International Academic Journal Faculty of Tourism and Hotel Management最新文献

{"title":"The Impact of Technology Acceptance on the Effectiveness of the Electronic Customer Relationship Management in Hospitality and Tourism industry: The Mediating Role of Employees’ Satisfaction","authors":"Ahmed M. Hasanein, Jermien Abd El-Kafy","doi":"10.21608/ijaf.2022.301105","DOIUrl":"https://doi.org/10.21608/ijaf.2022.301105","url":null,"abstract":"The E-CRM has evolved as one of the most remarkable platforms that enable organizations to communicate with their existing and potential customers and collect, store, and analyze their data to establish an extensive understanding of their needs. This study aims to measure the influence of technology acceptance on the effectiveness of E-CRM in the tourism and hospitality sector. Furthermore, it measures the mediating effect of employees' satisfaction on the relationship between technology acceptance and E-CRM. For this purpose, a questionnaire was distributed to a convenience sample of employees working in hotels and tourism companies’ class (A) in Greater Cairo, Egypt (January to February 2020). The results were analyzed with structural equation modeling and ended up with several guiding recommendations. The results for both hotels and tourism companies indicated that technology acceptance and employees' satisfaction play an important role in E-CRM effectiveness. Moreover, there is a partial mediation of employees' satisfaction on the relationship between technology acceptance and E-CRM effectiveness.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128474182","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Relationship between nHH and D.t with the Doors of Heaven","authors":"M. Aly, Hazem Attiatallah, Manal Hammad","doi":"10.21608/ijaf.2021.230770","DOIUrl":"https://doi.org/10.21608/ijaf.2021.230770","url":null,"abstract":"Hammad Abstract The “Doors of Heaven” are the entrances to the celestial realm which only open and close at the passage of the sun god and the blessed dead in his following during their diurnal and nocturnal journeys. Texts and vignettes that came to us from ancient Egypt in the form of funerary books mention and depict the doors of heaven in different ways. The signs of the two aspects of time, nHH and D.t , along with the deities associated with them are among the motifs portrayed and related to the portals of the sky. The research studies the relationship between nHH and D.t with the Doors of Heaven as well as the purpose and the religious significance of the representation of their symbols on the entrances to the eastern and western horizons of the sky and how this depiction contributes to the success of the daily voyage of the solar","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133773532","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Covid-19 Recovery Strategy for Tourism and Hospitality Industry in Egypt: Delphi Technique","authors":"M. Ahmed, E. Ali, M. Abdou","doi":"10.21608/ijaf.2021.230771","DOIUrl":"https://doi.org/10.21608/ijaf.2021.230771","url":null,"abstract":"Travelling is considered the main request for tourism and hospitality activities, for that any factor or behaviour which delays travelling will affect directly on tourism and hospitality industry such as Covid-19 pandemic. Also, the pandemic of Covid-19 had a powerful and varied effect on the tourism and hospitality industry around the world. Therefore, it is necessary to have well thought strategies for tourism and hospitality crisis management, to reduce the potential risks and strategies for recovery from this crisis. This research aims to identify the impact of Covid-19 on the tourism and hospitality sectors and to explore recovery strategies to reduce the negative effects of this pandemic by using the Delphi technique to reach a consensus between experts to judge the complicated issues. This research used a qualitative approach to achieve the research aim. Purposive and snowballing sampling was used in this research and data was collected by semi-structured interviews. This research recruited 48 experts in the Delphi panel. The consensus about the recovery strategy for Covid-19 on tourism and hospitality was reached from two iterations of the Delphi panel. Data analysis was organised and performed by using NVIVO-12 software for coding and identifying themes, then all interviews were collected in an Excel spreadsheet and analysed by SPSS modeler which can be used for qualitative data analysis. The results indicated that the tourism and hospitality sectors in Egypt had been impacted by the Covid-19 pandemic. The results revealed the importance of the recovery strategy for Covid-19 on tourism and hospitality which including demand, health and hygiene, innovation and digitization, and sustainability. It showed that the respondents were completely agreed with a recovery strategy for Covid-19 on tourism and hospitality. This research suggests some strategies for tourism and hospitality policymakers to reduce the negative effect of the Covid-19 pandemic and reopen tourism and hospitality operations.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"33 1-2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116730919","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Measuring the Impact of Entrepreneurial Leadership on Innovative Work Environment within Egyptian Travel Agencies.","authors":"Nehal Eltayeb, mahmoud Abou Shouk","doi":"10.21608/ijaf.2021.230772","DOIUrl":"https://doi.org/10.21608/ijaf.2021.230772","url":null,"abstract":": This study focuses on the impact of entrepreneurial leadership on innovative work environment. It also assesses the significance of entrepreneurial qualities in the travel industry's innovation environment, as well as their impact on employees in travel agencies in terms of innovation environment. It also aids in the clarification of the important entrepreneurial leadership characteristics and its impact on travel agencies innovative environment, The findings show that dimension of leaders' innovativeness has a positive effect on the innovative environment of the Egyptian travel agencies, leaders' creativity has weak positive effect on the innovative environment of the Egyptian travel agencies, leaders' passion has a positive effect on the innovative environment of the Egyptian travel agencies, leaders' tenacity has a negative effect on the innovative environment of the Egyptian travel agencies, the entrepreneurial leadership (bootstrapping) has an insignificant weak positive effect on the innovative environment of the Egyptian travel agencies, it also indicates that the entrepreneurial leadership (taking risk) dimension has an insignificant week negative effect on the innovative environment of the Egyptian travel agencies, and there is a correlation between the entrepreneurial leadership factors and travel agency’s innovative environment.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131911554","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Post COVID-19 Crisis: Muslim Holy Places' Hoteliers Are You Ready to Fully Reopen?","authors":"Y. Elsayed, A. Abuelhassan, M. Khan","doi":"10.21608/ijaf.2021.230768","DOIUrl":"https://doi.org/10.21608/ijaf.2021.230768","url":null,"abstract":": Recent studies show the prevalence of ‘fear factor’ among religious visitors’ use of hotels at Muslim holy places. This study investigates visitors’ perceptions of the precautionary measures taken due to the COVID-19 pandemic. Objectives include 1) a critical review of the literature to identify preventive health practices, 2) surveying religious travelers finding their perceptions towards precautionary practices, and 3) developing recommendations about preferred health practices for hoteliers. Constructionism epistemology and an online survey were used utilizing the recent theoretical framework. Purposive and snowballing sampling techniques were adopted. Quantitative methods were used to surveying 390 respondents. The research found that Muslim travelers showed high intention to visit holy places upon reopening. Significant differences existed among age, gender, number of visits, and the five dimensions of precautionary practices. The research tried to afford a clearer picture about visitors’ preferences and their prioritized health practices, which will help in re-building visitor’s trust.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129528535","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Implications of COVID-19 for the Egyptian Hospitality Sector and Proposed Policy Responses (A Case Study of Sharm El-Sheikh Hotels)","authors":"H. Sadek","doi":"10.21608/ijaf.2021.230767","DOIUrl":"https://doi.org/10.21608/ijaf.2021.230767","url":null,"abstract":"The main purpose of this study is to discuss the impact of COVID-19 on hospitality sector in Egypt at a represented sample of a five and four-star hotels in Sharm El-Sheikh city which is the center of tourism action in Sinai Peninsula and it has the world top diving sites. It is one of Egypt's best destinations. The field study was done by using web-based survey, which was sent to 384 hotel executives in the investigated hotels. Data were analyzed by using \"Statistical Packages for Social Science\" - SPSS software. The findings showed that there are significant and positive relationship between COVID 19 (total cases - total deaths - total recovery cases) and hotel revenues (occupancy rates - total number of tourists - total number of tourism nights). The study recommended the necessity of applying precautionary and preventive measures to enhance health safety in hotel establishments and the importance of promoting these steps to enhance the mental image of Sharm El-Sheikh destination.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"105 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124828951","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ISO 10015 Adoption as a Driver for Better Employees’ Performance: Implications for Organizational Excellence in Egyptian Tourism and Hospitality industry","authors":"E. Ali, Mohamed Ahmed, M. Abdou","doi":"10.21608/ijaf.2021.230769","DOIUrl":"https://doi.org/10.21608/ijaf.2021.230769","url":null,"abstract":"Nowadays with the global competitive environment around the world is forcing the Tourism and Hospitality firms to search for new sustainable strategies to distinguish itself from its competitors. One of the core directions in this context is ISO 10015 that could improve and develop the employees' capabilities and enterprises’ to stay competitive. The main aim of this research is to investigate the extent of adopting international training standards (ISO10015) and its impact on organizational excellence through improving employees’ performance in Egyptian resorts and tourism companies. Therefore, this research focuses on the following six stages analyzing performance problems, defining training needs, designing and planning training, providing for the training, evaluating training outcomes, monitoring and improving as primary motives for improving and guarantee employees’ performance and organizational excellence. The research is based on a quantitative method to reach its aim. The range of this research is limited to all managers of human resources and training at five-star resorts and tourism agencies (Category A) in Hurghada City in Egypt which accounted to 23 hotels and 63 tourism agencies according to (EHA, 2018) and (ETAA, 2018). Data collection was carried out during the period from October to December 2020. The research model that employd structural equation modeling was evaluated. This research finding revealed (1) t he adoption of ISO 10015 training phases has a significant positive impact on improving employees' performance; (2) improved employees’ performance also has a significant positive impact on organizational excellence. Therefore, human resources and training managers will have important insights on how to enhance develop and manage employees’ performance thus achieving organizational excellence in the Egyptian tourism and hospitality sector by adopting ISO 10015 training.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"96 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125323915","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Unpublished Shroud of Djedhor at Hurghada Museum: Iconographic Examining and Conservation for Late Painted Linen","authors":"Tamer Fahim, Abdel-Rahman El-Serogy, A. Ebied","doi":"10.21608/ijaf.2021.230766","DOIUrl":"https://doi.org/10.21608/ijaf.2021.230766","url":null,"abstract":"The ancient Egyptians have done their best to preserve mummy corpses from decay and corruption. They have taken all measures from the Pre-dynastic period till the end of history aiming at the resurrection. One of these measures was the shroud. It was typically wrapped around the mummy after the mummification process and became important during the Late Period to Graeco -Roman because it has replaced the coffin itself. The authors aim to study in-depth this unpublished shroud of Djedhor’s coffin \"TR 1.11.16.5(b), SR 4/ 11332(b)\" by taking scenes, comparing it to other shrouds, and analyzing the performance. This paper also illuminates the religious significances which were behind the decorations and texts on this shroud in the shade of the coffin to introduce a complete image of the role of the shroud. The decorations of the shroud have been executed based on the plan for the whole coffin. All decorations were organized well aiming to resurrection. On the conservation side of the Djedhor’s shroud, the authors used multidisciplinary methodologies for description, documentation, and conservation of archaeological shroud at Hurghada Museum. Finally, we'll discuss some new explanations for the shroud's decorations in relation to other shrouds from the same time period.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"214 3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134294156","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Impact of Green Human Resource Management on Hotel Employees’ Eco-Friendly Behavior","authors":"Mohammed N. Elziny","doi":"10.21608/ijaf.2019.95465","DOIUrl":"https://doi.org/10.21608/ijaf.2019.95465","url":null,"abstract":"Human Resources Management (HRM) embraces considering environmental practices to increase their employees’ commitment and to improve better performance on the issues of environmental management. The research aim is to determine the impact of Green Human Resources Management (GHRM) on employees’ eco-friendly behavior. This research reports the findings of a survey from hotel employees who had at least one-year work experience in Cairo. A survey of 220 employees was conducted from January 2019 till June 2019. The survey included six statements related to the GHRM and one statement related to the employees' eco-behavior. Five hypotheses were verified and all of them were supported. Structural equation modeling (SEM) was used to test the measurements model using AMOS 4. The results demonstrate that green human resource management promotes employees’ eco-friendly behavior. Finally, this study presents a useful model of green human resources management policies that hotel HR managers should establish to support their environmental practices.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"38 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127874357","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Role of Special Events in Branding Egypt as a Tourist Destination: A case Study of EXPO 2020 Dubai","authors":"S. Marzouki","doi":"10.21608/ijaf.2019.95480","DOIUrl":"https://doi.org/10.21608/ijaf.2019.95480","url":null,"abstract":"Egypt is one of the world’s most ancient and historically richest countries in the world, boasting a wealthy heritage of cultural treasures. In the 21st century, with the wave of modernity and the country’s great potential, Egypt can offer a lot more than just sightseeing. Special events are one of the main components of tourist product and they play an immensely vital role in marketing the tourist destination and creating a powerful image. Egypt can make use of the special events industry in promoting and branding its tourist product. In order to improve the special events industry in Egypt, the benchmarking method can be applied. The Dubai model can be followed as a benchmark due to its significantly impressive and global contribution to the sector of MICE (Meetings, Incentives, Conferences and Exhibitions) tourism. Dubai is a significant destination for hosting all-year-round various special events such as conferences, exhibitions, festivals and trade shows. In November 2013, Dubai won the grid to organize the world EXPO 2020 that is considered one of the most important mega cosmopolitan events. EXPO 2020 will be held in Dubai – United Arab Emirates (UAE) from 20th October 2020 to 10th April 2021. Its importance stems from the fact that EXPO 2020 Dubai is the first World Expo to be staged in the Middle East, North Africa and South Asia (MENASA) with expected 25 million of visitors, 190 country participants and supporting 94,400 job opportunities including 51,100 job opportunities in the tourism sector. The main purpose of this study is to highlight and summarize the expected economic, sociocultural and tourist impacts of EXPO 2020 on Dubai’s tourist Marzouki, S ـ ـــــــــ ــــــــــ ـــــــــــــــــــــ ــــــ ــــــــــــــــــــــــ ــــــــــــــــــــــــــ ـــــــــــــــــــــــــــ ــــ ـــــــــــــــــــــــــــــ 224 brand to become the “Global Beacon” for travel and tourism and how to use that as a benchmark to develop the special events industry in Egypt. The study is based on a solid theoretical framework by reviewing literature on special events and its importance in branding Egypt as a top tourist destination. The framework is then tested by using EXPO 2020 Dubai as a model case study. The Major findings indicate that Expo 2020 is expected to deliver great value to the UAE economy both directly and indirectly and will contribute to shape the future of Dubai as well as that of UAE. The study, therefore recommends to develop the Egyptian special events calendar and support MICE tourism in Egypt.","PeriodicalId":153184,"journal":{"name":"International Academic Journal Faculty of Tourism and Hotel Management","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127936308","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}