Societa: Jurnal Ilmu-Ilmu Agribisnis最新文献

{"title":"SISTEM AGRIBISNIS DAN TINGKAT KEUNTUNGAN USAHATANI JAMUR MERANG DI DESA SUKAMULIA KELURAHAN TALANG BETUTU KECAMATAN SUKARAMI KOTA PALEMBANG","authors":"Faris Vrimadora, Sutarmo Iskandar","doi":"10.32502/jsct.v11i2.5585","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5585","url":null,"abstract":"ABSTRACTThis study was carried out to determine the mushroom agribusiness system and to find out what the level of profit from mushroom farming is in Sukamulia Village, Talang Betutu Village, Sukarami District, Palembang City. This research has been carried out in Talang Betutu Village, Sukarami District, Palembang City from November to December 2021. The research method used is a case study. The sampling method used was purposive sampling, where in the study 1 straw mushroom farmer who had an edible mushroom farm in Sukamulia Village, Talang Betutu Village, Sukarami District, was because only the respondent was working on straw mushroom farming. The data collection method used in this study was direct observation and interviews with respondents by using tools in the form of a list of questions that had been prepared in advance and data obtained from related institutions that were related to this research. The data processing and analysis method used was editing, coding, and tabulation, then to calculate the profit the profit formula and the profit level were used. The results showed that: 1) The production subsystem carried out by mushroom farmers started from the procurement subsystem of agricultural production facilities starting from the manufacture of kumbung, equipment preparation, seed selection, and preparation of planting media, the farming production subsystem starting from planting, maintaining, and harvesting, and marketing subsystem, 2) Based on the value of R/C on mushroom farming with a profit level of 1.86 which means the farming is profitable because the revenue earned is greater than the costs incurred. ABSTRAKPenelitian ini dilaksanakan untuk mengetahui sistem agribisnis jamur merang dan mengetahui berapa tingkat keuntungan dari usahatani jamur merang di Desa Sukamulia Kelurahan Talang Betutu Kecamatan Sukarami Kota Palembang. Penelitian ini telah dilaksanakan di Kelurahan Talang Betutu Kecamatan Sukarami Kota Palembang pada bulan November sampai dengan Desember 2021. Metode penelitian yang digunakan adalah studi kasus (case study). Metode penarikan contoh yang digunakan adalah dengan cara sengaja (purposive sampling), dimana dalam penelitian 1 petani jamur merang yang mempunyai usahatani jamur merang yang ada di Desa Sukamulia Kelurahan Talang Betutu Kecamatan Sukarami dikarenakan hanya responden tersebut yang mengusahakan usahatani jamur merang. Metode pengumpulan data yang digunakan dalam penelitian ini adalah observasi dan wawancara langsung kepada responden dengan menggunakan alat bantu berupa daftar pertanyaan yang telah dipersiapkan sebelumnya serta data-data yang didapat dari lembaga-lembaga terkait yang ada hubungannya dengan penelitian ini. Metode pengolahan dan analisis data yang digunakan editing, coding, dan tabulasi, selanjutnya untuk menghitung keuntungan digunakan rumus keuntungan dan tingkat keuntungan. Hasil penelitian menunjukan bahwa: 1) Subsistem produksi yang dilakukan oleh petani jamur merang dimulai dari","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125513452","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"STRATEGI KOMUNIKASI PENYULUHAN PERTANIAN PADA MASA PANDEMI COVID-19 DI DESA REJODADI KECAMATAN SEMBAWA KABUPATEN BANYUASIN","authors":"R. H. Anang, Muhamad Dwiki","doi":"10.32502/jsct.v11i2.5587","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5587","url":null,"abstract":"ABSTRACTThis research was conducted to find out the communication strategy for agricultural extension and to find out the barriers to communication for agricultural extension during the Covid-19 pandemic. It was carried out in Rejodadi Village, Sembawa District, Banyuasin Regency from December 2021 to January 2022. The research method used was qualitative with a phenomenological approach. Sampling method used is Non Probablity Sampling. The selected informants were agricultural extension workers, heads of farmer groups and farmers in Rejodadi Village, Sembawa District, Banyuasin Regency. Data collection methods used were in-depth interviews, participatory observation and documentation. The data processing method used was carried out in 3 stages, namely data condensation, data presentation and drawing conclusions. The data analysis used was descriptive analysis with a qualitative approach. The results showed that the agricultural extension communication strategy used during the Covid-19 pandemic was to maximize non-verbal mass communication provided through social media and try not to carry out direct agricultural extension communication whether it was carried out in masses, groups or individuals except for reasons certain. Meanwhile, communication barriers to agricultural counseling occur in agricultural extension which is carried out through social media. The communication barrier is due to technical and ecological barriers. Technically, the obstacles are farmers' lack of understanding of agricultural extension materials, farmers who do not have android cellphones and the slow response of agricultural extension workers when conducting question and answer sessions regarding agricultural extension materials. Meanwhile, ecological obstacles are the internet network which is less stable and experiences disturbances at certain times.ABSTRAKPenelitian ini dilaksanakan untuk mengetahui strategi komunikasi penyuluhan pertanian dan untuk mengetahui hambatan komunikasi penyuluhan pertanian pada masa pandemi covid-19. Dilaksanakan di Desa Rejodadi Kecamatan Sembawa Kabupaten Banyuasin pada bulan Desember 2021 sampai dengan Januari 2022. Metode Penelitian yang digunakan adalah kualitatif dengan pendekatan fenomenologi. Metode penarikan contoh yang digunakan adalah Non Probablity Sampling. Narasumber yang dipilih adalah penyuluh pertanian, ketua kelompok tani dan petani yang ada di Desa Rejodadi Kecamatan Sembawa Kabupaten Banyuasin. Metode pengumpulan data yang digunakan adalah wawancara mendalam, observasi partisipasi dan dokumentasi. Metode pengolahan data yang digunakan dilakukan dengan 3 tahapan, yaitu kondensasi data, penyajian data dan penarikan kesimpulan dengan analisis data yang digunakan adalah analisis deskriptif dengan pendekatan kualitatif.  Hasil penelitian menunjukkan bahwa Strategi komunikasi penyuluhan pertanian yang digunakan pada masa pandemi covid-19 adalah dengan memaksimalkan komunikasi massa secara non verbal yang diberikan melalui me","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126918963","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ANALISIS PENDAPATAN DAN KELAYAKAN USAHATANI PENANGKARAN BENIH PADI DI DESA SAKO KECAMATAN RAMBUTAN KABUPATEN BANYUASIN","authors":"Ursula Damayanti, Gusti Fitriyana, Ruarita Rk","doi":"10.32502/jsct.v11i2.5576","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5576","url":null,"abstract":"ABSTRACTThe purpose of this study is to determine income and feasibility of rice seed breeding in Sako Village, Rambutan District, Banyuasin District.  The survey was conducted from July to August 2022.  The study locations were carefully selected.  The sampling method for this study was carried out in a simple random manner, where the population of seed-sizing farmers was 170 farmers, the sample taken was 15% (26 farmers) of the seed-sizing farmers population.  According to the results of this study , the avarage cost of seed breeding is Rp 6,588,551 per hectare, the avarage revenue of seed-dosing farming is Rp 28,562,000 per hectare, whilanyuasin of Rp 21,966,293 per hectare per planting season.  The results of the feasibility anaysis showed that the R/C obtained was 4.33, which means that for every Rp 1,  the costs incurred  by rice seed breeders will receive revenue of Rp 4.33.  Rice seed breeding farming in Sako, Village, Rambutan District, Banyuasin Regency is feasible to cultivate.ABSTRAKPenelitian ini bertujuan untuk mengetahui pendapatan, dan kelayakan usahatani penangkaran benih padi di Desa Sako Kecamatan Rambutan Kabupaten Banyuasin. Pelaksanaan penelitian dilakukan pada bulan Juli sampai Agustus 2022. Penentuan lokasi penelitian ditentukan secara sengaja (purposive). Metode pengambilan sampel penelitian ini dilakukan secara acak sederhana dimana populasi petani penakar benih sebanyak 170 petani, sampel yang diambil sebesar 15% (26 orang petani) dari populasi petani penakar benih. Hasil penelitian ini menunjukkan bahwa rata-rata biaya usahatani penakaran benih sebesar Rp. 6.588.551 per hektar, rata-rata penerimaan usahatani petani penakaran benih Rp. 28. 562.000 per hektar, sedangkan pendapatan usahatan penangkaran benih padi untuk satu kali musim tanam di Desa sako Kecamatan Rambutan Kabupaten Banyuasin  sebesar Rp. 21.966.293 per hektar per musim tanam. Hasil analisis kelayakan menunjukkan R/C  yang diperoleh sebesar  4,33 yang artinya bahwa setiap Rp. 1 biaya yang dikeluarkan petani penangkar benih padi akan mendapatkan penerimaan sebesar Rp. 4.33. Usahatani penangkaran benih padi di Desa Sako Kecamatan Rambutan Kabupaten Banyuasin layak untuk diusahakan.","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114537419","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PEMANFAATAN MEDIA SOSIAL UNTUK PEMASARAN TANAMAN HIAS BONSAI PADA MASA PANDEMI COVID-19 DI DESA SIDOMULYO KECAMATAN GUNUNGMEGANG KABUPATEN MUARA ENIM","authors":"Yusril Iza Mahendra, Harniatun Iswarini","doi":"10.32502/jsct.v11i2.5577","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5577","url":null,"abstract":"ABSTRACTThis study was conducted to determine the social media used for marketing miniaturized tree during the covid-19 pandemic and to determine the perceptions of producers and consumers in marketing miniaturized tree through social media during the covid-19 pandemic. This research was conducted in Sidomulyo Village, Gunung Megang District, Muara Enim Regency from November 2021 to January 2022. The research method used was qualitative with a phenomenological approach. The sampling method used was accidental sampling, where in this study there were 2 samples that became the sampling unit, namely is miniaturized tree producers, totaling 4 people and miniaturized tree consumers totaling 2 people. The data collection methods used in this study were in-depth interviews by inviting resource persons to discuss, observing participation by participating in the daily life of the informants and documenting related to this research. The data processing method used in this study was carried out in 3 stages, namely data condensation, data presentation and conclusion drawing. The data analysis used was descriptive analysis with a qualitative approach. The results showed that the social media used for marketing miniaturized tree during the covid-19 pandemic were Facebook and WhatsApp by utilizing the available features and the intensity of unscheduled use. Then the perception of producers in marketing bonsai ornamental plants through social media during the covid-19 pandemic is that they can reach a wider target consumer, then the perception of consumers is that they can find out more diverse marketing of bonsai ornamental plants through social media during the covid-19 pandemic. ABSTRAKPenelitian ini dilaksanakan untuk mengetahui media sosial yang digunakan untuk pemasaran tanaman hias bonsai pada masa pandemi covid-19 dan untuk mengetahui persepsi produsen dan konsumen dalam pemasaran tanaman hias bonsai melalui media sosial pada masa pandemi covid-19. Penelitian ini dilaksanakan di Desa Sidomulyo Kecamatan Gunung Megang Kabupaten Muara Enim pada bulan November 2021 sampai dengan Januari 2022. Metode Penelitian yang digunakan adalah kualitatif dengan pendekatan fenomenologi. Metode penarikan contoh yang digunakan adalah accidental sampling atau sampel kebetulan, dimana dalam penelitian ini terdapat 2 contoh yang menjadi unit salmpelnya, yaitu Produsen tanaman hias bonsai yang berjumlah 4 orang dan konsumen tanaman hias bonsai yang berjumlah 2 orang. Metode pengumpulan data yang digunakan dalam penelitian ini adalah wawancara mendalam dengan mengajak narasumber berdiskusi, obsevasi partisipasi dengan ikut serta dalam kehidupan keseharian narasumber dan dokumentasi yang berkaitan dengan penelitian ini. Metode pengolahan data yang digunakan dalam penelitian ini dilakukan dengan 3 tahapan, yaitu kondensasi data, penyajian data dan penarikan kesimpulan dengan analisis data yang digunakan adalah analisis deskriptif dengan pendekatan kualitatif.  Hasil penelitian m","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128003322","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"EFISIENSI SALURAN PEMASARAN JAGUNG HIBRIDA (Zea mays) DI DESA BUMI AGUNG KECAMATAN LEMPUING KABUPATEN OGAN KOMERING ILIR","authors":"Readi Ferdian Ardianto, Puri Pratami Ardina Ningrum","doi":"10.32502/jsct.v11i2.5578","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5578","url":null,"abstract":"ABSTRACTThis study aims to determine the Marketing Channel of Hybrid Corn (Zea mays) in Bumi Agung Village, Lempuing Subdistrict, Ogan Komering Ilir Regency and the Efficiency of Hybrid Corn (Zea mays) Marketing Channels in Bumi Agung Village, Lempembe Subdistrict, Ogan Komering Ilir Regency. This research was carried out in Bumi Agung Village, Lemembu Subdistrict, Ogan Komering Ilir Regency from December 2021 to February 2022. The research method used was a survey. There were two sampling methods used, namely saturated sampling and snowball sampling. Data collection methods used in this study were observation, documentation and direct interviews with respondents, besides that the types of data collected were primary data and secondary data. Furthermore, data processing and analysis in this study are editing, coding and tabulating. The data analysis used is a qualitative method with Margin and Farmer's Share analysis tools. Furthermore, to find out the Hybrid Corn Marketing Channel (Zea mays) in Bumi Agung Village, Lemembu Subdistrict, Ogan Komering Ilir Regency and the Efficiency of Hybrid Corn (Zea mays) Marketing Channels in Bumi Agung Village, Lempembe Subdistrict, Ogan Komering Ilir Regency. Based on the results of the research that the marketing channel for hybrid corn that is most often used in Bumi Agung Village, Lempembe District, Ogan Komering Ilir Regency, until it reaches the final consumer, namely Marketing Channel I (Farmers - End Consumers) and Based on the results of research that has been carried out, a more efficient marketing channel where in marketing channel I because the Margin Share is 100%.ABSTRAKPenelitian ini bertujuan untuk mengetahui Saluran Pemasaran Jagung Hibrida (Zea mays) Di Desa Bumi Agung Kecamatan Lempuing Kabupaten Ogan Komering Ilir dan Efisiensi Saluran Pemasaran Jagung Hibrida (Zea mays) Di Desa Bumi Agung Kecamatan Lempuing Kabupaten Ogan Komering Ilir. Penelitian ini dilaksanakan di Desa Bumi Agung Kecamatan Lempuing Kabupaten Ogan Komering Ilir pada bulan Desember 2021 sampai bulan Februari 2022. Metode penelitian yang digunakan adalah survei. Terdapat dua metode penarikan contoh yang digunakan yaitu sampling jenuh dan snowball sampling. Metode pengumpulan data yang digunakan pada penelitian ini adalah observasi, dokumentasi dan wawancara langsung kepada responden, selain itu jenis data yang dikumpulkan yaitu data primer dan data sekunder. Selanjutnya pengolahan dan analisis data dalam penelitian ini yaitu editing, coding dan tabulating. Analisis data yang digunakan adalah metode kualitatif dengan alat analisis Margin dan Farmer’s Share. Selanjutnya untuk mengetahui Saluran Pemasaran Jagung Hibrida (Zea mays) Di Desa Bumi Agung Kecamatan Lempuing Kabupaten Ogan Komering Ilir dan Efisiensi Saluran Pemasaran Jagung Hibrida (Zea mays) Di Desa Bumi Agung Kecamatan Lempuing Kabupaten Ogan Komering Ilir. Berdasarkan hasil penelitian bahwa saluran pemasaran jagung hibrida yang paling sering digunakan di Desa Bu","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127523451","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PENETAPAN HARGA JUAL DAN RISIKO PEMASARAN PRODUK PANGAN SEGAR DI PASAR ONLINE KOTA PALEMBANG","authors":"Robby Zuadri Rizkika, Sisvaberti Afriyatna","doi":"10.32502/jsct.v11i2.5584","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5584","url":null,"abstract":"ABSTRACTThis research is to find out the determinants of the selling price of fresh food products to consumers, to find out the risk factors faced by the online market in marketing fresh food products and to find out how to control the risks carried out by the online market in marketing fresh food products. This research was conducted in Palembang City from September 2021 to January 2022. The research method used was the survey method, for the sampling method the purposive sampling method was used. The data collection method used was participatory observation and in-depth interviews directly with the respondents who had been determined using a questionnaire that had been prepared in advance and supplemented with secondary data obtained from the relevant agencies. Processing data using descriptive-qualitative method. The results of the study show that the factors that determine the selling price of fresh food products to consumers in the online market in Palembang City are more fixated on external factors, namely the price factor from the traditional market itself, because online markets always adjust their selling prices to the prices of goods in traditional markets before setting prices. sell their fresh food products to consumers. By calculating the amount of other costs such as operational costs and packaging costs, it is the market price that determines the size of the price set to consumers. Then the risks faced by the market in marketing fresh food products through social media itself, on average, the market experiences risks during the process of delivering goods to consumers, because it is in the delivery process that the freshness of the fresh food products they market is at stake right into their hands. consumer. ABSTRAKPenelitian ini untuk mengetahui faktor penentu harga jual produk pangan segar kepada konsumen, untuk mengetahui faktor risiko yang dihadapi oleh pihak pasar online dalam memasarkan produk pangan segar dan untuk mengetahui cara pengendalian risiko yang dilakukan oleh pihak pasar online dalam memasarkan produk pangan segar. Penelitian ini dilaksanakan di Kota Palembang pada bulan September 2021 sampai bulan Januari 2022.  Metode penelitian yang digunakan adalah metode survei, untuk metode penarikan contoh digunakan metode Purposive Sampling.  Metode pengumpulan data yang digunakan adalah observasi partisipasi dan wawancara mendalam langsung kepada responden yang telah ditentukan dengan menggunakan alat bantu quisioner yang telah dipersiapkan sebelumnya dan dilengkapi dengan data sekunder yang didapat dari instansi terkait.  Pengolahan data menggunakan metode deskriptif-kualitatif. Dari hasil penelitian menunjukkan faktor yang menentukan harga jual produk pangan segar kepada konsumen dipasar online Kota Palembang lebih terpaku dengan faktor eksternal yaitu faktor harga dari pasar tradisional itu sendiri, karena pihak pasar online selalu menyesuaikan harga penjualan mereka dengan harga barang dipasar tradisional sebelum mere","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121186544","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PROSPEK PENGEMBANGAN DESA WISATA SEBAGAI UPAYA PENINGKATAN PENDAPATAN PETANI DI DESA BURAI KECAMATAN TANJUNG BATU KABUPATEN OGAN ILIR","authors":"M. Adityawarman, Muhamad Sidik","doi":"10.32502/jsct.v11i2.5582","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5582","url":null,"abstract":"ABSTRACTThis research is to determine the prospects for developing a tourist village as an effort to increase the income of farmers involved with the development of a tourist village. This research was conducted in Burai Tourism Village, Tanjung Batu District, Ogan Ilir Regency from March to May 2022. The research method was a survey method. Sampling method used is purposive sampling. Data collection methods used in this study were in-depth interviews (In Depth Interview), documentation, participatory observation and FGD (focus group discussion). The data management methods in this study are editing, coding, and tabulating and the data analysis used is descriptive with a qualitative approach. The results of the study show that there are 3 prospects that can be developed for a Tourism Village in Burai Village, namely a floating hall, a flower garden and a lebak lebung. The contribution made by tourist villages to farmers' income is an average of 17.2%. ABSTRAKPenelitian ini untuk mengetahui prospek pengembangan desa wisata sebagai upaya peningkatan pendapatan petani terlibat dengan adanya pengembangan desa wisata. Penelitian ini dilaksanakan di Desa Wisata Burai Kecamatan Tanjung Batu Kabupaten Ogan Ilir pada Bulan Maret sampai dengan Bulan Mei 2022. Metode penelitian ini adalah metode survei. Metode penarikan contoh yang digunakan ialah Purposive sampling. Metode pengumpulan data yang digunakan dalam penelitian ini adalah wawancara mendalam (In Depth Interview), dokumentasi, partisipatori observasi dan FGD (focus grub discission). Metode pengelolaan data dalam penelitian ini ialah editing, coding, dan tabulating dan analisis data yang digunakan ialah deskriptif dengan pendekatan kualitatif. Hasil dari penelitian menunjukkan terdapat 3 prospek yang dapat dikembangkan untuk Desa Wisata di Desa Burai yaitu balai apung, taman bunga dan lebak lebung. Kontribusi yang diberikan oleh desa wisata terhadap pendapatan petani, rata-rata sebesar 17,2%.","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129218861","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ANALISIS EFISIENSI DAN KEUNTUNGAN PEMASARAN CABAI MERAH (Capsicum annum L.) DI DESA MUARA BURNAI I KECAMATAN LEMPUING JAYA KABUPATEN OGAN KOMERING ILIR","authors":"Dedi Hermansyah, Rahmat Kurniawan","doi":"10.32502/jsct.v11i2.5579","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5579","url":null,"abstract":"ABSTRACTThis study was conducted to find out how much marketing profit each marketing agency in Muara Burnai I Village, Lempuing Jaya District, Ogan Komering Ilir Regency got and to determine the marketing efficiency of red chilies in Muara Burnai I Village, Lempuing Jaya District, Ogan Komering Ilir Regency.This research was conducted in the village of Muara Burnai I, Lempuing Jaya District in November 2021-January 2022.The research method used was a survey method, while the sampling method used in this study was proportional random sampling and snowball sampling, data processing and analysis methods used. is descriptive quantitative analysis. The results showed that the marketing margin in each channel was due to differences in marketing costs incurred with the marketing margin obtained in this study, which was Rp. 5,000 on channel I, Rp. 6,000 on channel II and Rp. 4,500 on channel III. The amount obtained in channel I at the auction market level is Rp. Rp1,950/Kg, and in channel III at village retailers it is Rp3,250/Kg. Economically, channel III is more efficient than channel I and II because the economic value is greater than that of other channels, which is 3.87. On the other hand, technically channel I is more efficient than channel II and III because the technical value of channel I is smaller than the technical value of other channels, which is 11.76. ABSTRAKPenelitian ini dilakukan untuk mengetahui seberapa besar keuntungan pemasaran yang diperoleh oleh masing-masing lembaga pemasaran yang ada di Desa Muara Burnai I Kecamatan Lempuing Jaya Kabupaten Ogan Komering Ilir dan untuk mengetahui efisiensi pemasaran cabai merah yang ada di Desa Muara Burnai I Kecamatan Lempuing Jaya Kabupaten Ogan Komering Ilir. Penelitian ini dilaksanakan di Desa Muara Burnai I Kecamatan Lempuing Jaya pada bulan November 2021-Januari 2022. Metode penelitian yang digunakan adalah metode survei, sedangkan metode penarikan contoh yang digunakan dalam penelitian ini adalah proporsional random sampling dan snowball sampling, metode pengolahan dan analisis data yang digunakan adalah analisis kuantitatif deskriptif. Hasil penelitian diketahui bahwa margin pemasaran pada tiap-tiap saluran disebabkan adanya perbedaan biaya pemasaran yang dikeluarkan dengan margin pemasaran yang didapatkan pada penelitian ini yaitu sebesar Rp5.000 pada saluran I, Rp6.000 pada saluran II dan Rp4.500 pada saluran III, keuntungan yang didapatkan pada saluran I ditingkat pasar lelang sebesar Rp420/Kg, pedagang besar sebesar Rp1.034/Kg pedagang pengecer kota sebesar Rp2.275/Kg, pada Saluran II ditingkat pedagang tengkulak sebesar Rp660/Kg pedagang besar Rp834/Kg pedagang pengecer kota sebesar Rp1.950/Kg, dan pada saluran III di pedagang pengecer desa sebesar Rp3.250/Kg. Secara ekonomis, saluran III lebih efisien dibandingkan dengan saluran I dan II karena nilai ekonominya lebih besar dibandingkan pada saluran lainnya, yaitu sebesar  3,87. Namun sebaliknya Secara teknis saluran I lebih efisi","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114792048","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"SISTEM LELANG KOMODITAS CABAI MERAH DI PASAR LELANG DESA MUARA BURNAI I KECAMATAN LEMPUING JAYA KABUPATEN OGAN KOMERING ILIR","authors":"Rhanti Oktia N, Rafeah Abubakar","doi":"10.32502/jsct.v11i2.5583","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5583","url":null,"abstract":"ABSTRACTThis study aims to determine the chili auction system in the auction market of Muara Burnai I Village, Lempuing Jaya District. to find out the benefits felt by chili farmers with the existence of an auction market in Muara Burnai I Village, Lempuing Jaya District and to find out the income of farmers who sell chilies with an auction system in Muara Burnai I Village, Lempuing Jaya District. This research was conducted in Muara Burnai I Village, Lempuing Jaya District, Ogan Komering Ilir Regency in August-October 2021. The research method used is a survey method. While the sampling method usedin this research is purposive sampling method and simple random sampling (simple random). The method of data processing and data analysis used is descriptive qualitative analysis. The results of this study note that the chili commodity auction system at the Auction Market of Muara Burnai I Village uses a closed auction system with prices sent via cellular short message (SMS) and the auction process is carried out four times a week, and in payment transactions in the auction market there is a discount for farmers of Rp. 500/Kg, for cash. The benefits felt by farmers with the existence of an auction market are the ease of marketing chili, high selling prices and being able to borrow capital and agricultural facilities, these benefits can have a good impact in increasing income for farmers. The benefits felt by farmers with the existence of an auction market are the ease of marketing chili, high selling prices and being able to borrow capital and agricultural facilities, these benefits can have a good impact in increasing income for farmers. The income received by farmers from the remaining sales using an auction system at the auction market of Muara Burnai I Village, Lempuing Jaya District, per planting season is Rp. 43,949.016.ABSTRAKPenelitian ini bertujuan untuk mengetahui sistem lelang komoditas cabai di pasar lelang Desa Muara Burnai I Kecamatan Lempuing Jaya, untuk mengetahui manfaat yang dirasakan petani cabai dengan adanya pasar lelang di Desa Muara Burnai I Kecamatan Lempuing Jaya dan untuk mengetahui pendapatan petani yang menjual cabai dengan sistem lelang di Desa Muara Burnai I Kecamatan Lempuing Jaya. Penelitian ini dilaksanakan di Desa Muara Burnai I Kecamatan Lempuing Jaya Kabupaten Ogan Komering Ilir pada bulan Agustus-Oktober 2021. Metode penelitian yang digunakan adalah metode survey. Sedangkan metode penarikan contoh digunakan dalam penelitian ini adalah metode purposive sampling dan simple random sampling (acak sederhana). Metode pengolahan data dan analisis data yang digunakan adalah analisis deskriptif kualitatif. Hasil penelitian ini diketahui bahwa Sistem lelang komoditas cabai di Pasar Lelang Desa Muara Burnai I  menggunakan sistem lelang tertutup dengan harga yang dikirimkan melalui pesan singkat seluler (SMS) Dan Proses pelelangan dilakukan empat kali dalam seminggu, Dan dalam transaksi pembayaran di pasar lelang ini terdapat p","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"44 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116006367","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PETANI MENJUAL HASIL PANEN DALAM BENTUK GABAH KEPADA TENGKULAK DI DI DESA MEKARSARI KECAMATAN MUARA TELANG","authors":"Eneng Suhartatik, Mustopa Marli Batubara","doi":"10.32502/jsct.v11i2.5580","DOIUrl":"https://doi.org/10.32502/jsct.v11i2.5580","url":null,"abstract":"ABSTRACTThis study aims to determine the influence of the factors in the decision of farmers to sell their crops in the form of unhulled rice to middlemen, namely the effect of the number of family members on the farmers 'decision to sell their crops in the form of unhulled rice to middlemen, the effect of dependence on middlemen on farmers' decisions to sell their crops in the form of unhulled rice middlemen and the effect of the amount of production on farmers' decisions to sell their crops in the form of unhulled rice to middlemen. This research was conducted in Mekarsari Village, Muara Telang District, Banyuasin Regency from November to January 2021. The research method used was a survey, for sampling using the Simple Random Sampling method. The data collection method used was direct interviews with respondents using a questionnaire that had been prepared beforehand. The data processing used is quantitative. The results showed that there was a significant effect simultaneously or jointly between the number of family members, dependence on middlemen and the amount of production on the farmers' decision to sell their crops in the form of unhulled rice to middlemen, then there was a partially significant effect between the number of family members and dependence on middlemen. against the farmers' decision to sell their crops in the form of unhulled rice to middlemen.ABSTRAKPenelitian bertujuan untuk mengetahui pengaruh faktor-faktor keputusan petani menjual hasil panen dalam bentuk gabah kepada tengkulak yaitu pengaruh jumlah anggota keluarga terhadap keputusan petani menjual hasil panen dalam bentuk gabah kepada tengkulak, Pengaruh ketergantungan kepada tengkulak terhadap keputusan petani menjual hasil panen dalam bentuk gabah kepada tengkulak dan pengaruh jumlah prodksi terhadap keptusan petani menjual hasil panen dalam bentuk gabah kepada tengkulak. Penelitian ini dilaksanakan di Desa Mekarsari Kecamatan Muaratelang Kabupaten Banyuasin pada bulan November 2020 sampai Januari 2021. Metode penelitian yang digunakan adalah Survei, untuk penarikan contoh menggunakan metode Simple Random Sampling. Metode pengumpulan data yang digunakan adalah dengan wawancara langsung kepada responden dengan alat bantu kuesioner yang telah disiapkan sebelumnya. Pengolahan data yang digunakan adalah kuantitatif. Hasil penelitian menunjukan bahwa terdapat pengaruh signifikan secara simultan atau bersama-sama antara jumlah anggota keluarga, ketergantungan kepada tengkulak dan jumlah produksi terhadap keputusan petani menjual hasil panen dalam bentuk gabah kepada tengkulak kemudian terdapat pengaruh signifikan secara parsial antara jumlah anggota keluarga dan ketergantungan kepada tengkulak terhadap keputusan petani menjual hasil panen dalam bentuk gabah kepada tengkulak.","PeriodicalId":372575,"journal":{"name":"Societa: Jurnal Ilmu-Ilmu Agribisnis","volume":"252 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133753368","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}