provide new insights into viewer behaviour in short video consumption and contribute to digital marketing literature by offering actionable recommendations for the Internet video hosting industry.</div></div>","PeriodicalId":46001,"journal":{"name":"Asia Pacific Management Review","volume":"31 2","pages":"Article 100383"},"PeriodicalIF":7.5,"publicationDate":"2026-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"148557608","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}