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“In the land of elections, the populist man is king”: The online communication of Basta and Vox in the 2019 European elections “在选举的土地上，民粹主义者为王”:Basta和Vox在2019年欧洲选举中的在线交流
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Tripodos Pub Date : 2020-12-20 DOI: 10.51698/TRIPODOS.2020.49P109-128
Celeste Rodrigues
{"title":"“In the land of elections, the populist man is king”: The online communication of Basta and Vox in the 2019 European elections","authors":"Celeste Rodrigues","doi":"10.51698/TRIPODOS.2020.49P109-128","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.49P109-128","url":null,"abstract":"This article, having an Iberian circumscription, focuses on populist parties – the Portuguese Basta and the Spanish Vox –, specifically on their online communication conducted in the context of the 2019 European elections. Using the mixed method and having a corpus comprised of Facebook posts (n=40) and videos (n=4), a triple content analysis was conducted: quantitative, qualitative, and rhetorical. The results show that, in terms of substance in Facebook, the two political actors focus more on the building of a sense of ingroup favoritism – in order to explore the feeling of inclusion, being the posts with this thematic substance the most liked, shared, and commented –, are unequivocal in presenting themselves as representatives of popular sovereignty and do not denote conflict in national and European entities. In terms of style, the use of visual image reveals that there are more posts focused on positive emotionality. In the videos, the tone against Europe is more critical and the use of rhetorical diversity is noted, such as emotional bipolarity, Manichaeism, exemplification, use of question mark, recency effect, repetition, factual evidence.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44093841","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 5
Habits and feelings for the informative coverage of the covid-19 during the confinement in Spain 西班牙分娩期间新冠肺炎信息报道的习惯和感受
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Tripodos Pub Date : 2020-12-20 DOI: 10.51698/TRIPODOS.2020.49P169-183
A. I. Bernal
{"title":"Habits and feelings for the informative coverage of the covid-19 during the confinement in Spain","authors":"A. I. Bernal","doi":"10.51698/TRIPODOS.2020.49P169-183","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.49P169-183","url":null,"abstract":"Home confinement, due to the Covid-19 health crisis, causes a change in daily routines. Among them, the habit of accessing news, even more in countries like Spain, one of the main sources of the disease and with a longer stay in homes. This article analyzes media consumption in the first week of confinement through an online survey (N = 530), and a subsequent wave (N = 300) to identify changes in reporting routines after one month of confinement, with quantitative and other qualitative questions, semi-structured. The results show that in the face of a greater informative interest in the first week, there has been a decrease in the time spent on news about the coronavirus due to sensations such as overinformation, stress or anxiety, or the absence of novelty, as well as a greater selection of media, social networks and journalists. There is also a criticism of misinformation, fake news, sensationalism, unethics in some news and constant doubt about the ideological intent of the information.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48920997","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Using Social Media to Motivate Anti-migration Sentiments. Political Implications in the United States and Beyond 利用社交媒体激发反移民情绪。美国内外的政治影响
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Tripodos Pub Date : 2020-12-20 DOI: 10.51698/TRIPODOS.2020.49P51-69
Blanca Nicasio Varea, M. P. Gabaldón, Manuel Chavez
{"title":"Using Social Media to Motivate Anti-migration Sentiments. Political Implications in the United States and Beyond","authors":"Blanca Nicasio Varea, M. P. Gabaldón, Manuel Chavez","doi":"10.51698/TRIPODOS.2020.49P51-69","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.49P51-69","url":null,"abstract":"The proliferation of nationalist and nativist movements all over the world has capitalized on the broad impact of social media, especially on Twitter. In the case of the United States, as candidate and then as President, Donald Trump initiated an active use of Twitter to disseminate his views on migration and migrants. This paper analyzes the themes and the political implications of his tweets from Trump’s electoral win to the end of the first year of his presidency. The authors’ assumptions are that Trump’s rhetoric untapped a collective sentiment against migration as well as one which supported views to protect migrant communities. The findings show that some topics were retweeted massively fueling the perceptions that most Americans were against migrant communities and their protectors.\u0000We conducted content analysis of the tweets sent by President Trump during his first year in the White House. We used the personal account of Trump in Twitter @realDonaldTrump. Trump has used his personal account as a policy and political media instrument to convey his messages rather than to use the official account that all Presidents have traditionally used @POTUS. Since Trump ran on a nativist platform with strong negative sentiments against migrants and immigration in general, we examined the tweets that relate to these topics.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49456963","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Mapping Global Youth and Religion. Big Data As Lens to Envision a Sustainable Development Future 绘制全球青年与宗教地图。大数据透视可持续发展未来
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Tripodos Pub Date : 2020-12-02 DOI: 10.51698/TRIPODOS.2020.48P33-52
J. Micó-Sanz, Miriam Diez-Bosch, Alba Sabaté-Gauxachs, Verónica Israel-Turim
{"title":"Mapping Global Youth and Religion. Big Data As Lens to Envision a Sustainable Development Future","authors":"J. Micó-Sanz, Miriam Diez-Bosch, Alba Sabaté-Gauxachs, Verónica Israel-Turim","doi":"10.51698/TRIPODOS.2020.48P33-52","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.48P33-52","url":null,"abstract":"Having fun and buying goods. For the young people of the world between 18 and 25, these are their main concerns on social media, as demonstrated by this study, which aims to identify the interests of global youth and also to unveil religion’s place in this generation (Lim and Parker, 2020; Tilleczek and Campbell, 2019). The role of values and education among them (Zamora-Polo et al., 2020), and the influencers and social leaders they follow are also included among the results of this research, which also plans to discern their potential alignment with the challenges of the Sustainable Development Goals. For this purpose, more than 540 million Facebook and Instagram profiles have been analyzed using social listening (Couldry, 2006) through a Big Data based methodology. The results are new values (Kimball, 2019) and new ways to envisage religion, and depict an evolving landscape with change, culture and consumption pointing the way. Keywords: big data, religion, youth, social media, sustainable development goals.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48040821","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
La identidad visual digital de la marca corporativa: Una investigación con neuromarketing en jóvenes de España y Portugal 企业品牌的数字视觉识别:西班牙和葡萄牙年轻人神经营销的研究
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Tripodos Pub Date : 2020-12-02 DOI: 10.51698/TRIPODOS.2020.48P135-151
Luis Mañas-Viniegra, Dora Santos-Silva, Sheila Liberal Ormaechea
{"title":"La identidad visual digital de la marca corporativa: Una investigación con neuromarketing en jóvenes de España y Portugal","authors":"Luis Mañas-Viniegra, Dora Santos-Silva, Sheila Liberal Ormaechea","doi":"10.51698/TRIPODOS.2020.48P135-151","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.48P135-151","url":null,"abstract":"The rise of social networks and brand communication in digital media has led to an update of the corporate visual identity of major brands, including those in traditional sectors in which corporate culture is generally deep-rooted and more reluctant to change. The two-dimensional logos that simulate a volume and depth characteristic of those of three dimensions have been simplified and are now flat for better inclusion in various digital supports so as to improve their legibility and more accurately reflect the current values of the brand’s objective. The objective of this research is to determine the cognitive processing of young university students of traditional brand logos in relation to the current ones that are simple, flat, and two-dimensional. The neuromarketing techniques used are eye-tracking to measure attention, and galvanic skin response (GSR) to measure the emotion shown by the public. The main conclusion is that young people place more attention and emotion on flat logos with simple lines, which are more integrated into digital media.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42038806","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Relationship Between Equality Policies and Moral Legitimacy According to Experts’ Perceptions 从专家的认识看平等政策与道德合法性的关系
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Tripodos Pub Date : 2020-12-02 DOI: 10.51698/TRIPODOS.2020.48P103-116
Alicia Blanco‐González, Giorgia Miotto, Francisco Díez‐Martín, Camilo Prado‐Román
{"title":"Relationship Between Equality Policies and Moral Legitimacy According to Experts’ Perceptions","authors":"Alicia Blanco‐González, Giorgia Miotto, Francisco Díez‐Martín, Camilo Prado‐Román","doi":"10.51698/TRIPODOS.2020.48P103-116","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.48P103-116","url":null,"abstract":"The gender equality topic is gaining momentum both in the organizational and in the institutional management field. In order to close the gender gap that is common in the business environment, governments are promoting full and effective inclusion of women in all business areas and levels, developing useful policies to reach equal career progress opportunities and access to the highest level of the decision-making stages in the political, economic and public context. Companies also apply and implement these kinds of policies. The design and application of gender equality policies generates multiple benefits for companies’ intangible assets, such as positive reputation and legitimacy. Companies who apply effective equality policies can expect an improvement in their internal and external social acceptance, and, therefore, an increase in their moral legitimacy perception. The objective of this study is to verify how gender equality policies influence the corporate moral legitimacy. To measure this relationship, a sample of 75 experts in social responsibility has been used and a model of a regression has been applied to measure the impact of gender equality policies on moral legitimacy. \u0000Keywords: legitimacy, gender equality, corporate social responsibility, sustainability, ethics.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42355589","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 5
Oscar Is a Man: Sexism and the Academy Awards 奥斯卡是男人:性别歧视与奥斯卡金像奖
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Tripodos Pub Date : 2020-12-02 DOI: 10.51698/TRIPODOS.2020.48P85-102
Kenneth Grout, Owen Eagan
{"title":"Oscar Is a Man: Sexism and the Academy Awards","authors":"Kenneth Grout, Owen Eagan","doi":"10.51698/TRIPODOS.2020.48P85-102","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.48P85-102","url":null,"abstract":"This study analyzes the implicit bias of the Academy Awards and Oscar’s historic lack of gender equity. While there are awards for Best Actor and Actress, a comparative analysis of these awards and the Best Picture prize reveals that a man is more than twice as likely as a woman to receive an Oscar for leading work in a Best Picture. A man is also nearly twice as likely to be nominated as a leading performer in a Best Picture winner. Supporting women in Best Pictures fare a bit better with actual trophies, but, when considering nominations, a man is still more than oneand-a-half times as likely as a woman to be nominated for a supporting performance in a Best Picture winner. This research considers these factors, identifies potential reasons for them, and draws conclusions regarding the decades of gender bias in the Academy Awards. Further, this study investigates the dissolution of the Hollywood studio system and how, though brought on in part by two of the film industry’s leading ladies, the crumbling of that system ultimately hurt the industry’s women more than its men. \u0000Keywords: Oscars, Academy Awards, sexism, gender inequity, Best Picture.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44073682","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Successful Silences: A Practitioner’s Toolkit 成功的沉默:从业者的工具包
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Tripodos Pub Date : 2020-12-02 DOI: 10.51698/TRIPODOS.2020.48P117-131
Roumen Dimitrov
{"title":"Successful Silences: A Practitioner’s Toolkit","authors":"Roumen Dimitrov","doi":"10.51698/TRIPODOS.2020.48P117-131","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.48P117-131","url":null,"abstract":"In this paper I present ten patterns of successful silence which professional communicators use in their daily work. A silence succeeds if, first, it is mutually recognised as communication and, second, it conveys meaning, which the listener principally interprets the way the speaker has implied. The focus here is on communicative silence, although non-communicative silence is also a common and legitimate technique. I remain as close as possible to the language of the practitioner, which is both functional and rich in proto-theories that wait to be developed. Patterns are tools, not rules. Rules are abstract and universal. Tools are concrete and situational. Patterns depend on the context and objectives of a campaign —they do not work in every situation. One needs to know how to select and apply them. Coded in shortcut titles, some patterns are: know when to shut up; engagement is a means, not an end; no negative publicity first; everything you say is on the record; people follow leaders, not communication; and how to measure silence. This paper “breaks the silence” on behalf of communicators and for the sake of learners. \u0000Keywords: strategic silence, engagement as means, choreography of public attention, off-the-record communication, measuring silence.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48441796","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Nonprofit Board Membership and the Gender Gap 非营利组织董事会成员与性别差距
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Tripodos Pub Date : 2020-12-02 DOI: 10.51698/TRIPODOS.2020.48P13-32
Cathryn Cushner Edelstein
{"title":"Nonprofit Board Membership and the Gender Gap","authors":"Cathryn Cushner Edelstein","doi":"10.51698/TRIPODOS.2020.48P13-32","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.48P13-32","url":null,"abstract":"According to a study conducted by BoardSource and reported in, Leading with Intent: 2017 National Index of Nonprofit Board Practices (Board-Source, 2017), 72% of nonprofit CEO/Executive Director positions are held by females, while only 48% are Executive Board Members and 42% are Board Chairs. The discrepancy between the number of board positions held by women versus staff leadership positions has been the subject of many recent publications. Reviewing academic and industry literature, this paper explores the relationship between an allmale board’s choice of self-assessment tools and its decision-making processes related to creating a gender inclusive board. This paper provides additional insight by applying communication theoretical frameworks to analyze allmale board decision-making processes which ultimately affect recruitment outcomes.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45991121","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Radiografía de las ayudas a los medios de comunicación en las comunidades autónomas españolas en 2019 2019年西班牙自治社区媒体援助的x光片
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Tripodos Pub Date : 2020-12-02 DOI: 10.51698/TRIPODOS.2020.48P153-170
Guadalupe Aguado-Guadalupe, José Joaquín Blasco Gil
{"title":"Radiografía de las ayudas a los medios de comunicación en las comunidades autónomas españolas en 2019","authors":"Guadalupe Aguado-Guadalupe, José Joaquín Blasco Gil","doi":"10.51698/TRIPODOS.2020.48P153-170","DOIUrl":"https://doi.org/10.51698/TRIPODOS.2020.48P153-170","url":null,"abstract":"This article focuses on public subsidies for the communication media in Spain for the year 2019, presenting an in-depth analysis of the situation. State subsidies for media is a phenomenon that became widespread in Europe during the 1960s and 1970s. In Spain, they were regulated in the 1980s, but shortly thereafter the state almost completely halted its support, and it was Spain’s autonomous regions who then promoted the subsidies. In the midst of the professional debate about whether it is possible to reinstate this support from the Spanish government because of the coronavirus crisis, we identify nine autonomous regions which promote these types of subsidies. Through a study that is both prospective and propositional, our analysis will thoroughly examine the institutions granting subsidies, the sectors benefiting from them, their aim and justification, and the margin of discretionary compliance with which they are granted.\u0000Keywords: communication media, public subsidies, autonomous regions, regulation.","PeriodicalId":44263,"journal":{"name":"Tripodos","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49033612","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
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