ESIC MARKET Economic and Business Journal最新文献

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Millennial Consumers: Gratifications through the use of Snapchat and its impact on impulsive motivations of purchase 千禧一代消费者:通过使用Snapchat获得的满足感及其对冲动购买动机的影响

ESIC MARKET Economic and Business Journal Pub Date : 2018-09-01 DOI: 10.7200/ESICM.161.0493.2I

Virgin Dones, J. Flecha, M. D. L. M. S. Corrada, Evelyn Lopez

引用次数: 2

Inbound Marketing to improve interest in public postgraduate courses 入站营销提高公众对研究生课程的兴趣

ESIC MARKET Economic and Business Journal Pub Date : 2018-09-01 DOI: 10.7200/esicm.161.0493.3i

Salvador Bueno, Juan Sebastian Caro Rodríguez, M. Gallego

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引用次数: 3

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