Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm最新文献

{"title":"Geography and Current State of Apitourism in Ukraine and Slovenia","authors":"M. Senkiv, M. Haba, A. Shevchuk","doi":"10.31866/2616-7603.3.2.2020.221276","DOIUrl":"https://doi.org/10.31866/2616-7603.3.2.2020.221276","url":null,"abstract":"The article provides a comparative analysis of the geography and the current state of apitourism in Ukraine and Slovenia. The essence of apitourism and its importance for achieving the goals of sustainable development are characterized. Apitourism is a form of tourism related to beekeeping as a traditional profession and beekeeping products in ecological, nutritional and medical aspects. At its core, apitourism is permanent, so it does not deplete resources, but contributes to their enrichment. The main prerequisites for the development, markets and geography of apitourism in Ukraine and Slovenia are analyzed. Ukraine is one of the main producers of honey in the world. The most promising regions of Ukraine for the development of apitourism are the Carpathian and Transcarpathian regions since beekeeping there is a widespread industry, a priority and quite profitable. Slovenia does not have a significant number of hives and beekeepers or a significant production of honey, but bees play a huge role in Slovenian culture. Slovenia is the only member state of the European Union to protect its native Karniolska bee and one of the first in Europe to ban the use of pesticides harmful to bees. Slovenian honey has the status of a protected geographical indication. Famous apitouristic centers in Slovenia are Ljubljana, Bled, Radovlica, Lasko, Brda, Zhirovnice, Maribor, Aquarius, Bohinj and many others, that is, villages, cities, entire regions. The main problems of development of apitourism in Ukraine are revealed. The experience of Slovenia in the development of apitourism is studied and the priority directions of the development of apitourism in Ukraine are determined. Ukraine should develop the existing potential for apitourism, in particular, provide a favorable regulatory framework, create regional programs for the development of apitourism and beekeeping, protect bees from pesticides, grant the status of a geographical indication to Ukrainian honey, in particular, Transcarpathian. Public organizations should study international (in particular, Slovenian) and domestic experience in the field of apitourism, prepare teaching materials, organize training of sandstones in the provision of apitourism services and their promotion. The apitouristic route “The Honey Route of Two Countries: Ukraine and Slovenia” is developed. To increase interest in apitourism among promising tourists, it is necessary to develop new apitourism programs and routes, in particular, not only domestic, but also international (for example, Ukraine-Slovenian).","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69791983","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Formation and Provision's Features of Successful Reputation of Tourist Business Professionals in Ukraine","authors":"A. Havryliuk, Yuliia Kyselova","doi":"10.31866/2616-7603.3.2.2020.221273","DOIUrl":"https://doi.org/10.31866/2616-7603.3.2.2020.221273","url":null,"abstract":"The article analyzes the theoretical foundations and features of the formation of a successful reputation of a tourism specialist. The methodological approach to the formation of a successful reputation in the tourism business in Ukraine is highlighted. the main strategies of business reputation management of a tourism specialist are considered and analyzed. The conclusion that the successful reputation of tourism business specialists of Ukraine should be considered as a strategic tool has been substantiated. The effective tools for the formation and development of a successful reputation of tourism specialists have been proposed.","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69791944","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Thermal Waters of Zakarpattia as a Tourist Product Component (on the Example of the \"Vidviday\" Company Tours)","authors":"Olha Tsymbala","doi":"10.31866/2616-7603.3.2.2020.221277","DOIUrl":"https://doi.org/10.31866/2616-7603.3.2.2020.221277","url":null,"abstract":"The article highlights one of the types of balneological resources of Ukraine – thermal waters of Zakarpattia as an important resource of wellness tourism. The main thermal pools and health-improving complexes, which operate on the basis of thermal waters in the region, are characterized, in particular, centers in Berehove (\"Zhaivoronok\"), Solotvyno, Veliatyno (\"Tepli vody\"), Koson (\"Termalni vody Kosyno\", \"Eko-Termal\"), Barvinok (\"Zolota Hora\"), Lumshory, Uzhok (\"Uzhanski kupeli\"). The key services that tourists receive in the studied locations are outlined, the specialization of medical and health complexes and their infrastructure are briefly described. The role and place of thermal waters of Zakarpattia and medical and health complexes operating on their basis in the formation of the program of tours on the example of the tourist company \"Vidviday\" (\"Visit it\") are analyzed. It was found that the health complex \"Zhaivoronok\" in Berehove, the tourist complex \"Tepli vody\" in the village Velyatyno, health and recreation complex \"Termalni vody Kosyno\" in the village Koson and the thermal complex of the hotel-ranch \"Zolota hora\" in the village Barvinok were most often included in various tour programs in Zakarpattia by the company \"Vidviday\".The scientific novelty of the obtained results lies in the generalization and systematization of information about key centers of thermal waters within the Zakarpattia region and the state of their involvement in the program of several-day tours (on the example of the company \"Vidviday\").","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47770971","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Marketing Policy as a Key Tool for Formation of Enterprises Activities in the Field of Tourist Business (on the Example of the Tourist Firm “Suputnyk”)","authors":"Hanna Voroshylova, Yuliia Rokytko","doi":"10.31866/2616-7603.3.2.2020.221275","DOIUrl":"https://doi.org/10.31866/2616-7603.3.2.2020.221275","url":null,"abstract":"Однією з основних причин стрімкого розвитку туризму є орієнтація економік значної частини країн світу на індустрію туризму, що можна пояснити його важливою роллю в економічному зростанні держав. Однак зовнішні чинники, такі як пандемія вірусу COVID-19, природні катаклізми в певних регіонах, війни та техногенні катастрофи, безпосередньо впливають на динаміку сфери гостинності та туризму в негативному аспекті. Саме завдяки маркетинговій діяльності та використанню інструментів маркетингового комплексу підприємства можуть уникати негативних наслідків і продовжувати здійснювати свою діяльність, стримуючи наслідки форс-мажорних обставин. Цим і обумовлюється актуальність обраної теми дослідження.","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49252514","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Organizational and Economic Mechanism of Stimulating the Development of Tourism, Resorts and Hotel Industry","authors":"S. Zakharin","doi":"10.31866/2616-7603.2.2.2019.189546","DOIUrl":"https://doi.org/10.31866/2616-7603.2.2.2019.189546","url":null,"abstract":"","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-12-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46845708","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Cultural Heritage as a Tourist and Excursion Resource: Main Categories and Classification Features","authors":"Oleksandr Zarakhovskyi","doi":"10.31866/2616-7603.2.2.2019.189527","DOIUrl":"https://doi.org/10.31866/2616-7603.2.2.2019.189527","url":null,"abstract":"The article deals with the main categories of cultural heritage in the context of its use in the tourism industry. Also, different approaches of scientists to the classification of cultural heritage as a tourist resource are analyzed. The main features that are used in these classifications are highlighted: levels of involvement of cultural heritage objects in tourism and sightseeing activities, its role in the cultural life of the society, features of its territorial organization, etc.","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-12-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41626833","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Features of the Mechanism for the Tourism Product Selling and Formation of Its Assortment Using the Example of TUI Travel Agency Activity","authors":"T. Tkachenko","doi":"10.31866/2616-7603.2.1.2019.173029","DOIUrl":"https://doi.org/10.31866/2616-7603.2.1.2019.173029","url":null,"abstract":"","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-06-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46312545","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"State Regional Policy in the Sphere of Tourism in Ukraine","authors":"A. Нavryliuk","doi":"10.31866/2616-7603.2.1.2019.173019","DOIUrl":"https://doi.org/10.31866/2616-7603.2.1.2019.173019","url":null,"abstract":"The article examines the legal principles of the state regional policy in the field of tourism in Ukraine. It is asserted that Ukraine implements national and local programs, strategies and concepts that determine local development of communities taking into account tourist, economic, social, historical, cultural and human resources. It is proposed to improve the legal mechanism of state regulation of the tourism sphere through the introduction of amendments to the Law of Ukraine “On Tourism”. These include: formation of the foundations of the local (national, regional, local) identity of the population by means of tourism; establishment of the unity of Ukrainian nation; active cultivation of cultural and spiritual values, etc.","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-06-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42039146","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Geospatial Aspects of Hiking","authors":"O. Kolotukha","doi":"10.31866/2616-7603.2.1.2019.173017","DOIUrl":"https://doi.org/10.31866/2616-7603.2.1.2019.173017","url":null,"abstract":"В статті досліджено геопросторові особливості пішохідного туризму як виду активної рекреаційної діяльності. Визначено, що, на сьогоднішній день, пішохідний туризм в світі представлений двома моделями — пострадянською та західною. Перша полягає в тому, що пішохідний спортивний туризм в Україні та в ряді постсоціалістичних країн є видом спорту, сутність якого в тому, що підготовлена туристська група сама вибирає район походу, розробляє маршрут, визначає перешкоди, місця ночівель, орієнтується на маршруті тощо. Західна модель пішохідного туризму дає можливість вийти на туристський маршрут як туристській групі, так і окремому туристу завдяки світовому проекту туристських стежок. Досліджено мережу європейських туристських маршрутів, всесвітньо відомі туристські стежки, перспективи розвитку трекінгового туризму в Україні.","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-06-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69791763","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Shopping Tourism as a High Potential for Development of Tourist Destinations. Part 1. Theoretical and Methodological Foundations","authors":"V. Antonenko, Volodymyr Khutkyi","doi":"10.31866/2616-7603.2.1.2019.173018","DOIUrl":"https://doi.org/10.31866/2616-7603.2.1.2019.173018","url":null,"abstract":"","PeriodicalId":33442,"journal":{"name":"Visnik Kiyivs''kogo natsional''nogo universitetu kul''turi i mistetstv Seriia Turizm","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-06-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69791821","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}