Marketing i RynekPub Date : 2023-07-21DOI: 10.33226/1231-7853.2023.7.5
K. Fernando
{"title":"Mobile shopping before COVID-19 and intention to continue mobile shopping after the pandemic. Methodological aspects of gender-based empirical study","authors":"K. Fernando","doi":"10.33226/1231-7853.2023.7.5","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.7.5","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117209291","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing i RynekPub Date : 2023-07-21DOI: 10.33226/1231-7853.2023.7.2
Beata Kolny
{"title":"Stopień zaspokojenia potrzeb realizowanych w czasie wolnym przez Polaków w porównaniu z okresem przed pandemią COVID-19","authors":"Beata Kolny","doi":"10.33226/1231-7853.2023.7.2","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.7.2","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115833807","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing i RynekPub Date : 2023-07-21DOI: 10.33226/1231-7853.2023.7.1
T. Domański
{"title":"Strategie marketingowe dużych sieci handlowych wobec globalnych wyzwań cywilizacyjnych XXI w.","authors":"T. Domański","doi":"10.33226/1231-7853.2023.7.1","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.7.1","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130752912","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing i RynekPub Date : 2023-06-20DOI: 10.33226/1231-7853.2023.6.3
M. Lemanowicz, A. Jasiulewicz
{"title":"Marnotrawstwo żywności w gospodarstwach domowych w Polsce a zrównoważona konsumpcja","authors":"M. Lemanowicz, A. Jasiulewicz","doi":"10.33226/1231-7853.2023.6.3","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.6.3","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"121 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123295141","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing i RynekPub Date : 2023-06-20DOI: 10.33226/1231-7853.2023.6.1
R. Kozielski
{"title":"Marka budowana na wartościach w czasach zmian i niepewności – utopia czy strategiczna przezorność?","authors":"R. Kozielski","doi":"10.33226/1231-7853.2023.6.1","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.6.1","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"224 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124176933","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing i RynekPub Date : 2023-06-20DOI: 10.33226/1231-7853.2023.6.5
J. Baruk
{"title":"Znaczenie wiedzy w podnoszeniu sprawności działalności innowacyjnej przedsiębiorstw","authors":"J. Baruk","doi":"10.33226/1231-7853.2023.6.5","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.6.5","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116274432","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing i RynekPub Date : 2023-06-20DOI: 10.33226/1231-7853.2023.6.4
J. Giovanni, I. Bernarto
{"title":"The effects of sales promotion and store atmosphere on hedonic shopping motivation and impulse buying. A case study of customers at Indomaret, Lippo Karawaci, Indonesia","authors":"J. Giovanni, I. Bernarto","doi":"10.33226/1231-7853.2023.6.4","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.6.4","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125586188","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing i RynekPub Date : 2023-06-20DOI: 10.33226/1231-7853.2023.6.2
Małgorzata Budzanowska-Drzewiecka
{"title":"Wiedza konsumentów o produkcie jako determinanta postrzegania przydatności recenzji internetowych o różnej walencji","authors":"Małgorzata Budzanowska-Drzewiecka","doi":"10.33226/1231-7853.2023.6.2","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.6.2","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129015612","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketing i RynekPub Date : 2023-05-22DOI: 10.33226/1231-7853.2023.5.4
Ireneusz Kaczmar
{"title":"Ocena wpływu zestawienia składu pociągu na bezpieczeństwo i komfort jazdy pasażera","authors":"Ireneusz Kaczmar","doi":"10.33226/1231-7853.2023.5.4","DOIUrl":"https://doi.org/10.33226/1231-7853.2023.5.4","url":null,"abstract":"","PeriodicalId":338535,"journal":{"name":"Marketing i Rynek","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116703851","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}