Informacijos Mokslai最新文献

{"title":"Peculiarities of Tour Guides’ Communication with Disabled People","authors":"Daiva Statkuvienė","doi":"10.15388/im.2019.85.18","DOIUrl":"https://doi.org/10.15388/im.2019.85.18","url":null,"abstract":"Disabled people tend to go on tours more often. Neither guide training programs nor the guidebooks of arranging and doing tours include the peculiarity of working and communicating with disabled people. The features of how guides communicate with disabled people are researched in the paper. The peculiarities of doing a tour for physically, visually, auditorily, and mentally disabled people are found out. The sources of scientific literature and the standard of disabled people service are analyzed; conclusions are presented on how important it is for a guide to recognize clients’ disabilities, understand the culture of communicating with disabled people, and discover the most suitable methods of communication. The service of disabled tourists that satisfies their needs, ensures their dignity, integration, self-reliance, and equal rights should be the aim of any professional tour guide. This paper lays out some recommendations for the guide training program on including instructions for communicating with disabled clients.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41508652","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Role of Fashion Bloggers in Fashion Marketing Communication","authors":"Akvilė Mickevičiūtė, Daiva Siudikienė","doi":"10.15388/im.2019.85.15","DOIUrl":"https://doi.org/10.15388/im.2019.85.15","url":null,"abstract":"Because of digitization and internet development that took place in the 21st century, fashion industry has been consistently encountering various challenges. While the popularity of social media continues to grow, a new player in fashion industry, along with the medium they control, has emerged – the fashion blogger and the fashion blog. After gaining millions of followers on social media, bloggers acquired a certain power position – they can influence the opinion of their audience. With the popularity of social media, fashion bloggers, who gain a certain position of power through the acquisition of large numbers of followers across social networks, can shape their followers’ opinions, present a variety of fashion product reviews, and participate in the consumer decision-making processes. For fashion companies, collaborations with bloggers are becoming more relevant and an increasing part of a fashion brand marketing strategy. This article introduces theoretical and empirical research that was carried out to analyze and explore the role of fashion bloggers in modern fashion marketing communication. Fashion companies seek to exploit this advantage for commercial purposes and include blogs as advertising channels into their marketing strategy. This article aims to analyze the role of blogs in the modern fashion industry. In order to reach that, the following objectives were set: to research the attributes of the fashion industry and fashion marketing in the 21st century; to analyze the definition, features, types, and significance of fashion blogs with reference to the current fashion industry; to examine the aspects of connection forming between fashion blogger and its audience; to explore the features of Lithuania’s fashion bloggers’ activities and the strategies they use to develop their ties with significant target audiences of the fashion sector. In order to reach the aim of research, two empirical research methods were combined: semi-structured interviews with fashion bloggers and a questionnaire for the followers of fashion blogs. During the study it was established that the role of Lithuania’s fashion blogs is best seen in fashion marketing – blogs are the mediators between fashion companies and consumers. They form a personal bond with consumers and organically disseminate fashion trends to a wide audience.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44589681","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"A Model of Domain Knowledge Content Updating Based on Management Information Interactions","authors":"Jurij Tekutov, S. Gudas, V. Denisovas, Julija Smirnova","doi":"10.15388/im.2019.85.17","DOIUrl":"https://doi.org/10.15388/im.2019.85.17","url":null,"abstract":"The hierarchical Detailed Value Chain Model and the Elementary Management Cycle model of educational domain knowledge content updating are formally described in this paper, wherein computerized process measures are also proposed. The paper provides a method for updating the knowledge of the analyzed domain, referred to as the “enterprise domain,” based on enterprise modelling in terms of management information interactions. A method was designed, the formal DVCM and EMC descriptions of which are provided in the BPMN notation, allowing to develop a two-level (granular) model for describing the knowledge of educational domain management information interactions. In implementing this model and its algorithms in technological terms, a subsystem of enterprise knowledge has been created in a knowledge-based CASE system (computerized knowledge-based IS engineering), which performs the function of a domain knowledge database.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47153694","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Expression of Social and Emotional Competencies of Leadership in Lithuanian Organizations: The Gender Approach","authors":"Violeta Šilingienė, Dalia Stukaitė","doi":"10.15388/im.2019.85.16","DOIUrl":"https://doi.org/10.15388/im.2019.85.16","url":null,"abstract":"The phenomenon of gender leadership is a controversial object in contemporary leadership studies. These days, the possibilities of traditional leadership have been limited by the ongoing dynamic, global changes, which have influenced the emergence of female leadership as an independent phenomenon and its separation from the male leadership. Presently, possibilities exist to form new insights about gender leadership. Scholars have begun an intense scientific discussion on the advantages and disadvantages of male and female leadership. The goal of this paper is to disclose the social and emotional leadership competencies of different gender employees. The employed research methods are as follows: an analysis and synthesis of scientific literature with the aim of revealing the peculiarities of gender leadership and defining leadership as a set of social and emotional competencies; quantitative research conducted using a questionnaire-based survey with the aim of empirically determining the manifestation of social and emotional leadership competencies in terms of gender leadership. The theoretical analysis allows us to identify the fundamental trends of gender leadership research. The empirical basis of this article comprises the results of empirical research carried out in 2018. The paper includes an abstract of the theoretical research of gender leadership and the social and emotional leadership competencies based on the research methodology and the results received. According to the results of the empirical research, it is possible to find matching assessments of social and emotional leadership competencies in men and women; certain significant differences exist as well. These results revealed which of the advantages possessed by female leaders tend to lie in their soft management skills: interaction, trust, as well as relationships and skills in working with people.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-10-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44029598","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Kontrolingo rūšių ir modelių vertinimas, kaip pagrindas kuriant veiksmingą informacinę kontrolingo sistemą įmonėje","authors":"Daiva Tamulevičienė","doi":"10.15388/IM.2018.83.4","DOIUrl":"https://doi.org/10.15388/IM.2018.83.4","url":null,"abstract":"[straipsnis ir santrauka lietuvių kalba; santrauka anglų kalba] \u0000Straipsnyje nagrinėjama kontrolingo sistemos informacinio aprūpinimo veikla kontrolingo rūšių ir mo­delių vertinimo aspektu. Toks vertinimas sudaro galimybes ištirti teikiamos informacijos charakteristikas įvairiais pjūviais ir apibrėžti, kokio turinio ir kokios apimties informaciją valdymo personalui turi teikti kontrolingo sistema. Straipsnyje atskleista, kad įmonės informacinio aprūpinimo kontekste reikšmingiausiomis laikytinos strateginio ir operatyvinio kontrolingo rūšys, nes jų sintezė sudaro prielaidas pasiekti įmonės tikslus ir užtikrinti įmonės vertės didėjimą ilgalaikėje perspektyvoje. Kontrolingo klasifikacijos pagal kilmės požymį vertinimo pagrindu identifikuotos amerikietiškojo ir vokiškojo kontrolingo modelių savybės, kurios pritaikytos kuriant Lietuvai adaptuotą kontrolingo modelį. Straipsnyje analizuojamos ir kitos kontrolingo rūšys, kurių vertinimas yra svarbus formuojant veiksmingą kontrolingo, kaip informacinio aprūpinimo, sistemą konkrečioje įmonėje.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42124719","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Užslėptas tapatybių konfliktas: LDK paveldo diskursai Lietuvos ir Baltarusijos interneto žiniasklaidoje 2013–2014 metais","authors":"Valius Venckūnas","doi":"10.15388/IM.2018.83.10","DOIUrl":"https://doi.org/10.15388/IM.2018.83.10","url":null,"abstract":"[straipsnis ir santrauka lietuvių kalba; santrauka anglų kalba] \u0000Straipsnyje analizuojama LDK paveldo reprezentacija kaip tautinės tapatybės konstravimo būdas popu­liariausiuose Lietuvos ir Baltarusijos naujienų portaluose 2013–2014 metais. Diskurso analizės metu nustatyta, kad daugumoje interneto žiniasklaidos publikacijų sava valstybė laikyta pagrindine arba vienintele LDK paveldėtoja, tačiau toks požiūris neakcentuotas ir laikytas savaime suprantamu. Kaimyninė valstybė tokiose publikacijose kritikuota retai, o joje vyraujantis naratyvas laikytas nerimtu, nepagrįstu ir nevertu dėmesio. Viešojoje erdvėje sąlyčio taškų tarp vienos ir kitos šalies naratyvų nėra, nė vienoje valstybėje kitos valstybės naratyvai nėra paaiškinami ir su jais nėra diskutuojama, todėl konfliktinė situacija tarp lietuvių ir baltarusių tapatybių gali būti laikoma užslėpta arba potencialia.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46379558","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Politinių skandalų dinamika mediatizuotoje Lietuvos viešojoje erdvėje","authors":"Austėja Masiokaitė-Liubinienė","doi":"10.15388/IM.2018.82.2","DOIUrl":"https://doi.org/10.15388/IM.2018.82.2","url":null,"abstract":"[full article and abstract in Lithuanian; abstract in English] \u0000The concept of mediatization, which analyzes how the dominance of media shapes political processes, is becoming continuously more relevant as a more important role is being assigned to the media in the public sphere. Despite the relevance, there are not many defined methods of analysis of political mediatization. This article presents such a method, which is designed for analyzing political scandals. This method adopts the concept of mediatization as a metatheory and uses the Veto Players theory to structure the political sphere and scandals in a way that allows for their analysis. \u0000A qualitative content analysis of three cases of Lithuanian political scandals, based on this method, is also presented. \u0000In the discussed cases, the interaction between the political and media actors appears to be very close and mutual. Not only do politicians take the initiative in asking for the political responsibility of the actors in the scandalous situations that the media reveal, but they also initiate the distribution of such information to the media, seeking the desired change of the status quo or the legitimization of their decisions. This provides means for talking about the self-mediatization of political actors.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48251402","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Authenticity and Provenance in Long-Term Digital Preservation: Analysis of the Scope of Content","authors":"Regina Varnienė-Janssen, Jurate Kupriene","doi":"10.15388/IM.2018.82.9","DOIUrl":"https://doi.org/10.15388/IM.2018.82.9","url":null,"abstract":"[full article, abstract in English; abstract in Lithuanian] \u0000Authenticity is a fundamental issue for the long-term preservation of digital objects; however, the validation of authenticity is a complex task – it requires the representation of provenance as a precondition for trust. For that matter, it is crucial to define the key conceptual elements that provide the foundation for such a complex framework. The main objective of this paper is to define how authenticity has to be managed in the digital preservation process: to identify the semantic units needed to support core preservation functions in order to ensure the trustworthiness of digital objects and ensure interoperability – i.e., the ability to exchange data between institutions. This paper presents results from the first stage of the research: the scope of authenticity and provenance content needed to support core preservation functions and ensure interoperability – the ability to exchange data between institutions and assess the added value of the Europeana and VEPIS regarding authenticity and provenance based on the adequacy of analyzed international models for authenticity and provenance.Methodology: by applying the EU 2–3–6 concept of added value for electronic publishing and qualitative content analysis of research literature, we conceptualized the Content Creation Process, which refers to the structure and meaning of authenticity and provenance. This approach enabled us to identify the scope of the content of authenticity and provenance.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47632106","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Drop out Factors in Data Literacy and Research Data Management Survey: Experiences from Lithuania and Finland","authors":"Jurgita Rudžionienė, Vincas Grigas, Heidi P. K. Enwald, T. Kortelainen","doi":"10.15388/IM.2018.82.8","DOIUrl":"https://doi.org/10.15388/IM.2018.82.8","url":null,"abstract":"[full article, abstract in English; abstract in Lithuanian] \u0000The purpose of this paper is to develop an understanding of factors that affect the respondents to drop out of an already started survey on research data management. We decided to take a questionnaire on data management survey at Vilnius University and Oulu University implemented in 2017 as a case study. The data for the analysis was collected using the questionnaire, which was used in multinational research for Data Literacy and Research Data Management, performed by a group of researchers in more than ten countries, initiated by Serap Kurbanoglu and Joumana Boustany. This paper describes the analysis of 1 185 survey samples, of which 515 were unfinished and 670 finished in both universities. For the analysis of the data, we used Framework for Web Survey Participation created by Andy Peytchev (2009). The collected data was analyzed using IBM SPSS Statistics ver. 19 with descriptive and inferential statistical tests. The most significant factors on deciding not to finish the survey were the length of the survey, the scientific field, experience, age and the topic of the survey. No statistically significant difference was measured between those who finished the survey and unfinished evaluating the data by gender and job position. An important factor in not finishing the survey was the design of the survey.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48618352","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Su vartotoju susijusių žinių kūrimas, paremtas didžiųjų duomenų analitika","authors":"Justas Gribovskis","doi":"10.15388/IM.2018.82.10","DOIUrl":"https://doi.org/10.15388/IM.2018.82.10","url":null,"abstract":"[full article and abstract in Lithuanian; abstract in English] \u0000This article discusses the issues related to the interaction between big data and the new knowledge. A great deal of attention is paid to the development of new knowledge from big data analytics. The research scope of this article encompasses the largest telecommunications companies in Lithuania, which collect, process and adapt large amounts of data in their business environment. This new knowledge is related to the user and derives from the big data analysis, and it plays a very important role in today’s competitive environment. The study reveals that companies collect and process big data in order to get to know their customers (users) as much as possible. Today’s marketing would be impossible without big data analytics and the new knowledge gained from it.","PeriodicalId":37230,"journal":{"name":"Informacijos Mokslai","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46165982","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}