International Journal of Linguistics and Culture最新文献_第3页

Alienation, Embodiment, and Search for Authenticity Under Capitalism in Mieko Kawakami’s Breasts and Eggs 川上美子的《乳与卵》中的异化、化身与对资本主义下本真的追寻

International Journal of Linguistics and Culture Pub Date : 2022-12-16 DOI: 10.52700/ijlc.v3i2.132

Aniqua Munawar, Fariha Chaudhary

{"title":"Alienation, Embodiment, and Search for Authenticity Under Capitalism in Mieko Kawakami’s Breasts and Eggs","authors":"Aniqua Munawar, Fariha Chaudhary","doi":"10.52700/ijlc.v3i2.132","DOIUrl":"https://doi.org/10.52700/ijlc.v3i2.132","url":null,"abstract":"Existentialism, a philosophy introduced in the twentieth century, is still relevant in today’s world. However, its implications have gained more dimensions since the understanding of cultural phenomena keeps deepening. Existentialism coupled with Marxism can provide us an understanding of contemporary structures and patterns of human society. Women subjected to their domestic duties and capitalism demands of contributing to the workforce form the subject of this study. Their alienation from the body is augmented by invidious patriarchal demands put on their bodies coupled with strait conditions of poverty. The study is an attempt at exploring the tenets of feminist existentialism in Mieko Kawakami’s novel Breasts and Eggs. The philosophical underpinnings underlying the study are feminist existentialism and Marxism. It will unveil the themes of embodiment, alienation, authenticity, Othering and bad faith in women who are constrained by their financial situation. The novel deals with the lives of three women in Tokyo. Their lives are characterised by their shared sense of the body and alienation. The novel highlights women’s day-to-day experiences and their quest for authenticity in a world hostile to self-assertion and authentic living.","PeriodicalId":161767,"journal":{"name":"International Journal of Linguistics and Culture","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127881629","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Linguistic Glocalization as a Promotional Strategy by Multi-National Fast-Food Chains: A Case Of Pakistan 跨国快餐连锁店的语言全球本土化推广策略——以巴基斯坦为例

International Journal of Linguistics and Culture Pub Date : 2022-12-16 DOI: 10.52700/ijlc.v3i2.116

Amna Noor, H. Yasir

{"title":"Linguistic Glocalization as a Promotional Strategy by Multi-National Fast-Food Chains: A Case Of Pakistan","authors":"Amna Noor, H. Yasir","doi":"10.52700/ijlc.v3i2.116","DOIUrl":"https://doi.org/10.52700/ijlc.v3i2.116","url":null,"abstract":"This research discusses that how international fast food chains use glocal strategies for promoting and localizing their brands in Pakistan. The major source, that these fast food chains use, is advertisements, and their focus is on the language of the target country. The purpose is to investigate the language of advertisements and how they use local language in special events of Pakistan, and thus promote their products through local language in advertisements. Qualitative research approach has been used for the analysis of advertisements and to answer the research questions. The concepts of universalizing and particularizing tendencies by Ronald (1980) and the theory of ‘Cultural Glocality’ by Fernandez (2009) with some modifications, have been used as a theoretical framework. For this purpose, top three international fast food chains such as, McDonald’s, KFC, and Pizza Hut have been selected. All the advertisements fromJanuary 2021 to June 2021 have been collected for this research. Findings reveal that international fast food chains are more popular in Pakistan because of the language they use in their advertisements to attract and convey their message to their customers. After analyzing the data, it is concluded that the main glocal strategies are the use of the local language(s), code switching, use of location, use of cultural and religious events and language features, which they exhibit through their advertisements. By using local language, they promote their products and at the same time localize themselves in Pakistan.","PeriodicalId":161767,"journal":{"name":"International Journal of Linguistics and Culture","volume":"37 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122994797","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Distribution should undo Excess: A Marxian Deconstruction of In Other Rooms, Other Wonders 分配应该消除过剩:马克思主义对《在其他房间，其他奇迹》的解构

International Journal of Linguistics and Culture Pub Date : 2022-12-16 DOI: 10.52700/ijlc.v3i2.117

Shaehroz Anjum Butt, Zareena Qasim, Maryam Javed

{"title":"Distribution should undo Excess: A Marxian Deconstruction of In Other Rooms, Other Wonders","authors":"Shaehroz Anjum Butt, Zareena Qasim, Maryam Javed","doi":"10.52700/ijlc.v3i2.117","DOIUrl":"https://doi.org/10.52700/ijlc.v3i2.117","url":null,"abstract":"The study in question is descriptive in nature and confirms primarily to the qualitative parameters of the research which is triangulated by the tabulation of the frequency of the lexical items. It takes into account a short story namely Provide, Provide extracted from the collection of stories entitled In Other Rooms, Other Wonders (2009) by Daniyal Mueenuddin. The selected text has been subjected to Marx’s concept of class stratification, as he sees history divided into two broad classes of oppressor and oppressed. The researcher has further scrutinized the text by applying the model of lexical cohesion expounded by Halliday and Hassan (1976). The analysis has been carried out by close reading of the text and by shining light on the instances where the glaring class divide is evident. Further, the lexical cohesion is evaluated by carrying out the analysis in manual terms along with the corpus tool AntConc 3.5.9 for more clarification. The findings indicate that the characters fall into two opposing classes which highlight the Marxian perspective prevalent in the text. Additionally, the lexical choice of the author validates the same subject matter embedded in the story. This elucubration is significant in the sense that it utilizes the both literary conception and linguistic tool for the clarification of the analysis. Therefore, it paves the way for researchers to unlock the potential in social sciences by crafting a complex of theoretical frameworks.","PeriodicalId":161767,"journal":{"name":"International Journal of Linguistics and Culture","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122666463","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Accounting for the Unaccountable: The Problem of Evil in the Post 9/11 Fiction with Special Reference to Don DeLillo’s Falling Man 解释不可解释:后9/11小说中的邪恶问题，特别参考唐·德里罗的《堕落的人》

International Journal of Linguistics and Culture Pub Date : 2022-12-16 DOI: 10.52700/ijlc.v3i2.121

Umar Shehzad

引用次数: 0

Style in Fiction: A Stylistic Analysis of Overcoat by Ghulam Abbas 小说中的风格:古拉姆·阿巴斯《大衣》的文体分析

International Journal of Linguistics and Culture Pub Date : 2022-12-16 DOI: 10.52700/ijlc.v3i2.122

Mumtaz Hussain, Wasim Hassan Malik, Sabeeha Rehman

引用次数: 0

A Psychodynamic Perspective of the Protagonists in the Novel "Turtles all the Way Down" by John Green 约翰·格林小说《一路向下的乌龟》中主人公的心理动力学视角

International Journal of Linguistics and Culture Pub Date : 2022-12-16 DOI: 10.52700/ijlc.v3i2.126

Areej Fatime, M. Mehdi

{"title":"A Psychodynamic Perspective of the Protagonists in the Novel \"Turtles all the Way Down\" by John Green","authors":"Areej Fatime, M. Mehdi","doi":"10.52700/ijlc.v3i2.126","DOIUrl":"https://doi.org/10.52700/ijlc.v3i2.126","url":null,"abstract":"The purpose of this study is to extract the elements of Obsessive?Compulsive Disorder hereinafter OCD found in the personality traits of the main character of the novel Turtles All The Way Down written by an American author John Green. As defined by Csigo, 2021, “OCD is a disorder of personality organization and ego-organization.” The novel operates at the two levels of the story: on one level, there is a romantic story going on between Aza Holmes and Davis Pickett while on the other hand, there is an inner conflict of Aza that is because of her mental illness, known as OCD. To demonstrate the traits of mental illness in the character of Aza, the Psychodynamic Theory of OCD has been applied to the selected content of the novel. The method for study is based on qualitative research method and the model is descriptive. The references from the novel has been extracted to carry out the analysis of the novel in the light ofPsychodynamic Theory of OCD. It has been found and confirmed by the results of analysis that the female protagonist of Green’s novel is patient of Obsessive Compulsive Disorder and the traits of OCD are reflected throughout the novel in Aza’s behavior.","PeriodicalId":161767,"journal":{"name":"International Journal of Linguistics and Culture","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130322312","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Evolution of Hispanic Crime Fiction in Fernanda Melchor's Hurricane Season and Paradais 费尔南达·梅尔乔的《飓风季节》和《天堂》中西班牙裔犯罪小说的演变

International Journal of Linguistics and Culture Pub Date : 2022-06-20 DOI: 10.52700/ijlc.v3i1.102

Mehran Ahmad, Aamer Shaheen, Muhammad Asif Khan

引用次数: 0

Developing Bilingual Glossary (English-Urdu) for Tourists: A systematic Approach 开发双语旅游词汇(英语-乌尔都语):一个系统的方法

International Journal of Linguistics and Culture Pub Date : 2022-06-20 DOI: 10.52700/ijlc.v3i1.81

U. Sadia, Muhammad Javed Iqbal, H. Qasim

引用次数: 0

Closing the Gaps in Cloze Letters to Editor: A Verbal Protocol Study 给编辑的完形填空信中的空白:一项口头协议研究

International Journal of Linguistics and Culture Pub Date : 2022-06-20 DOI: 10.52700/ijlc.v3i1.76

Awais Shafiq, Abdullah Shafiq, Muhammad Shafiq Baloch

{"title":"Closing the Gaps in Cloze Letters to Editor: A Verbal Protocol Study","authors":"Awais Shafiq, Abdullah Shafiq, Muhammad Shafiq Baloch","doi":"10.52700/ijlc.v3i1.76","DOIUrl":"https://doi.org/10.52700/ijlc.v3i1.76","url":null,"abstract":"Originally, cloze procedure was introduced by Taylor (1953) in order to assess reading comprehension in the first language. The usefulness of close procedure has often been asserted as it is considered easy to administer and evaluate (Sadeghi, 2021) L1 and L2 reading comprehension. The present study was conducted to find out the impact of cloze instruction on the success in guessing abilities of L2 learners. The impact of function words and content words on the correct guesses of the deleted words was also explored. The theoretical framework given by Bengleil and Paribakht (2004) was adopted with some modifications. The study employed the texts of letters published in newspaper Pakistan Observer. Both control and experimental groups were asked to think aloud their thoughts processes during their hunt for the missing words. The instructional model CALLA___ presented by Chamot and O’ Malley (1994) _ was used. While the experimental group received cloze instruction, the control group was taught in the traditional way.The findings have revealed that after receiving instruction treatment the experimental group outperformed the control group in finding out the appropriate words for the blanks. Furthermore, the subjects of study made more successful attempts for the deleted function words than the deleted content words in the cloze texts.","PeriodicalId":161767,"journal":{"name":"International Journal of Linguistics and Culture","volume":"102 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114498787","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Unveiling ‘Reality’ behind ‘Social Reality’: Breaking Gender Stereotypes and Reconstructing Identities in Hamid’s Exit West 揭开“社会现实”背后的“现实”:哈米德的“西方出口”打破性别刻板印象，重构身份

International Journal of Linguistics and Culture Pub Date : 2022-06-20 DOI: 10.52700/ijlc.v3i1.101

Mamona, Asra Khan, Uzma Sadiq

{"title":"Unveiling ‘Reality’ behind ‘Social Reality’: Breaking Gender Stereotypes and Reconstructing Identities in Hamid’s Exit West","authors":"Mamona, Asra Khan, Uzma Sadiq","doi":"10.52700/ijlc.v3i1.101","DOIUrl":"https://doi.org/10.52700/ijlc.v3i1.101","url":null,"abstract":"The present paper is aimed at uncovering the fact that people’s gender identities which appear as ‘real’ turn out to be society’s predefined notions about men and women. Therefore, this study is intended at unveiling the existence of diverse gender realities hidden behind the socially constructed realities with reference to Hamid’s novel Exit West (2017). In order to analyze this perspective on gender in the said novel, Butler’s (1999) concept of ‘performativity’ serves as a valuable lens. Her concept of ‘performativity’ revolves around the importance of ‘doing’ rather than ‘being’ in defining one’s gender identity. By putting an emphasis on this notion of ‘doing’, the present research focuses on the analysis of the central characters namely Saeed and Nadia in Hamid’s novel. Maintaining Butler’s (1999) view, this study explores that Saeed and Nadia’s gender identities depend on what they ‘do’ in different contexts, rather than on what they ‘are’. It exposes how the protagonists have to assume certain roles under the compulsion of social norms in order to fit in the society they live in. In this sense, this research paper determines that Hamid’s novel not only unmasks certain gender stereotypes, but also breaks them by depicting its protagonists’ performance of alternative gender roles in different contexts. In the light of analysis done with the implication of Butler’s (1999) concept of‘performativity’, the paper also suggests that Exit West (2017) can be regarded as an important initiative to redefine and reconstruct the notion of gender identities through text.","PeriodicalId":161767,"journal":{"name":"International Journal of Linguistics and Culture","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124493044","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0