International Journal of Science, Technology & Management最新文献

{"title":"Influences The Sustainability Of Business Continuity Through Mass Customization On Embroidery Smes In West Bandung Regency","authors":"Eka Ludiya, Rini Mulyani Sari","doi":"10.46729/ijstm.v5i1.997","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.997","url":null,"abstract":"At this time, MSMEs are an important part of the economy in Indonesia, one of them is in the West Java region. It was recorded that in 2021 the number of MSMEs in West Java was 6,257,390 and West Bandung Regency was the area that experienced a significant increase. The categories of the business are accessories, batik, embroidery, craft, fashion, services/others, convection, culinary, food and drink. However, the covid-19 pandemic has caused business actors, especially the embroidery sector that must be work harder in order to survive in the pandemic era. The lack of entrepreneurial innovativeness in business success is can influence a decrease in sales and the success of a business can be seen from business actors who making mass adjustments in terms of production (mass customization). Therefore, business actors are required to be able to maintain their business. On this research using a descriptive and associative methods. Descriptive research explains that characteristic or gap can be used as a basic to solving business problem. On this research, descriptive research explains characteristic and variable function like entrepreneurial innovativeness, mass customization, and business contuinity. The location of this research is in West Bandung Regency, and the research subject were 70 embroidery business actors in West Bandung Regency. Data collection techniques is using library research, then continued with distributing questionnaires and interview. Data analysis techniques is using path diagrams assisted by SEM-PLS software. The result on this research show that entrepreneurial innovativeness mediated by mass customization has an effect on business continuity.","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"45 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140488159","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Service Quality Analysis based on Online Customer Review in Google Play Store (Study Case of Telkomsel)","authors":"Wahyuning Hanifah Aprillia, Maya Ariyanti, Sri Widiyanesti","doi":"10.46729/ijstm.v5i1.1046","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1046","url":null,"abstract":"A corporation that offers internet services is known as an Internet Service Provider (ISP). Regional-scale networks and worldwide networks are offered at ISPs, allowing consumers to effortlessly connect with the outside world globally. Telkomsel is one of providers that is used the most widely in Indonesia. However, Telkomsel is also a provider with the most complaints than others. This study chooses Telkomsel as a case study to determine their quality of service based on customer review. This paper aims to analyze and identify the service quality of Telkomsel and topics that were discussed by Telkomsel users based on customer reviews in Google Play Store. We categorized the data according to the following service quality dimensions: network quality, customer service and technical support, information quality, security and privacy, and fulfillment. As a result, the Naive Bayes Classifier (NBC) was applied to assist in the sentiment analysis process. The accuracy for sentiment analysis using NBC was more than 75%. This study used Latent Dirichlet Allocation (LDA) models for topic modeling to identify themes that are often discussed by consumers. Hence, the result of this study can help a company to improve and develop their quality of product and service according to customer needs.","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"72 21","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140486294","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Economic Transformation: Navigating Challenges And Embracing Opportunities In Islamic Economics And Finance Across Southeast Asia","authors":"Wulan Dayu, Isnaini Harahap, Zuhrinal M. Nawawi","doi":"10.46729/ijstm.v5i1.1039","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1039","url":null,"abstract":"The research aims to comprehensively understand challenges impeding the growth of Islamic economic systems in Southeast Asia and explore opportunities for sustainable development. It contextualizes the economic transformation in the region, emphasizing the unique role of Islamic economics and finance. Challenges like regulatory complexities, market uncertainties, and global economic shifts are analyzed, providing insights into impediments faced by the Islamic finance sector. The article explores strategies employed by Southeast Asian countries to promote Islamic economics and finance, assessing policy effectiveness and collaborative efforts. It highlights the role of financial inclusion, education, and technology in overcoming hurdles. On a positive note, the study identifies growth opportunities in regional cooperation, innovative financial instruments, and Islamic finance's potential contribution to sustainable development goals. Emphasizing the importance of embracing these opportunities, the research contributes to the discourse on economic transformation in Southeast Asia. The findings aim to inform policymakers, financial institutions, and scholars, fostering understanding for a more inclusive, sustainable, and prosperous economic future in the region.","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"60 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140489692","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Effect of Social Media Marketing Activities Through Brand Awareness and Brand Image on Brand Loyalty and Emotional Attachment in Traveloka","authors":"Muhammad Adrian Daffa Nadino Rinaldi, Heppy Millanyani, Nurvita Trianasari","doi":"10.46729/ijstm.v5i1.1061","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1061","url":null,"abstract":"Growth technology Which fast especially development Internet in Indonesia Which give Lots Of convenience for do interaction. See development Internet Which so fast proven with increasing Internet and social media use in Indonesia. The purpose of this research is to determine the influence of social media marketing activities on brand loyalty and emotional attachment and brand equity which includes brand awareness and brand equity mediates the relationship between the two variables. Traveloka is the object of this research is company Which move on field industry tourist. Method study Which used in study This is method quantitative by collecting data through questionnaires that use scales likert. The number of samples taken in this research was 250 respondents. Criteria Which used for respondents covers followers from Instagram Traveloka And Already do transaction minimum 2x. Analysis data use Structural Equation Modeling (SEM) and processed using Smart software PLS-SEM. \u0000Keywords: Social Media Marketing Activities, Brand Equity, SEM PLS, E-Tourism","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"207 1-2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140489969","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Kiai Charismatic Leadership in Developing The Mamba'ul Ma'arif Denanyar Islamic Boarding School","authors":"Sulthon Sulaiman, Achmad Patoni, Ngainun Naim, Ahmad Supriyadi","doi":"10.46729/ijstm.v5i1.1056","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1056","url":null,"abstract":"This research departs from the development of Islamic boarding schools as educational institutions able to maintain their existence in the dynamics of global education. The dynamization and stabilization of Islamic boarding schools as one of the leading education systems in Indonesia is indeed inseparable from the leadership carried out by the caregivers and managers of Islamic boarding schools. This research took the locus at Yayasan Pondok Pesantren Mambaul Maarif Denanyar Jombang East Java to find answers to the following questions; How is the leadership of kiai concerning policy making for the development of Islamic boarding schools in the Mamba'ul Ma'arif Denanyar Jombang Islamic Boarding School; How is the kiai program program in the development of Islamic boarding schools in the Mamba'ul Ma'arif Islamic Boarding School Denanyar Jombang; How is the development of kiai in the development of Islamic boarding schools in the Mamba'ul Ma'arif Islamic Boarding School Denanyar Jombang. This qualitative research uses a phenomenological approach using a single case design. The research location is Pondok Pesantren Mambaul Maarif Denanyar Jombang, East Java. Data collection techniques use observation, interview and documentation techniques. Data analysis includes single-case analysis and cross-case analysis with data reduction analysis techniques, data presentation and conclusions. The results showed that; Policy making is carried out through; charismatic leadership model approach in policy setting; application of a democratic-consultative collective-collegial leadership system in policy formulation; policy making based on deliberation, and; laughter and spiritual based;  The development program includes; development of Islamic boarding school academic programs in the form of shawir activities and peer reading; improvement of pesantren facilities; economic development; the Jalin Alumni program, and; sincerity-based Coaching is carried out through mechanisms; periodic coaching; emphasis on discipline;  self-reliance briefing; suppression of civilized behavior;  supervision and guidance based on guardians and alumni, and;  based on laughter","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"8 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140489579","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Application Of K-Means Clustering For Customer Segmentation In Grocery Stores In Kenya","authors":"Edwin Omol, Dorcas Onyangor, Lucy Mburu, Paul Abuonji","doi":"10.46729/ijstm.v5i1.1024","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1024","url":null,"abstract":"The retail industry, particularly in the context of grocery stores, plays a vital role in meeting consumers' daily needs. To optimize marketing strategies and enhance customer satisfaction, understanding customer behavior and preferences is crucial. Customer segmentation, a powerful market research technique, enables businesses to group customers with shared characteristics into distinct segments, allowing targeted and personalized approaches. This article explores the application of the K-means clustering algorithm for customer segmentation in grocery stores within the unique context of Kenya. By leveraging transactional and demographic data from diverse grocery stores across Kenya, the study aims to identify homogeneous customer groups with similar purchasing behaviors and preferences. The data collection process involved obtaining consent from store owners and ensuring data privacy and security. Following data preprocessing, K-means clustering was applied, and various validation techniques were utilized to determine the optimal number of clusters. The results yielded valuable insights into customer segments, aiding the identification of key customer groups and their distinct preferences.","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"9 6","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140488672","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Rational Options For Investors To Choose Star Hotel Investments In Surabaya Indonesia","authors":"Sugito Sugito, Bubidyanto Bubidyanto, Suwitho Suwitho","doi":"10.46729/ijstm.v5i1.1053","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1053","url":null,"abstract":"Surabaya and Pandemic conditions that have occurred before, hampering the level of hotel occupancy in Surabaya and affecting hotel revenue resulted in several hotels streamlining all activities to minimize operational costs can minimize losses due to lack of occupancy due to Pandemi Covid 19, the interest of investors to invest in the star hotel business in the city of Surabaya. Conditions of Phenomenon Contractions for What Study can make investors remain optimistic and dare to do the star hotel business in Surabaya, (BPD PHRI East Java, 2021). Decision Making Theory's action, becoming the social capital of investors contributed to the decision to invest in hospitality business, mushroomed new hotels in the city of Surabaya. The highlight of PHRI urged the Surabaya City Government to take steps to limit the construction of a new star hotel (moratorium), in order to prevent overloop supply and unfair business competition in the star hotel industry in the city of Surabaya.The theory of irrational and rational actions explains why people learn to believe, for various levels and in certain contexts. The learning process takes place through repeated interactions and by looking at the interaction of others. shows that the efficient way to explain human actions is by assuming individuals to act for a series of reasons (Ritzer and Smart, 2014: 757). The study of this research uses a transdental phenomenological approach, putting an understanding of Fonemena to build the meaning of the experience of the object of the informants of the starred hospitality industry in Surabaya, namely investors and relations near investors. What is the background and motivation of investors in choosing a hotel business, how is the process and view of the realization of hotel business by investors, what is the view of investors in managing hotel business and the impact of hotel business on other investor businesses. Previous business expertise, investors with previous business experience may find the possibility of investing in attractive hotel industries, long -term property investment, hotel industry is often a promising industry. The value of hotel assets is often high, and its value tends to increase from time to time, media actualization, for some investors, investing in the hotel industry can be a way to achieve self -actualization. They could have wanted to be involved in manufacturing typical and attractive property because they have personal interest in the hospitality sector, increase customer confidence, investors who have a strong reputation or have achieved success in other industries can utilize investment in the hospitality industry as a way to increase customer confidence.","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"27 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140488499","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Procurement And Distribution Of Integrated Values Study Of Gamers Characters","authors":"Mohammad Annas, Humairoh Humairoh","doi":"10.46729/ijstm.v5i1.1019","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1019","url":null,"abstract":"  \u0000The aim of the study were to analyze the factors affecting gamers characters based on values in particular procurement, distribution and perception on how specific games must be developed. The procurement and distribution of both hardwares and its programmable various games becoming the essential in this study. Various values which formed the integrated values plus two other independent variables such as character identification and satisfaction rate were affecting the dependent variable, the intention of purchasing particular games. Structural equation analysis was done to justify if the dependent variables significantly affected by integration value, character identification and satisfaction rate. The result showed that Integrated Value of Purchading Game Items had a positive influence on Game Items Purchase Intention where the results of data processing showed that the standard coeficient was positive and the P Value showed a value of 0.000 which was in accordance with the requirement that the P Value must be below 0.05.","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"9 7","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140489165","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Adoption Of E-Commerce In Small And Medium-Sized Enterprises In Bogor District","authors":"Erry Nugroho Himawan, Ahmad Djuwaini, Awang Darmawan Putra","doi":"10.46729/ijstm.v5i1.1050","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1050","url":null,"abstract":"In recent years, e-commerce has emerged as one of the most rapidly expanding commercial trends. This trend is propelled by the growing prevalence of internet access and the widespread adoption of smartphones in society.  Small and medium-sized enterprises (SMEs) play a significant role in the Indonesian economy. The transformation of SMEs must continue to be strengthened through optimizing the use of digital technology so that it can attract benefits for marketing activities and product sales. digital marketing is the most chosen area to start. The challenge is that as many as 30.9% of SMEs still experience difficulties in digital adoption.  The objective of this study is to examine the determinants that impact the implementation of electronic commerce by small and medium-sized enterprises in Bogor Regency. This study used an online survey methodology, with a sample size of 170 small and medium-sized enterprises (SMEs) located in Bogor Regency. Data processing was conducted utilizing spreadsheet apps and SmartPLS.  The findings indicated that perceived utility, external influences, and attitude towards adopting e-commerce are influential and statistically significant factors in promoting e-commerce adoption.  Regarding the perceived ease of use, the attitude towards adopting e-commerce is not influenced by technical readiness and organizational readiness.  This research has several implications for small and medium-sized enterprises (SMEs), government entities, and e-commerce administrators. This research demonstrates the imperative for SMEs to enhance their knowledge and skills in utilizing e-commerce, while also enhancing their organizational governance and receptiveness to change, particularly at the top management level. The government requires consistency in offering support to small and medium enterprises (SMEs) in their use of e-commerce, including training, financial aid, and innovation.","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"59 18","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140486752","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Empowerment Women's Organizations In The Era Of Digitalization (Dharma Women's Unity in East Java Province, Indonesia)","authors":"Diana Rapitasari, Pribadiyono Pribadiyono, Suwitho Suwitho","doi":"10.46729/ijstm.v5i1.1051","DOIUrl":"https://doi.org/10.46729/ijstm.v5i1.1051","url":null,"abstract":"Era 4.0, digital change in almost all lines of activity, requires digitalization of development, organizational management can keep up with the times, administrators and members are required to follow technology and also apply it to organizational management, creating competent, globally competitive, competitive and innovative human resources (Setiawan, 2016). Previous research studies from primary and secondary data showed that the impact of digitalization was also felt by the East Java DWP by carrying out manual reporting which was not supported by good publications, resulting in all work activities achieved not being able to reach the maximum by the wider community, especially the people of East Java. Existence is able to come out of the existence of something and is able to transcend itself because the existence of a dynamic process comes from existere, which means coming out of, going beyond or overcoming, so existence is not rigid and stops but experiences development or decline depending on the ability to actualize its potential (Abidin, 2006). Women's empowerment accelerates economic growth in a country where to achieve development goals according to the concept of Development Economics, an appropriate development strategy is needed. Empowerment is one of the strategies most widely used in overcoming various development problems because without women's development, economic growth and development will not occur (Marditama et.al, 2021:11). Choosing an interpretive way of how individuals who experience it directly gives meaning to interactions that have been experienced in social life with a pattern of prioritizing a series of descriptions of the experiences of the informants, interpretive builds meaning from life experiences experienced directly (Cresswell, 2018). An interpretive approach to how the East Java DPD organization exists in the era of digitalization is the main focus of the study, how the subjects, namely women who are members of the East Java DWP organization, continue to exist amidst the onslaught of digitalization. Increasing the role of women in DWP so that they are ready in the 4.0 era and ready to face global challenges so that DWP members and families are able to develop their potential through DWP priority programs so that they are able to support the DWP organization to become a center of excellence in empowering women and families and can participate in progress world civilization. It is necessary to increase members' understanding of organizational management through a system that needs to be built in an integrated manner. By instilling a sense of belonging to the organization, caring and unity, a solid organization with creative and innovative activities will be formed.","PeriodicalId":384527,"journal":{"name":"International Journal of Science, Technology & Management","volume":"44 22","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140487516","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}