Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)最新文献

{"title":"Yangming learning of Conscience and Management Philosophy of Inamori Kazuo","authors":"Weiliang Chen","doi":"10.2991/ICMETE-19.2019.103","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.103","url":null,"abstract":"The competition among modern enterprises is not only the competition between enterprise products, scale and technology, but also the competition between corporate cultures. Based on the study of business philosophy and business culture concepts and their relationships, this paper studies the role of Yangming learning of conscience and Inamori’s business philosophy in business culture. Reviewing the issue of China's corporate culture construction from the perspective of business philosophy, it is expected to find excellent management concepts for the development of Chinese enterprises and effectively establish corporate culture. Keywords—Yangming learning of conscience; Inamori Kazuo; Management philosophy; Corporate culture I. RELATED OVERVIEW OF YANGMING PHILOSOPHY AND INAMORI’S CORPORATE CULTURE With the continuous development of economic globalization, the enterprise is faced with increasingly fierce competition, the rapid development of economic globalization, information technology, the management of customer orientation and value chain integration and so on, all of which puts forward new challenges to the traditional management theory, business owners must adapt to these challenges and change management concepts and methods. Since the 1980s, corporate culture has been widely concerned by enterprises and academia, and caused a wave of research on corporate culture in the field of corporate management [1-3]. So far the competition is the competition between enterprise cultures, which is becoming more and more important for enterprise management. The business culture between companies in the 21st century has become an important source of the company's core competitiveness and also an important factor affecting the success or failure of enterprise operation and development. (1) Definition of corporate culture. Corporate culture is a model of the basic assumptions of business operations that are formed in the process of dealing with internal problems and adapting to the external environment [4]. These basic assumptions usually stem from the advocacy of business operators and are constantly improving during the business management process. It is influenced by the company's employees and may penetrate into the subconscious of the employees. It affects the thinking and behavior of employees and reflects the strength of employees to promote the company's development. (2) The connotation of management philosophy.\" Management philosophy\" generally refers to the general principles, principles and philosophy of scientific management. According to the encyclopedia of business administration, a harvard business series, the so-called management philosophy refers to the beliefs and values of top management towards people. Business philosophy refers to the basic beliefs, concepts and value preferences of the CEO of a company. (3) The relationship between management philosophy and corporate culture. There is a close relationship between business philosophy an","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126340610","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Empirical Research on Internet Enterprise Value Evaluation Based on Free Cash Flow","authors":"Zelin Chen, Zhiyuan Jiang","doi":"10.2991/ICMETE-19.2019.82","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.82","url":null,"abstract":"Under the background of the continuous development of the global digital economical model, the research on the valuation of Internet enterprises has increasingly attracted scholars' attention. With the drastic change of the Internet industry, the problem of the inability to provide data support for research due to insufficient corporate financial data has gradually been resolved. The discounted free cash flow method is currently the most extensive and theoretically mature method in the field of enterprise value assessment. Its practicability has not been fully proved in the Internet field. The paper uses the free cash flow discount model to estimate the sample enterprise value--taking Jinshan Software as an example, and proves that it is feasible and predictive while using Internet companies as research objects. Keywords—Enterprise value assessment; Free cash flow; Discount model; Jinshan Software I. RESEARCH BACKGROUND AND LITERATURE REVIEW A. Research background Along with the continuous development of the Internet industry, Internet companies have a large gap with traditional enterprises in terms of operation mode, growth mode and profit stage model. Compared with the traditional enterprise Internet companies, the proportion of physical assets is relatively low, the proportion of software assets is relatively high, and the previous capital investment is high and the investment risk is high. From the perspective of development model, the development of traditional enterprises has gradually grown from a small-scale enterprise to a large company, and it can be profitable from the beginning. Internet companies need a large amount of capital support in the early stage, and accumulate customer base through free or low-cost services. The market pattern is stable after generating revenue, such as Didi taxi, Meituan and shared bicycle market. Under the huge gap between Internet-based enterprises and traditional enterprises, it is worthwhile to explore whether the valuation model of traditional enterprise value is applicable to Internet enterprise value assessment. B. Literature review In the literature, the research on the relationship between free cash flow and corporate value of enterprises focuses on traditional enterprises or enterprises related to traditional industries. For example, Rubei, Nanjing University of Finance and Economics, uses the free cash flow discount model to study the value of enterprises [1]. Han Xingguo, School of Economics and Management, Inner Mongolia University of Science and Technology, takes Yili as the research object and evaluates the value of the company through the free cash flow discount model [2]. Shanghai University of International Business and Economics School of Finance and Management, Geng Shangzhou, Wang Yazhen, Cai Yuxin, based on the user traffic estimation model and the Metcalfe law proposed by Robert Metcalf for the network value analysis, evaluated the ecological value of LeEco [3]. Based on the value cre","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"81 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121686111","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Exploration and Practice of Campus Practice Base for Music Major in Colleges and Universities","authors":"Xiaodong Chu","doi":"10.2991/ICMETE-19.2019.97","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.97","url":null,"abstract":"Modern higher education should focus on improving work ability and mastering theoretical knowledge. Practical training and situational operation are the characteristics of normal education. Under the new situation of music education in China, school musicology experts have cooperated with enterprises in recent years to accumulate practical experience in the construction of practical training bases on campus. How to realize the school-enterprise cooperation of sharing, mutual benefit, deep integration and sustainable development in a real sense is being explored. The cooperative education mode of the school and the enterprise, and the double guidance of the academic director and the leader of the company increase the students' professional practice ability and improve the students’ employment competitiveness at the","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127075121","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Research on the Emotional Education of Contemporary College Students","authors":"Xinhao Liu","doi":"10.2991/ICMETE-19.2019.21","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.21","url":null,"abstract":"Emotional education is an important aspect linking ideological with political education of college students. At present, the discussion on the emotional education of college students remains in the theoretical stage, such as advocating the peopleoriented education concept, focusing on improving moral education concept of educators, etc., and there are many problems such as insufficient implementation and low effectiveness. In order to improve the effectiveness of emotional education of college students in the foreseeable AI era, this paper, aiming at the problems existing in the current emotional education, such as the single form of educational content, the inability to stimulate the emotions and resonances of the educated, the influence of AI, etc., puts forward some measures, such as targeted and precise efforts, paying attention to attitude and communication media in the process of education, and constructing the emotional education in colleges and universities with AI gene, so as to explore how to improve the effectiveness of emotional education of contemporary college students. Keywords—Ideological and political education; Emotional education; College students","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"89 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124569749","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Application of Contemporary Expressive Painting Language in Cartoon Creation","authors":"Qiuyuan Li","doi":"10.2991/ICMETE-19.2019.4","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.4","url":null,"abstract":"Contemporary painting context is bound to break through traditional meaning, and the introduction of new painting language is one of the ways to break through traditional way. This paper, starting from the artist’s creative and the artist’s most impulsive and essential way of expression, attempts to reflect on the direction of artistic creation in practice in the changing context of contemporary painting, returning to the language itself of contemporary painting creation, combining with contemporary artistic context, several contemporary Japanese artists and their works as examples. At the same time, this paper introduces animation painting as a pure painting language into contemporary painting, and analyses its application, function and mutual influence in the context of","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"564 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132489410","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Research on Reporting System in the Enforcement Mechanism of Competition Law in China","authors":"Ming-jye Huang","doi":"10.2991/ICMETE-19.2019.19","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.19","url":null,"abstract":"Reporting is the right that the Competition Law grants to private entity to participate in law enforcement. However, due to ineffective enforcement practice of China’s Competition Law, there is no provision on the legal status of whistleblower, the substantive rights he enjoys, and the antimonopoly investigation and litigation procedures. This problem should be solved by clarifying the reporting right of entity through the legal system, establishing the emergency protection system for the safety of the whistleblower, and clearly implementing the reporting reward system. By analyzing the advantages of the reporting system in the enforcement of the Competition Law, this paper solves the problem of information asymmetry between state organs and market entities, helps improve the efficiency of social supervision. It is also a way for citizens to exercise the right of inspection and supervision granted by the Constitution. The reporting system is based more on the law enforcement actions of public enforcement agencies after reporting by private subjects. Only the organic combination of the two can achieve the social goals of the Competition Law. Keywords—Competition Law; Private reporting; Private","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"823 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133381338","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Study on the Talents Training Mode Promoting of the Integration of Industry and Education in Application-oriented Colleges and Universities","authors":"Xuehua Jiang, Xingqiang Zhang, Peijiang Chen","doi":"10.2991/ICMETE-19.2019.79","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.79","url":null,"abstract":"The integration of industry and education and the cooperation of education are beneficial to the cultivation of applied talents, and are also an important means for the transformation and development of applied undergraduate colleges and universities. In the process of promoting the integration of industry and education, the application-oriented universities should take positive and effective measures, change educational concept, optimize professional structure and curriculum system, strengthen the construction of doublequalified faculty, reform teaching methods and evaluation methods, set up the education platform of integration of industry, construct the guarantee mechanism of integration of production, run through the whole process of talent training, and explore the new mode of talent training of applied undergraduate colleges and universities so as to meet the requirements of the construction of “new engineering discipline”. Keywords—Application-oriented colleges and universities; New engineering subjects; Integration of industry and education; Collaborative education; Talent training model","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"66 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131570933","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Research on the Combination Path of Tea Culture Experience and Urban Leisure Tourism","authors":"Lili Mu, Qinmei Chen, F. Liang","doi":"10.2991/ICMETE-19.2019.141","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.141","url":null,"abstract":"With the rapid development of cultural industry, tea culture is no longer a traditional concept of culture, and the combination of tea culture and tourism industry is promoted to the spiritual concept. The combination of tea culture experience and urban tourism and leisure provides infinite space for the integration of tea culture and tourism industry. Firstly, this paper introduces the history of tea culture development, analyzes the possibility of combining tea culture experience with urban leisure tourism development, and discusses how to achieve the path of combining the two industries, in order to provide a theoretical basis for further promoting tea culture tourism. Keywords—Tea culture urban leisure tourism; Combination","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"65 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131574132","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Research on the Integrated Marketing Communication Strategies of Tea Enterprises in China Against the Backdrop of Mobile Internet","authors":"Jingjing Yang, Nan Yan, Lei Chen, Yaohui Ye, L. Lu","doi":"10.2991/ICMETE-19.2019.95","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.95","url":null,"abstract":"Taking the tea enterprises management as the subject, the paper aims at taking advantage of mobile Internet communications to change the current situation that with nearly a hundred years history of development, there is no one who has caused huge brand influence among tea enterprises in China. Based on the methodology of data processing and analysis, the paper will analyze the main management issues of tea enterprises in China and make precise marketing to customers based on the integrated marketing communication strategy, enhancing the spread of enterprises on mobile internet terminal. Finally, we hope to lead to such results as earning the customers’ confidence, cultivating the loyalty to some brands and completing the brand establishment of tea enterprises in China. Keywords—Mobile Internet; Tea culture; Integrated marketing","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"47 1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134085549","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Demand of Home-Based Care Service for the Naxi Elderly—An Analytical Perspective Based on the Status quo of Naxi Culture and Services","authors":"Muye He, Zhiqiang Mao","doi":"10.2991/ICMETE-19.2019.9","DOIUrl":"https://doi.org/10.2991/ICMETE-19.2019.9","url":null,"abstract":"","PeriodicalId":159704,"journal":{"name":"Proceedings of the 2019 International Conference on Management, Education Technology and Economics (ICMETE 2019)","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134076873","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}