Profit Jurnal Administrasi Bisnis最新文献

{"title":"Penggunaan Marketplace Sebagai Media Pemasaran Online Peralatan Rumah Tangga","authors":"Wiwik Widiyanti, Heni Nurmawati","doi":"10.31294/jab.v2i2.1407","DOIUrl":"https://doi.org/10.31294/jab.v2i2.1407","url":null,"abstract":"Di era digital sekarang ini para pelaku usaha sudah banyak beralih ke sistem pemasaran online. Ada berbagai macam media pemasaran online dan yang paling mudah digunakan adalah media pemasaran marketplace. CV Lanjar Jaya adalah perusahaan yang bergerak dibidang retail, bisnis ritel merupakan suatu usaha menyalurkan berbagai produk kepada konsumen untuk di konsumsi sendiri. Sebagai salah satu perusahaan online shop, hingga saat ini CV Lanjar Jaya memiliki banyak produk yang baik yang diproduksi sendiri maupun import dari china atau order dari seller lain. Strategi pemasaran online pada CV Lanjar Jaya bertujuan untuk memgembangkan banyak jaringan dan relasi untuk menarik konsumen agar berminat berbelanja dan menjadi langganan dengan menikmati promo yang disediakan perusahaan. Metode  pengumpulan  data  dalam  penelitian ini  adalah  metode observasi, wawancara, dan dokumen dengan metode analisanya berupa metode analisa deskriptif kualitatif, dimana data-data yang telah penulis peroleh akan dibahas atau dideskripsikan secara menyeluruh berdasarkan fakta yang terjadi di perusahaan. Hasil penelitian menunjukkan bahwa strategi pemasaran yang dilakukan pada CV Lanjar Jaya adalah menggunakan lazada, shopee dan tokopedia dilaksanakan melalui periklanan dan promo yang diikutin seperti promo gajian, flash sale harian dan juga berupa giveaway dengan menyediakan promo menarik supaya konsumen tertarik untuk membeli produk pada CV Lanjar Jaya","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"85 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81059081","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Analisis Payback Period pada Usaha Pembesaran Udang Maju Bersama","authors":"Santi Santi, Ulta Rastryana, T. Lestari, Dedi Damhudi","doi":"10.31294/jab.v2i2.1416","DOIUrl":"https://doi.org/10.31294/jab.v2i2.1416","url":null,"abstract":"Tujuan didirikan sebuah perusahaan yaitu untuk mendapatkan keuntungan yang sebanyak-banyaknya. Selain keuntungan, didalam suatu usaha juga penting dilakukan perhitungan berapa lama waktu yang dibutuhkan agar modal yang dikeluarkan bisa Kembali. Untuk dapat menghitung berapa lama waktu yang dibutuhkan agar modal kembali adalah dengan Analisa Payback Period (PP). Dengan melakukan perhitungan Analisa Payback Period maka perusahaan akan mengetahui berapa lama waktu yang dibutuhkan untuk mengembalikan modal atau nilai investasi yang dikeluarkan.Usaha Pembesaran Udang Maju Bersama merupakan perusahaan yang bergerak di bidang bisnis udang.  Metode penelitian ini adalah metode deskrptif dengan pendekatan kasus untuk mendapatkan gambaran yang lebih jelas dan terperinci berdasarkan penelitian ini menunjukan bahwa perusahaan dengan memperhitungkan analisa usaha payback period, perusahaan dapat memperkirakan berapa lama waktu yang dibutuhkan agar modal kembali. Nilai Payback Period yang dicapai oleh Usaha Pembesaran Udang Maju Bersama mencapai 0,62 tahun dan angka ini lebih kecil dibandingkan umur investasi, maka investasi layak dijalankan. Owner usaha pembesaran udang Maju Bersama, sebaiknya menerapkan analisis Payback Period sebagai salah satu alat untuk mengetahui kondisi keuangan yang telah dicapai untuk mempersingkat waktu pengembalian modal yang telah dikeluarkan.","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"70 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86330139","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Intellectual Capital on Financial Performance of Nigerian Companies","authors":"R. T. Salman","doi":"10.14710/jab.v11i2.44989","DOIUrl":"https://doi.org/10.14710/jab.v11i2.44989","url":null,"abstract":"Intellectual capital efficiency measurement is a major problem facing managers of companies because of its intangible nature; thus, there is difference between book-value and market value of assets of the companies. Hence, this work investigated the intellectual capital (IC) efficiency on companies’ performance of 117 quoted firms in Nigeria between 2018 and 2019 periods using Pulic Value Added Intellectual Coefficient (VAIC) Model. Data were sourced through secondary means from audited annual reports of the sample. The data gathered were analysed with both Pearson correlation and regression analysis to test the study hypotheses. The results of the study revealed that there is positive significant relationship between Human Capital efficiency, Return on Equity and Return on Asset. The study further revealed positive and significant relationship between Structural Capital Efficiency, Return on Equity and Return on Asset. But out of three control variables only sector was significant with structural capital efficiency. The study concluded that intellectual capital efficiencies influence companies’ performance of the sampled companies. The study recommended that management of the sampled companies should give priority to policies that will improve employees’ capability and organizational structure. ","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"146 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-09-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77726079","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Variabel yang Mempengaruhi Organizational Citizenship Behavior Perawat di RS Non Pemerintah di Kota Manado","authors":"V. Manoppo","doi":"10.14710/jab.v11i2.40150","DOIUrl":"https://doi.org/10.14710/jab.v11i2.40150","url":null,"abstract":"The purpose of this study is to analyze and explain the variables that affect Nurse Organizational Citizenship Behavior in Non-Government Hospital in Manado City. This research is explanatory research by applying survey method. This research was conducted in four non-government hospitals in Manado. the sample is 227 respondents using probability random sampling method and questionnaire measurement using a Likert scale. The Likert scale in this case uses five (5) levels: strongly disagree (STS), disagree (TS), neutral (N), agree (S), and strongly agree (SS). To obtain a score indicator, it is done through scoring by making five classes. Data analysis method used GeSCA. This study conclude transformational leadership has a significant positive influence on organizational citizenship behavior.Tujuan dari studi ini menganalisis dan memberi penjelasan variabel yang mempengaruhi organizational citizenship behavior perawat di rumah sakit non pemerintah di Kota Manado. Penelitian ini adalah penelitian penjelasan dengan menerapkan metode survei. Penelitian ini dilaksanakan di empat rumah sakit non pemerintah di Manado. Sampelnya berjumlah 227 responden dengan memakai metode probability sampling dan pengukuran kuesioner gunakan skala Likert. Skala Likert dalam hal ini menggunakan lima (5) level: sangat tidak setuju (STS), tidak setuju (TS), netral (N), setuju (S), dan sangat setuju (SS). Untuk memperoleh indikator skor dilakukan melalui reskoring dengan membuat lima kelas. Analisis data menggunakan GeSCA. Penelitian ini menyimpulkan kepemimpinan transformasional berpengaruh signifikan positif terhadap organizational citizenship behaviour.","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"37 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82910978","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Psychological Capital dan Career Commitment pada Karyawan Milenial Kantor Pusat Bank BRI","authors":"Anjani Faustina, Retno Kusumastuti","doi":"10.14710/jab.v11i2.45706","DOIUrl":"https://doi.org/10.14710/jab.v11i2.45706","url":null,"abstract":"The millennial generation has the most significant number in the Indonesian labor market, the first technophile generation, and is highly productive. However, the millennial generation tends to focus on themselves and lacks commitment. Closely related to individual career development, career commitment is one of the main challenges in managing Human Resources (HR), especially in Bank BRI, which focuses on the millennial generation. Considering there is still no related research, especially in the banking sector in Indonesia, this study aims to analyze the effect of psychological capital on the career commitment of millennial employees through subjective well-being as mediation at the Bank BRI Headquarters. This study uses a quantitative approach with an explanatory type by distributing questionnaires to 150 millennial employees at the Bank BRI Headquarters. The results showed an influence of psychological capital on the career commitment of millennial employees through subjective well-being as mediation at the Bank BRI Headquarters. This study shows that millennial employees at Bank BRI tend to respond positively to matters related to their work and subjectively feel their well-being. Therefore, all of the company's support helped to increase the millennials employees' psychological capital and subjective well-being, which led to their high career commitment. Generasi milenial merupakan generasi yang mendominasi pasar kerja di Indonesia saat ini dan generasi pertama yang cakap berteknologi serta sangat produktif. Namun, generasi milenial cenderung berfokus pada dirinya sendiri dan kurang memiliki komitmen. Terkait erat dengan pengembangan karir individu, career commitment menjadi salah satu tantangan utama pengelolaan Sumber Daya Manusia (SDM), khususnya pada Bank BRI yang sedang berfokus pada generasi milenial. Mempertimbangkan belum adanya riset terkait, khususnya pada sektor perbankan di Indonesia, penelitian ini ditujukan untuk menganalisis pengaruh psychological capital terhadap career commitment karyawan milenial melalui subjective well-being sebagai mediasi di Kantor Pusat Bank BRI. Penelitian ini menggunakan pendekatan kuantitatif dengan jenis eksplanatif dengan menyebarkan kuesioner kepada 150 karyawan milenial di Kantor Pusat Bank BRI. Hasil penelitian menunjukkan bahwa terdapat pengaruh psychological capital terhadap career commitment karyawan milenial melalui subjective well-being sebagai mediasi di kantor pusat Bank BRI. Penelitian ini menunjukkan bahwa karyawan milenial di Bank BRI cenderung merespons secara positif hal-hal terkait pekerjaannya dan secara subjektif merasakan kesejahteraan. Oleh karena itu, dukungan peningkatan psychological capital dan subjective well-being perusahaan mendorong terciptanya career commitment pada karyawan milenial.","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"115 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-09-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79454171","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Pengaruh Media Sosial Marketing Tiktok Terhadap Minat Beli Online di Shopee","authors":"Frida Eka Setianingsih, Fauzan Aziz","doi":"10.14710/jab.v11i2.42602","DOIUrl":"https://doi.org/10.14710/jab.v11i2.42602","url":null,"abstract":"This study aims to determine how social media marketing has an impact on Tiktok users' interest in online purchasing at Shopee. The approach involves descriptive and causal quantitative research with SMART PLS 3.0 analysis. Users of the TikTok and Shopee apps made up the study's population. method Sampling is a non-probability sampling with as many as 400 responses from purposive sampling kinds. The outcomes show that TikTok social media marketing has a good and significant impact on shopee users' interest in online purchasing.Penelitian ini bertujuan untuk mengetahui pengaruh social media marketing terhadap minat pengguna Tiktok melakukan pembelian online di Shopee. Pendekatan yang digunakan adalah penelitian kuantitatif jenis deskriptif dan kausal dengan analisis SMART PLS 3.0. Pengguna aplikasi TikTok dan Shopee merupakan populasi penelitian. Metode Pengambilan sampel adalah non-probability sampling dengan sebanyak 400 tanggapan dari jenis purposive sampling. Hasil penelitian menunjukkan bahwa social media marketing TikTok berpengaruh baik dan signifikan terhadap minat beli online pengguna shopee","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"55 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-09-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87372300","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Mediating Effect of Company Performance on the Relationship Between Capital Structure and Firm Value in Food and Beverage Industry","authors":"Meliana Ingracia, Andi Wijayanto, Saryadi Saryadi","doi":"10.14710/jab.v11i2.45445","DOIUrl":"https://doi.org/10.14710/jab.v11i2.45445","url":null,"abstract":"In determining investment decisions, investors need to consider firm value which will describe the welfare that the company is able to provide. The purpose of this research is to prove whether or not there is a mediating effect of company performance on the effect of capital structure on fluctuations in firm value. The analytical technique used is linear regression analysis and Sobel test with the research sample being 18 food and beverage sub-sector companies listed on the Indonesia Stock Exchange (IDX) in 2016-2020. This research gives the result that the capital structure has a negative effect on changes in firm value and company performance. Changes in firm value are not partially affected by company performance. Simultaneously, capital structure and company performance significantly affect firm value. The results obtained prove that the effect of capital structure on firm value cannot be mediated by company performance.","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"74 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-09-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85811585","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Building Resilient Micro-Small Enterprises: A Case Study of MSEs In The Midst of The Covid-19 Pandemic","authors":"Iwan Donal Paska Manurung, E. Widodo","doi":"10.14710/jab.v11i2.42711","DOIUrl":"https://doi.org/10.14710/jab.v11i2.42711","url":null,"abstract":"The pandemic has affected various sectors of life. The pandemic has attracted the attention of many parties to assess the impacts that arise outside of health impacts, one of which is the impact on micro and small enterprises (MSEs). The central role of MSEs in the national economy is the primary driver of research on how MSEs build resilience in times of crisis. This study focuses on the strength of MSEs during the Covid-19 pandemic. MSEs are the mainstay of the national economy. Therefore, various aids for the recovery of MSEs have become the focus of national economic recovery throughout the world, including Indonesia. This study uses quantitative and qualitative methods on MSEs that are still able to maintain their continuity to this day. This research focused on revealing several characteristics of MSEs’ resilience according to the number of workers, income trends, and the extent to which individual resilience affects organizational resilience. The analysis also revealed a process-based model of how MSEs builds resilience during this ongoing crisis. ","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"35 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-09-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76557451","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"STUDI LITERATUR: KESINAMBUNGAN ANTARA IMPLEMENTASI MODEL AISAS DENGAN KODE ETIK ARSITEKTUR INDONESIA","authors":"Adrianus Tirta","doi":"10.26593/jab.v18i1.5722.54-66","DOIUrl":"https://doi.org/10.26593/jab.v18i1.5722.54-66","url":null,"abstract":"Bisnis digital di Indonesia sedang berkembang dengan sangat pesat selama beberapa tahun terakhir. Hal ini diperkuat dengan prediksi dari Google, Temasek, dan Bain & Company yang menyatakan bahwa nilai ekonomi digital di Indonesia akan mencapai 146 miliar USD pada tahun 2025, yaitu hampir setengah dari total ekonomi digital Asia Tenggara. Perkembangan digital ini terjadi pada beberapa industri, salah satunya adalah industri arsitektur. Para arsitek Indonesia mulai melakukan kegiatan digital, terutama dalam aspek komunikasi dengan masyarakat. Hal ini akan mengembangkan industri arsitektur dengan sangat pesat, namun bersamaan dengan keadaan ini, muncul sebuah indikasi masalah terkait pelanggaran Kode Etik Arsitektur yang dirangkum Ikatan Arsitek Indonesia (IAI). Beberapa praktik digital arsitek Indonesia dicurigai telah melanggar beberapa komponen dalam kode etik tersebut. Hal ini akan berdampak pada pencabutan sertifikasi STRA yang akan menyebabkan masalah legalitas dari praktik arsitektur Indonesia. Dengan metode studi literatur, penelitian ini menganalisis komponen Kode Etik Arsitektur dengan praktik digital arsitek Indonesia yang dirangkum menggunakan model AISAS. Hasil penelitian menunjukkan bahwa jika dilakukan dengan pendekatan-pendekatan tertentu, maka praktik digital tidak akan melanggar Kode Etik Arsitektur yang telah ditetapkan.","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83071386","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"RANCANGAN SISTEM KONTROL MANAJEMEN PERSEDIAAN TOKO BINTANG TERANG","authors":"Cathalina Halim","doi":"10.26593/jab.v18i1.5080.36-53","DOIUrl":"https://doi.org/10.26593/jab.v18i1.5080.36-53","url":null,"abstract":"Penelitian ini bertujuan untuk merancang sistem kontrol manajemen persediaan Toko Bintang Terang. Penelitian ini menggunakan pendekatan kualitatif yang berfokus pada masalah persediaan yang dihadapi Toko Bintang Terang. Analisis data menggunakan MIT 90’s Framework dan Data Flow Diagram. Sumber data berasal dari hasil wawancara dengan pemilik dan manajer toko serta hasil observasi. Hasil penelitian menunjukkan terdapat 4 kelompok kegiatan yang berhubungan dengan sistem pengontrolan persediaan yaitu perencanaan toko, pembelian, pergudangan, dan logistik. Sistem usulan untuk perencanaan toko berupa pengkategorian persediaan berdasarkan 3 faktor yaitu pergerakan barang, selera konsumen dan event. Sistem pembelian dikategorikan ke dalam 2 proses yaitu sistem pemesanan melalui telepon dan melalui salesman yang datang ke toko. Sistem gudang perlu menerapkan stock opname yang belum dilakukan selama ini serta sistem logistik yang dapat membantu perusahaan menghemat biaya dan meningkatkan pelayanan ke konsumen serta pelanggannya. Adapun sistem ini dapat berjalan optimal apabila owner dan manajer toko melakukan pengawasan dan pengecekan proses manajemen persediaan secara rutin seperti melakukan pengkategorian barang per bulan, stock opname sebulan sekali, dan mengecek pengeluaran logistik apakah sesuai dengan anggaran yang telah direncanakan atau tidak.","PeriodicalId":31577,"journal":{"name":"Profit Jurnal Administrasi Bisnis","volume":"7 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77708810","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}