The Journal Tourism and Hospitality Essentials Journal最新文献

THE EFFECT OF VISUAL SOURCES AND TIME PRESSURE ON ENVIRONMENTAL PERCEPTION AND ATTRACTIVENESS THROUGH THE ADVERTISEMENT 视觉来源和时间压力对广告环境感知和吸引力的影响

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2019-05-02 DOI: 10.17509/THEJ.V9I1.16982

Nhu Tran, Iván Alvarez León

{"title":"THE EFFECT OF VISUAL SOURCES AND TIME PRESSURE ON ENVIRONMENTAL PERCEPTION AND ATTRACTIVENESS THROUGH THE ADVERTISEMENT","authors":"Nhu Tran, Iván Alvarez León","doi":"10.17509/THEJ.V9I1.16982","DOIUrl":"https://doi.org/10.17509/THEJ.V9I1.16982","url":null,"abstract":"The main objective of this study was to capture and analyses the role of visual resources and time pressure as they affect customer behaviour in the hospitality industry. This study examined effective reactions on booking time and type based on vacation advertisements. The research method had a 3 x2 within-subjects design with 6 experimental conditions obtained by crossing the levels of two independent variables: 1) Time pressure (i.e., exact date, number of days left and counting-down timing); 2) Visual source (i.e., video and picture). The study designed a self-report questionnaire based on 8 socio-demographic items and three conceptual elements, such as the facility quality, environmental features and promotional attractiveness. This research provided data regarding the differences in visual source and time pressure in marketing promotion. It showed that videos had more impact on customer perceptions regarding the facility quality and environmental features. The study outlines the value of marketing strategies in building content and successful design in differentiating a resort from the competition and offering a positive experience (low investment yielding high return) for millennial.","PeriodicalId":33137,"journal":{"name":"The Journal Tourism and Hospitality Essentials Journal","volume":"319 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-05-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77134203","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 4

WHY PROFITABILITY NEGATIVELY AFFECT THE CAPITAL STRUCTURE IN FOOD AND BEVERAGE INDUSTRY? 为什么盈利能力会对食品和饮料行业的资本结构产生负面影响?

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2019-05-02 DOI: 10.17509/THEJ.V9I1.16987

O. Sukirman

引用次数: 0

WHAT ARE THE CULTURAL IMPACTS FROM THE DEVELOPMENT OF TOURISM VILLAGE? 旅游村发展带来的文化影响是什么?

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2019-05-02 DOI: 10.17509/THEJ.V9I1.16985

Sabda Elisa Priyanto, Swastono Pirastyo

{"title":"WHAT ARE THE CULTURAL IMPACTS FROM THE DEVELOPMENT OF TOURISM VILLAGE?","authors":"Sabda Elisa Priyanto, Swastono Pirastyo","doi":"10.17509/THEJ.V9I1.16985","DOIUrl":"https://doi.org/10.17509/THEJ.V9I1.16985","url":null,"abstract":"This study focused on the tourism impact on the culture of Kebonagung tourism village, Imogiri, Bantul, Yogyakarta. The method used in this study was qualitative descriptive and using the case study approach. Data were collected through observation, interview and literature review. Cultural component data were presented descriptively, and they explained about how tourism brought effects to them. The transformational condition of the culture itself contained many aspects such as; religion, socio-cultural, livelihood, technology growth, language and art. The goal of this study was to find tourism impacts on Kebonagung Society. In religion, the impact towards the society was they could positively accept the diversity of religion. However, the local religion system also became the biggest challenge to develop tourism. Tourism also gave a positive impact to the society organizational system. It made the society more open minded. When tourism brought foreign culture inside, it also threated the local society organizational system. Other impact was the livelihood of the local society can be widely known, but it also potentially faded the originality of the culture itself by the tourist. In the language aspect, tourism helped Javanese Language and Javanese Script to be widely used especially in tourism activity. From the negative side, local language also had to compete with foreign language. The effect of tourism development in the field of art was that it brought art closer to society, but foreign art and culture can also rub the local art and culture. ","PeriodicalId":33137,"journal":{"name":"The Journal Tourism and Hospitality Essentials Journal","volume":"27 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-05-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89483283","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

THE INTERNAL COMMUNICATION IN HOTEL FRONT OFFICE DEPARTMENT 酒店前厅部的内部沟通

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2019-05-02 DOI: 10.17509/THEJ.V9I1.16989

M. Fakhri, S. Marini

{"title":"THE INTERNAL COMMUNICATION IN HOTEL FRONT OFFICE DEPARTMENT","authors":"M. Fakhri, S. Marini","doi":"10.17509/THEJ.V9I1.16989","DOIUrl":"https://doi.org/10.17509/THEJ.V9I1.16989","url":null,"abstract":"This study aimed to find out the internal communication of front office department at Kytos Hotel Bandung. Communication is the important key in directing and coordinating of establishment. Poor communication of front office department will be impact to customer satisfaction and will decrease the revenue of the hotel. Problems arised in this research: 1) 1. How is the downward communication of front office department at Kytos Hotel Bandung?; 2) How is upward communication of front office department at Kytos Hotel Bandung?; and 3) How is horizontal communication of front office department at Kytos Hotel Bandung. The purpose of this research is to find out the downward communication, upward communication and horizontal communication of front office department at Kytos Hotel Bandung. The method used is a quantitative method. Observation, interviews, documentation, and questionnaires are used as a technique data collection. While the data analysis technique uses a Likert scale. Based on the results of the study, it can be seen that vertical communication (upward communication and downward communication) and horizontal communication performed by front office department at Kytos Hotel Bandung are still in the less category.","PeriodicalId":33137,"journal":{"name":"The Journal Tourism and Hospitality Essentials Journal","volume":"52 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-05-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81845051","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

THE DEVELOPMENT OF MARITIME TOURISM AS AN EFFORT TO IMPROVE THE WELFARE 发展海洋旅游作为一种努力，提高了人们的福利

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2019-05-02 DOI: 10.17509/THEJ.V9I1.16983

N. Riana, A. Riyanti

{"title":"THE DEVELOPMENT OF MARITIME TOURISM AS AN EFFORT TO IMPROVE THE WELFARE","authors":"N. Riana, A. Riyanti","doi":"10.17509/THEJ.V9I1.16983","DOIUrl":"https://doi.org/10.17509/THEJ.V9I1.16983","url":null,"abstract":"West Java Province has many tourism potencies, consisted of nature, history or culture. In its development, tourism in West Java has not delivered a strategic solution to problematic among the people. Referring to the Legislation of Tourism No.10/2009, one of the principles on tourism establishment is to provide benefit on people’s wealthy and to empower local people. In this study, the locus of Karang Paranje has been chosen by the consideration that Karang Paranje is a potential area to become a tourist destination in coastal and marine for tourists to enjoy nature. Nevertheless, the potencies could not give optimum benefit to people. In aiming the goal, a proper administration is needed, such like building tourism awareness among people about coastal tourism potencies, and the needs of people empowering, building independence that will affect in increasing people’s income. These potencies could be explored as an agenda by Government of Garut Regency to follow up, not to stop at study identifying tourism potencies, but to implement that to be saleable tourism product. The method conducted in this study was exploration qualitative whilst the data gathering used some techniques: observation, questionnaire and in-depth interview, followed by the socialization of the design of tourism development potencies. This study involved some parties such as Government, private sectors (industry), associations, people, and fishermen, so tourism as the leading sector could give a multiplier effect in the community.","PeriodicalId":33137,"journal":{"name":"The Journal Tourism and Hospitality Essentials Journal","volume":"32 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-05-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85008401","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

DEVELOPING A SUSTAINABLE URBAN TOURISM 发展可持续的城市旅游

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2019-05-02 DOI: 10.17509/THEJ.V9I1.16986

R. Andari

引用次数: 4

ANALYSING FACTORS FOR COMMUNITY PARTICIPATION IN TOURISM DEVELOPMENT 社区参与旅游发展的因素分析

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2019-05-02 DOI: 10.17509/THEJ.V9I1.16988

H. Setiyorini, R. Andari, J. Masunah

引用次数: 5

Strategi Pengembangan Daya Tarik Dago Tea House Sebagai Alternatif Wisata Budaya di Jawa Barat 达戈茶屋文化旅游的替代策略

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2018-11-01 DOI: 10.17509/THEJ.V8I2.13746

Titing Kartika, Rosman Ruskana, Mohammad Iqbal Fauzi

引用次数: 4

Pengaruh Konsep Gamifikasi Terhadap Tingkat Engagement 混淆概念对交战水平的影响

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2018-11-01 DOI: 10.17509/THEJ.V8I2.13740

Aditya Pratomo

引用次数: 13

Perayaan Pesta Nelayan Sebagai Daya Tarik Wisata Dalam Mempromosikan Pariwisata di Palabuhanratu Sukabumi 渔民节日是促进印尼Sukabumi packing hanhanratu的旅游的旅游吸引力

The Journal Tourism and Hospitality Essentials Journal Pub Date : 2018-11-01 DOI: 10.17509/thej.v8i2.13742

Andhika Chandra Lesmana, Nadya Astuti

引用次数: 1