{"title":"PENGARUH GAYA HIDUP, CITRA MEREK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN BARBERSHOP DEN BAGOES TANGGUL JEMBER","authors":"Bagus Yurico, Feti Fatimah, Jekti Rahayu","doi":"10.36841/jme.v1i11.2535","DOIUrl":"https://doi.org/10.36841/jme.v1i11.2535","url":null,"abstract":"Haircut is a necessity for people every month, men are no exception. To fulfill these needs, haircut services have sprung up that offer haircuts to special men's hair care. The form of business for men's haircut services is a barbershop. This study aims to analyze and test the role of lifestyle, brand image and service quality on customer satisfaction at Den Bagoes Barbershop Tanggul. The type of data in this study uses quantitative data in the form of online questionnaires. The sample population used in this study was 140 respondents with a non-probability sampling technique. Data collection techniques include primary data and secondary data. Data collection techniques using a Likert scale. The analytical tool in this study uses multiple linear regression analysis supported by instrument testing, classical assumption testing and hypothesis testing. The results of this study prove that lifestyle has a significant effect on customer satisfaction. Brand image has a significant effect on customer satisfaction. Service quality has a significant effect on customer satisfaction. The coefficient of determination in the variable model is 0.631. From these values it can be concluded that lifestyle, brand image and service quality have a contribution of 63.1% to the formation of variations in customer satisfaction values, while the remaining 36.9% is explained by other factors outside the model.","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131212236","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN PADA STUDIO FOTO SETIA JAYA DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING DI KECAMATAN SUBOH KABUPATEN SITUBONDO","authors":"K. Agusta, Karnadi Karnadi, Yudha Praja","doi":"10.36841/jme.v1i10.2265","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2265","url":null,"abstract":"The purpose of the study was to determine the effect of service quality on consumer loyalty at Setia Jaya Photo Studio with Consumer Satisfaction as an Intervening Variable in Suboh District, Situbondo Regency. The sampling technique used in this study is probability sampling with a simple random sampling technique with the Slovin formula with a tolerable error rate of 10% as many as 91 people. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) \u0000The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that service quality has a positive and significant effect on consumer satisfaction, service quality has a positive and significant effect on consumer loyalty, consumer satisfaction has a positive and significant effect on consumer loyalty, service quality has a positive but not significant effect to consumer loyalty through consumer satisfaction.","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"47 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126136092","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN DISIPLIN KERJA TERHADAP KINERJA ASN DENGAN MOTIVASI SEBAGAI VARIABEL INTERVENING PADA SATPOL PP KABUPATEN SITUBONDO","authors":"Diana Oktavianti, Lusiana Tulhusnah, Siti Soeliha","doi":"10.36841/jme.v1i10.2254","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2254","url":null,"abstract":"The purpose of the study was to determine the effect of transformational leadership and work discipline on ASN performance with motivation as an intervening variable at the Satpol PP Situbondo Regency. T The sampling technique used in this study is probability sampling by taking proportionate stratified random sampling with the Slovin formula with a tolerable error rate of 10% as many as 50 people. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS- SEM) \u0000The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that transformational leadership has a positive but not significant effect on motivation, work discipline has a positive and significant effect on motivation, transformational leadership has a positive and significant effect on ASN performance, work discipline has a positive and significant effect on performance ASN, work motivation has a positive and significant effect on ASN performance, transformational leadership has a positive but not significant effect on ASN performance through motivation, work discipline has a positive and significant effect on ASN performance through motivation. \u0000 ","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"66 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115907024","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH KERAGAMAN PRODUK TERHADAP MINAT BELI KONSUMEN PADA CAFE AMIRAH DI SITUBONDO DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING","authors":"Z. Zahroni, Muhammad Yahya Arief, Yudha Praja","doi":"10.36841/jme.v1i10.2255","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2255","url":null,"abstract":"Marketing management can be defined as the analysis, planning, implementation and control of programs designed to create, build and maintain profitable exchanges with target markets with a view to achieving organizational goals. The purpose of this study was to analyze and examine the effect of product diversity on consumer buying interest at Cafe Amirah in Situbondo with consumer satisfaction as an intervening variable. The population in this study are consumers of Cafe Amirah, Situbondo Regency. The sampling technique was determined by the simple random sampling method. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). \u0000The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that product diversity has a significant effect on consumer satisfaction. Product diversity has a significant effect on consumer buying interest. Consumer satisfaction has a significant effect on consumer buying interest. Product diversity has a significant effect on consumer buying interest through consumer satisfaction.","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116989393","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Fawwaz Ahmad Habibi, Seno Sumowo, Wenny Murtaliningtyas
{"title":"STUDI EMPIRIS SERVICESCAPE TERHADAP KEPUASAN KONSUMEN KAFE SUN OSING BANYUWANGI DI MASA PANDEMI COVID 19","authors":"Fawwaz Ahmad Habibi, Seno Sumowo, Wenny Murtaliningtyas","doi":"10.36841/jme.v1i10.2251","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2251","url":null,"abstract":"This study aims to help sun osing cafes to survive in the long term by using a servicescape marketing strategy which includes Ambient Dimension, Design Dimension and Social Dimension. In this study using quantitative methods, purposive sampling technique involving 95 respondents. The results of multiple regression testing on the influence of the Ambient Dimension on consumers showed a significant positive effect. This proves that a good Ambient Dimension will increase the Consumers of Sun Osing Cafe Banyuwangi. The results of multiple regression testing on the influence of the De- sign Dimension on consumers show a significant positive effect. This proves that a quality Design Dimension will increase the Consumers of Sun Osing Cafe Banyuwangi. The results of multiple regression testing on the influence of Social Dimensions show that the effect on consumers is significantly positive. This proves that a high Social Dimension will increase the purpose of the Sun Osing Cafe Banyuwangi.","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"76 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116733148","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH KUALITAS PELAYANAN HARGA OBAT DAN LOKASI TERHADAP MINAT BELI KONSUMEN PADA APOTEK OLEAN FARMA (STUDI PADA APOTEK OLEAN FARMA TENGGIR BARAT KABUPATEN SITUBONDO)","authors":"M. Samsuri, Karnadi Karnadi, L. Sari","doi":"10.36841/jme.v1i10.2250","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2250","url":null,"abstract":"The purpose of this study was to analyze the effect of the variable influence of service quality, drug price and location on consumer buying interest at the Olean FarmaTenggir Barat Pharmacy, Situbondo Regency. Collection method. \u0000 Service Quality Variable (X1) with a significant level of 5% obtained a tcount of 0.971 with a significant value of 0.334. From these results it can be said that the Service Quality variable (X1) has a positive but not significant effect because the results of the t-count have a value of 0.971. In addition, it is known that the t-count is 0.971 < t-table 1.985 and the significant value of t-count is 0.334, so Ho is accepted and Ha is rejected. This means that there is no partially positive significant effect of the Service Quality variable (X1) on the Consumer Purchase Order variable. Price variable (X2) with a significant level of 5% obtained t-count results of 2.515 with a significance of 0.014. It can be said that the price variable (X2) has a positive effect on the result of t-count which has a value of 2.515. In addition, it is known that t count 2.515 > t table 1.985 and significant t 0.014 < 0.050, then Ho is rejected and Ha is accepted. This means that the partially positive significant effect of the Price variable (X2) on the Consumer Buying Interest variable (Y) Apotek Olean FarmaTenggir Barat Situbondo Regency. Location variable (X3) with a significance level of 5% obtained t-count results of 7.240 with a significance value of 0.000, it can be said that the Location variable (X3) has a positive effect because the results of t-count which have a value of 7.240. In addition, it is known that t arithmetic 7.240 > t table 1.985 and significant value t 0.000 < 0, then Ho is rejected and Ha is accepted. This means that the partially positive significant effect of the Location variable (X3) on Consumer Buying Interest (Y) at the Olean FarmaTenggit Barat Pharmacy, Situbondo Regency.","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"204 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114212969","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH KOMPENSASI FINANSIAL TERHADAP KINERJA MELALUI MOTIVASI SEBAGAI VARIABEL INTERVENING DI PT AMAAN SITUBONDO","authors":"Sheilla Maulida Rianti, Karnadi Karnadi, Riska Ayu Pramesthi","doi":"10.36841/jme.v1i10.2259","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2259","url":null,"abstract":"One of the important factors in the field of human resources is to provide financial compensation and motivation which is the right of employees and the company's obligation to support the contribution of workers in order to achieve the goals that have been determined. The purpose of this study was to analyze and examine the effect of Financial Compensation on Performance through Motivation as an intervening variable at PT. AMAAN Situbondo. The sampling method is determined by probability sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that financial compensation has a significant positive effect on motivation, financial compensation has a significant positive effect on performance, motivation has a significant positive effect on performance, financial compensation has a significant positive effect on performance through motivation","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"34 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126439101","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN DENGAN MOTIVASI SEBAGAI VARIABEL INTERVENING PADA PTPS GOMBENGSARI DI BANYUWANGI","authors":"Windi Hovivah, Edy Kusnadi, Riska Ayu Pramesthi","doi":"10.36841/jme.v1i10.2258","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2258","url":null,"abstract":"Human resource management is the science and art of regulating the relationship and role of the workforce to be effective and efficient in helping the realization of the goals of the company, employees, and society. Human resource management focuses on the problem of human labor which is arranged according to its functions, to be more effective and efficient in realizing the goals of the company, employees, and society. The purpose of this study was to analyze and examine the influence of organizational culture in determining employee performance with motivation as an intervening variable. The population in this study are employees of PTPS Gombengsari in Banyuwangi. The sampling method was determined with a saturated sample. Data analysis and hypothesis testing in this study used the Structural Equation Model – Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that organizational culture has a significant positive effect on motivation, organizational culture has a significant positive effect on employee performance, motivation has a significant positive effect on employee performance. The results of the indirect influence hypothesis show that the organizational culture variable on employee performance through motivation has a significant positive effect.","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"65 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114423671","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN MOTIVASI TERHADAP KINERJA ASN DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING PADA KANTOR DUPP KABUPATEN SITUBONDO","authors":"Nur Arik Iriansyah, M. Arief, Siti Soeliha","doi":"10.36841/jme.v1i10.2253","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2253","url":null,"abstract":"The purpose of the study was to determine the effect of transformational leadership and motivation on ASN performance with job satisfaction as an intervening variable at the DUPP office in Situbondo Regency. The sampling technique used in this study is probability sampling by taking proportionate stratified random sampling with the Slovin formula with a tolerable error rate of 10% as many as 73 people. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) \u0000The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Transformational Leadership has a positive and significant effect on job satisfaction, Motivation has a positive and significant effect on job satisfaction, Transformational Leadership has a positive and significant effect on ASN Performance, Motivation has a positive but not significant effect on Performance ASN, Job satisfaction has a positive and significant effect on ASN Performance, Transformational Leadership has a positive and significant effect on ASN Performance through Job Satisfaction, Motivation has a positive and significant effect on ASN Performance through Job Satisfaction \u0000 ","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"319 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133335500","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH PENGEMBANGAN KARIR DAN KOMPETENSI TERHADAP KINERJA KARYAWAN DENGAN MOTIVASI KERJA SEBAGAI VARIABEL INTERVENING PADA PT. PERKEBUNAN NUSANTARA XI MEDIKA (PERSERO) RS. ELIZABETH SITUBONDO","authors":"Ari Dermawan, Edy Kusnadi, E. Ediyanto","doi":"10.36841/jme.v1i10.2249","DOIUrl":"https://doi.org/10.36841/jme.v1i10.2249","url":null,"abstract":"The purpose of the study was to determine the effect of career development and competence on employee performance with work motivation as an intervening variable at PT. Perkebunan Nusantara XI Medika (Persero) RS. Elizabeth Situbondo. The sampling technique used in this study is a saturated sample. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) \u0000The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that career development has a positive and significant effect on work motivation, competence has a positive and significant effect on work motivation, career development has a positive and significant effect on employee performance, competence has a positive but not significant effect on performance employees, work motivation has a positive and significant effect on employee performance, career development has a positive and significant effect on employee performance through work motivation, competence has a positive and significant effect on employee performance through work motivation \u0000 ","PeriodicalId":185887,"journal":{"name":"Jurnal Mahasiswa Entrepreneurship (JME)","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129718710","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}