{"title":"Purchase Intention: Pengaruh Price Discount, Bonus Pack Dan Celebrity Endorser","authors":"M. Finthariasari, Adithya Melano Zetira","doi":"10.23960/jbm.v18i0.233","DOIUrl":"https://doi.org/10.23960/jbm.v18i0.233","url":null,"abstract":"This study aimed to determine the effect of price discount, bonus pack, and celebrity endorser toward purchase intention of Moy Stuff online Shop in Bengkulu City. The sample of this research was 180 people of Moy Stuff online shop Consumers in Bengkulu City. This study used observation and questionnaires as techniques for collecting data. Several data analysis techniques were used in this research, including using instrument test, classical assumption test, respondent analysis, multiple linear regression analysis, determinant coefficient, and hypothesis testing. \u0000The results of the tests show that the variable price discount (X1), bonus pack (X2), celebrity endorser (X3) have a partial and simultaneous effect on purchase intention on Moy Stuff online shop in Bengkulu city. From the results of the multiple linear regression test, the regression equation is Y= 0.521 + 0.294 (X1) + 0.135 (X2) + 0.459 (X3). \u0000Keywords: Price Discount, Bonus Pack, Celebrity Endorser, Purchase Intention \u0000Abstrak \u0000Penelitian ini bertujuan untuk mengetahui pengaruh diskon harga, paket bonus, dan celebrity endorser terhadap niat beli online shop Moy Stuff di Kota Bengkulu. Sampel penelitian ini adalah 180 orang Konsumen online shop Moy Stuff di Kota Bengkulu. Penelitian ini menggunakan observasi dan angket sebagai teknik pengumpulan data. Teknik analisis data yang digunakan dalam penelitian ini antara lain dengan menggunakan uji instrumen, uji asumsi klasik, analisis responden, analisis regresi linier berganda, koefisien determinan, dan pengujian hipotesis. \u0000Hasil pengujian menunjukkan bahwa variabel diskon harga (X1), paket bonus (X2), celebrity endorser (X3) berpengaruh secara parsial dan simultan terhadap niat beli online shop Moy Stuff di kota Bengkulu. Dari hasil uji regresi linier berganda diperoleh persamaan regresi adalah Y= 0,521 + 0,294 (X1) + 0,135 (X2) + 0,459 (X3). \u0000Kata kunci: Diskon Harga, Paket Bonus, Endorser Selebriti, Purchase Initention","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"40 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-02-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85092711","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Job Performance dan Job Satisfaction Wartawan Sebagai Dampak Job Stress Di Masa Pandemi COVID-19","authors":"D. Agustina, Dita Oki Berliyanti, Ida Ariyani","doi":"10.23960/jbm.v18i0.314","DOIUrl":"https://doi.org/10.23960/jbm.v18i0.314","url":null,"abstract":"This study aimed to analyze the effect of job stress on job performance and job satisfaction by mediating work engagement. This study uses Job Stress as the independent variable, Job Performance and Job Satisfaction as the dependent variables, and Work Engagement as the mediating variable. Data collection from 311 print and online media journalists in Jakarta. The data collection technique in this study used purposive sampling, and the research instrument used a questionnaire sent via Google Form. Data analysis using the Structural Equation Model (SEM) AMOS 22 method. \u0000The results show a positive and significant effect of job stress on work engagement but negatively affects job performance and insignificant job satisfaction. Work engagement has a positive effect on job performance and job satisfaction. The results of this study are to maintain the effect of Job Stress on Job Performance and Job Satisfaction mediated by Work Engagement on journalists in Jakarta due to the implementation of the WFH policy as a result of the COVID-19 pandemic. \u0000Keywords: Job Stress, Job Performance, Job Satisfaction, Work Engagement \u0000Abstrak \u0000Tujuan penelitian ini adalah untuk menganalisis pengaruh job stress terhadap job performance dan job satisfaction dengan mediasi work engagement. Penelitian ini menggunakan Job Stress sebagai variabel bebas, Job Performance dan Job Satisfaction sebagai variabel terikat, dan Work Engagement sebagai variabel mediasi. Data dikumpulkan dari 311 responden yang merupakan wartawan di media cetak dan online yang bekerja di Jakarta. Teknik pengambilan data dalam penelitian ini menggunakan purposive sampling dan instrumen penelitian menggunakan kuesioner yang dikirimkan melalui Google Form. Analisis data dilakukan dengan metode Structural Equation Model (SEM) AMOS 22. \u0000Hasil penelitian menunjukkan terdapat pengaruh positif dan signifikan job stress terhadap work engagement tetapi berpengaruh negative terhadap job performance dan tidak signifikan terhadap job satisfaction, terdapat pengaruh positif dan signifikan work engagement terhadap job performance. Work engagement berpengaruh posisit fan terhadap job satisfaction dan job satisfaction. Hasil penelitian ini yaitu untuk dapat mempertahankan pengaruh Job Stress terhadap Job Performance dan Job Satisfaction yang dimediasi Work Engagement pada wartawan di Jakarta akibat penerapan kebijakan WFH sebagai dampak pandemi COVID-19. \u0000Kata Kunci: Job Stress, Job Performance, Job Satisfaction, Work Engagement","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"5 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-01-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84335839","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Zulkifli Nurul Haqq, N. Nurhayati, N. Q. Sharom, F. Ismail
{"title":"Linking Perceived Supervisory Support and Self-Efficacy for Change to Individual Readiness for Change","authors":"Zulkifli Nurul Haqq, N. Nurhayati, N. Q. Sharom, F. Ismail","doi":"10.26905/jbm.v8i2.6644","DOIUrl":"https://doi.org/10.26905/jbm.v8i2.6644","url":null,"abstract":"Dynamic business environment often forces many organizations to make change immediately, especially in the current coronavirus disease 2019 (COVID-19) pandemic outbreak. In turn, organizations need to make sure that their members accept and support change. The purpose of this research is to examine the role of supervisory support by using social exchange theory and self-efficacy for change by using social learning theory in predicting the multidimensional of individual readiness for change (i.e., cognition, affection, and intention). Also, this research sought to examine the mediation role of self-efficacy for change in the relationship between supervisory support and individual readiness for change. A total of 96 employees from Islamic Rural Bank in East Java, Indonesia has participated in this research. Partial least square structural equation modelling (PLS-SEM) is employed for analysing research hypotheses and revealed that the higher perceived supervisory support and self-efficacy for change, the higher cognitive, affective, and intentional readiness for change. Finally, this paper recommends several implications that worth considering, both theoretically and practically.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"11 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79507727","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Harril Brimantyo, Agung Suwandaru, Anandhayu Mahatma Ratri, G. I. Nugraha, M. Firdaus
{"title":"The Role of E-money on Business Growth in Indonesia","authors":"Harril Brimantyo, Agung Suwandaru, Anandhayu Mahatma Ratri, G. I. Nugraha, M. Firdaus","doi":"10.26905/jbm.v8i2.7091","DOIUrl":"https://doi.org/10.26905/jbm.v8i2.7091","url":null,"abstract":"The objective of this research are to analyze the differences in business growth in Indonesia before and after the e-money, era and to analyze the the role of e-money in business growth in Indonesia.The type of this research is quantitative with comparative and explanatory method. The data used in this research is e-money and Indonesia Composite Index (also known as IHSG). Data analysis technique used in this research are paired t-test and regression. The result shows that there is significant difference of business growth in Indonesia between before and after e-money era. Furthermore, based on regression analysis shows that e-money has significant effect on business growth in Indonesia.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"17 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87148929","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Customer Relationship Management and Brand Image’s Influence on Loyalty through Decision to Stay","authors":"Meylani Tuti, Nanda Putri Wicaksono","doi":"10.26905/jbm.v8i2.5750","DOIUrl":"https://doi.org/10.26905/jbm.v8i2.5750","url":null,"abstract":"The study’s aim is analyzing the influence of management of customer relationship and brand image on loyalty by way of decision to stay. Population of this study was guests who stayed more than twice at Santika Taman Mini Hotel. The sampling technique uses purposive sampling to obtain 243 respondents. The method of data analysis is quantitative descriptive. The quantitative analysis is done by the use of SEM (Structural Equation Modeling). The results of this research indicate that customer relationship management has a significant which gives influence on stay decision , brand image has got influence which is significant on decision to stay, customer relationship management has a significant influence on loyalty, brand image has a significant influence on loyalty, decision to stayhas a significant on loyalty, customer relationship management has an influence that is indirect on loyalty through decision to stay, and brand image has an indirect influence on loyalty through decision to stay.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"46 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86010347","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Development Model of Rice Supply Chain Management to Ensure Self-Sufficiency and Food Security","authors":"Yuntawati Fristin, Fajar Supanto","doi":"10.26905/jbm.v8i2.6320","DOIUrl":"https://doi.org/10.26905/jbm.v8i2.6320","url":null,"abstract":"The objectives of this study cover not only the availability of information about potential rice production, the actual information of rice supply chain system, and the concept and strategy of the rice supply chain management but also the formulation of effective and efficient measures to increase the rice distribution chain linkages in Malang Regency. The study design is a combination of descriptive and policy research unit by applying analysis of Rice Milling Unit (RMU) Entrepreneurs, Wholesalers and Retailers, Farmers and stakeholders concerned. The sampling was carried out by non-probability sampling method. The first sampling used purposive sampling method, and then the snowballing sampling method. The data comprised two types of data, primary and secondary data. The primary data were obtained through direct observation and interviews. The secondary data were obtained through literary searches. The data processing was done by the framework of the Food Supply Chain Networking (FSCN). The results indicated that Malang Regency has successfully contributed to the increase of national unhulled rice production. Furthermore, every year Malang Regency has a surplus of rice. The rice distribution pattern consists of the rice traders, millers, wholesalers, Bulog Malang Sub Division, and retailers. The distribution pattern of rice in Malang Regency has five channels of trade distribution system. In general, the market structure of unhulled rice / rice in Malang Regency is competitive. It is characterized by a number of participants of the market not only at the village, district but Regency as well. The distribution pattern has been established and supported by adequate infrastructure. Moreover, the distribution is quite smooth without encountering any major obstacles. The results of this study provide interesting findings because the rice produced by farmers in Malang Regency is mostly sold outside Malang Regency. Most of the people of Malang Regency consume rice from other areas because the price is cheaper than the rice of Malang Regency farmers. This condition should improve the welfare of farmers because the rice produced is of premium quality and is more expensive, but market conditions make this expectation difficult to fulfill because the price is affordable at RMU. To Strengthen the supply chain management of rice, it is needed the growth and strengthening of the system either upstream or downstream of economy through institution of the village. The institution has a bridging function for both the interests and needs of the community. The government should provide sufficient funds through Bulog to buy all rice produced by farmers at a price that supports farmers in making a profit, then distribute it to the community at a price affordable to the purchasing power.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"25 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85244007","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Dedek Kurniawan Gultom, Nadia Ika Purnama, Muhammad Arif
{"title":"Structural Models of Customer Loyalty on Star Hotel in Medan, Indonesia","authors":"Dedek Kurniawan Gultom, Nadia Ika Purnama, Muhammad Arif","doi":"10.26905/jbm.v8i2.5862","DOIUrl":"https://doi.org/10.26905/jbm.v8i2.5862","url":null,"abstract":"This study aims to analyze directly and indirectly the service quality and hotel image on consumer satisfaction and customer loyalty. The location of this study is in several star hotels in Medan such as Graha Serela, Santika Premier Dyandra, Polonia, Grand Swiss-Bell, JW Marriot, Garuda Plaza, and Grand Aston City Hall Hotel. Populations in this study are guests who staying at a Starred Hotel in Medan in 2019, while the sample is determined as many as 215 consumers (hotel guests). Data answering techniques used are interviews, questionnaires and documentation studies. The data analysis method used in this study is Structural Equation Modelling (SEM). The results of research show directly, the quality of service provided to Consumer Satisfaction, Service Quality affect on Customer Loyalty, Hotel Image against Consumer Satisfaction, Hotel Image affect Customer Loyalty and Consumer Satisfaction against Customer Loyalty. Directly, the service quality and hotel image of customer loyalty through customer satisfaction.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"82 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84368541","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Role of Competence on The Leadership Effect on Employee Performance of Micro, Small and Medium Enterprises","authors":"Aniek Rumijati","doi":"10.26905/jbm.v8i2.6094","DOIUrl":"https://doi.org/10.26905/jbm.v8i2.6094","url":null,"abstract":"This study aims to describe leadership, competence, and employee performance; analyze the influence of leadership on employee performance in Micro Small Medium Enterprises (MSMEs) both directly and through employee competence as a mediating variable. Data collection used a survey method, with a questionnaire as a tool. The population is employees in MSMEs. The sampling technique used purposive sampling with a total of 83 respondents. The analytical method used is a Scale Range and path analysis with the Smart PLS3 program. The results of the study showed that leadership is very good, the competence and performance of employees are very high; leadership has a significant effect on employee performance directly, as well as through competence mediation variables.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"30 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87485013","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Formulasi Model Kepemimpinan Selama Pandemi Covid-19 Pada Pimpinan Bank Mandiri Region Bandung Sebagai Upaya Menjaga Profitabilitas Perusahaan","authors":"R. Riyanto, Eri Febrian, John Sihotang","doi":"10.26905/jbm.v8i2.6276","DOIUrl":"https://doi.org/10.26905/jbm.v8i2.6276","url":null,"abstract":"This study aims to formulate a model of leadership in a strategic management framework referring to the leadership model literature in times of crisis with the results of deep interviews with top leaders in the region. This study uses a qualitative descriptive research approach where this research is a research method that utilizes qualitative data and is described descriptively. The type of research used is descriptive qualitative. The source of data in this study is primary data obtained by conducting questionnaire research in order to become the results and conclusions of the study. Using purposive sampling method. Samples were taken as many as 150 branches with the priority of the above criteria. In this study, it was found that the results of deep interviews and FGDs outline the strategy carried out during the pandemic is a survival strategy or profit strategy where companies seek to find sources of income that can still experience growth such as transactional digital transactions, e-commerce, investment transactions. and minimize the formation of costs arising from the decline in credit quality.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"32 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85118003","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Peran Mediasi Workplace Spirituality Pada Pengaruh Spiritual Leadership Terhadap Organization Citizenship Behavior","authors":"Jufrizen Jufrizen, Abdul Hakim Nasution","doi":"10.26905/jbm.v8i2.5880","DOIUrl":"https://doi.org/10.26905/jbm.v8i2.5880","url":null,"abstract":"The purpose of this study was to determine and analyze the influence of the Mediation Role of Workplace Spirituality on the Effect of Spiritual Leadership on Organizational Citizenship Behavior on Administrative Employees at the State Islamic University of North Sumatra, directly or indirectly. The approach used in this study is a causal approach. The population in this study were all administrative staff at the State Islamic University of North Sumatra. The sample in this study using the slovin formula totaling 66 administrative employees at the State Islamic University of North Sumatra. Data collection techniques in this study used interview techniques, documentation studies, observation, and questionnaires. The data analysis technique in this study uses a quantitative approach using statistical analysis by using the Auter Model Analysis test, Inner Model Analysis, and Hypothesis Testing. Data processing in this study using the PLS (Partial Least Square) software program. The results of this study prove that directly Workplace Spirituality on Spiritual Leadership has a significant effect on Organizational Citizenship Behavior and indirectly Spiritual Leadership has a significant effect on Organizational Citizenship Behavior mediated by Workplace Spirituality on Administrative Employees at the State Islamic University of North Sumatra.","PeriodicalId":32564,"journal":{"name":"Jurnal Bisnis dan Manajemen","volume":"43 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86975583","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}