Jurnal Ilmiah Pertanian ( JIPERTA)最新文献

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Analisis Perbedaan Pendapatan Antara Petani Padi Sawah Sistem Pompanisasi dengan Petani Padi Sawah Sistem Tadah Hujan 分析水稻农民与水稻农民降雨系统之间的收入差异
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-10-27 DOI: 10.31289/JIPERTA.V3I2.755
Juli Astuti Daulay, Ahmad Rafiqi Tantawi, Gustami Harahap
{"title":"Analisis Perbedaan Pendapatan Antara Petani Padi Sawah Sistem Pompanisasi dengan Petani Padi Sawah Sistem Tadah Hujan","authors":"Juli Astuti Daulay, Ahmad Rafiqi Tantawi, Gustami Harahap","doi":"10.31289/JIPERTA.V3I2.755","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I2.755","url":null,"abstract":"The purpose of this study was to analyze income differences between farmers pumping system with rainfed rice farm   then analysis factor affecting the income of rice farmers in the pumping system with the system of rainfed rice farmers. The method that was used for farmers is purposive sampling.  Data analysis method is used average on different test methods (compare means) by using independent sample t-test with two different irrigation systems, analyzed income, analyze profit and linear regression. The results showed that there were no significant income differences between income differences between farming   pumping system with rainfed rice farm. In this study the factors that influencethe income of rice farmers in the pumping system in Pematang Johor Village Labuhan Deli District Deli Serdang District significantly affect the income of rice farmers are labor costs, is the costs of pesticides and the costs of fertilizer. And to factors that influence the income of rice farmers in the system of rainfed rice farmers in Pematang Johor Village Labuhan Deli District Deli Serdang District significantly affect the income of rice farmers are costs of fertilizer. While the non significant labor costs, and the costs of pesticides.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"86 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122555503","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Analisis Faktor-Faktor yang Mempengaruhi Produktivitas Tenaga Kerja Pemanen Tandan Buah Segar di Perkebunan Sawit Rakyat Desa Hadundung Kecamatan Kota Pinang Provinsi Sumatera Utara 分析因素影响了苏门答腊省北部槟榔区的农民哈东东村收获新鲜果实的生产力
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-10-27 DOI: 10.31289/JIPERTA.V3I2.753
Putra Lukmana Yunus Hasibuan, Yusniar Lubis, Mitra Musika Lubis
{"title":"Analisis Faktor-Faktor yang Mempengaruhi Produktivitas Tenaga Kerja Pemanen Tandan Buah Segar di Perkebunan Sawit Rakyat Desa Hadundung Kecamatan Kota Pinang Provinsi Sumatera Utara","authors":"Putra Lukmana Yunus Hasibuan, Yusniar Lubis, Mitra Musika Lubis","doi":"10.31289/JIPERTA.V3I2.753","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I2.753","url":null,"abstract":"This research aims to determine the effect of wages, work experience, age and training on labor productivity in harvesters of fresh fruit bunches in smallholder oil palm plantations in Hadundung Village, Kota Pinang District, Labuhanbatu Selatan Regency. This research was conducted from March to April 2020. This study used the sampling method by means of the census method. The sample used is 42 respondents. The samples in this study were smallholder oil palm plantation harvesters. Based on the research results obtained from the results of the t test on the Wage Level variable has a significant effect on Labor Productivity with a significant value of 0.002, the age variable has a significant effect on Labor Productivity. This can be seen from the significant value of 0.000, it can be concluded that the Age variable has a significant effect on Labor Productivity and Training has a significant effect on Labor Productivity. With a significant value of 0.001. Whereas experience has no effect on labor productivity. This can be seen from the significant value 0.516 0.05. So it can be concluded that the experience variable has no effect on labor productivity.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121062285","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Penggunaan Trichoderma Sp. Untuk Mengendalikan Busuk Umbi Pada Bawang Merah (Allium Ascolanicum L.)
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-04-19 DOI: 10.31289/JIPERTA.V3I1.431
Dona Tiara, A. R. Tantawi, S. Mardiana
{"title":"Penggunaan Trichoderma Sp. Untuk Mengendalikan Busuk Umbi Pada Bawang Merah (Allium Ascolanicum L.)","authors":"Dona Tiara, A. R. Tantawi, S. Mardiana","doi":"10.31289/JIPERTA.V3I1.431","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I1.431","url":null,"abstract":"The research objective was to determine the use of Trichoderma sp. to control shallots tuber (Allium ascalonicum L.). The research was conducted at Growth Center, Jl. Peradilan Tata Usaha Negara No. 1 Kenangan Baru, Percut Sei Tuan District, Deli Serdang Regency, 25 meters above sea level (asl). The design used was a factorial randomized block design (RBD) consisting of 2 factors, namely the factors of administration of Trichoderma sp. Consists of 5 levels, namely: T0: Control (without Trichoderma sp.), T1: 10 g Trichoderma sp./polybag, T2: 20 g Trichoderma sp./polybag, T3: 30 g Trichoderma sp./polybag, T4: 40 g Trichoderma sp./polybag. and time of giving Trichoderma sp. Consists 2 levels, namely: W1: Trichoderma sp. given 1 week before planting, and W2: 1 week after planting with 10 treatments combination. Observations included plant height (cm), number of leaves per clump (strands), number of tillers per clump (tuber), tuber wet weight per sample (g), tuber dry weight per sample (g), and the percentage of tuber rot attack. The results showed that: 1). The use of Trichoderma sp. with various doses (T0, T1, T2, T3, and T4) significant effect on plant height but no effect on observed other. While application time of Trichoderma sp. 1 week after planting (W2) showed a significant effect on plant height, number of leaves, number of tillers. also significantly affected wet weight, dry weight, and the percentage of tuber rot attack. 2). The combination of the two treatment factors had no significant effect on all observed parameters.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"43 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115328303","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Analisis Pengembangan dan Keuntungan Usaha Dodol di Pasar Bengkel Kecamatan Perbaungan
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-04-19 DOI: 10.31289/JIPERTA.V3I1.419
Tri Novianta Yohana Sihombing, Gustami Harahap, Khairul Saleh, Fastabiqul Khairad
{"title":"Analisis Pengembangan dan Keuntungan Usaha Dodol di Pasar Bengkel Kecamatan Perbaungan","authors":"Tri Novianta Yohana Sihombing, Gustami Harahap, Khairul Saleh, Fastabiqul Khairad","doi":"10.31289/JIPERTA.V3I1.419","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I1.419","url":null,"abstract":"This study aims to determine the development of dodol business and how much profit dodol producers in Village Bengkel, Perbaungan District, Serdang Bedagai Regency. This research was conducted from January 2019. This study used the sampling method by simple random sampling, in this study the sample used was 30 respondents. The sample in this study were dodol entrepreneurs living in Village Bengkel, Perbaungan District, Serdang Bedagai Regency. Based on the results of research to find out progressive strategies in the dodol business, to maintaining good quality products to increase dodol demand, maintaining affordable product prices for consumers to get regular customers and adding new customers, the relationship between business owners and dodol-making workers is runs well, the dodol-making workers are active, and the method of making it is quite easy and used manually.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"106 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122916561","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Penggunaan Air Kelapa dan Indol-3-Butyric-Acid Iba Untuk Induksi Multiplikasi Tunas Eksplan Tanaman Kentang (Solanum Tuberosum L.) Secara In-Vitro
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-04-19 DOI: 10.31289/JIPERTA.V3I1.432
Novi Septiawati, Syahbudin Hasibuan, Rizal Aziz
{"title":"Penggunaan Air Kelapa dan Indol-3-Butyric-Acid Iba Untuk Induksi Multiplikasi Tunas Eksplan Tanaman Kentang (Solanum Tuberosum L.) Secara In-Vitro","authors":"Novi Septiawati, Syahbudin Hasibuan, Rizal Aziz","doi":"10.31289/JIPERTA.V3I1.432","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I1.432","url":null,"abstract":"This study aims to obtain the concentration and IBA the best formation and growth in potato plants (Solanum tuberosum L)implemented since months july 2019 - October 2019 in the Tissue Culture LaboratoryGrowth CentreLembaga Layanan Pendidikan Tinggi Wilayah I  Jalan Pratun No. 1Medan Estate .The design used in this study isCompletely Randomized Design (CRD) consisting of 1 factor treatment namely A1 = control (without coconut water); A2 = 10 ml/l; A3 = 20 ml/l; A4= 30 ml/l, B0 = Positive control (Benzyl Amino Purine) 3 mg/l; B1 = 1 mg/l; B2 = 3 mg/l; B3 = 5 mg/l, each treatement was repeated 2 times . beside that, the parameter observed was the number of shoots, number of leaves, plant height, early appear roots, number of roots and root length. From the results of this study, the following conclusions can be drawn : 1) giving coconut water explants and IBA had no real effect on number of shoots,number of leaves , plant height, early emergence of roots, number of roots and root legenth.in this case the provision of coconut water 10 ml/l (A2) ,can stimulate the formation of the roots faster (7,63 day) the number of roots more (23,63 pieces) and the roots are longer (5,91 cm) while giving IBA concentration 1mg/l (B1) can increase the number of leaves by as much 29,88sheet.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"79 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116927680","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Inventarisasi Keragaman Musuh Alami Erionota Thrax L. pada Beberapa Jenis Tanaman Pisang Bermikoriza di Desa Sampali 盘点了爪哇村什叶松酸香蕉植物中野生敌人的多样性
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-04-19 DOI: 10.31289/JIPERTA.V3I1.430
Pasrah Imanuel, S. Suswati, Asmah Indrawaty
{"title":"Inventarisasi Keragaman Musuh Alami Erionota Thrax L. pada Beberapa Jenis Tanaman Pisang Bermikoriza di Desa Sampali","authors":"Pasrah Imanuel, S. Suswati, Asmah Indrawaty","doi":"10.31289/JIPERTA.V3I1.430","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I1.430","url":null,"abstract":"Banana cultivation will not be separated from pest problems. One of the main pests that attack banana plants is the banana leaf rolling caterpillar Erionota thrax L. The research was carried out in the Unified Community Farmer Group of Sampali Village, Percut Sei Tuan District, Deli Serdang Regency in March-May 2020. The research method used was descriptive analysis method using random sample (random sampling). The observation parameters consisted of population density, level of pest attack, egg parasitoid, larval parasitoid, pupa parasitoid, parasitoid identification, species diversity index, species evenness index, and relative abundance. There are 4 types of parasitoids, namely Braconidae sp 1 (Hymenoptera: Braconidae), Tachinidae sp 1 (Diptera: Tachinidae), Xanthopimpla gampsura (Hymenoptera: Ichneumonidae) and Brachymeria lasus Walker (Hymenoptera: Chalcididae). Erionota thrax L. parasitoid diversity index 0.7929 in low diversity levels, and the highest relative abundance of Brachymeria lasus Walker 98%, Erionota thrax attack rates on Barangan bananas reached 36.51%, Erionota thrax attack rates on Kepok bananas reached 45.13% , the attack rate of Erionota trax on Roti bananas was 50.72%, while the attack rate of Erionota thrax on FHIA-17 bananas     was 42.46%.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129471109","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Analisis Perbandingan Pendapatan Usaha Penggilingan Padi Menetap dan Keliling di Desa Pematang Johar. Kecamatan Labuhan Deli
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-04-19 DOI: 10.31289/JIPERTA.V3I1.428
A. Purba, Gustami Harahap, Khairul Saleh
{"title":"Analisis Perbandingan Pendapatan Usaha Penggilingan Padi Menetap dan Keliling di Desa Pematang Johar. Kecamatan Labuhan Deli","authors":"A. Purba, Gustami Harahap, Khairul Saleh","doi":"10.31289/JIPERTA.V3I1.428","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I1.428","url":null,"abstract":"This study aims to determine: analyze business income settled rice mill and roving rice mill, analyze business income comparison settled rice mill and roving rice mill. Sampling method for rice milling business census method. Based on this study set as many 13 rice milling business is the respondent. Data analysis method used is Uji Mann-Whitney with software tools SPSS 21. The results of the study showed the average income rice milling business settled for Rp 5.649.821 per 26 day as for the average income roving rice mill Rp 6.355.760 per 26 day, and for income differences uji Mann-Whitney U is 0,398. Where with results uji Mann-Whitney 0,398 there is no difference in income in permanent rice milling business and roving rice milling.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"2013 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127427227","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Pengaruh Pemberian Kompos Paitan (Tithonia Diversifolia) dan Nanopartikel Cangkang Telur Terhadap Pertumbuhan Dan Produksi Bawang Merah (Allium Ascalonicum) 蛋壳颗粒对洋葱生长和生产的影响(Allium Ascalonicum)
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-04-19 DOI: 10.31289/JIPERTA.V3I1.434
Ridho Ari Kusuma, S. Suswati, Erwin Pane
{"title":"Pengaruh Pemberian Kompos Paitan (Tithonia Diversifolia) dan Nanopartikel Cangkang Telur Terhadap Pertumbuhan Dan Produksi Bawang Merah (Allium Ascalonicum)","authors":"Ridho Ari Kusuma, S. Suswati, Erwin Pane","doi":"10.31289/JIPERTA.V3I1.434","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I1.434","url":null,"abstract":"This study aims to determine the effect of giving Paitan (Tithonia diversifolia) compost, Eggshell Nanoparticles, and a combination of giving Paitan (Tithonia diversifolia) compost and eggshell nanoparticles simultaneously on growth and production of Shallots (Allium ascalonicum). This study used a factorial randomized block design (RBD) with two research factors, namely giving paitan compost (P0 = without applying fertilizer; P1 = 0. 5 kg / plot; P2 = 1 kg / plot; P3 = 1. 5 kg / plot) and giving egg shell nanoparticles (N0 = without giving nanoparticles; N1= 1 g / plot; N2 = 1. 5 g / plot; N3 = 2 g / plot), repeated 2 times.  eggshell nanoparticles had a very significant effect on plant height at the age of 2. 4 and 5 WAP, on the number of leaves at 3 WAP, and had a significant effect on plant height at 3 and 6 WAP, on the number of leaves 2 and 4 WAP but not significant effect on plant height 7 and 8 WAP, on the number of leaves at 5 to 8 WAP, and other parameters. The combination effectiveness of paitan compost and eggshell nanoparticles had a very significant effect on the number of leaves at 2 and 3 WAP, and had a significant effect on the number of leaves at 4 WAP but had no significant effect on plant height at 2 to 8 WAP, for the number of leaves at 5 to 8 MST and on other parameters","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133780042","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Peningkatan Produksi Tanaman Kentang (Solanum Tuberosum L.) Varietas Dayang Sumbi dengan Pemberian Aspirin dan Kompos Limbah Kubis (Brassica Oleraceae) 马铃薯产量的增加。大阳参比盛产阿司匹林和卷心菜养料(Brassica Oleraceae)
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-04-19 DOI: 10.31289/JIPERTA.V3I1.433
Rizal Hasan Harahap, Syahbudin Hasibuan, Abdul Rahman
{"title":"Peningkatan Produksi Tanaman Kentang (Solanum Tuberosum L.) Varietas Dayang Sumbi dengan Pemberian Aspirin dan Kompos Limbah Kubis (Brassica Oleraceae)","authors":"Rizal Hasan Harahap, Syahbudin Hasibuan, Abdul Rahman","doi":"10.31289/JIPERTA.V3I1.433","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I1.433","url":null,"abstract":"This research was conducted using a factorial randomized block design (RBD) method, which consists of two treatment factors, namely: 1) Aspirin administration factor with growth inhibitors with a notation (A) consists of 4 levels of treatment, namely: A0 = Control (without administration) Aspirin); A1 = administration of Aspirin at a dose of 1.25 g / l of water; A2 = Giving Aspirin at a dose of 2.50 g / l water, 2) Factors for giving cabbage waste compost with a notation (K), consisting of 3 levels of treatment, namely: K0 = Control (without giving cabbage waste compost); K1 = Giving cabbage waste compost at a dose of 10 tons / ha; K2 = Giving cabbage waste compost at a dose of 20 tons / ha, each treatment was repeated 3 (three) times. The parameters observed in this study were plant height, number of leaves, leaf color, stem diameter, number of tubers and production weight. As for the results obtained from this study, namely: 1) Giving Aspirin has a very significant effect on plant height, number of leaves, number of tubers and weight of production, but no significant effect on leaf color and stem diameter; 2) Giving cabbage waste compost has a very significant effect on plant height, number of leaves, number of tubers and weight of production, but no significant effect on leaf color and stem diameter; and 3) The combination of aspirin and cabbage waste compost has a very significant effect on the number of tubers and production weight, but has no significant effect on plant height, number of leaves, leaf color and stem diameter.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"63 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114708105","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Strategi Pemasaran Keripik Singkong Cap Kelinci Industri Rumah Tangga di Tanjung Morawa Kabupaten Deli Serdang
Jurnal Ilmiah Pertanian ( JIPERTA) Pub Date : 2021-04-19 DOI: 10.31289/JIPERTA.V3I1.425
Supriadi Harahap, Khairul Saleh, Gustami Harahap
{"title":"Strategi Pemasaran Keripik Singkong Cap Kelinci Industri Rumah Tangga di Tanjung Morawa Kabupaten Deli Serdang","authors":"Supriadi Harahap, Khairul Saleh, Gustami Harahap","doi":"10.31289/JIPERTA.V3I1.425","DOIUrl":"https://doi.org/10.31289/JIPERTA.V3I1.425","url":null,"abstract":"This study aims to the strengths, weaknesses, opportunities and threats to the marketing of cassava chip home industry and to determine the marketing strategy of cassava  chip  home  industry  stamp  rabbit  chips  in  Tanjung  Morawa  District,  Deli Serdang  Regency.  The research method used was Snowball Sampling.  Research samples were 33 samples. Based on the research, one producer was found, then two traders from the producer, then five retailers took from the collecting trader, and twenty- five consumers who bought from the retailer of cassava stamp rabbit chips. Data collection methods use primary and secondary data.  Data analysis method used is descriptive analysis with the SWOT analysis method by identifying internal. Avoid referrals and unusual evaluation (IFE) and identifying external factor evaluation (EFE), followed by searching for the right strategy through the IE matrix and the SWOT matrix. The results of this study indicate that rabbit stamp cassava chips in Tanjung Morawa Subdistrict Deli Serdang Regency which is running a progressive strategy signifies a strong effort and opportunity to be developed. By taking an SO strategy from the results of the questionnaire, it can be obtained by maintaining and maintaining the superiority of the product can increase the demand for cassava chips rabbit stamp is getting higher, and utilizing a strategic location and the possibility of increasing collection traders, making it easier for the process to market the product to retailers abbreviations. Cambria 10, with one line spacing (1) spacing. In Indonesian.","PeriodicalId":145088,"journal":{"name":"Jurnal Ilmiah Pertanian ( JIPERTA)","volume":"665 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122967458","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
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