APMBA Asia Pacific Management and Business Application最新文献_第7页

The Effect of Perceived Usefulness, Perceived Ease of Use, and Social Influence on the Use of Mobile Banking through the Mediation of Attitude Toward Use 感知有用性、感知易用性和社会影响通过使用态度的中介对手机银行使用的影响

APMBA Asia Pacific Management and Business Application Pub Date : 2021-04-30 DOI: 10.21776/ub.apmba.2021.009.03.4

D. Prastiawan, S. Aisjah, R. Rofiaty

{"title":"The Effect of Perceived Usefulness, Perceived Ease of Use, and Social Influence on the Use of Mobile Banking through the Mediation of Attitude Toward Use","authors":"D. Prastiawan, S. Aisjah, R. Rofiaty","doi":"10.21776/ub.apmba.2021.009.03.4","DOIUrl":"https://doi.org/10.21776/ub.apmba.2021.009.03.4","url":null,"abstract":"Mobile banking is one of the channels of banking service provided by banking institutions in forms of modern platforms that are fully based on digital technology and displace physical interaction between banks and their customers. For banking industry, mobile banking is more than a service option; it is a strategic plan to facilitate customer’s changes in behavior. However, the acceptance of such platform by the public, particularly micro entrepreneurs, is still in question. The objective of this research is to identify factors influencing the use of mobile banking based on the perception of micro customers of Bank DKI in Surabaya. The variables used in this study were developed from previous researches that also examined the same matter with adjustment on the characteristics of micro customers. The variables, developed through the theoretical review, were then empirically assessed using SEM-PLS. the data was collected from questionnaires distributed to 266 micro customers who received financing from Bank DKI. The surcey discovered that perceived usefulness, perceived ease of use, and social influence are empirically proven to have both direct effects on the use of mobile banking and indirect effects through attitude toward use. Practical implications also discussed in this paper.","PeriodicalId":31578,"journal":{"name":"APMBA Asia Pacific Management and Business Application","volume":"39 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86924567","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 14

Constructıng a Sustaınabılıty Busıness Model of a Fertılızer Industry Based on Pentaple Bottom Lıne: an Imagınary Research Dıalogue Constructıng a Sustaınabılıty Busıness基于五苹果底的Fertılızer产业模型Lıne: Imagınary研究Dıalogue

APMBA Asia Pacific Management and Business Application Pub Date : 2021-04-30 DOI: 10.21776/ub.apmba.2021.009.03.6

E. Sukoharsono

引用次数: 0

The Effect of Online Shopping and E-Wallet on Consumer Impulse Buying 网上购物和电子钱包对消费者冲动购买的影响

APMBA Asia Pacific Management and Business Application Pub Date : 2021-04-30 DOI: 10.21776/ub.apmba.2021.009.03.3

Risca Kurnia Sari, S. Utama, A. Zairina

{"title":"The Effect of Online Shopping and E-Wallet on Consumer Impulse Buying","authors":"Risca Kurnia Sari, S. Utama, A. Zairina","doi":"10.21776/ub.apmba.2021.009.03.3","DOIUrl":"https://doi.org/10.21776/ub.apmba.2021.009.03.3","url":null,"abstract":"This research examines the influence of On-line Shopping and E-wallet on Impulse Buying. The existence of an online shopping phenomenon using digital wallet payments (e-wallets) is prevalent among the public recently. This study adopted a survey method with 200 respondents selected purposively from two large cities in East Java, Indonesia namely malls located in Malang and Surabaya. Using variables that consist of shopping variables consisted of: variety of choices, price level, sensory attribute, utilitarian browsing, and hedonic browsing. Moreover the E-wallet variables consist of: effect of service features, advertising, benefit perceptions, perceived usefulness, consumer attitude, security, risk, and discount. Findings revealed that price level, hedonic browsing, benefit perceptions, perceived usefulness, consumer attitude, security, risk, and discount had a significant positive correlation with impulse buying; while the variety of choices, utilitarian browsing, effect of service features, and advertising had a significant negative correlation with impulse buying. Online shopping and e-wallet variables simultaneously affect impulse buying. Practical implications are also discussed in this article.","PeriodicalId":31578,"journal":{"name":"APMBA Asia Pacific Management and Business Application","volume":"18 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78301528","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 11

Service Quality, Institutional Image and Satisfaction : Can Drivers Student Loyalty? 服务质量、机构形象和满意度:能驱动学生忠诚度吗?

APMBA Asia Pacific Management and Business Application Pub Date : 2021-04-30 DOI: 10.21776/ub.apmba.2021.009.03.7

E. Wijaya, A. Junaedi, Agus Hocky

引用次数: 2

Measurıng Consumer-Based Brand Equıty: Evıdence From Indonesıa's Athletıc Footwear Market Measurıng基于消费者的品牌Equıty: Evıdence来自Indonesıa的Athletıc鞋类市场

APMBA Asia Pacific Management and Business Application Pub Date : 2021-04-30 DOI: 10.21776/ub.apmba.2021.009.03.2

Erie Awalil Fakhri

{"title":"Measurıng Consumer-Based Brand Equıty: Evıdence From Indonesıa's Athletıc Footwear Market","authors":"Erie Awalil Fakhri","doi":"10.21776/ub.apmba.2021.009.03.2","DOIUrl":"https://doi.org/10.21776/ub.apmba.2021.009.03.2","url":null,"abstract":"Premium athletic footwear products provided by global apparel brands instead of cheap and generic products due to recent trends such as athleisure is becoming trend in Indonesia in the last decades. This occurring phenomenon creates new opportunities for multinational apparel brands to further explore the Indonesian market. Therefore, it is crucial for such companies to understand how Indonesians view sports brands by measuring brand equity and what factors influence it. This study aims to examine the effects of brand awareness, brand loyalty, brand association and perceived quality on consumer-based brand equity. The research objects of this study are Indonesians who live in Java and have purchased athletic footwear products from multinational sportswear brands. A total of 275 data was collected using mail survey method. Data analysis was performed using Partial Least Square (PLS) with the SmartPLS software. The study revealed that brand loyalty and brand association influence consumer-based brand equity, while brand awareness and perceived quality did not obtain enough evidence to support their influence on consumer-based brand equity. Practical implications also discussed in this article.","PeriodicalId":31578,"journal":{"name":"APMBA Asia Pacific Management and Business Application","volume":"5 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90560971","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Review of Industry 4.0 Strategy and Organization Readiness Level of Automotive SME’s in Indonesia 印尼汽车中小企业工业4.0战略与组织准备水平评估

APMBA Asia Pacific Management and Business Application Pub Date : 2021-04-30 DOI: 10.21776/ub.apmba.2021.009.03.9

I. Tama, C. F. M. Tantrika, Dewi Hardiningtyas, E. Mohamad

{"title":"Review of Industry 4.0 Strategy and Organization Readiness Level of Automotive SME’s in Indonesia","authors":"I. Tama, C. F. M. Tantrika, Dewi Hardiningtyas, E. Mohamad","doi":"10.21776/ub.apmba.2021.009.03.9","DOIUrl":"https://doi.org/10.21776/ub.apmba.2021.009.03.9","url":null,"abstract":"The focus of Industry 4.0 concept is to integrate production, information technology and the optimal usage of internet. It includes set of tools and applications that utilizing a smart embedded system of machines to perform a certain level of autonomous tasks in industrial system. The ideal infrastructure to perform such concept is remain a big challenge, especially for Small and Medium Enterprises (SMEs). In order to develop strategies which SMEs can get the maximum benefit from Industry 4.0, this study aims to measure their readiness level to adopt the concept. This study was conducted to fill the gap in such area of study, by adopting the “Industrie 4.0 Readiness model” by VDMA. Using survey and interview from 57 SMEs in Indonesia. Various data related with current state of knowledge and strategy implementation of Industry 4.0 were collected. The study concluded that most of the SMEs beyond the sample (56%) were still in the beginner level of adoption, 14% were even in the outsider level, and the rest of them still had no plan for the implementation. This data shows us that the implementation and adoption of Industry 4.0 in SMEs in Indonesia is still at the beginning, which need more attention from the policy and strategy maker to get to more mature level.","PeriodicalId":31578,"journal":{"name":"APMBA Asia Pacific Management and Business Application","volume":"13 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85464044","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

Examining Factors Influencing Consumers Intention and Usage of Digital Banking: Evidence from Indonesian Digital Banking Customers 影响消费者数字银行意愿和使用的因素研究:来自印度尼西亚数字银行客户的证据

APMBA Asia Pacific Management and Business Application Pub Date : 2021-04-30 DOI: 10.21776/ub.apmba.2021.009.03.1

Rila Anggraeni, R. Hapsari, Noor Awanis Muslim

{"title":"Examining Factors Influencing Consumers Intention and Usage of Digital Banking: Evidence from Indonesian Digital Banking Customers","authors":"Rila Anggraeni, R. Hapsari, Noor Awanis Muslim","doi":"10.21776/ub.apmba.2021.009.03.1","DOIUrl":"https://doi.org/10.21776/ub.apmba.2021.009.03.1","url":null,"abstract":"This paper aims to analyze important factors influencing the intention and use of digital banking as perceived by consumers of the Indonesia commercial bank. This paper adopts variables in the unified theory of acceptance and use of technology 2 (UTAUT 2). The data was collected by distributing questionnaires to the 281 respondents by employed purposive sampling technique. To assessing the acceptance model, a structural equation approach based on Partial Least Squares (SEM-PLS) was used. The UTAUT2 model was proved adequate to explain digital banking behavior intention and usage. The findings demonstrated that habit is the highest variable that determines the behavioral intention and use behavior. Hedonic motivation and social influence also predict intention. Indonesia has a collectivist culture, which emphasizes the high value of the group, so opinions and information from others will affect people's intentions and actions. Surprisingly, effort expectancy, facilitating conditions, performance expectancy, and price value do not have a significant relationship which some possible reasons were explained further. In this article, practical impication also discussed.","PeriodicalId":31578,"journal":{"name":"APMBA Asia Pacific Management and Business Application","volume":"20 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88092332","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 10

Consumers Perception of Online Shopping Intention 消费者对网上购物意愿的感知

APMBA Asia Pacific Management and Business Application Pub Date : 2021-04-30 DOI: 10.21776/ub.apmba.2021.009.03.5

Wiryanta Muljono, Sri Setiyawati

{"title":"Consumers Perception of Online Shopping Intention","authors":"Wiryanta Muljono, Sri Setiyawati","doi":"10.21776/ub.apmba.2021.009.03.5","DOIUrl":"https://doi.org/10.21776/ub.apmba.2021.009.03.5","url":null,"abstract":"Service quality includes shipping has been considered a critical factor that affects continuance intention consumers in online shopping. This study investigate whether attitude acts as a moderator between service quality and shipping with regard to continuance intention in online shopping. This study was conducted using a quantitative approach by distributing questionnaires to online shopping consumers. Utilizing SEM with AMOS 22 by sampling 400 respondents. These empirical findings provide one, among several others, insight (recommendation) to startup in developing service quality and shipping because online shoppers are more concerned with their goods being immediately received thus weathering the competition from other startups. Study concluded that the employed service features produced a significant influence on the continuance intention of online shopping. The Startup company knew who its consumers can differentiate products and services which are offered by the company and others. Righteously startup company has also a strong commitment to ensuring that it will deliver goods on time to consumers. The limitation of the present study originates from the research scope which revolves around consumer's perception of service quality included shipping on a startup company.","PeriodicalId":31578,"journal":{"name":"APMBA Asia Pacific Management and Business Application","volume":"3 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82021268","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Exploring SMEs Marketing Performance Through Networking Capacity and Relational Capability 网络能力与关系能力对中小企业营销绩效的影响

APMBA Asia Pacific Management and Business Application Pub Date : 2020-12-31 DOI: 10.21776/UB.APMBA.2020.009.02.5

N. Nuryakin

引用次数: 4

Influence Of Recruitment System And Job Design On Competence And Employee Performance 招聘制度和岗位设计对胜任力和员工绩效的影响

APMBA Asia Pacific Management and Business Application Pub Date : 2020-12-31 DOI: 10.21776/UB.APMBA.2020.009.02.7

Muhammad Yusuf

引用次数: 1