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2012 International Joint Conference on Service Sciences最新文献

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A Study on the Relationships among Organizational Justice, Organizational Identification, and Work Engagement: The Evidence from the Hi-Tech Service Industries 组织公正、组织认同与工作投入的关系研究——来自高技术服务业的证据
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.17
Huifan Li
{"title":"A Study on the Relationships among Organizational Justice, Organizational Identification, and Work Engagement: The Evidence from the Hi-Tech Service Industries","authors":"Huifan Li","doi":"10.1109/IJCSS.2012.17","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.17","url":null,"abstract":"Work engagement refers to a positive, fulfilling, work-related state of mind that is characterized by vigor, dedication, and absorption. Based on group engagement model, we build a relationship model of organziational justice, organizational identification, and work engagement. The results reveal that organizational identification partially mediated the relationship between distributive justice, interactive justice and work engagement, but did not mediate the relationship between procedure justice and work engagement. It is concluded with a discussion of research findings and implications for both marketing theory and practice.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"76 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114299281","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 10
Neuromarketing: Marketing through Science 神经营销:科学营销
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.65
Du-Jian Gang, Wang Lin, Zheng Qi, Liu Yan
{"title":"Neuromarketing: Marketing through Science","authors":"Du-Jian Gang, Wang Lin, Zheng Qi, Liu Yan","doi":"10.1109/IJCSS.2012.65","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.65","url":null,"abstract":"Neuro marketing is still less than a decade since it emerged. Although Magnetic Resonance Imaging (fMRI) has already applied to the practice by marketing practicers, it is controversial in the academic field. The authors reviewed neuromarketing academic papers so far from the aspect of product, service marketing, customer's buying decision, brand, price and perceived quality. The strength and shortage of fMRI is discussed lately. In the end of the paper, the authors put forward future directions of neuromarketing.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"114 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124914423","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 17
Extending the Definition of E-Services and Its Implications to E-Services Development 扩展电子服务的定义及其对电子服务发展的影响
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.55
Jing Chen, Liu Yuan, C. Mingins
{"title":"Extending the Definition of E-Services and Its Implications to E-Services Development","authors":"Jing Chen, Liu Yuan, C. Mingins","doi":"10.1109/IJCSS.2012.55","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.55","url":null,"abstract":"E-services have been emerged with the progress of ICT, especially the Internet and web technologies in the last decade. Yet researchers from different disciplines use the term \"e-services\" often in different contexts hence defining the term differently. This paper aims at defining e-services to illustrate more explicitly the features of e-services and the role of ICT in e-service systems, based on an analysis of existing definitions of e-services in literature. Our definition captures more real world e-services and illustrates more specific features of e-services. This paper then discusses those distinguished features of e-services compared with non-electronic services, especially on the implications of the features with respect to the discovery, design, delivery and improvement of e-services and e-services systems. We believe that our definition of e-services contributes to a better understanding of e-services, and provides a basis for e-services and e-service systems development.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"58 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122911640","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 4
Using Online Communities to Reduce Energy Consumption: A Field Experiment 利用在线社区减少能源消耗:一项实地试验
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.49
J. Sweeney, Dave Webb, G. Soutar, T. Mazzarol
{"title":"Using Online Communities to Reduce Energy Consumption: A Field Experiment","authors":"J. Sweeney, Dave Webb, G. Soutar, T. Mazzarol","doi":"10.1109/IJCSS.2012.49","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.49","url":null,"abstract":"This study investigates the potential of an online intervention, namely an online community, to reduce energy consumption among consumers. The study model, underpinned by Self-Determination Theory, explores how such an intervention can enhance consumer psychological needs of autonomy, competence and relatedness in the energy saving context. This would be highly beneficial to energy providers, such as our industry partner, for two reasons. First, satisfaction of these psychological needs drives intrinsic motivation to perform the behaviour and, subsequently, the performance of the desired behaviour and further that such behaviour is more likely to be sustained over time compared with extrinsically motivated behaviours. Second, this approach, if supported, represents a relatively low-cost communication approach compared to both traditional media at one extreme and one-to-one interventions at the other. The study involves an online field experiment across four time periods. Data is currently being collected and preliminary results will be presented at the conference.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"119 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121961984","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
How to Increase Online Visits and Sales? An Empirical Study on the Consumer-to-Consumer Online Stores 如何增加在线访问量和销售额?消费者对消费者网络商店的实证研究
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.42
Zhanbo Zhao, Luping Sun, Meng Su
{"title":"How to Increase Online Visits and Sales? An Empirical Study on the Consumer-to-Consumer Online Stores","authors":"Zhanbo Zhao, Luping Sun, Meng Su","doi":"10.1109/IJCSS.2012.42","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.42","url":null,"abstract":"Product visits and sales are of special meanings for online stores. However, little research has compared the influential factors for product visits and sales. Using data of the China C2C online market, this research adopts the Poisson and zero-inflated Poisson model to examine this issue. Bayesian methods are used to estimate the parameters and we find that factors such as store advertising and product's historical sales positively influence both visits and sales. However, price, the number of items offered in store, and store reputation exert differential impacts on visits and sales, and the results on the impact of guarantees and consumer evaluations are mixed. We discuss the theoretical and managerial implications in the conclusion part.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125293194","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Government Cloud: Enhancing Efficiency of E-Government and Providing Better Public Services 政府云:提高电子政务效率，提供更好的公共服务
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.20
Jian Liang
{"title":"Government Cloud: Enhancing Efficiency of E-Government and Providing Better Public Services","authors":"Jian Liang","doi":"10.1109/IJCSS.2012.20","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.20","url":null,"abstract":"Nowadays, E-government has witnessed widespread adoption in many countries, yet it is not powerful enough to meet requirements of public services and the government's own demands, considering impacts of data explosion, low efficiency and difficulties in collaboration. This problem could be solved by applying cloud computing model to the business process of E-government and building government cloud. This paper firstly points out deficiencies of current E-government, and explains definition, key benefits and architecture of government cloud. Based on these theories, this paper then puts forward deployment models, service models and selection strategies. In the last part, disputes on government cloud will be talked about to do good to governments' reference.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130711691","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 40
Influencing Factors on Imitation Behavior of Internationalization of Service Multinational Corporation 服务型跨国公司国际化模仿行为的影响因素
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.26
Wu Xiaoyun, Li Hui
{"title":"Influencing Factors on Imitation Behavior of Internationalization of Service Multinational Corporation","authors":"Wu Xiaoyun, Li Hui","doi":"10.1109/IJCSS.2012.26","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.26","url":null,"abstract":"Since the concept of inter-organization imitation was brought up, researchers mainly use a theory to explain the imitation behavior of internationalization of service multinational corporations, which is not enough to interpret the generating mechanism. Actually, because of the multi-reasons of the imitation of internationalization, it is not suitable to explain the phenomenon in one specific aspect. Based on the three kinds of imitation, this paper explores the imitation behavior of internationalization from the uncertainty of external environment, the uncertainty of the result of specific behavior and the uncertainty of resource selection.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131215090","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Family-Oriented Social Network and Services 面向家庭的社会网络和服务
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.25
Yanji Chen, Xiaofei Xu, Zhongjie Wang
{"title":"Family-Oriented Social Network and Services","authors":"Yanji Chen, Xiaofei Xu, Zhongjie Wang","doi":"10.1109/IJCSS.2012.25","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.25","url":null,"abstract":"With the development of internet technology, social network provides a new way of communication, entertainment and gaining information. Nowadays, users whom social network companies aim at are changing from simplification to diversification and specialization. Therefore, how to tap the potential users and market demand furthest becomes an important issue. In this paper, we propose relative-based social network service mechanism. Based on multi-level structure and basic function of family-oriented social network system, we illustrate service mode of family social network. Finally, we prove the infinite value of family social network and market prospects by providing some examples of applications.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132881881","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
A Case Study of Clustering Service Strategies to Smartphone Users 智能手机用户聚类服务策略案例研究
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.39
P. Hsieh
{"title":"A Case Study of Clustering Service Strategies to Smartphone Users","authors":"P. Hsieh","doi":"10.1109/IJCSS.2012.39","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.39","url":null,"abstract":"A conventional clustering service strategy to divide smart phone users requesting for customer services is based on service levels, e.g., usage support, product maintenance, and others. To provide higher quality services, innovative strategies in clustering services are critical to service providers. Varied factors have to be considered before service agents interact with customers. Therefore, this study purpose is to help service providers find innovative clustering service strategies by conducting qualitative research methods. In cooperation with a case company in Taiwan, a systematically randomized method is adopted to obtain marketing data of the smarphone users' basic information in between 2010 and the latter half of 2011. In total, 23 recordings of interviews obtained between agents and users (averaging 8.03 minutes each) are transcribed and then analyzed by using Nvivo 9.0. As a result, this study finds four fundamental elements that demanded special attention from 377 notable points in all service processes. Finally, an innovative clustering service strategy, TEACHER, is obtained after incorporating analysis results of service content details which are pertaining to a three-phase service (i.e., activation, delivering, termination). Detailed descriptions about the application of this innovative strategy are provided.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"185 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122420845","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Innovation Mechanism of Customer Participation and New Product Development Stages in Banking: An Empirical Research in B-C 银行客户参与创新机制与新产品开发阶段:基于B-C的实证研究
2012 International Joint Conference on Service Sciences Pub Date : 2012-05-24 DOI: 10.1109/IJCSS.2012.16
Wu Xiaoyun, Su Qingyu
{"title":"Innovation Mechanism of Customer Participation and New Product Development Stages in Banking: An Empirical Research in B-C","authors":"Wu Xiaoyun, Su Qingyu","doi":"10.1109/IJCSS.2012.16","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.16","url":null,"abstract":"Based on survey data of 154 sample banks, the paper investigates impacts of customer participation at different stages of new product development process. Results of empirical analysis show that: At the stage of ideas and concepts generation, customers play the role of information provider and have the positive impact on the innovativeness. At the stage of development, customers play the role of co-developer and have the negative impact on the innovation speed. At the stage of market text and commercialization, customers play the role of information provider and have no significant impact on the innovativeness and the innovation speed, at the same stage, customers also play the role of user and have the positive impact on the innovation speed. This research indicates customer relationship management and customer participation dependence have different moderating effects on innovation performance.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"87 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116160436","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
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