{"title":"Enhancing Organizational Attractiveness for Young Talents Through Employer Branding","authors":"Tatyana Kicheva","doi":"10.1109/CREBUS.2019.8840085","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840085","url":null,"abstract":"This report explores the impact of the employer branding on increasing the attractiveness of the organization to young talent, potential job seekers. Results of a study among graduating students are presented to demonstrate this impact.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127598622","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"An Approach for Determination of the Structural Reliability of Information and Control Systems","authors":"E. Dimitrova, V. Dimitrov","doi":"10.1109/CREBUS.2019.8840051","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840051","url":null,"abstract":"The contemporary systems for monitoring and management of remote technical objects in transport and energy sectors are very complex systems whose purpose is centralized data acquisition of dispersed geographical sites, information processing and generation of managerial impacts. The main criteria for the efficiency while synthesizing systems for monitoring and control on complex technical objects are the system's performance, its reliability and cost. This article proposes an approach that can be used in the stage of synthesis of the structure of such systems. Special attention is paid to the realization when selecting technical and control devices, which satisfy any technical requirements according to necessary high reliability. The main indices of reliability assessment are systematized, which allows a quick and accurate determination of the structure of complex technical systems in their design.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"70 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125901632","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Local Policy Supporting Creative Business Ideas","authors":"Miglena Angelova, N. Efremova","doi":"10.1109/CREBUS.2019.8840058","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840058","url":null,"abstract":"The aim of the paper is to reveal the key role of local policy and relationships between municipality`s engagement in the process of development culture and creative business on one side and the entrepreneurs and artists on the other. The authors identify different methods and practices used by local authorities to support creative and cultural business. All types of support are analyzed and discussed regarding the benefits both to the creative enterprises and to the development of the local community.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116819033","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Using Optical Acoustic Sensors for Smart City Applications","authors":"K. Dimitrov, Tsvetan Valkovski","doi":"10.1109/CREBUS.2019.8840100","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840100","url":null,"abstract":"The large concentration of people in cities places a strong emphasis on resource consumption and environmental concerns. The idea of a smart city with different high-tech solutions could play an important role in overcoming some of these problems. This article presents an overview of the possibilities of using advanced technologies for optical acoustic sensors in a smart city.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"23 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117352454","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"An Empirical Study on Human Resoureces’ Attitude Towards Manufacturing Digitalization","authors":"N. Koleva","doi":"10.1109/CREBUS.2019.8840057","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840057","url":null,"abstract":"Nowadays, the environment of industrial enterprises changes dramatically. The Fourth Industrial Revolution (Industry 4.0) reveals new horizons for business development and generating added value for customers. In order to benefit from the new digital technologies and increase their efficiency, businesses should undergo a comprehensive transformation that affects both the business / manufacturing processes and the workforce. The present paper discusses the attitude of people / workers to the changes and challenges that digitalization of production, as part of Industry 4.0, puts them to.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115747022","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Digital Transformation – Opportunity for Industrial Growth","authors":"T. Gigova, K. Valeva, V. Nikolova-Alexieva","doi":"10.1109/CREBUS.2019.8840065","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840065","url":null,"abstract":"The rapid development of digital technologies in recent years has led to digital transformation of business and business processes. Faced with new dynamic business models and growing competition in its markets, many companies face the need for a comprehensive review of their existing strategies. Digitization plays a key role in this process, and digital technologies and the opportunities they create are the driving force for success in an increasingly digital society. As a result of digital transformation, business processes, decision making, interaction with partners and end-users are facilitated. It is essential for the growth and development of organizations that management should decide on the consistency, scope and scale for making digital-based changes.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"85 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125762484","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Expanding the Priority Scope of Information Logistics","authors":"S. Demirova","doi":"10.1109/CREBUS.2019.8840104","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840104","url":null,"abstract":"Information processes and systems have become the priority carriers of information influence in every business structure. It is the information systems that interact with the business models of the business organization and its environment determine the effectiveness of the final result of their activity. This includes both the effectiveness of their internal interactions and that of their external relationships, such as logistics information systems. It is in them that the necessity of information interaction of all participants in the supply chain in real time with the optimal costs. The solution to this problem began in a relatively new sector of scientific knowledge - information logistics. This report examines the expanding priority scope of information logistics systems as a new strand in logistics.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129306853","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Lifecycle of Innovation and Life Cycle of an Innovative Product","authors":"D. Damianov","doi":"10.1109/CREBUS.2019.8840060","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840060","url":null,"abstract":"Life cycle is the main essence that characterizes innovation and includes the period from their emergence to their end. The end is not a complete depletion of the life-span of innovation, but an innovative aging resulting from new innovative solutions created with better techno-economic indicators and higher efficiency. They in turn lead to decision-making about terminating the life of the innovation. This report looks at the life cycle of innovation and lifecycle of an innovative product. The lifecycle viewed in this way should distinguish between the life cycle of innovation and the life cycle of a product. In one product we can have several innovative solutions. In addition, the product's lifecycle is a concept that expresses sales and profits changes from product creation to marketing. However, they have many common ground. For example, when innovative solutions in the product become aged, there is a decline in sales due to a partial loss of competitiveness.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132149622","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Motivation Strategies of Human Resources in ICT Companies","authors":"K. Anguelov","doi":"10.1109/CREBUS.2019.8840080","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840080","url":null,"abstract":"The present paper explores the different methods and types of motivation strategies of human resources in ICT companies. Due to the fact that human resources are key and most important element of any companies, the way of their proper motivation could be considered as critical for the strategic development of the enterprise. When it comes to the high-technologies sectors where the changes of environment are so rapid, one of the effective responses applying by the companies is the improvement of motivation policy of their employees.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128677647","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"AI Integration in Business Processes Management","authors":"Roumiana Ilieva, Y. Nikolov","doi":"10.1109/CREBUS.2019.8840086","DOIUrl":"https://doi.org/10.1109/CREBUS.2019.8840086","url":null,"abstract":"IT processes are the key set of activities that centrally coordinate management of events, incidents, routine operations and reports on the status of performance of technological components. Using new methods and Artificial Intelligence is the way to optimize processes management structure.","PeriodicalId":337771,"journal":{"name":"2019 International Conference on Creative Business for Smart and Sustainable Growth (CREBUS)","volume":"62 5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116315749","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}