Bandung Conference Series: Communication Management最新文献

{"title":"Komunikasi Kelompok untuk Meningkatkan Kerja Sama Tim Produksi Samasta Films","authors":"Iqbal Jamil, Anne Maryani","doi":"10.29313/bcscm.v3i1.6675","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.6675","url":null,"abstract":"Abstract. One of the many phenomena today is that Indonesia's creative industry is booming. Film is a subsector of the creative industry. In Bandung itself, the film is a developing subsector. Film presence on various media platforms also signals the growth of the production of films. Group communication is the communication that sustains the filming process in a production team. The study focuses on group communication going on the films production team Samasta films. The purpose of this study is (1) to know the role of production leader, (2) communications interaction, (3) group cohesivity, (4) communication techniques and finally (5) to include communication groups essential elements in the samasta films production team. The methods used are qualitative methods with case studies approach, and the study uses interview techniques to draw information to the source. As for the other sources, the individual who was part of the films production team. The result of this study is that group communication can increase the cooperation of the production team, when all members have the same vision and interworked communication is constructive, thus making individual and group performance grow. \u0000Abstrak. Salah satu fenomena yang terjadi saat ini ialah, merebaknya industri kreatif di Indonesia. Film merupakan subsektor dari industri kreatif. Di Kota Bandung sendiri, film merupakan subsektor yang sedang berkembang. Kehadiran film di berbagai platform media juga menandakan berkembangnya kehadiran rumah produksi film. Komunikasi kelompok ialah komunikasi yang menunjang berjalannya proses pembuatan film di sebuah tim produksi. Penelitian ini memfokuskan kepada komunikasi kelompok yang terjadi pada tim produksi Samasta Films. Tujuan penelitian ini ialah (1) untuk mengetahui peranan pimpinan produksi, (2) interaksi komunikasi, (3) kohesivitas kelompok, (4) teknik komunikasi dan terakhir (5)untuk mengetahui bagaimana komunikasi kelompok untuk meningkatkan kerja sama tim produksi Samasta Films. Adapun metode yang digunakan ialah metode kualitatif dengan pendekatan studi kasus, serta penelitian ini menggunakan teknik wawancara dalam menggali informasi kepada narasumber. Adapun yang menjadi narasumber ialah individu yang menjadi bagian dari tim produksi Samasta Films. Hasil penelitian ini ialah komunikasi kelompok dapat meningkatkan kerja sama tim produksi, ketika seluruh anggota memiliki visi yang sama dan komunikasi yang terjalin bersifat membangun, sehingga membuat kinerja individu dan kelompok meningkat.","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"44 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114697829","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Representasi Komunikasi Persuasif Pelatih American Football Terhadap Team","authors":"Aldi Azis, Mochammad Rochim","doi":"10.29313/bcscm.v3i1.6863","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.6863","url":null,"abstract":"Abstract. In general, every human being often communicates in his daily life, using various types, messages, and media. There are several types of communication, one of which is persuasive communication, which aims to adapt someone in order to increase people's motivation and encouragement to achieve a goal. Persuasive communication can be used not only when speaking, but also in any situation where a person has a goal and wants to urge others to help him achieve that goal, as the coach does with his team that has won every game. The purpose of this research is to know the meaning of denotation, connotation, and myth of the persuasive communication form of American Football coach in the movie \"HomeTeam\". The method used is qualitative with Roland Barthes' semiotic analysis approach. The results of this study are concluded as follows: 1. The meaning of denotation that often appears in this study is that there is a coach named Sean Payton who often gives or conveys an instruction to his players to increase the confidence of the Warrios Field Football team players to be motivated to be confident. during the match. 2. The connotative meaning that often appears in this study is that there are several scenes that have the connotative meaning of a coach named Sean Payton delivering a message by talking to his players such as giving instructions in the form of strategies, conveying a message containing motivation so that the players continue to work. confident and focused, and give an appreciation to the players. 3. The myth that often appears in this study is that there are several scenes of how important it is to encourage each other, always emphasize to the players to be disciplined, confident and focused when practicing or competing. Then the last one always gives messages or instructions in the form of tactics and motivation to the players. \u0000Abstrak. Pada umumnya setiap manusia sering berkomunikasi dalam kehidupan sehari-harinya, dengan menggunakan berbagai jenis, pesan, dan media. Ada beberapa jenis komunikasi, salah satunya adalah komunikasi persuasif, yang bertujuan untuk mengadaptasi seseorang agar dapat meningkatkan motivasi dan dorongan orang untuk mencapai suatu tujuan. Komunikasi persuasif dapat digunakan tidak hanya ketika berbicara, tetapi juga dalam situasi apa pun di mana seseorang memiliki tujuan dan ingin mendesak orang lain untuk membantunya mencapai tujuan itu, seperti yang dilakukan pelatih dengan timnya yang telah memenangkan setiap pertandingan. Tujuan dari penelitian ini yaitu mengetahui makna denotasi, konotasi, dan mitos dari bentuk komunikasi persuasif pelatih American Football yang terdapat pada film “HomeTeam”. Metode yang digunakan adalah kualitatif dengan pendekatan analisis semiotika roland barthes. Hasil penelitian ini disimpulkan dengan berikut : 1. Makna denotasi yang sering muncul pada penelitian ini yaitu terdapat seorang pelatih yang bernama Sean Payton sering memberikan atau menyampaikan sebuah instruksi kepada par","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114923401","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Self Disclosure pada Anggota Komunitas ATP","authors":"Siti Nabila Meiriskha, Yulianti","doi":"10.29313/bcscm.v3i1.6672","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.6672","url":null,"abstract":"Abstract. The community is a place for social interaction, both educational and non-educational. Researchers suspect that self-disclosure on social media or online networks, especially Instagram, is carried out for certain reasons or motives that make individuals more likely to express themselves on Instagram social media. Problems that arise on social media Instagram, in which there is a process of communication from within the individual as outlined in photos (status), videos, live Instagram, and Insta-stories. With this, the writer wants to know the self-disclosure of ATP members in using Instagram social media. Because in terms of self-disclosure it can also be realized not only by face-to-face communication, but can also be through the media or channels to be able to communicate it. This relates to the existence of self-disclosure in individuals. The theory used is the functional theory of self-disclosure by Derlega & Grzelak, 1979: Omarzu, 2000 which was developed for social media on the grounds that different social media capabilities activate different disclosure purposes, which in turn shape disclosure. The purpose of this study was to determine social legitimacy, expression, relationship development, identity clarification and social control on self-disclosure of Instagram social media users. The research method used in this study is to use descriptive quantitative research methods. The results of the research on self-disclosure of members of the ATP community on Instagram are disclosed in general, but on the dimension of social legitimacy for private employee work groups it is more open than the other dimensions, namely self-employed work and for the dimension of identity clarification for male and female gender groups both open, while in another dimension men are more open than women. \u0000Abstrak. Komunitas menjadi wadah untuk melakukan interaksi sosial baik bersifat edukasi maupun non edukasi. Peneliti menduga bahwa pengungkapan diri di media sosial atau jejaring online khususnya Instagram dilakukan karena ada alasan maupun motif – motif tertentu yang membuat individu lebih cenderung mengungkapkan dirinya di media sosial Intagram. Permasalahan yang muncul pada media sosial Instagram, didalamnya terdapat suatu proses komunikasi dari dalam diri individu yang dituangkan dalam foto (status), video, live Instagram, maupun Insta-stories. Dengan begitu penulis ingin mengetahui keterbukaan diri anggota ATP dalam menggunakan media sosial Instagram. Karena dalam hal keterbukaan diri dapat pula terwujud tidak hanya dengan komunikasi tatap muka, namun dapat pula melalui media atau saluran untuk dapat mengomunikasikannya. Hal ini berhubungan dengan adanya self disclosure pada individu. Teori yang digunakan adalah teori fungsional pengungkapan diri oleh Derlega & Grzelak, 1979: Omarzu, 2000 yang dikembangkan ke media sosial dengan alasan bahwa kemampuan media sosial berbeda mengaktifkan tujuan pengungkapannya yang berbeda, yang pada gilirannya memben","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"43 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116212661","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Bauran Promosi Jasa Hotel","authors":"Cut Faradilla Dinda Wibowo, A. Ratnasari","doi":"10.29313/bcscm.v3i1.5529","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.5529","url":null,"abstract":"Abstract. Developments in the business world are increasingly advanced and broad, such as companies engaged in hospitality services. Grand Praba Bandar Hotel Lampung is one of the three-star hotels that embeds and has elements of the culture and history of Lampung Province. Grand Praba Hotel Bandar Lampung provides various kinds of quality services so that hotel guests can be satisfied with the services that have been provided. This study aims to determine the form of the promotion mix, the use of promotional media, obstacles in the hotel service promotion mix and efforts to overcome them, and to find out the reasons for applying the concept of \"trust\" in conducting promotions. This study uses a qualitative research method with a case study approach. Data collection techniques in this study were conducted using interview and observation techniques. The subject of this research is the marketing division at Grand Praba Hotel. The results of the research, the promotion mix carried out, namely (1) The form of the service promotion mix used by Grand Praba Hotel Bandar Lampung, is personal selling and sales promotion, (2) The use of hotel services promotion media used are telephone, mail, radio, and brochures, (3) Barriers in the promotion mix of hotel services are promotional barriers. Efforts to overcome this by carrying out direct promotions to the intended target, such as making an offer to the intended targets, (4) The concept of trust carried out in promoting hotel services, namely providing satisfaction, the needs of hotel guests with quality services, and creating and maintaining harmonious relationships with hotel guests. \u0000Abstrak. Perkembangan pada dunia bisnis semakin maju dan luas, seperti perusahaan yang bergerak dalam bidang jasa perhotelan. Hotel Grand Praba Bandar Lampung adalah salah satu hotel bintang tiga yang menyematkan dan memiliki unsur budaya dan sejarah Provinsi Lampung. Hotel Grand Praba Bandar Lampung menyediakan berbagai macam pelayanan jasa dengan kualitas yang berkualitas sehingga para tamu hotel dapat terpenuhi kepuasan layanan yang telah disediakan. Penelitian ini bertujuan untuk mengetahui bentuk bauran promosi, penggunaan media promosi, hambatan dalam bauran promosi jasa hotel dan upaya mengatasinya, serta mengetahui alasan menerapkan konsep “kepercayaan” dalam melakukan promosi. Penelitian ini menggunakan metode penelitian kualitatif dengan pendekatan studi kasus. Teknik pengumpulan data dalam penelitian ini dilakukan menggunakan teknik wawancara dan observasi. Subjek penelitian ini, yaitu divisi pemasaran pada Hotel Grand Praba. Hasil penelitian, bauran promosi yang dilakukan, yaitu (1) Bentuk bauran promosi jasa yang digunakan oleh Hotel Grand Praba Bandar Lampung, yaitu personal selling dan sales promotion, (2) Penggunaan media promosi jasa hotel yang digunakan, yaitu telepon, surat, radio, dan brosur, (3) Hambatan dalam bauran promosi jasa hotel, yaitu hambatan promosi. Upaya mengatasinya dengan melakukan promosi ","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127308312","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Pemanfaatan Media Sosial Instagram Puffy_Id sebagai Sarana Promosi","authors":"Septya Ramadhani, Indri Rachmawati","doi":"10.29313/bcscm.v3i1.5874","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.5874","url":null,"abstract":"Abstract. Social media is one of the platforms that are often used in marketing products. Social media is used to facilitate communication and buying and selling transactions between sellers and buyers. One of the social media used to market products is Instagram. Besides that, what is more important in marketing products is the use of media in promoting from each seller. Now fashion is seen from time to time through social media such as Instagram. Instagram users can share photos and videos and can even see the story of someone they want to see. Instagram @puffy_id is a fashion store originating from Bandung, in an Instagram upload that attracted several consumers who made the promotion a success. This study uses a qualitative approach with the case study method. The data collection techniques to be used are Observation, Interview, and Documentation. The results of this study indicate that the @puffy_id Instagram account in utilizing Instagram as a means of promotion has been going well. Promotions are carried out in the form of content, photos and videos by utilizing the features available on Instagram. The selection of Instagram social media in promoting its brand through influencers in order to make more consumers, by mentioning the Instagram account @puffy_id. Factors inhibiting the existence of a budget for influencers. \u0000Abstrak. Media sosial merupakan salah satu platform yang sering digunakan dalam memasarkan produk. Media sosial digunakan untuk mempermudah komunikasi dan transaksi jual beli antara penjual dan pembeli. Salah satu media sosial yang digunakan untuk memasarkan produk yaitu Instagram. Disamping itu yang lebih penting dalam memasarkan produk dengan pemanfaatan media dalam berpromosi dari setiap penjual. Sekarang fashion dilihat dari perkembangan masa ke masa melewati media sosial seperti Instagram. Pengguna instagram dapat membagikan foto dan video bahkan bisa melihat story seseorang yang ingin dia lihat. Instagram @puffy_id merupakan store fashion yang berasal dari Bandung, dalam ungguhan instagram yang menarik beberapa konsumen yang membuat promosinya terbilang sukses. Penelitian ini menggunakan Pendekatan Kualitatif dengan metode Studi Kasus. Adapun teknik Pengumpulan Data yang akan digunakan yaitu Observasi, Wawancara, dan Dokumentasi. Dari hasil penelitian ini menunjukkan bahwa akun Instagram @puffy_id dalam memanfaatkan Instagram sebagai sarana promosi telah berjalan dengan baik. Promosi yang dilakukan berupa konten, foto dan video dengan memanfaatkan fitur-fitur yang tersedia pada Instagram. Pemilihan media sosial Instagram dalam mempromosikan brandnya melalui influencer agar membuat bertambahnya konsumen, dengan cara memberi mention pada akun Instagram @puffy_id. Faktor-faktor penghambat adanya anggaran untuk para influencer.","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126678788","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Strategi Social Media Marketing WOM Finance dalam Mempromosikan Produk Cicil Logam Mulia MASKu","authors":"Rifan Rahmadian, Rini Rinawati","doi":"10.29313/bcscm.v3i1.5658","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.5658","url":null,"abstract":"Abstract. WOM Finance was founded in 1982. WOM Finance utilizes social media Instagram as its marketing strategy to promote MASKu's precious metal installment products. MASKu's precious metal installment product is a 24k precious metal (gold) financing service in installments/credit. MASKu is here as a solution in an effort to help and make it easier for people to own precious metals (gold). The purpose of this study was to determine the formulation, implementation, and evaluation of WOM Finance's social media marketing strategy in promoting MASKu's precious metal installment products. In this study using qualitative methods, with a case study approach. The results obtained indicate that in the formulation of the strategy there are objectives, identification and backup strategies. Then in implementing the strategy there is creating content, creating effective strategies, and utilizing information. The social media marketing strategy activities carried out by WOM Finance in promoting MASKu's precious metal installment products on Instagram with the aim of promoting the product have been fulfilled, in terms of better impressions and engagement. The purpose of selling gold has not been achieved. To improve the future strategy, there is a strategy evaluation activity by changing the posting schedule on Instagram. \u0000Abstrak. WOM Finance didirikan pada tahun 1982. WOM Finance memanfaatkan media sosial instagram sebagai strategi pemasarannya untuk mempromosikan produk cicil logam mulia MASKu. Produk cicil logam mulia MASKu merupakan layanan pembiayaan logam mulia (emas) 24k secara cicilan/kredit. MASKu hadir sebagai solusi dalam upaya membantu serta memudahkan masyarakat untuk memiliki logam mulia (emas). Tujuan penelitian ini untuk mengetahui perumusan, pelaksanaan, dan evaluasi strategi social media marketing WOM Finance dalam mempromosikan produk cicil logam mulia MASKu. Pada penelitian ini menggunakan metode kualitatif, dengan pendekatan studi kasus. Hasil yang diperoleh menunjukkan bahwa pada perumusan strategi terdapat tujuan, identifikasi, dan strategi cadangan. Kemudian pada pelaksanaan strategi terdapat pembuatan konten, menciptakan strategi efektif, dan memanfaatkan informasi. Kegiatan strategi social media marketing yang dilakukan WOM Finance dalam mempromosikan produk cicil logam mulia MASKu di instagramnya secara tujuan mempromosikan produk sudah terpenuhi, dilihat dari segi impression dan engagement yang lebih baik. Untuk tujuan jualan emas belum tercapai. Untuk memperbaiki strategi kedepannya maka terdapat kegiatan evaluasi strategi dengan melakukan perubahan jadwal posting di instagram.","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"56 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121461608","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Representasi Komunikasi Kelompok Suporter Sepak Bola Dalam Film Ultras","authors":"Omar Al Syahdi, Wiki Angga Wiksana","doi":"10.29313/bcscm.v3i1.6200","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.6200","url":null,"abstract":"Abstract. The film “Ultras” tells the story of a group of football fans from Italy who live a group life in favor of a football team. This study uses a semiotic methodology, which is to examine a sign. This research focuses on how the sociometric representation in group communication in the film \"Ultras\". \u0000Abstrak. Film “Ultras” yang menceritakan sebuah kelompok penggemar sepakbola dari Italia yang menjalani kehidupan berkelompok dalam menggemari sebuah tim sepakbola. Penelitian ini menggunakan metodologi semiotika, yang dimana untuk mengkaji sebuah tanda. Penelitian ini memiliki fokus pada bagaimana representasi sosiometris di komunikasi kelompok pada film drama Netflix “Ultras”.","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114956476","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Representasi Rasisme terhadap Orang Berkulit Hitam pada Film Drama","authors":"Rifqi Taufiq Rusmawan, Wiki Angga","doi":"10.29313/bcscm.v3i1.6137","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.6137","url":null,"abstract":"Abstract. Racism is a problem that often occurs and is encountered in everyday life, both in the past and in modern times today. This study discusses the representation of racism in the film Two Distant Strangers (Roland Barthes Semiotics Analysis). This study aims to identify and explain the racism represented in the film Two Distant Strangers. To be able to find out and explain these problems thoroughly and in depth, this study was analyzed using qualitative research methods with a constructivism paradigm approach, then this research was analyzed using Roland Barthes' semiotic analysis. The subject of this research is the film Two Distant Strangers with a duration 32 minutes and several scenes that become the object of research analysis. \u0000Abstrak. Rasisme menjadi suatu permasalahan yang sudah sering terjadi dan dijumpai dalam kehidupan sehari-hari, baik di masa lampau sampai zaman modern saat ini. Penelitian ini membahas tentang representasi rasisme dalam film Two Distant Strangers (Analisis Semiotika Roland Barthes). Penilitian ini bertujuan untuk mengetahui dan menjelaskan rasisme yang direpresentasikan dalam film Two Distant Strangers. Untuk bisa mengetahui dan menjelaskan permasalahan tersebut secara menyeluruh dan mendalam, dalam penelitian ini dianalisis menggunakan metode penelitian kualitatif dengan pendekatan paradigma konstruktivisme, kemudian penelitian ini dianalisis menggunakan analisis semiotika Roland Barthes. Subjek penelitian ini adalah film Two Distant Strangers yang berdurasi 32 menit dan beberapa scene yang menjadi objek analisis penelitian.","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"25 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121898606","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Pola Komunikasi Organisasi Cuatrodia Creative","authors":"Luthfi Algi Fari, Wiki Angga Wiksana","doi":"10.29313/bcscm.v3i1.6324","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.6324","url":null,"abstract":"Abstract. A production house is a part of a person or individual who produces a media content. the importance of conveying information clearly makes communication effective, where in organizational communication there is someone who must be able to lead an organization. Carry out the vision and mission of an organization. Therefore, leaders must be able to convey information or communicate very well and can be understood by their members.The purpose of this research is (1) to determine the communication pattern of Cuatrodia creative organization (2) to find out the factors that hinder the improvement of the animation quality of Cuatrodia creative Production House.This research is a qualitative type of research with a case study approach with the title “Catrodia creative organizational communication pattern case study on supervisors and internship members in improving the quality of animation at the Ministry of Education and Culture. Data collection techniques used in this study were through interviews, documentation, literature study and direct observation.he results of the research from the Cuatrodia creative organizational communication pattern in improving the quality of animated videos of the Ministry of Education and Culture, namely (1) the organizational structure of creative cuatrodia is clear and structured, (2) the communication pattern used by the wheel pattern leader (Wheell Network), (3) the leadership style of creative cuatrodia Directive style, (4) Many internship members are WFH (Work From Home), (5) leaders are less close to their subordinates due to WFH factors, (6) leaders are more likely to make their own decisions (7) Internship members do not manage time well, resulting in delays workmanship becomes a barrier in improving the quality of animation. \u0000Abstrak. Rumah produksi ( Production House ) merupakan bagian dai orang atau individu yang meproduksi sebuah konten media. pentingnya menyampaikan infomasi secara jelas menjadikan komunikasi menjadi efektif, dimana dalam komunikasi organisasi terdapat seseorang yang harus mampu memimpin sebuah organisasi. Menjalankan visi dan misi dari suatu organisasi. Oleh karena itu pemimpin harus bisa menyampaikan informasi ataupun berkomunikasi dengan sangat baik dan dapat dipahami oleh anggotanya.Tujuan dari penelitian ini adalah (1) untuk mengetahui pola komunikasi organisasi Cuatrodia creative (2) untuk mengetahui faktor-faktor yang menghambat peningkatan kualitas animasi Production House Cuatrodia creative. Penelitian ini adalah penelitian jenis kualitatif dengan pendekatan studi kasus dengan judul Pola komunikasi organisasi cuatrodia creative studi kasus pada atasan dan anggota internship dalam meningkatkan kualitas animasi kemendikbud. Teknik pengumpulan data yang digunakan dalam penelitian ini adalah melalui wawancaa, dokumentasi, studi pustaka dan pengamatan langsung.. Hasil dari penelitian dari Pola komunikasi organisasi Cuatrodia creative dalam meningkatkan kualitas video animasi kem","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128277474","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Pemanfaatan Instagram oleh Dinas Pendidikan Provinsi Jawa Barat sebagai Media Edukasi dan Informasi bagi Masyarakat","authors":"Salsabila Putri Khairunnisa, Ike Junita Triwardhani","doi":"10.29313/bcscm.v3i1.6373","DOIUrl":"https://doi.org/10.29313/bcscm.v3i1.6373","url":null,"abstract":"Abstract. In this day and age, government agencies are greatly assisted by technological developments to meet information and communication needs. Now, a large number of government agencies in Indonesia utilize the use of social media as a public communication tool. Social media is a digital platform that facilitates its users to communicate with each other or share content in the form of photos or videos. Government agencies use their social media to build communication and interaction with the public. The West Java Provincial Education Office is one of the government agencies that utilizes the use of Instagram social media. The aims of this study were 1) to find out how Instagram social media at the West Java Provincial Education Office reached the wider community 2) to find out the benefits of Instagram social media at the West Java Provincial Education Office in conveying education and information 3) to find out why Instagram social media become an educational and information media at the West Java Province Education Office. The research method used is a qualitative method with a case study approach. Data collection techniques are carried out by means of: interviews, observation, documentation and literature study. The theory used in this study is the new media theory put forward by Martin Lister and friends. The results of this study indicate that the West Java Provincial Education Office uses social media Instagram as an educational and information medium to keep up with current digital developments by optimizing all features on Instagram in an effort to reach the wider community. \u0000Abstrak. Di zaman sekarang ini, instansi pemerintah sangat terbantu dengan perkembangan teknologi untuk memenuhi kebutuhan informasi dan komunikasi. Kini, sejumlah besar instansi pemerintah yang ada di Indonesia memanfaatkan penggunaan media sosial sebagai alat komunikasi publik. Media sosial adalah platform digital yang memfasilitasi para penggunanya untuk saling berkomunikasi atau membagikan konten berupa foto atau video. Instansi pemerintah menggunakan media sosial mereka untuk membangun komunikasi serta interaksi dengan masyarakat. Dinas Pendidikan Provinsi Jawa Barat menjadi salah satu instansi pemerintah yang memanfaatkan penggunaan media sosial instagram. Tujuan penelitian ini adalah 1) untuk mengetahui bagaimana media sosial instagram pada Dinas Pendidikan Provinsi Jawa Barat dalam menjangkau masyarakat luas 2) untuk mengetahui bagaimana manfaat media sosial instagram pada Dinas Pendidikan Provinsi Jawa Barat dalam menyampaikan edukasi dan informasi 3) untuk mengetahui mengapa media sosial instagram menjadi media edukasi dan informasi pada Dinas Pendidikan Provinsi Jawa Barat. Metode penelitian yang digunakan adalah metode kualitatif dengan pendekatan studi kasus. Teknik pengumpulan data dilakukan dengan cara : wawancara, observasi, dokumentasi dan studi pustaka. Teori yang digunakan pada penelitian ini adalah teori new media yang dikemukakan oleh Martin ","PeriodicalId":344249,"journal":{"name":"Bandung Conference Series: Communication Management","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130807528","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}