Jurnal Bisnis dan Manajemen最新文献_第8页

HALAL TOURISM RESEARCH EVALUATION IN 10 YEARS: PAST, PRESENT, AND FUTURE 10年来清真旅游研究评价:过去、现在和未来

Jurnal Bisnis dan Manajemen Pub Date : 2021-09-01 DOI: 10.24198/jbm.v22i2.861

Sherly Artadita, Hisyam Hisyam

{"title":"HALAL TOURISM RESEARCH EVALUATION IN 10 YEARS: PAST, PRESENT, AND FUTURE","authors":"Sherly Artadita, Hisyam Hisyam","doi":"10.24198/jbm.v22i2.861","DOIUrl":"https://doi.org/10.24198/jbm.v22i2.861","url":null,"abstract":"The growing Muslim population worldwide entice many countries to rule the burgeoning halal market, including the tourism sector. With its potential in reshaping the global tourism industry, researchers have been investigating key aspects that may smooth the operations of this unique tourism practice. In line with that, this study aims to analyze the research progress of halal tourism published from 2011 to 2020, summarize the identified key themes and issues, and suggest for future research area in halal tourism. In doing so, qualitative approach combining the bibliometric analysis, network analysis, and content analysis was employed to examine prior research on ‘halal tourism’ obtained from ‘Scopus’ database. VOSviewer and Microsoft Excel software are employed to process a total of 230 peer-reviewed articles, carefully selected based on relevant query and context, such as years, document type, country, journal’s name, authors’ name, number of authors, and the keywords that frequently used by authors. The major finding of this study is the disclosure of keywords connection which grouping into three various clusters. These three clusters have their own prime keyword, namely Islamic tourism, tourism, and halal tourism. The overall analysis and the summary in this study is designed to provide insights that help researchers to design future halal tourism research agenda. As for the practitioners, this article could be a reference that may help them to have better understanding of the development, issues, and possible solutions related to the implementation of halal tourism.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"8 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83690574","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

DETERMINANTS OF GOVERNMENT SECURITIES YIELD USING VECM 政府债券收益率决定因素的vecm方法

Jurnal Bisnis dan Manajemen Pub Date : 2021-09-01 DOI: 10.24198/jbm.v22i2.689

Batara Maju Simatupang

{"title":"DETERMINANTS OF GOVERNMENT SECURITIES YIELD USING VECM","authors":"Batara Maju Simatupang","doi":"10.24198/jbm.v22i2.689","DOIUrl":"https://doi.org/10.24198/jbm.v22i2.689","url":null,"abstract":"This study aims to uncover the determinants’ effect on the return rate of government securities (GS). This study's data uses the government bonds that can be traded with the ten-year tenor, and the time-horizon of the collected data spans from 2009:M1 to 2018:M6. The study methodology utilizes the vector error correction model (VECM) model to determine the short-term backward behavior, which refers to the situation where the short-term balances are corrected for the long-term balances. Additionally, it is also to reveal the relationship between the variables within the model. Thus, this study is to see whether GS’s reciprocal level has been at the value of efficient return or not. The results show that the cointegrated determinants of the Bank Indonesia (BI) rate / seven days repo, outstanding tradable government bonds, Fitch Rating, exchange rate, sovereign country risk, and regional bond index positively affects the GS yield. In contrast, the determinants of Fitch Rating, exchange rate, sovereign country risk, and outstanding tradable government bond negatively influence GS yields. The implication of this research is that the Indonesian government securities are interdependent with the identified determinants; thus, the Indonesian government should maintain the movement of those determinants to ensure that its GS stays positive.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"100 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72519101","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

THE ROLE OF EMPLOYEE CREATIVITY AS A MEDIATOR BETWEEN HIGH-PERFORMANCE WORK PRACTICE, INNOVATIVE BEHAVIOR, AND SUSTAINABLE COMPETITIVE ADVANTAGE IN THE HOTEL INDUSTRY 酒店行业员工创造力在高绩效工作实践、创新行为和可持续竞争优势之间的中介作用

Jurnal Bisnis dan Manajemen Pub Date : 2021-09-01 DOI: 10.24198/jbm.v22i2.748

Sarfilianty Anggiani, Tiurida Lily Anita

{"title":"THE ROLE OF EMPLOYEE CREATIVITY AS A MEDIATOR BETWEEN HIGH-PERFORMANCE WORK PRACTICE, INNOVATIVE BEHAVIOR, AND SUSTAINABLE COMPETITIVE ADVANTAGE IN THE HOTEL INDUSTRY","authors":"Sarfilianty Anggiani, Tiurida Lily Anita","doi":"10.24198/jbm.v22i2.748","DOIUrl":"https://doi.org/10.24198/jbm.v22i2.748","url":null,"abstract":"This study aims to find if employee creativity has a significant impact as a mediator to High-performance work practice, innovative behavior, and sustainable competitive advantage in the Hotel industry during the pandemic. This study was conducted by conducting observations and surveys to Four Stars Hotels around the Jakarta area. Population and samples were taken from employees who work in the Four stars Hotel since the hotel was started operating again around December 2020. This research was conducted in a quantitative approach. The data collection instrument using a questionnaire with a sampling technique is purposive sampling. The analysis technique, namely path analysis using SMART PLS, is carried out to show whether employee creativity has an impact as a mediator to high-performance work practice, innovative behavior, and sustainable competitive advantage. The result shows that Employee creativity has an impact as a mediator to high-performance work practice, innovative behavior, and sustainable competitive advantage. Innovative behavior has no direct impact on sustainable competitive behavior.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"287 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83434102","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

MILLENNIAL CUSTOMER LOYALTY IN ONLINE SHOPPING ON DIGITAL PLATFORMS: A PERSPECTIVE OF NET PROMOTER SCORE 数字平台上千禧一代在线购物的客户忠诚度:一个净推荐值的视角

Jurnal Bisnis dan Manajemen Pub Date : 2021-09-01 DOI: 10.24198/jbm.v22i2.758

S. Slamet, Findi Dia Finalia Sari, I. Indrayati, Ilya Azmala

{"title":"MILLENNIAL CUSTOMER LOYALTY IN ONLINE SHOPPING ON DIGITAL PLATFORMS: A PERSPECTIVE OF NET PROMOTER SCORE","authors":"S. Slamet, Findi Dia Finalia Sari, I. Indrayati, Ilya Azmala","doi":"10.24198/jbm.v22i2.758","DOIUrl":"https://doi.org/10.24198/jbm.v22i2.758","url":null,"abstract":"This study maps and analyses the customer loyalty level, namely, the Millennials aged 23-38 shopping online through digital platforms in 2020. The study's objects include, Bukalapak.com, Shopee.co.id, Tokopedia.com, Bibbli.com, Lazada.co.id, Carrefour.co.id, Indomaret.com, Zalora.co.id, Tiket.com, Traveloka.com, Gojek.com, Grab.com, and Gopay.com. The survey was conducted in Malang City and Regency, Indonesia. The instrument used was a questionnaire containing the respondent's profile and a single question about the willingness to offer recommendations to friends or colleagues. The questionnaire was circulated using Google Forms through WhatsApp and email. Furthermore, descriptive statistical analysis was used to describe the data in percentage, while the Net Promoter Score (NPS) method was used to determine customer category. The results showed that most consumers using the digital platform were in the Detractor (46.15%), including Lazada.co.id (NPS=-1.30%), Tiket.com (NPS-1.80%), Carrefour.co.id (NPS=-3.66%), Zalora.co.id (NPS=-3.68%), Bukalapak.com (NPS=-12.03), and Blibli.com (NPS=-18.13%). It means those platforms have disloyal consumers due to poor service. The second level is in the Passive category (38.46%), including Gojek.com (NPS=39.48%), Traveloka.com (NPS=32.92%), Tokopedia.com (NPS=23.82%), Gopay.com (NPS=23.4%), and Indomaret.com (NPS=22.91%). It means their services are satisfactory. Only 15.38% of consumers are in the Promoter, namely Shopee.co.id (NPS=53.86%) and Grab.com (NPS=56.32%). The services of these platforms are excellent, and their customers are very loyal. Thus, based on the NPS method, digital platform users in Indonesia are mostly Detractor and Passive users, very few in the Promoter category.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"67 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88992440","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Peran Worklife Balance dan Stres Kerja terhadap Kinerja Karyawan dengan Organizational Citizenship Behavior sebagai Variabel Mediasi Worklife平衡器和工作压力对员工绩效的影响，其组织公民行为为调解变量

Jurnal Bisnis dan Manajemen Pub Date : 2021-05-31 DOI: 10.26905/jbm.v8i1.5278

Miftahul Hikmah, Hendra Lukito

{"title":"Peran Worklife Balance dan Stres Kerja terhadap Kinerja Karyawan dengan Organizational Citizenship Behavior sebagai Variabel Mediasi","authors":"Miftahul Hikmah, Hendra Lukito","doi":"10.26905/jbm.v8i1.5278","DOIUrl":"https://doi.org/10.26905/jbm.v8i1.5278","url":null,"abstract":"The purpose of this study is to determine and analyze the effect of (1) Worklife balance on employee performance (2) Job Stress on employee performance (3) Worklife balance on OCB (4) Job Stress on OCB (5) OCB on employee performance (6) OCB as mediating role between Worklife balance and employee performance (7) OCB as mediating role between Job Stress and employee performance. The population in this study is employees of PT PLN (Persero) UP2B Sumbagteng, amounting to 50 people, with census techniques. Data analysis techniques using quantitative analysis with analysis tools SmartPLS 3.0. The results of this study found that: (1) Worklife Balance has a significant effect on employee performance (2) Job stress is contradictory and has a significant effect on OCB and employee performance (3) The magnitude of the effect of Worklife Balance on OCB is shown by the coefficient of determination R² of 0.261 or 26,1% (4) The magnitude of the influence of OCB on employee performance is shown by the coefficient of determination R² of 0.375 or 37,5% (5) Then there is also an indirect relationship with partial mediation by the OCB variable.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"27 9-10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72485719","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 4

Korobasi Model Penelitian: Perspektif Karl Popper 研究模式:卡尔·波普尔的观点

Jurnal Bisnis dan Manajemen Pub Date : 2021-05-31 DOI: 10.23960/jbm.v17i2.221

M. Muslimin, Dariyus Dariyus

{"title":"Korobasi Model Penelitian: Perspektif Karl Popper","authors":"M. Muslimin, Dariyus Dariyus","doi":"10.23960/jbm.v17i2.221","DOIUrl":"https://doi.org/10.23960/jbm.v17i2.221","url":null,"abstract":"This article aims to illustrate how corrobation based on Popper View not separated from scientific approach to develop science. Corrobation, as technical concept of the science path, inherently used by the inductivist in empirical research. Popper, regarding to criticize the inductif approach, proposed experiment as a part to falsifiying dan verifying to the hyphothesis statement. As a result, to integrate those of approaches (inductive and deductive), mixed approach proposed as a corrobative research model. \u0000Keyword: Corrobative, Mixed Approach \u0000Abstrak \u0000Artikel ini bertujuan untuk menggambarkan bagaimana korobasi “Popper” tidak dapat dipisahkan dari pendekatan saintifik dalam mengembangkan ilmu pengetahuan. Korobasi, sebuah konsep yang bersifat teknis dalam peta jalan pengembangan pengetahuan, yang merupakan bagian tak terpisahkan dengan para inductivist dalam penelitian-penelitian empiris. Popper, terkait kritiknya terhadap pendekatan pada inductivist, mengajukan eksperimen sebagai bagian dalam tahapan untuk meragukan dan memverifikasi pernyataan hipotesis penelitian. Artikel ini memberikan kesimpulan, bahwa korobasi yang dimaksudkan oleh Popper, merupakan jalan untuk mengintegrasikan pendekatan induktif dan deduktif dalam bentuk pendekatan campuran (mixed). \u0000Kata Kunci: Korobatif, Pendekatan Campuran (Mixed)","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72502377","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Peran Teknologi Di Dalam Memoderasi Pengaruh Internal Networking Terhadap Kinerja Usaha Industri Kecil dan Menengah Pada Saat Pendemi Covid-19 技术在巩固中小型企业绩效方面的作用

Jurnal Bisnis dan Manajemen Pub Date : 2021-05-31 DOI: 10.26905/jbm.v8i1.5199

Satria Tirtayasa, Hazmanan Khair, J. Januri

{"title":"Peran Teknologi Di Dalam Memoderasi Pengaruh Internal Networking Terhadap Kinerja Usaha Industri Kecil dan Menengah Pada Saat Pendemi Covid-19","authors":"Satria Tirtayasa, Hazmanan Khair, J. Januri","doi":"10.26905/jbm.v8i1.5199","DOIUrl":"https://doi.org/10.26905/jbm.v8i1.5199","url":null,"abstract":"The purpose of this research is to analyse the Effect of Technology as moderator variable Throught the relationship of Internal Networking (production and distribution) with SME’s business performance. This study have been done in Covid-19 Pendemy at Medan City. The unit of analysis of this research is Small Medium Industry (IKM) company, where those company located in one area (cluster Small Medium Industry ). The population of this research are 103 IKM and the sample are 103 IKM (census).Data collection was used questionnaire, where the respondent are the owner of the IKM company. The questionnaire response was high where 3 owner rejected to made responsed (rejeccted), thus this research have 100 questionnaires reponses. The analysis method was using Hierarchi Regression and process analysis was used SPPS. The results of the research showed that the production and distribution have positive and significant effect with IKM performance. The effect of technology as moderator effect was found that negative and significant influence the relationship production and distribution with IKM performance. Thus, the effect of technology as moderator variable in pendemic Covid-19 was not dominant, because of the IKM compay faced decreased demand and indeed influence of Sales Margin.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"10 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89914363","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Pengaruh Pelatihan Kerja, Lingkungan Kerja Dan Kompensasi Terhadap Kepuasan Kerja Karyawan Pada Roy Sentoso Collection Yogyakarta 职业培训、工作环境和工薪阶层薪酬对日惹员工满意度的影响

Jurnal Bisnis dan Manajemen Pub Date : 2021-05-31 DOI: 10.23960/jbm.v17i2.212

Candra Ardi Wibowo

{"title":"Pengaruh Pelatihan Kerja, Lingkungan Kerja Dan Kompensasi Terhadap Kepuasan Kerja Karyawan Pada Roy Sentoso Collection Yogyakarta","authors":"Candra Ardi Wibowo","doi":"10.23960/jbm.v17i2.212","DOIUrl":"https://doi.org/10.23960/jbm.v17i2.212","url":null,"abstract":"This study aims to determine the effect of job training, work environment, and compensation on employee job satisfaction at Roy Sentoso Collection Yogyakarta. This research uses quantitative methods. The population of this study were employees of the Roy Sentoso Collection Yogyakarta with a total of 50 employees. The sampling technique is saturated sample by taking all samples, namely 50 employees. Collecting data in this study using a questionnaire with a Likert scale. Data analysis using SPSS 23 which consists of data quality test, classic assumption test, hypothesis test, and determination coefficient. The results showed that job training and compensation had a significant positive effect on job satisfaction. While the work environment partially does not have a significant effect on job satisfaction. \u0000 Keywords: job training, work environment, compensation, and job satisfaction \u0000ABSTRAK \u0000Penelitian ini bertujuan untuk mengetahui pengaruh pelatihan kerja, lingkungan kerja, dan kompensasi terhadap kepuasan kerja karyawan di Roy Sentoso Collection Yogyakarta. Penelitian ini menggunakan metode kuantitatif. Populasi dari penelitian ini adalah karyawan Roy Sentoso Collection Yogyakarta dengan jumlah 50 karyawan. Teknik pengambilan sampel adalah sampel jenuh dengan mengambil semua sampel yaitu 50 karyawan. Pengumpulan data pada penelitian ini menggunakan kuesioner dengan skala likert. Analisis data menggunakan SPSS 23 yang terdiri dari uji kualitas data, uji asumsi klasik, uji hipotesis, dan koefisien determinasi. Hasil penelitian menunjukkan bahwa pelatihan kerja dan kompensasi berpengaruh signifikan positif terhadap kepuasan kerja. Sedangkan lingkungan kerja secara parsial tidak berpengaruh signifikan terhadap kepuasan kerja. \u0000 Kata kunci : pelatihan kerja, lingkungan kerja, kompensasi, dan kepuasan kerja","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"9 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84857262","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Ramadan Effect and Volatility Risk by Garch Model: Evidence in Indonesia Stock Market 基于Garch模型的斋月效应与波动风险:印尼股市的证据

Jurnal Bisnis dan Manajemen Pub Date : 2021-05-31 DOI: 10.23960/jbm.v17i2.220

D. Putra, S. Hasnawati, M. Muslimin

{"title":"Ramadan Effect and Volatility Risk by Garch Model: Evidence in Indonesia Stock Market","authors":"D. Putra, S. Hasnawati, M. Muslimin","doi":"10.23960/jbm.v17i2.220","DOIUrl":"https://doi.org/10.23960/jbm.v17i2.220","url":null,"abstract":"This study aims to analyze the effect of the Ramadan effect and volatility risk on the Indonesian stock market using the GARCH model. The population in this study are companies listed on the LQ45 index on the Indonesia Stock Exchange during 2019. There are 42 companies used as samples in this study. The research sample was taken using purposive sampling method. This study uses the GARCH model as an analytical tool. The results of this study indicate that there is no Ramadan effect on the LQ45 index, but the volatility in the month of Ramadan affects the volatility in the LQ45 index. \u0000Keywords: Ramadan Effect, Volatility Risk, GARCH Model \u0000Abstrak \u0000Penelitian ini bertujuan untuk menganalisis pengaruh Ramadhan effect dan risiko volatilitas terhadap pasar saham Indonesia dengan menggunakan model GARCH. Populasi dalam penelitian ini adalah perusahaan yang terdaftar pada indeks LQ45 di Bursa Efek Indonesia selama tahun 2019. Terdapat 42 perusahaan yang dijadikan sampel dalam penelitian ini. Sampel penelitian diambil dengan menggunakan metode purposive sampling. Penelitian ini menggunakan model GARCH sebagai alat analisis. Hasil penelitian ini menunjukkan bahwa tidak ada pengaruh Ramadhan terhadap indeks LQ45, namun volatilitas pada bulan Ramadhan berpengaruh terhadap volatilitas pada indeks LQ45. \u0000Kata Kunci: Ramadhan Effect, Risiko Volatilitas, Model GARCH","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"51 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82268179","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Media Sosial, Word Of Mouth Dan Physical Environment Terhadap Proses Keputusan Pembelian

Jurnal Bisnis dan Manajemen Pub Date : 2021-05-31 DOI: 10.26905/jbm.v8i1.5111

Debby Suryana

引用次数: 0