Feyza Muhammad Ikhsan, Syahmardi Yacob, Dede Suleman
{"title":"IMPACT OF ONLINE CUSTOMER REVIEWS AND RATINGS ON ELECTRONIC PRODUCT PURCHASES: A TOKOPEDIA PLATFORM SURVEY AMONG PRODUCTIVE AGE CONSUMERS IN JAMBI CITY","authors":"Feyza Muhammad Ikhsan, Syahmardi Yacob, Dede Suleman","doi":"10.22437/jbsmr.v7i1.27980","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.27980","url":null,"abstract":"This research aims to elucidate the impact of Online Customer Reviews and Online Customer Ratings on the decision-making process for online purchases on the E-Commerce platform Tokopedia. The study focuses on residents of Jambi City who are of productive age. A purposive sampling method was employed to select 100 respondents as the sample size for this study. Data collection was conducted through a survey questionnaire, and this primary data was analysed using multiple linear regression techniques, utilising the SPSS software for Windows. The findings of this analysis reveal that Online Customer Reviews positively influence purchasing decisions. In contrast, Online Customer Ratings were found to have no significant effect on these decisions. This suggests that while the content of customer reviews plays a crucial role in shaping consumer behaviour and choices on the Tokopedia platform, the numerical ratings assigned by customers do not significantly sway purchasing decisions. These results offer valuable insights into consumer behaviour in the digital marketplace, particularly in the context of e-commerce platforms like Tokopedia, and can inform strategies for online retailers and marketers in optimising customer engagement and sales conversion.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"209 S649","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139165620","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"EXAMINING FACTORS AFFECTING EMPLOYEE PERFORMANCE IN BATAM CITY SHOPPING MALLS","authors":"Princessa Tan Widiana, Agustinus Setyawan","doi":"10.22437/jbsmr.v7i1.27870","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.27870","url":null,"abstract":"Globalisation has broadened market prospects for Indonesian industries and concurrently expanded employment opportunities for its citizens. A critical determinant of company improvement is employee performance. This study is centred on identifying factors that influence employee performance, specifically focusing on the mediating role of job satisfaction. The target demographic for this research comprised employees working in shopping malls in Batam City, encompassing 379 respondents who were reached through questionnaire distribution. The methodology involved a descriptive statistical approach and the application of Partial Least Squares (PLS) for data analysis. The findings of the study highlight that organisational commitment, employee communication, and internal branding significantly and positively influence employee performance, with job satisfaction acting as a mediator. This suggests that these factors when harmonised with enhanced job satisfaction, contribute substantially to improved employee performance. This research offers valuable insights for businesses, especially within the retail sector, seeking to enhance employee productivity and overall organisational effectiveness.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"29 6","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139166149","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Nurunnadiya Savitri, H. Hilmiana, Kartono Kartono, Devi Alviani
{"title":"IMPACT OF WORK-FAMILY CONFLICT ON FEMALE WORKERS PERFORMANCE WITH JOB SATISFACTION AS A MEDIATOR AT PT. KALDU SARI NABATI RANCAEKEK","authors":"Nurunnadiya Savitri, H. Hilmiana, Kartono Kartono, Devi Alviani","doi":"10.22437/jbsmr.v7i1.28166","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.28166","url":null,"abstract":"The aim of this study is to explore the relationship between work-family conflict and employee performance, as well as the effects of job satisfaction and work-family conflict on employee performance. For the study, which was conducted at PT. Kaldu Sari Nabati Indonesia Rancaekek Bandung, 195 married female employees from the Production Department were chosen. A questionnaire was used to collect the study's data, and the statistical product and service solutions (SPSS) program was used for the analysis. The results demonstrate that although work-family conflict does not directly and significantly affect employee performance, it does so when job satisfaction is taken into account as a mediator. Furthermore, employee performance is significantly positively impacted by job satisfaction. These results highlight the crucial role that job satisfaction plays in minimizing the detrimental effects of work-family conflict on employee performance.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"9 5","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139164940","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"EXPLORING THE IMPACT OF TRUST ON CUSTOMER LOYALTY IN THE TELECOMMUNICATION INDUSTRY","authors":"Suyono Saputra, Yulfiswandi Yulfiswandi","doi":"10.22437/jbsmr.v7i1.28307","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.28307","url":null,"abstract":"This study explores the impact of brand experience, service quality, customer satisfaction, and trust on customer loyalty within the mobile telecommunications sector in Batam City. The participants of this research were residents of Batam who utilized cellular telecommunications services. Data was collected through an online questionnaire via Google Forms, targeting 300 respondents who were customers of mobile telecommunications services. The data analysis revealed several key findings: 1. A significant positive relationship exists between brand experience and customer loyalty. 2. Service quality is strongly linked to customer satisfaction. 3. There is a notable connection between brand experience and customer trust. 4. Customer satisfaction significantly influences customer loyalty.5. Service quality indirectly affects customer loyalty through customer satisfaction. 6. Interestingly, the study found no direct significant relationship between trust and loyalty, nor between brand experience and loyalty when mediated by trust. These results suggest that while brand experience, trust, and customer satisfaction are important factors influencing loyalty, trust does not directly contribute to building customer loyalty, nor does brand experience impact loyalty through trust. Moreover, maintaining high service quality is emphasized as a fundamental requirement for telecommunications service providers. This research provides valuable insights into the dynamics of customer loyalty in the mobile telecommunications context, offering practical implications for businesses in this industry aiming to enhance their customer retention strategies.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"14 5","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139165432","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"GROWTH ANALYSIS OF CHINESE LIQUOR LISTED COMPANIES BASED ON PRINCIPAL COMPONENT ANALYSIS","authors":"Jun Luo, Xiaoyu Shi, Jingwei Liu","doi":"10.22437/jbsmr.v7i1.29350","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.29350","url":null,"abstract":"Online shopping has been increasingly popular in recent years due to the spread of the Internet, and the livestream sector has increased. Many traditional companies, such as Chinese liquor enterprises, tried to engage in livestreaming to keep pace with their new customers. The overall perceived value’s impact on user behavior has been examined in social commerce research, but the livestream context has received less attention. This study proposed and empirically tested a theoretical model, considering online word-of-mouth, and investigated the effect of consumer perceived value on livestream purchase intention of Chinese liquor. The findings demonstrate that online word-of-mouth serves as a mediator between the three dimensions of perceived value - functional, emotional, and social value - and livestream purchase intentions of Chinese liquor.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"25 8","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139164551","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Didik Setyawan, Monica Kristanti, Sugiyarmasto Sugiyarmasto, Abdullah Zailani
{"title":"INTENTION TO BLOOD DONATION: AN EFFECT OF SOCIAL MEDIA","authors":"Didik Setyawan, Monica Kristanti, Sugiyarmasto Sugiyarmasto, Abdullah Zailani","doi":"10.22437/jbsmr.v7i1.28869","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.28869","url":null,"abstract":"Indonesian people are still reluctant to donate blood. Lack of information and low level of awareness are the causes of this phenomena. Social media has a role in delivering comprehensive information about blood donation. This study aimed at examining the effects of social media in influencing individuals to donate blood. The quality of argumentation, interactive, and social media features can increase the positive attitude to donate blood and to establish blood donation intention. Data collection used were online questionnaire of @sahabatdonordarah Instagram followers as many as 200 respondents. The result of hypothesis testing using the AMOS Structural Equation Modeling analysis showed that the quality of argumentation and interactive social media had an effect on the positive attitude of blood donors in forming blood donation intentions, but it was not for social media features. These results indicated that the quality of the argumentation and interactive social media had a strong role in increasing the positive attitude of donating blood which could influence the intention to donate blood.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"9 6","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139165120","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"EFFORTS TO IMPROVE EMPLOYEE PERFORMANCE THROUGH COMPENSATION POLICY AND JOB DESIGN EFFECTIVENESS MEDIATED BY JOB SATISFACTION AT MANDIRI UTAMA FINANCE SERANG BRANCH","authors":"Henny Ratnasari, Agus David Rahmansyah","doi":"10.22437/jbsmr.v7i1.27364","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.27364","url":null,"abstract":"This study aims to determine the relationship between compensation policy variables and the effectiveness of job design in improving employee performance and job satisfaction in mediating compensation policies and the effectiveness of job design in improving employee performance. Building a model of business phenomena and research gaps in improving employee performance at the Serang Branch of Mandiri Utama Finance with a purposive sampling technique. Data analysis using the SEM-PLS method. The results of the study show 1) Steering policies have a positive and significant effect on job satisfaction, 2) Job design effectiveness has a positive and significant effect on job satisfaction, 3) compensation policies have a positive and insignificant effect on employee performance, 4) Job design effectiveness has a positive influence and significant to employee performance, 5) Job satisfaction has a positive and significant impact on employee performance. 6) Job satisfaction mediates the effect of compensation policy significantly on employee performance, 7) Job satisfaction mediates the effect of job design effectiveness significantly on employee performance.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"37 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139163677","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"INFLUENCE OF ENVIRONMENTAL ENTREPRENEURSHIP LEVEL AND ENTREPRENEURIAL CHALLENGES ON THE INNOVATION OF WOMEN ENTREPRENEURS","authors":"Yayuk Sriayudha, Musnaini Musnaini, Suswita Roza","doi":"10.22437/jbsmr.v7i1.28505","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.28505","url":null,"abstract":"Entrepreneurship plays a pivotal role in a nation's economic development, and it is essential for women to participate and innovate in this sphere actively. This study seeks to investigate and delineate the following: (1) the correlation between the degree of entrepreneurship, entrepreneurial challenges, the entrepreneurial environment, and the innovation of female entrepreneurs; (2) the interplay between the level of entrepreneurship, entrepreneurial challenges, and the innovation of female entrepreneurs, with the entrepreneurial environment acting as a mediating factor; and (3) the framework of entrepreneurial innovation specific to female entrepreneurs. This research focuses on female entrepreneurs engaged in eco-friendly business practices in the Jambi Province, involving a sample of 200 respondents. A nonprobability sampling technique was employed to select participants. Data collection was carried out using a structured questionnaire. The gathered data was analysed using the Structural Equation Model (SEM/PLS) via the Smart PLS tool. The findings reveal significant links between the degree of entrepreneurship and the entrepreneurial environment, as well as between entrepreneurial challenges and both the entrepreneurial environment and eco-friendly entrepreneurial innovation. The primary goal is to develop an empirical model of eco-friendly entrepreneurial innovation, which can be utilised to promote environmental sustainability by integrating key factors identified in the current study. This research is anticipated to make a significant theoretical contribution to scholars in related fields.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"31 5","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139165343","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"INFLUENCE OF CUSTOMER EXPERIENCE ON INTEREST USING THE TIX.ID APPLICATION IN PURCHASING CINEMA TICKETS IN JAMBI CITY WITH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE","authors":"Ahmad Subhi, Erida Erida, Yenny Yuniarti","doi":"10.22437/jbsmr.v7i1.26615","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.26615","url":null,"abstract":"The perpetrator's business can use the internet and digital marketing as a medium for support activities marketing , like For do promotion, buying and selling process. One of them is the emergence of online sites and applications internet-based _ used to help do activity sales or purchase products online. Study This is study descriptive quantitative aim _ To explain the influence Customer Experience and Customer Satisfaction as well as interest_use repeat consumers who have application Tix. Id . Population in research This is user application Tix.Id in Jambi City with sample as many as 75 respondents . Withdrawal sample use non-probability sampling with the technique purposive sampling . Data collection using google form. Deep data analysis techniques study This is Partial Least Square use application SmartPLS . Research results This show that : Customer Experience and Customer Satisfaction influential positive and significant to Interest Use Repeat , Customer Experience influential positive and significant to Customer Satisfaction. CustomerExperience influence interest use repeat through customer satisfaction as intervening variable","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"121 S158","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139165867","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"INFLUENCE OF BRAND IMAGE AND LIFESTYLE ON PURCHASING DECISIONS IPHONE IN JAMBI CITY","authors":"Agesha Marsyaf, Dimas Ihza Rifandi, Rian Dani","doi":"10.22437/jbsmr.v7i1.29680","DOIUrl":"https://doi.org/10.22437/jbsmr.v7i1.29680","url":null,"abstract":"The purpose of this study is first to determine the effect of brand image on iPhone purchasing decisions. The second is to determine the effect of lifestyle on iPhone purchasing decisions. The third is to determine the effect of brand image and lifestyle on iPhone purchasing decisions. The first data analysis method used was the instrument test. Both are multiple linear regressions. The third uses hypothesis testing. The results of this study concluded that brand image and lifestyle influence iPhone purchasing decisions. Both brand image and lifestyle affect iPhone buying decisions. The three brand images and lifestyles simultaneously have a significant effect on iPhone purchasing decisions in Jambi City.","PeriodicalId":357539,"journal":{"name":"JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW","volume":"6 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139163367","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}