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Marketing i Rynek最新文献

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Zmiany w stylach zakupowych klientów handlu detalicznego w kontekście pandemii COVID-19 在 COVID-19 大流行的背景下零售顾客购物方式的变化
Marketing i Rynek Pub Date : 2023-09-20 DOI: 10.33226/1231-7853.2023.8.5
P. Cyrek
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引用次数: 0
Zaufanie do marek zrównoważonych jako predyktor intencji konsumentów na rynku spożywczym
Marketing i Rynek Pub Date : 2023-09-20 DOI: 10.33226/1231-7853.2023.8.4
A. Wiśniewska
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引用次数: 0
Purchasing behaviours of Generation Z in the traditional food market – the impact of selected sociodemographic characteristics Z世代在传统食品市场的购买行为——选定社会人口特征的影响
Marketing i Rynek Pub Date : 2023-09-20 DOI: 10.33226/1231-7853.2023.8.3
Dominika Jakubowska, Aneta Zofia Dąbrowska, Bogdan Pachołek, Sylwia Sady
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引用次数: 0
Badanie zachowań konsumentów w kryzysie – aspekty terminologiczne, metodyczne i empiryczne
Marketing i Rynek Pub Date : 2023-09-20 DOI: 10.33226/1231-7853.2023.8.2
Paweł Chlipała, A. Żbikowska
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引用次数: 0
Ograniczenia aktywności marketingowej na aptecznym rynku farmaceutycznym – implikacje dla aptek ogólnodostępnych w Polsce
Marketing i Rynek Pub Date : 2023-09-04 DOI: 10.33226/1231-7853.2023.9.5
K. Żak
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引用次数: 0
Czynniki determinujące zachowania konsumentek senioralnych na rynku ekologicznych produktów kosmetycznych
Marketing i Rynek Pub Date : 2023-09-04 DOI: 10.33226/1231-7853.2023.9.2
Monika Skorek, U. Widelska
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引用次数: 0
Nowe pojęcia w marketingu, analiza porównawcza – technologia dla marketingu a MarTech
Marketing i Rynek Pub Date : 2023-09-04 DOI: 10.33226/1231-7853.2023.9.1
M. Trojanowski, Edyta Barmentloo
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引用次数: 0
Determinanty decyzji zakupowych dotyczących produktów ekologicznych w opiniach młodych nabywców
Marketing i Rynek Pub Date : 2023-09-04 DOI: 10.33226/1231-7853.2023.9.4
G. Wesołowski, S. Białoskurski, Paulina Królik
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引用次数: 0
Lojalność klientów biur podróży w czasie pandemii COVID-19
Marketing i Rynek Pub Date : 2023-09-04 DOI: 10.33226/1231-7853.2023.9.3
Izabela Michalska-Dudek, D. Jaremen
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引用次数: 0
Korzyści płynące z wizerunku odpowiedzialnego pracodawcy na poziomie organizacji oraz postaw i zachowań jej pracowników
Marketing i Rynek Pub Date : 2023-07-21 DOI: 10.33226/1231-7853.2023.7.4
Kalina Grzesiuk
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引用次数: 0
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