{"title":"The Chinese Cultural Elements of the Ullambana Festival","authors":"Yingzi Zhao","doi":"10.48048/asi.2023.258111","DOIUrl":"https://doi.org/10.48048/asi.2023.258111","url":null,"abstract":"Buddhism was disseminated from India to China during the Han Dynasty (202 B.C.-220 C.E.) and incorporated local Chinese cultures. It emerged gradually as a specific cultural phenomenon with Chinese features. According to Li Li’an, such a phenomenon could be considered a miniature of all the foreign cultures’ destiny in China, too (Li, 2006). The Ullambana Festival of Buddhism experienced a long process of change within Buddhism itself. The Ullambana Service of Chinese Buddhism is a glittering example of this historically peerless amalgamation of two of the world’s most remarkable ancient civilizations. Thus, this paper attempts to investigate the Chinese cultural elements of the Ullambana Festival during its transmission in China to explore the localization of Buddhism in China further.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84998366","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Effects of Value Co-Creation on Student Loyalty, Satisfaction, and University Image: A Case Study of an Anonymous Rajabhat University","authors":"Chanta Jhantasana","doi":"10.48048/asi.2023.254659","DOIUrl":"https://doi.org/10.48048/asi.2023.254659","url":null,"abstract":"A university’s primary duty is to provide essential skills to help students work well after graduation. The quality of a university’s students depends on the university’s value proposition. In the past, Rajabhat University’s value proposition may not have been sufficiently constructed with co-creation. Although co-creation may now be more emphasized, it is still insufficient. The primary objective of this study is to use a composite model based on the structural equation model of students’ experiences to assess the impacts of co-creation, student satisfaction, loyalty, and university image. The data were collected from a population of 500 students enrolled at an anonymous Rajabhat University using a questionnaire. The sample population comprised 125 students, randomly selected from four classes of the four years of education. The model used a reflective-formative type two-stage approach while the algorithm was composite. This study used the third analysis to form a three-level model of co-creation. The second-order results showed that coproduction was positively related to university image and student satisfaction. Value-in-use was positively associated with university image, student satisfaction, and loyalty. The third-order constructs showed that value co-creation was positively related to university image, student satisfaction, and loyalty.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"91034739","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Effect of Intellectual Capital on Firm Profitability and Efficiency: Evidence from Thai Listed Companies in the Agriculture and Food Industry","authors":"W. Vetchagool","doi":"10.48048/asi.2023.253049","DOIUrl":"https://doi.org/10.48048/asi.2023.253049","url":null,"abstract":"This article examines the effect of Intellectual Capital (IC) on the performances of selected Thai listed companies in the Agro and Food industry from 2017 to 2019. The sample consisted of 45 companies with 135 observations spanning three years. The Modified Value-Added Intellectual Coefficient (MVAIC) model was used to measuring IC, including capital employed, human capital, structural capital, and relational capital. Performance was measured using two distinct parameters: profitability and efficiency. The regression results revealed that MVAIC and its components (excluding relational capital) had a significantly positive impact on firm profitability. However, only capital employed affected firm efficiency. This study confirms that IC efficiency significantly enhances profitability. Therefore, firm managers or policymakers can use the MVAIC model to monitor and assess their assets and create business strategies to achieve a competitive advantage. Furthermore, this model might be used by investors and shareholders to make better investment decisions and evaluate a firm’s market wealth.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83242223","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"TeachTokerists in the Philippines: A Husserlian Phenomenology","authors":"Joseph B. Quinto, Denver M. Cho-oy","doi":"10.48048/asi.2023.258636","DOIUrl":"https://doi.org/10.48048/asi.2023.258636","url":null,"abstract":"The usage of TikTok in the educational environment appears to be sparse, in contrast to previous studies that assess methods of integrating various social media platforms. As a result, this study aimed to clarify this issue by exploring the experiences and viewpoints of teacher-Tiktokerists or TeachTokerists in the Philippines to comprehend Tiktok’s function in the field of education. Using Edmund Husserl’s (descriptive) phenomenology, the findings revealed that TeachTokerists are from all over the Philippines, handling various courses in primary education. Most were aware of the app before the pandemic but only started using it during the pandemic-related lockdowns. The acronym “EDU”, which refers to E - Entertainment Purposes, D - Development of Content, and U - understanding oneself and others, is an example of why teachers in the Philippines are on Tiktok. The acronym “TOK” was developed by the researchers based on the themes they identified regarding the roles TikTok has made in Philippine education: T for Tools for Teachers and Students, O for Optimization of Students’ Confidence, Video Editing Skills, and Talents (CVT), and K for Knowledge Resource for Teachers. In the arena of Philippine education, TikTok may be advantageous. With the help of its easy-to-use interface, teachers may better convey key ideas to students and help them create videos as part of their learning output or performance. Furthermore, teachers can include educational materials that are freely available online in their lessons. Regrettably, the TeachTokerists listed the dangers that TikTok poses to students, including, but not limited to, vulgar language, excessive app use, incorrect information, and criticisms from other users. In the future, a quantitative version of this study may be carried out to include more TeachTokerists, and the room to learn more about the experiences of TeachTokerists who produce educational content also remains open.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83974256","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Causal Relationships Model for Total Quality Management, Supply Chain Management, and Organizational Performance: the Automotive and Automotive Parts Industries in the Eastern Economic Corridor (EEC), Thailand","authors":"Sangduen Pattanasiri, T. Chaiyakul","doi":"10.48048/asi.2023.254783","DOIUrl":"https://doi.org/10.48048/asi.2023.254783","url":null,"abstract":"Fluctuations in the global economy in the early 21st century due to financial collapses and unexpected circumstances surrounding the COVID-19 pandemic have greatly affected the competitiveness and viability of many industries around the world including Automotive and Automotive Parts in the Eastern Economic Corridor (EEC), Thailand. Effective management strategies including total quality management (TQM) and supply chain management (SCM) will guide the better performance of businesses. Additionally, the previous published studies in Automotive and Automotive Parts industries in these issues are limited. Hence, the objective of this study is to investigate the causal relationships model which focuses on total quality management (TQM), supply chain management (SCM) and organizational performance (OP) of the Automotive and Automotive Parts Industries in the Eastern Economic Corridor (EEC). Data were collected from 212 companies operating in the Automotive and Automotive Parts Industries in Thailand’s Eastern Economic Corridor (EEC). The data comprised answers from a self-administered survey, and these were analyzed using descriptive statistics and the structural equations modeling (SEM) method. The findings suggest that together, TQM and SCM generate positive outcomes for organizational performance. Furthermore, supply chain management mediates the relationship between TQM and organizational performance. Hence, effective total quality management and supply chain management can be integrated into businesses’ management and operational strategies to improve the financial and non-financial aspects of their performance.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87962485","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ASEAN Agreement on Transboundary Haze Pollution Management in Mainland Southeast Asia","authors":"Noppachai Fongissara, Watcharabon Buddharaksa","doi":"10.48048/asi.2022.253039","DOIUrl":"https://doi.org/10.48048/asi.2022.253039","url":null,"abstract":"The study discusses the ASEAN Agreement on Transboundary Haze Pollution management in Mainland Southeast Asia by analyzing haze pollution management among ASEAN members using regime theories and ASEAN Principles. The data analysis was taken from articles, research papers, and ASEAN strategic plans on transboundary haze pollution management in Mainland Southeast Asia based on the regime theories and ASEAN principles. The findings revealed that the outcomes of ATHP led to a decrease in the haze level in Mainland Southeast Asia because of the Haze Free ASEAN 2020 roadmap and action plans. Consequently, the initial plans did not result in widespread success practically in meeting the Haze Free vision in 2020. The efforts and processes were hindered because of the respect for the sovereignty of nations which is part of the ASEAN working culture known as the “ASEAN Way”. As a result, the process for alleviating of the regional haze problem management is to focus on cross-border cooperation and the mutual establishment of regional standards among the ASEAN members. Therefore, it is necessary to have an agreement protocol and law enforcement to solve border disputes concerning the haze problem for all countries to follow. This will make possible a haze-free zone in the region.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-08-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87651565","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Model of Health Promotion through Health Literacy Approach for the Elderly in Bangkok, Thailand","authors":"Vanida Durongrittichai, Hataichanok Buajalearn, Kandavasee Maleewong","doi":"10.48048/asi.2022.254116","DOIUrl":"https://doi.org/10.48048/asi.2022.254116","url":null,"abstract":"Elderly care focuses on slowing down deterioration and maintaining health later in life. This can be done through health promotion undertaken by systematic participation of the involvements aimed at helping the elderly attain health literacy, thereby enhancing their long-term self-reliance. The research was to 1) study the principle, objective, system, and mechanisms facilitating elderly club administration, 2) develop the models of health promotion through health literacy approach for the elderly, and 3) propose the policy suggestions for employing the developed model in the relevant areas. A mixed-method was used to study 634 Thai elderly. the 65 informants composed of the elderly committee and directors from six zones in Bangkok. The main results were the activities that contributed to the elderly’s health promotion in order of importance as “Walk, Eat, Sleep, Brain,” The process of the health literacy was sequenced by recognizing, trying to continually practice until good for health and tell good things to others. Factors facilitating the elderly club administration in four aspects composing of 1) committee, 2) budget, 3) materials, and 4) elderly members. The synthesized model was called Smart by LeIST @ BKK (Leadership: L, Information: I, Stakeholder: S, and Team: T). The major policy suggestions for employing the developed model in the relevant areas are the elderly clubs. Corresponded agencies should correctly analyze the elderly’s needs to cover “Walk, Eat, Sleep, Brain” and use them to organize activities or projects in the health literacy approach. The research suggests that the officers should apply this model by considering principles, objectives, systems, and mechanisms according to the context. The longitudinal study and qualitative research should be further examined to employ and adjust this model deeply.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-08-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86363061","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Factors of Services Quality that Influence Patient Loyalty at Muslim Friendly Hospital: A Malaysian Perspective","authors":"N. Rashid, S. Al-shami","doi":"10.48048/asi.2022.254429","DOIUrl":"https://doi.org/10.48048/asi.2022.254429","url":null,"abstract":"Malaysia’s healthcare industry’s demand is increasing, especially in Islamic medical care, and continues to be growing with chances for improvement and innovation in diagnoses and medical treatment. Even though a window of an opportunity is rapidly growing, the medical care quality offered to patients in Malaysia’s Muslim-friendly hospital remains inadequate because of unarticulated patient needs. The objective of this investigation is to measure service quality factor’s towards patient loyalty in Malaysia’s Muslim-friendly healthcare sector. 260 survey questionnaires were distributed between inpatients and outpatients. All patients must receive services of at least one day at hospital in Kumpulan Berhad Johor (KPJ). 250 surveys were received and analyzed using SPSS 25. On one hand, patients at KPJ are not really aware about the doctors and nurses Islamic knowledge for medical practices since the majority of respondents are from a younger generation. Furthermore, Malaysian healthcare services face some problems in Muslim-friendly hospital medical treatment principles because of multi-cultural religion and various medical personnel religious backgrounds. Research findings provide an insight for SERVQUAL model and practical implication of Muslim friendly hospital.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-08-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82906919","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A Case Study of Communication Strategies Used by Thai Business Students in an English Online Job Interview Test","authors":"Amarawadee Tappoon","doi":"10.48048/asi.2022.254363","DOIUrl":"https://doi.org/10.48048/asi.2022.254363","url":null,"abstract":"Developing speaking skills for foreign language learners is challenging. Whenever they speak foreign languages, they often encounter communication problems because of their limited grammatical and discourse competence. To overcome the problems, language learners need to employ communication strategies. Previous studies stated that these strategies were valuable for learners in speaking a target language; however, they mainly examined the students’ use of communication strategies in general speaking situations. Thus, the present study aims to explore types and levels of communication strategies used by Thai business students majoring in accounting and to investigate their communication problems during an English online job interview test. The participants were 35 Thai undergraduates. The 35-item self-report communication strategy questionnaire and a semi-structured interview were used to collect the data. The data was analyzed through the IBM SPSS statistical analysis software and the content analysis. The findings indicated that the participants were strategic users. The overall mean of the participants’ communication strategy use was at a high level ( = 3.59). The most frequently used communication strategies were strategies for understanding interlocutor’s messages (UIM) which was at a high level ( = 3.84). The participants selected to use nonverbal language the most such as body language ( = 4.45). The main problems which they experienced during the English online job interview test were unknown vocabulary and listening problems. Furthermore, most participants preferred attending an online interview test to an onsite interview test.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-08-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84389375","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Ecological Footprint Affecting the Pro-environmental Behavior of Undergraduates of Rajabhat Mahasarakham University","authors":"Sapphasit Kaewhao","doi":"10.48048/asi.2022.253995","DOIUrl":"https://doi.org/10.48048/asi.2022.253995","url":null,"abstract":"The research objectives were to study Ecological Footprint for Shelter, Ecological Footprint for Food, Ecological Footprint for Transportation, Ecological Footprint for Cloth, Ecological Footprint for Medicine, and Ecological Footprint for Housing and Pro-environmental Behavior levels and to study the independent variables comprise of Ecological Footprint for Shelter, Ecological Footprint for Food, Ecological Footprint for Transportation, Ecological Footprint for Cloth, Ecological Footprint for Medicine and Ecological Footprint for Housing affecting dependent variable of Pro-environmental Behavior of undergraduates. This survey used a questionnaire to gather 400 undergraduates and 10,757 undergraduates of Rajabhat Mahasarakham University in the first semester of the academic year of 2021. The Multi-Stage sampling technique was employed to collect the sample. Multiple Regression Analysis was used to determine the relationship between independent and dependent variables.\u0000 The results illustrated that in a holistic view of Ecological Footprint for Shelter, Ecological Footprint for Food, Ecological Footprint for Transportation, Ecological Footprint for Cloth, Ecological Footprint for Medicine, and Ecological Footprint for Housing and Pro-environmental Behavior were most levels. Moreover, independent variables of Ecological Footprint for Shelter, Ecological Footprint for Food, Ecological Footprint for Transportation, Ecological Footprint for Cloth, Ecological Footprint for Medicine, and Ecological Footprint for Housing can predict the variation of the dependent variable of Pro-environmental behavior with 65.90 percent of power prediction (Adjusted R2 = 0.659). Ecological Footprint for Food was the highest effect with 0.248.","PeriodicalId":43547,"journal":{"name":"SOJOURN-Journal of Social Issues in Southeast Asia","volume":null,"pages":null},"PeriodicalIF":0.9,"publicationDate":"2022-08-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88437625","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}