Journal of the Korea society of IT services最新文献_第9页

The Influence of Social Interaction on Decision Making : Evidence from Moneyauction and Popfunding in Korea 社会互动对决策的影响:来自韩国货币拍卖和大众融资的证据

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.217

Dongwoo Kim, Hyunsik Kim, Sunghoe Lee, T. Park, Inseong Lee

{"title":"The Influence of Social Interaction on Decision Making : Evidence from Moneyauction and Popfunding in Korea","authors":"Dongwoo Kim, Hyunsik Kim, Sunghoe Lee, T. Park, Inseong Lee","doi":"10.9716/KITS.2015.14.3.217","DOIUrl":"https://doi.org/10.9716/KITS.2015.14.3.217","url":null,"abstract":"How does social interaction among investors affect decision-making in the online social lending platform? And what is the reason? In this study, in order to obtain the answer, we carried out case study research of Moneyauction and Popfunding, which are domestic online social lending platforms. We conducted interviews with managements of both social lending platforms and investors and analyzed statistical data including investment records, social interaction history between investors and lenders from both platforms. In addition, researchers performed direct participation and observation through the platforms as real investment members. As a result, we revealed that social interaction among investors has a material impact on the investment decision-making. Also we found that investors build trust by socially interacting with each other and this trust building leads to the investment decision making. Our findings confirm that social lending investors`s decision-making process comply with the social embeddedness theory and imply that loan applicants must do their best efforts to display sincerity and truthfulness through their posting.","PeriodicalId":272384,"journal":{"name":"Journal of the Korea society of IT services","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126331104","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Effect of Cause Marketing towards Purchasing Intention and Purchasing Attitudes 公益营销对购买意向和购买态度的影响

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.019

Jinny Rhie

引用次数: 0

A Study on the Maintenance Cost Estimation Model for Application Software by Considering Risks 考虑风险的应用软件维护成本估算模型研究

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.067

H. Jeong, Eun Young Koo, Kyeong-Seok Han

引用次数: 0

A Study on the Factors Affecting Mobile Commerce User' Post-Adoptive Behavior 移动商务用户后采用行为影响因素研究

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.163

D. Jo, Jong Woo Park

{"title":"A Study on the Factors Affecting Mobile Commerce User' Post-Adoptive Behavior","authors":"D. Jo, Jong Woo Park","doi":"10.9716/KITS.2015.14.3.163","DOIUrl":"https://doi.org/10.9716/KITS.2015.14.3.163","url":null,"abstract":"The spread of mobile commerce due to popularization of smartphones not only broke down the boundary between online and offline, but also changed the consumer life, and hence brought change of commerce paradigm that creates new demand. The success of innovative information technology such as mobile shopping can be defined as an individual accepting the technology and continuously using it, but the studies on the usage behavior after the acceptance have been done in very restrictively, despite its importance. In this study, in order to empirically investigate the factors that influence the continuance in mobile shopping usage experience and its causal relationship, Social Cognitive Theory and Habit Theory were applied to IS Continuance Model, and the extended IS Continuance Model was suggested and proved. As a result, the usefulness, enjoyment, and self-efficacy perceived in usage experience significantly influence satisfaction, and usefulness, self-efficacy, and satisfaction influence habit. Also, usefulness, self-efficacy, satisfaction, and habit significantly influence continuance intention. This study provides a valuable asset in providing an opportunity to understand the usage behavior of mobile shopping service users after the acceptance, and furthermore proving directionality in improving customer loyalty.","PeriodicalId":272384,"journal":{"name":"Journal of the Korea society of IT services","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123667026","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

A Study on Factors Affecting the Participation of Social Manufacturing Platforms 社会化制造平台参与的影响因素研究

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.147

Ihun Ghil, Gwangyong Gim

引用次数: 1

Analyzing the Challenges for Cloud Computing Business Dissemination in the Service Provider's Perspective 从服务提供商的角度分析云计算业务传播面临的挑战

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.099

S. Park, J. Cho, B. Lee

{"title":"Analyzing the Challenges for Cloud Computing Business Dissemination in the Service Provider's Perspective","authors":"S. Park, J. Cho, B. Lee","doi":"10.9716/KITS.2015.14.3.099","DOIUrl":"https://doi.org/10.9716/KITS.2015.14.3.099","url":null,"abstract":"The concept of Cloud computing has been introduced in the IT field over 10 years and industry has been expanding constantly. However, compare to the maturity of global market, Korea cloud computing industry is only in the early stage. Even the Korea has advantages in technology infrastructure; the pace of Korea cloud computing market growth is taking a serious downturn. Under these circumstances, it is needed to be discussing that strategy for expanding the cloud computing market size and for sustaining global competitiveness of local companies. Previous studies on plans for Korea cloud computing market has been conducted since 2009 and most of them are tend to examined in demand perspective. Thus, this study aims at identifying the priority of business challenges for making better performance in the market with service provider aspects. To analyze the important factors in the providing cloud computing service, ANP methodology was applied in this study. The network model including five clusters, security, stability, performance, consumer, and institution, was defined through literature review and expert survey was conducted to collect data. As a result of ANP analysis, ‘Securing service reliability’ was analyzed as the most important factor and followed by ‘Preparing the range of legal liability’, ‘Preventing personal information leakage’ and ‘Preventing confidential information data leakage.’ The priority of result indicates that service provider needs to focus on to make the secured service environment. This study has significance on analyzing the priority of business challenges in the service provider perspective. This study will provide useful guidelines to for establishing strategies in cloud computing market.","PeriodicalId":272384,"journal":{"name":"Journal of the Korea society of IT services","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115008767","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Empirical Analysis of the Effects of Service Quality of the Smartphone App Store on Users' Repurchase Intention 智能手机应用商店服务质量对用户再购买意愿影响的实证分析

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.001

M. Lee, K. Lee

{"title":"Empirical Analysis of the Effects of Service Quality of the Smartphone App Store on Users' Repurchase Intention","authors":"M. Lee, K. Lee","doi":"10.9716/KITS.2015.14.3.001","DOIUrl":"https://doi.org/10.9716/KITS.2015.14.3.001","url":null,"abstract":"Recent trends of mobile convergence has already brought about many changes in our digitally-powered society. Especially, taking advantage of strengths of existing mobile devices and smart phones have already been established as a primary standard in the business intelligence world. Such high-powered digital devices equipped with mobile convergence functions are getting more momentum as app stores are prevailing. Basically, the app stores are administered by smart phone manufacturers, creating a new business ecosystem among app developers and end-users. However, there are paucity of studies tackling an issue about how users` repurchase intention of the apps is influenced by the service qualities of the app stores. In this respect, this study aims to investigate the effect of app store service quality on users` satisfaction and repurchase intention. As the value of loyal customers is incomparably high in app commerce, winning customers` loyalty is vital to the success of app stores. In this study, a customer is defined as one who has purchased goods or services at least once from the app stores. The proposed research model includes a number of constructs such as app perceptions, customer service, perceived ease of use, design, promotion, perceived consumer risk and connectivity. Empirical results revealed that perceived consumer risk has a negative relationship with consumer`s perceived repurchase intention. All the other variables-app perceptions, customer service, perceived ease of use, design, promotion, connectivity- are found to be positively related with the repurchase intentions.","PeriodicalId":272384,"journal":{"name":"Journal of the Korea society of IT services","volume":"63 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122308054","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Influence of Information Asymmetry of Telecommunication Service Websites on Intention for Continuous Usage 电信服务网站信息不对称对持续使用意愿的影响

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.131

M. Han, John Lee

{"title":"The Influence of Information Asymmetry of Telecommunication Service Websites on Intention for Continuous Usage","authors":"M. Han, John Lee","doi":"10.9716/KITS.2015.14.3.131","DOIUrl":"https://doi.org/10.9716/KITS.2015.14.3.131","url":null,"abstract":"The communications market can be characterized for its overflow of users, oligopoly business structure, 24/7 open service, incomplete sales, and operation of core platform function. These characteristics have lead users to continuously make complaints and suffer inconveniences, and thus the concept of user protection has come to receive attention. This study aims to propose solutions through communication channeling between businesses and users, based on website construction from the viewpoint of user protection. In particular, a research model was developed to display how the information symmetry of websites can be influential on the satisfaction, reliability, and continuous intention for using communication services. Total of 14 hypotheses were set to measure a significant degree of variables corelation and eight hypotheses were accepted finally. The analysis results showed that information symmetry of telecommunication service websites had a positive effect on intention for continuous usage. Through the research results, it is expected that communication service businesses will be able to consider important factors when constructing websites. Furthermore, the results are expected to be utilized as for ensuring users` continued usage of their communication services.","PeriodicalId":272384,"journal":{"name":"Journal of the Korea society of IT services","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128032824","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

A Study of Priority of Policies for Strengthening Capability in the Information and Communication Work Business 信息通信业务增强能力的政策优先研究

Journal of the Korea society of IT services Pub Date : 2015-09-30 DOI: 10.9716/KITS.2015.14.3.085

J. Kwak, Sang Soo Park, J. Y. Kim

{"title":"A Study of Priority of Policies for Strengthening Capability in the Information and Communication Work Business","authors":"J. Kwak, Sang Soo Park, J. Y. Kim","doi":"10.9716/KITS.2015.14.3.085","DOIUrl":"https://doi.org/10.9716/KITS.2015.14.3.085","url":null,"abstract":"The information and communications construction business has the characteristics of an infrastructure industry and responsibility for the construction and maintenance of all ICT infrastructures. With the recent proliferation of the smart convergence of various industries based on ICT infrastructure, the role of the information and communications construction business has been highlighted to accommodate the convergence and implementation environment in construction and medical industries. Therefore, this paper seeks policy measures to establish the new role of the information and communications business under the rapidly developing smart convergence environment and the priorities of policy measures to strengthen the capability of the information and communications business using a quantitative model. The analysis result suggests that the difference in importance of each policy measure should be considered in order to execute effectively the policy of promoting the information and communications construction business. Given the constraint of limited budget, policy priorities include the development of new markets, and establishment of incentive for new technology. This study is significant for its theoretical contribution, being the first quantitative approach to policy priorities for the promotion of information and communications construction business under the smart convertgence environment.","PeriodicalId":272384,"journal":{"name":"Journal of the Korea society of IT services","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123607038","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Design and Development of POS System Based on Social Network Service 基于社交网络服务的POS系统的设计与开发

Journal of the Korea society of IT services Pub Date : 2015-06-30 DOI: 10.9716/KITS.2015.14.2.143

Jungsun Yoon, H. Moon, Jae Kyeong Kim, J. Choi

引用次数: 0