Jurnal Komunikasi-Malaysian Journal of Communication最新文献_第10页

Female Representation in Online Advertisements: A Feminist Stylistic Analysis of Beauty Products Advertised on Instagram 网络广告中的女性代表:对Instagram美容产品广告的女性主义风格分析

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-21

H. Raslie, Aina Nadhirah Mohd Zaidi

{"title":"Female Representation in Online Advertisements: A Feminist Stylistic Analysis of Beauty Products Advertised on Instagram","authors":"H. Raslie, Aina Nadhirah Mohd Zaidi","doi":"10.17576/jkmjc-2022-3804-21","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-21","url":null,"abstract":"An advertisement is a promotional strategy to introduce a product, brand, or service to a targeted viewership; with the intent to pique their attention, encourage interaction, and ultimately, attract sales. Containing pictures, words and graphics that are familiar and present in the targeted group’s realities, advertisements, in addition to financial gains, it also greatly reflects and influences the socio-cultural construct and worldview of a community. In advertising operations carried out particularly via social media platforms, the use of language to manipulate gender depiction as an advertising strategy is recurrently observed. On this premise, this qualitative study looked into the language used in Malay advertisements for beauty products available on Instagram, a social media application. The feminist stylistic framework (Mill, 1998) served as the foundation for the textual analysis approach used to examine 150 Instagram adverts for Malay beauty goods. The stylistic features in particular were evaluated based on Verdonk (2002)'s framework, with a focus on the use of language in depicting women and the role of the language in shaping the depiction. The results demonstrated that the stylistic features utilised in Malay beauty products advertisements contained characteristics that are stereotypically assigned to women. The extensive effect of patriarchy, stereotypes, and woman sexualisation as a marketing tactic is also evident in the seller's language use. This study aims to offer evidence-based justifications for changes to be made to the existing social media advertising practice, especially in terms of language appropriateness and ethics. Keywords: Feminist stylistics, Malay beauty products, advertising language, female representation, social media advertisement.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"8 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74323879","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

A Corpus-based Approach to Frame ‘COVID-19 Vaccination’ in Malaysian English Newspapers 基于语料库的马来西亚英语报纸“COVID-19疫苗接种”框架方法

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-02

Norasyikin Abdul Malik, M. S. Y. Shak, N. Hasni

{"title":"A Corpus-based Approach to Frame ‘COVID-19 Vaccination’ in Malaysian English Newspapers","authors":"Norasyikin Abdul Malik, M. S. Y. Shak, N. Hasni","doi":"10.17576/jkmjc-2022-3804-02","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-02","url":null,"abstract":"Most studies on COVID-19 have been massively dedicated on how the disease was framed in the newspaper, its psychological effects, and its message or content disinformation. Research on the COVID-19 vaccination in newspapers and its acceptance among the masses is still quite scarce. The study adopted a corpus approach that involves wordlist, keyword list, collocates, and concordance analysis to analyse how ‘COVID-19 vaccination’ was framed in a focused and specialised English Malaysian newspapers corpus. #Lanscbox 5.0 corpus tool was employed in conducting the empirical analysis. The empirical analysis revealed that ‘COVID-19 vaccination’ was positively framed in different ways in the newspaper. The analysis of collocates and concordance lines revealed that the news reports mainly used Solution-oriented Frame which highlighted the Malaysian government’s effort in combating the pandemic. The newspaper was also found to use Mathematical frame in the effort to convince the public with regards to the updates and statistics of vaccine takers. Nevertheless, the results also revealed the usage of sensational phrases that framed the COVID-19 vaccination negatively. These findings can enlighten newspaper practitioners on what should be done and avoided in framing such an issue in their writings as well as how the public will perceive it. Keywords: Corpus-based analysis, COVID-19, mass media, news article, vaccination.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"10 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75486183","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Pembangunan Model Kewarganegaraan Digital Islami Berdasarkan Metode Fuzzy Delphi 建立一个基于模糊德尔福法的伊斯兰数字公民模型

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-06

Muhamad Faisal Ashaari, Norzaher Ismail, Rosmawati Mohamad Rasit, Zulkefli Aini

{"title":"Pembangunan Model Kewarganegaraan Digital Islami Berdasarkan Metode Fuzzy Delphi","authors":"Muhamad Faisal Ashaari, Norzaher Ismail, Rosmawati Mohamad Rasit, Zulkefli Aini","doi":"10.17576/jkmjc-2022-3804-06","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-06","url":null,"abstract":"Kewarganegaraan digital merujuk kepada keterikatan warga dalam talian dengan undang-undang dan peraturan supaya dapat mengguna teknologi komunikasi secara bertanggungjawab dan selamat. Ia boleh dimantapkan lagi dengan prinsip Islam dalam penggunaan media siber yang mempunyai falsafah dan perundangan yang universal. Kajian ini bertujuan untuk membangunkan model Kewarganegaraan Digital Islami berdasarkan kepada kesepakatan pakar yang diadaptasi dari model Kewarganegaraan Digital Ribble yang mengandungi 9 elemen iaitu etika digital, komunikasi digital, hak dan tanggungjawab digital, literasi digital, akses digital, undang-undang digital, kesihatan dan kesejahteraan, keselamatan, dan perdagangan digital. Dari sembilan elemen ini, kajian ini mengubahsuai dua elemen iaitu dari etika digital kepada akhlak digital dan dari literasi digital kepada literasi digital dan maklumat untuk disesuaikan dengan model Kewarganegaraan Digital Islami. Kajian ini menggunakan metode Fuzzy Delphi untuk mendapatkan kesepakatan pakar terhadap elemen model Kewarganegaraan Digital Islami. Data dikumpulkan menerusi set soalan Fuzzy dari 12 orang pakar dalam bidang media dan komunikasi Islam, media dan perundangan siber, kepenggunaan digital dan siber, syariah dan pengurusan fatwa, dan digital penyiaran Islam. Dapatan kajian ini menunjukkan, semua pakar bersetuju dengan keseluruhan elemen Kewarganegaraan Digital Islami yang dibangunkan dengan nilai threshold (d) kurang daripada 0.2, peratus konsensus melebihi 75%, dan nilai defuzification melebihi 0.5. Artikel ini membincangkan setiap satu elemen dari perspektif Islam yang membangunkan model Kewarganegaraan Digital Islami. Keyword: Kewarganegaraan digital Islami, pembangunan, model, Fuzzy Delphi, pandangan pakar.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"10 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83756010","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Media Literacy and Young People’s Integrity in Political Participation: A Structural Equation Modelling Approach 媒介素养与年轻人政治参与的完整性:结构方程模型方法

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-20

Mohd Sufiean Hassan, M. Mahbob, Siti Nurshahidah Sah Allam, Fazurah Mustaffa, Noorizam Ibrahim

{"title":"Media Literacy and Young People’s Integrity in Political Participation: A Structural Equation Modelling Approach","authors":"Mohd Sufiean Hassan, M. Mahbob, Siti Nurshahidah Sah Allam, Fazurah Mustaffa, Noorizam Ibrahim","doi":"10.17576/jkmjc-2022-3804-20","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-20","url":null,"abstract":"The unethical activities related to weak political participation integrity on social media have influenced negative behaviours among supporters, particularly the young people. Social media transmits information on demonstration activities by enabling the creation, collection, and dissemination of false information or seditious libel, which exposes the country to external attacks and threats. Furthermore, young people’s negative political participation activities on social media, such as creating and disseminating false information, making harsh remarks, generating turmoil to acquire popularity or go viral, can potentially lead to cybercrimes. This research identified the impacts of media literacy competencies, namely access, analysis and evaluation, creation, reflection, and action, on political participation integrity among young people. This study distributed a survey to targeted university students in Melaka, Malaysia using the simple random sampling method. The students’ participation was purely voluntary. A total of 388 responses were successfully collected. The structural equation authenticated that four competencies significantly influenced the participants’ political participation integrity: access, analysis and evaluation, reflection, and action. In addition, young people who have media literacy skills showed a stronger preference to engage in political activities with higher moral conduct. The findings provided valuable insights about young people's political participation integrity on social media in Malaysia. Keywords: Media literacy competencies, political participation integrity, structural equation modelling, young people, social media.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"39 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87567301","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Charting the Development of O-S-R-O-R Communication Mediation Model: A Systematic Literature Review of Media Effects Trends in New Media Research 描绘O-S-R-O-R传播中介模型的发展:新媒体研究中媒介效应趋势的系统文献综述

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-01

Rehan Tariq, Izzal Asnira Zolkepli, M. Ahmad

{"title":"Charting the Development of O-S-R-O-R Communication Mediation Model: A Systematic Literature Review of Media Effects Trends in New Media Research","authors":"Rehan Tariq, Izzal Asnira Zolkepli, M. Ahmad","doi":"10.17576/jkmjc-2022-3804-01","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-01","url":null,"abstract":"The concept of communication as mediation has now become a crucial metric for analysing various behavioural patterns, particularly in relation to new media. Several psychological and structural factors interpreting the relationship between engagement and the consumption of information and cognitive processes have been emphasised through the use of O-S-O-R and O-S-R-O-R communication mediation models. However, there remains a variety of viewpoints concerning theoretical perspectives and thematic patterns, leading to difficulties in obtaining a structured overview and so advance the development of communication mediation research. This study consists of a systematic literature review of 739 articles, published between 2015 and 2020, across three databases, Scopus, Google Scholar and EBSCOhost, resulting in thirty-four being identified as usable for providing a synthesis of current knowledge focusing on new media. This highlights a considerable variation in existing constructions and trends, along with communication effects and O-S-R-O-R measures. This review undertakes a thematic classification of prior studies in order to: firstly, identify key gaps in the literature, secondly, identify potential areas for additional research, and thirdly, offer recommendations for future studies. By offering an in-depth analysis, this review will enhance information and assist scholars to expand the existing literature. In addition, this study examines the implications for the investigation of potential pre-emptive factors for O-S-O-R and O-S-R-O-R. Keywords: Communication effect model, systematic literature review, O-S-O-R, O-S-R-O-R, new media.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"1 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79182565","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Youth Character Building Anti-Pornography in South East Asia 东南亚青少年性格塑造与反色情

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-04

Nur Kholisoh, Mohamad Saifudin Mohamad Saleh, Siti Muslihatul Mahmudah, Nurzali Ismail

{"title":"Youth Character Building Anti-Pornography in South East Asia","authors":"Nur Kholisoh, Mohamad Saifudin Mohamad Saleh, Siti Muslihatul Mahmudah, Nurzali Ismail","doi":"10.17576/jkmjc-2022-3804-04","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-04","url":null,"abstract":"Media effects are one of the ten problems youths face today. Pornography is media content that causes a lot of negative effects on youth. Social media today exposes a lot of pornographic content that can be easily accessed by youth. At the same time, pornography among youth is a serious issue in Southeast Asian countries. Indonesia and Malaysia are countries in Southeast Asia with similar social and cultural backgrounds. The parents play an important role in preventing the impact of pornography among youth. Additionally, youth’s perceptions of pornography also play a role in shaping anti-pornography behaviours. This research aimed to analyse the influence of communication between parents and youth and youth’s perceptions of pornography on the formation of anti-pornography behaviour and attitudes. The population in this study were youth in 4 cities in Indonesia and Malaysia. This research used the cluster purposive sampling technique to determine samples from each cluster based on specific considerations (purposive), with an age range of 20-24 years. Based on the Slovin formula, the total sample obtained is 800 respondents. This study used path analysis as a data analysis technique. The results showed that communication between parents and youth did not have a direct and significant influence on the formation of anti-pornography behaviours. Meanwhile, youth’s perception of pornography has a direct and significant influence on developing anti-pornography behaviours. Most respondents thought that pornographic scenes on social media do not conform to religious values and that watching pornographic content on social media is addictive. Keywords: Pornography, anti-pornographic attitude, perception, youths, Indonesia and Malaysia.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"347 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74108213","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Older Adult Listeners’ Perception on the Language Used and Quality of the Programme at Wai FM Iban 年长听众对Wai FM伊班节目语言使用及质素的看法

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-23

Malia Taibi, N. Mersat, Remmy Gedat

{"title":"Older Adult Listeners’ Perception on the Language Used and Quality of the Programme at Wai FM Iban","authors":"Malia Taibi, N. Mersat, Remmy Gedat","doi":"10.17576/jkmjc-2022-3804-23","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-23","url":null,"abstract":"Community radio is still relevant in today's world despite the rapid changes taking place in communication information technology. It is a faster platform for disseminating information apart from other traditional media, mobile phone and the Internet. In Sarawak, Wai FM Iban is popular among the Iban community especially those living in rural areas. This is because it is the fastest way for the local community to obtain information. This study aims to examine how older adult listeners of Wai FM Iban evaluate the language used by the broadcasters and the quality of radio programmes produced by the radio station. As listening to the radio has become a daily activity among Iban community, Wai FM Iban has a vital role to play in disseminating information to the Iban community throughout Sarawak. It plays a role to ensure proper and correct Iban language is used on air. This study employs a qualitative approach where focus group discussion is used for data collection. Findings show that older listeners of Wai FM Iban are concerned about the use of code-mixing and code-switching among broadcasters that would lead to the deterioration of the language. Findings also indicated that older adult listeners are concerned about the quality of language used and programmes produced by the radio station. As the custodian of Iban language, custom and tradition, they believed that the language used by the broadcasters will determine the quality of programmes produced by the radio station. Keywords: Community radio, Iban language, code-switching, code-mixing, customs and traditions.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"195 4 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81362997","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Factors Associated with Parental Intention to Vaccinate Their Primary School-Aged Children in Indonesia 与印度尼西亚小学学龄儿童接种疫苗意愿相关的因素

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-11

E. Yuliawati, Andi Muhammad Tri Sakti, E. Mohamad, A. Azlan

{"title":"Factors Associated with Parental Intention to Vaccinate Their Primary School-Aged Children in Indonesia","authors":"E. Yuliawati, Andi Muhammad Tri Sakti, E. Mohamad, A. Azlan","doi":"10.17576/jkmjc-2022-3804-11","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-11","url":null,"abstract":"Along with the consistent increase in the COVID-19 vaccination rate, the Indonesian government continues to strive to control the pandemic with various policy programmes. On the other hand, the vaccination programme has also been expanded to 6-11 years school children to foster the implementation of school reopening despite many debates and controversies circulated in the country. Identifying parental health beliefs toward vaccination, this study aims to examine factors influencing parental intention to vaccinate their children. An online survey was conducted to attain responses from 400 study participants from 9 selected provinces. The data were analysed using descriptive and inferential statistical techniques on the SPSS version 26. This study revealed that vaccination acceptance is high among parents in Indonesia. Parents’ intention to vaccinate their children was significantly influenced by health beliefs. The multiple regression analysis suggested perceived susceptibility (β = .146, p = .012), perceived benefits (β = .249, p = .000) and cues to action (β = .220, p = .000) as significant predictors which positively influenced the vaccination intention, while the perceived barrier (β = -.316, p = .000) was identified as a negative predictor of the dependent variable in the model. There was a significant mean difference in parental intention within gender, age group, and household income. The findings of this study emphasised the need to provide a more strategic health messaging and health education programme to address the issues surrounding the barriers to implementing vaccination for children in Indonesia. Keywords: COVID-19, vaccine acceptance, health belief model, school children, Indonesia.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"6 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79990785","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Pengetahuan, Sikap, Amalan Terhadap Privasi Maklumat & Keselamatan Pembelian Barangan dalam Talian oleh Golongan Belia

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-14

Muhammad Adnan Pitchan, Mohamad Adli Baco, Fauziah Hassan, Akmar Hayati Ahmad Ghazali

{"title":"Pengetahuan, Sikap, Amalan Terhadap Privasi Maklumat & Keselamatan Pembelian Barangan dalam Talian oleh Golongan Belia","authors":"Muhammad Adnan Pitchan, Mohamad Adli Baco, Fauziah Hassan, Akmar Hayati Ahmad Ghazali","doi":"10.17576/jkmjc-2022-3804-14","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-14","url":null,"abstract":"Kemunculan media baharu telah membuka peluang dan ruang kepada golongan belia untuk menjalankan urus niaga melalui dalam talian. Kini, urusan pembelian dalam talian telah menjadi salah satu aktiviti wajib bagi pengguna Internet kerana ianya menjimatkan masa dan tenaga seseorang individu. Walaupun, teknologi moden ini memberi pelbagai manfaat tetapi dari sudut yang lain ianya boleh memberi ancaman kepada pengguna Internet terutama golongan belia seperti menjadi mangsa penipuan dalam talian. Isu penipuan pembelian barangan dalam talian semakin hari semakin membimbangkan. Ianya semakin terjadi apabila negara menghadapi pandemik Covid-19 yang mana penggunaan e-dagang semakin meningkat dalam kalangan rakyat. Satu usaha holistik perlu dilakukan bagi melihat, menangani dan membendung isu-isu pembelian barangan dalam talian di kalangan belia. Dalam konteks ini, ilmu pengetahuan dan amalan pengguna amat penting agar mereka tidak menjadi mangsa jenayah siber. Oleh itu, kajian ini berobjektif untuk mengenal pasti tahap pengetahuan, sikap dan amalan golongan belia terhadap privasi maklumat dan keselamatan pembelian barangan dalam talian. Kajian ini menggunakan pendekatan kuantitatif yang mana seramai 400 responden di Klang, Selangor telah menjawab soal selidik mengenai isu pembelian dalan talian ini. Hasil kajian mendapati, isu privasi dan keselamatan maklumat mempengaruhi sikap dan amalan golongan belia ketika membuat pembelian dalam talian. Hal ini membuktikan bahawa golongan belia yang mempunyai ilmu pengetahuan dan kesedaran mampu melindungi mereka daripada menjadi mangsa jenayah siber dan seterusnya mampu mendepani risiko-risiko pembelian dalam talian. Kata kunci: Pengetahuan, amalan, sikap, pembelian dalam talian, belia.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"13 2","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72468123","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Covering Covid-19 Pandemic on Short Video Platforms in China: A Content Analysis of Douyin Accounts of People's Daily and China Daily 中国短视频平台新冠肺炎疫情报道——《人民日报》和《中国日报》抖音账号内容分析

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Jurnal Komunikasi-Malaysian Journal of Communication Pub Date : 2022-12-31 DOI: 10.17576/jkmjc-2022-3804-09

Dongke Pan, Shahrul Nazmi Sannusi, N. Mustaffa

{"title":"Covering Covid-19 Pandemic on Short Video Platforms in China: A Content Analysis of Douyin Accounts of People's Daily and China Daily","authors":"Dongke Pan, Shahrul Nazmi Sannusi, N. Mustaffa","doi":"10.17576/jkmjc-2022-3804-09","DOIUrl":"https://doi.org/10.17576/jkmjc-2022-3804-09","url":null,"abstract":"As a new form of social media, short videos have been deeply seated in Chinese life. In order to expand their influence, China's mainstream media also opened accounts on short video platforms, especially during the Covid-19 pandemic. They use short video platforms to report news, which play a key role in guiding public opinion and stabilising people's hearts. Based on the pandemic coverage of two of China's representative media, People's Daily and China Daily on Douyin platform, content analysis method is used to analyse the reporting frequency, video length, reporting content, reporting tendency, and user engagement, and compare the similarities and differences between the two media in the above five aspects. It was found that in terms of reporting frequency, the development trend of the two media is different, but they post roughly the same number of videos per day on average, and the number of videos released during the pandemic is higher than usual. In terms of video length, most of the videos of the two media are produced in a duration of one minute. China Daily produced more long videos than People's Daily. In terms of the reporting content, the two media are involved in 11 constructed categories, but the top four categories are different because of the different position. About the reporting tendency, People's Daily has strong subjective emotion, and China Daily reported more neutral news. As for user engagement, People's Daily did better in likes, comments and shares, although both posted more likes, comments and shares than usual during the pandemic. Keywords: Douyin, short video coverage, People's Daily, China Daily, COVID-19.","PeriodicalId":45197,"journal":{"name":"Jurnal Komunikasi-Malaysian Journal of Communication","volume":"131 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76406391","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0