JOURNAL OF MEDIA ECONOMICS最新文献

{"title":"Bad News Sells: The Demand for News Magazines and the Tone of Their Covers","authors":"Maria Arango-Kure, Marcel Garz, A. Rott","doi":"10.1080/08997764.2014.963230","DOIUrl":"https://doi.org/10.1080/08997764.2014.963230","url":null,"abstract":"News media are often believed to focus on negative events as a means to increase their audience and profits. This study evaluates whether this conjecture applies in the case of the 3 German news magazines Der Spiegel, Stern, and Focus in the period from 1997 to 2009. Based on detailed content analyses of issues with political and economic cover stories, the results indicate significant, positive correlations between explicitly negative cover pages and the magazines' sales, after controlling for a comprehensive set of other success drivers and influences.","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"199 - 214"},"PeriodicalIF":0.3,"publicationDate":"2014-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.963230","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570623","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"EOV Editorial Board","authors":"","doi":"10.1080/08997764.2014.965565","DOIUrl":"https://doi.org/10.1080/08997764.2014.965565","url":null,"abstract":"","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"234 - 234"},"PeriodicalIF":0.3,"publicationDate":"2014-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.965565","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570735","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Application of the Long Tail Economy to the Online News Market: Examining Predictors of Market Performance","authors":"J. S. Huang, Wei-Ching Wang","doi":"10.1080/08997764.2014.931860","DOIUrl":"https://doi.org/10.1080/08997764.2014.931860","url":null,"abstract":"The online news market worldwide has met several challenges, one of which is the lack of sustainable business models. The long tail is a concept defined by Chris Anderson to describe a business model used by the majority of Internet firms and ecommerce stores. Is the long tail model crucial to the news media's competitive market capacity today? The study integrates relevant economic concepts of production costs, distribution costs, search costs, and market performance to construct a long tail economy for online news. Using survey, third-party traffic metrics, and content analysis, this study found that the traffic performance of online news sites was significantly impacted by long tail forces, but the impact had not transferred to the news sites' financial performance. The synthesis provides rich explanations of how the long tail economy can be applied to online news to reveal the forces that both drive and constrain its performance.","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"158 - 176"},"PeriodicalIF":0.3,"publicationDate":"2014-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.931860","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570966","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Diffusion of the New Video Delivery Technology: Is There Redlining in the Internet Protocol TV Service Market?","authors":"Sung Wook Ji","doi":"10.1080/08997764.2014.931862","DOIUrl":"https://doi.org/10.1080/08997764.2014.931862","url":null,"abstract":"This study examines the current status of the entry behavior of Internet Protocol TV (IPTV) into the video programming service market, with a particular focus on income redlining and local competition. Analyzing previously unavailable data on telecommunication companies' introduction of IPTV services into Indiana, this study found that although IPTV's entry into the state increased the local competition between cable and IPTV, this local competition was mostly confined to higher income areas due to the income redlining tendency associated with IPTV's entry. These empirical findings raise the issue of the recent deregulation policy reforming cable franchising rules, whose goal was to promote local competition but which might insufficiently reflect the public interest, especially for low-income households.","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"137 - 157"},"PeriodicalIF":0.3,"publicationDate":"2014-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.931862","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570660","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Journal of Media Economics Award of Honor 2014","authors":"N. Adilov, H. Martin","doi":"10.1080/08997764.2014.934636","DOIUrl":"https://doi.org/10.1080/08997764.2014.934636","url":null,"abstract":"","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"117 - 117"},"PeriodicalIF":0.3,"publicationDate":"2014-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.934636","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570892","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Media Bias When Advertisers Have Bargaining Power","authors":"Wen-Chung Guo, Fu-Chuan Lai","doi":"10.1080/08997764.2014.931861","DOIUrl":"https://doi.org/10.1080/08997764.2014.931861","url":null,"abstract":"This article establishes a 2-sided media market in which readers have heterogeneous beliefs, media outlets choose their reporting biases, and advertisement prices are determined by bargaining between media outlets and advertisers. The authors have shown that the presence of advertisers strengthens the reporting bias. The bias is increasing in the advertisers' bargaining power and is generally stronger if the advertisers can advertise in multiple outlets. Finally, the authors present an extension of the model on the formation of joint operating agreements for advertising sales among competing newspapers and show that the media bias will be mitigated.","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"120 - 136"},"PeriodicalIF":0.3,"publicationDate":"2014-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.931861","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570555","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Role of Bargaining Power for Media Bias, Redlining in the IPTV Market, and Long Tail Economy in Online News","authors":"N. Adilov, H. Martin","doi":"10.1080/08997764.2014.934560","DOIUrl":"https://doi.org/10.1080/08997764.2014.934560","url":null,"abstract":"The three articles in this issue of the journal analyze factors affecting the decisions of media firms. The first article studies how advertisers’ bargaining power and joint operating agreements influence media bias. The second article investigates factors affecting entry decisions into an Internet Protocol TV (IPTV) service market. The third article explores the role of long tail economy forces on revenue generating capability and the profitability of online news provision. The first article, “Media Bias When Advertisers Have Bargaining Power” by Wen-Chung Guo and Fu-Chuan Lai, constructs a theoretical model using a two-sided markets framework to analyze the degree of media bias under different model specifications. The first model specification assumes that there are two media firms and two advertisers that place their advertisements only in one of the firms (single-homing). Readers are assumed to have heterogeneous biased beliefs. The second model specification assumes that advertisers can place advertisements with both firms (multihoming). The third model specification assumes that media firms enter into joint operating agreements. The article finds that when advertisers have greater bargaining power, media bias and subscription prices increase. The main intuition for this result is that lower bargaining power on the media firms’ side reduces firms’ advertising revenue. To counteract this shortfall in revenue, firms try to increase their subscription revenue by selecting more biased positions that reflect readers’ beliefs, which reduces competition between the firms by increasing differentiation between the two media products. The authors also find that media bias increases under multihoming. On the other hand, the authors find that joint operating agreements reduce media bias. This is an interesting finding for joint-operating agreements because the number of agreements has been declining in the United States. “Diffusion of the New Video Delivery Technology: Is There Redlining in the Internet Protocol TV Service Market?,” by Sung Wook Ji, is an empirical study of AT&T U-verse’s recent decisions to offer IPTV services in different areas of the state of Indiana. Because Indiana does not have “built-out requirements” for new entrants, the entrant is not required to offer IPTV services throughout the entire state (franchise area). The author performs logistic","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"118 - 119"},"PeriodicalIF":0.3,"publicationDate":"2014-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.934560","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570796","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Media Economics in Four Observations","authors":"Benjamin M. Compaine","doi":"10.1080/08997764.2014.904594","DOIUrl":"https://doi.org/10.1080/08997764.2014.904594","url":null,"abstract":"","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"113 - 115"},"PeriodicalIF":0.3,"publicationDate":"2014-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.904594","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570254","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Reflections on a Quarter Century of JME Publication","authors":"R. Picard","doi":"10.1080/08997764.2014.904592","DOIUrl":"https://doi.org/10.1080/08997764.2014.904592","url":null,"abstract":"The Journal of Media Economics was an impetuous and mad idea, born out of frustration and desires to promote more research on economic issues affecting media. The frustration part came naturally. Media and communication journals were only marginally interested in papers dealing with economics and existing media economic scholarship was too undeveloped to produce papers of interest to economic journals. The desire to promote and improve media economic research was prompted by the realization that many media issues and challenges could not be answered by the dominant social science research perspectives and would only be well understood by employing economic theory and methods. As we established the Journal a quarter of century ago, neither I nor its editorial board had an inkling that the field of study would grow so rapidly or that the Journal would play such a central role in its expansion. The field had been growing for a decade when the Journal was established in 1988. By today’s standards, the Journal was crudely designed and printed, but at the time it was on the leading edge of desktop publishing and on-demand printing. The biggest challenge was obtaining sufficient quality content, but it soon began attracting submissions from media, business, and economics scholars who created a body of knowledge that advanced the field rapidly. As editor I gained an advantage of seeing where the field was going long before its new directions made it to print. In its initial years the Journal focused on issues involving business and regulatory economics, primarily because those were the most developed areas of inquiry among scholars with an interest in media at that time. Structural studies using IO approaches, demand and consumption studies, resource allocation studies, financial performance studies, and market power studies became common, as were essays showing how to apply economic concepts to media analysis and media policy. Authors were particularly interested in the effects of new media and new entrants—at that time the spread of cable television and then telco entry into cable provision. The Journal matured as the field of media economics developed and interest in the issues involving media expanded to researchers in economic departments, as well as those in media and business schools. Although market issues remained a central theme, research about choice and behavior of consumers and companies flourished, incorporating concepts of risk, trust, and transaction costs. Research also began expanding from microto macroeconomic issues and economic modelling, which had been absent in earlier years of the Journal, began to appear and offer explanatory power. Articles began addressing issues of network economics, market","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"107 - 108"},"PeriodicalIF":0.3,"publicationDate":"2014-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.904592","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570074","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Relationship of Competition and Financial Commitment Revisited: A Fuzzy Set Qualitative Comparative Analysis in European Newspaper Markets","authors":"L. Russi, Gabriele Siegert, M. Gerth, Isabelle Krebs","doi":"10.1080/08997764.2014.903958","DOIUrl":"https://doi.org/10.1080/08997764.2014.903958","url":null,"abstract":"Research generally supported a positive effect of competition intensity on financial commitment into news production within U.S. markets. The authors test this assumption across European newspaper markets by applying fuzzy set qualitative comparative analysis. Although oligopolistic too, European newspaper markets reveal a somewhat different pattern. The market condition “high number of competitors” in combination with “high competition intensity” is a sufficient condition for financial commitment across the different markets in this study.","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"60 - 78"},"PeriodicalIF":0.3,"publicationDate":"2014-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.903958","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59570072","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}