{"title":"Value Networks: Scenarios on the Mobile Content Market Configurations","authors":"A. Ghezzi, F. Renga, M. Cortimiglia","doi":"10.1109/ICMB.2009.13","DOIUrl":"https://doi.org/10.1109/ICMB.2009.13","url":null,"abstract":"The market for mobile digital contents is undergoing a process of value system reconfiguration, giving rise to the need of developing original models capable of describing its structure and disclosing the drivers of value creation. The purpose of this paper is to apply Value Networks and Strategic Networks theories to Mobile Content market. At first, a model entangling the market’s key value adding activities will be provided. Consequently, four alternative configurations of feasible Mobile Content Value Networks will be proposed and evaluated with reference to a set of structural and dynamic variables drawn from an extensive literature review. The research relies on the adoption of a multiple case studies methodology: 94 in-depth exploratory case studies were performed. The findings show how varying the set of value adding activities covered by the different actors shapes the network structure and inner dynamics, with significant impacts on the firms’ behavior and strategic options.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125530111","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Security Study of Mobile Business Based on WPKI","authors":"Longyi Li, Lihua Tao","doi":"10.1109/ICMB.2009.58","DOIUrl":"https://doi.org/10.1109/ICMB.2009.58","url":null,"abstract":"Mobile business is a developing trend of e-business, security of mobile business provides a basis and protection for the normal development of mobile business. Compared with the security technologies of e-business in wired network, according to the characteristics and demands of information security of mobile business, the paper builds up a framework of security system of WPKI. It also elaborates the security mechanism of WPKI and application in mobile business. Finally, the paper forecasts a prospect of WPKI in the application of mobile business, which provides a full support for confidentiality, integrity, non-repudiation, personal identification in mobile business.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115323820","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Social Network Analysis of Network Communities","authors":"Q. Yan, Minyi Tang","doi":"10.1109/ICMB.2009.34","DOIUrl":"https://doi.org/10.1109/ICMB.2009.34","url":null,"abstract":"The development of Blog presents characters of social networks. According to the analyses of networks of friends and visitors in Blog communities, the density and centrality are very low. Blog doesn’t present apparent trends of centrality. There are many isolated members in Blog communities. So currently Blog is still merely a platform for web logging. It hasn’t been a media for information dissemination.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122893893","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A Stage Model for Evaluation of New Mobile Business Services","authors":"Antti Peltomaki, P. Hallikainen, V. Tuunainen","doi":"10.1109/ICMB.2009.19","DOIUrl":"https://doi.org/10.1109/ICMB.2009.19","url":null,"abstract":"The objective of this study was to develop a stage model for identifying and measuring the values and benefits of a mobile business service. The model should be suitable to be used in situations where the mobile business service is in the planning phase and no exact measurements of the impacts can be made. The goal is to give more accurate information to the decision maker about the values and benefits and also the targets of impact of the planned service. The developed stage model is illustrated with a case company providing home help services for elderly and disabled. The illustrative case study shows how our model provided a systematic approach into identification of the values and benefits and helped in the setting of the objectives and metrics.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131201835","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Congestion Taxes and Mobile Technology - The Stockholm Case","authors":"B. Rosengren","doi":"10.1109/ICMB.2009.14","DOIUrl":"https://doi.org/10.1109/ICMB.2009.14","url":null,"abstract":"Most large cities have severe congestion and environment problems. Many cities could benefit from implementation of congestion tax systems. The City of Stockholm has done this based on large-scale trial enabled by mobile technology. This paper analyzes how Mobile Technology and Mobile Business can have major societal impact and create value. The paper is a case study that analyzes the Stockholm congestion charging system as a trial, its evaluation, and major value creation after permanent operation for one and a half year. The system changed the traffic. Uninterrupted traffic flow with no barriers, no stops, and no roadside payment was implemented. Motor traffic decreased with 22% during the trial and during 18 months of permanent operation the decrease was 18% compared to the situation before the trial. The difference of 4% can almost exclusively be related to the decision to have no taxes for eco car after the trial.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127586386","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Key Applications for Success of Personal Area Networks","authors":"Fei Zhao, D. Viehland","doi":"10.1109/ICMB.2009.46","DOIUrl":"https://doi.org/10.1109/ICMB.2009.46","url":null,"abstract":"A personal area network (PAN) performs a variety of tasks, in accordance with the requirements of the applications that are being used. A key determinant of PAN success is the application areas that will be the most popular and widespread. This research determines the applications that are most important for the future success of personal area networks. An initial set of six applications was identified from the literature. A panel of PAN experts suggested three additional applications and rated all nine application areas on which would be the most important for PAN success. Results indicate the top three key application areas for the success of personal area networks are monitoring, healthcare, and smart things.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134066038","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Mobile Task Characteristics and the Needs for Mobile Work Support: A Comparison between Mobile Knowledge Workers and Field Workers","authors":"Yufei Yuan, Wuping Zheng","doi":"10.1109/ICMB.2009.9","DOIUrl":"https://doi.org/10.1109/ICMB.2009.9","url":null,"abstract":"The rapid growth of wireless communication and portable devices in recent years has created a great potential of providing mobile work support for mobile workers. However not all mobile tasks require or can benefit from the use of mobile work support. In order to identify appropriate mobile technologies for various kinds of mobile work supports, we need to fully understand the nature of mobile work and the needs for mobile work support. In this paper we develop a theoretical framework and conduct an empirical study to compare the two types of mobile workers: mobile knowledge workers and field workers. This study will help us to assess the needs of mobile work support for different types of mobile workers.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"49 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115935879","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Effect of Online-to-Mobile Trust Transfer and Previous Satisfaction on the Foundation of Mobile Banking Initial Trust","authors":"Shan Chu, Lu Yao-bin","doi":"10.1109/ICMB.2009.8","DOIUrl":"https://doi.org/10.1109/ICMB.2009.8","url":null,"abstract":"The objective of this research is to reveal the mechanisms associated with the initial formation of people’s trust in mobile banking and intention to use the service. And this research fills a research gap by focusing on online to mobile trust transfer process and the effects of previous satisfaction, which has received almost no attention. For this, we attempt to understand the effect of three antecedent factors (structural assurance, compatibility and relative advantage) on shaping a customer’s initial trust in mobile banking and usage intention. Furthermore, we investigate the impact of customers’ previous satisfaction and online banking trust on the initial trust in mobile banking and its antecedents. The study tests hypotheses by using a sample of 313 college studies that have used online banking before. Results show that online trust positively influence initial trust in mobile banking and customers’ perceived structural assurance of mobile banking. And customers’ previous satisfactions with online banking have positive effects on initial trust, perceived relative advantages and perceived compatibility, just as proposed. Thus, online-to-mobile trust transfer process and the effects of customers’ previous satisfaction should be considered when designing multichannel strategies and attracting customers to use mobile banking.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127746347","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"User Acceptance of the Mobile Solution for Office by Using 3G Technology: A Study of the High-Tech and Manufacturing Industries in Taiwan","authors":"C. Ku, Yiwen Chang, Li-Wen Lai, Chien-Yuan Lai","doi":"10.1109/ICMB.2009.33","DOIUrl":"https://doi.org/10.1109/ICMB.2009.33","url":null,"abstract":"As the mobile communication network evolves into third-generation technology (3G), the mobile office are still developing slowly. Therefore, this study is trying to identify the critical factors for high-tech and manufacturing employees in Taiwan to accept the mobile solution for office by using 3G technology and examine the causal relationships among variables. The reason we choose the high-tech and manufacturing industries is that they are the most important industries in Taiwan and dominate the growth of Taiwanese economic. Based on the Theory of Planned Behavior (TPB), exogenous variables such as perceived risk, compatibility … and so on, are discovered. Some discussion, suggestion and future research direction are also provided.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117236043","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A Two-Year Analysis of Students' Learning Experience Using Interactive SMS in the Classroom","authors":"Eusebio Scornavacca","doi":"10.1109/ICMB.2009.26","DOIUrl":"https://doi.org/10.1109/ICMB.2009.26","url":null,"abstract":"The high penetration of mobile phones among university students provides an unprecedented opportunity for the use of SMS as a classroom interaction system. This paper presents a longitudinal analysis of the impact that a SMS-based classroom interaction system (TXT-2-LRN) can have on students' learning experience. The findings indicate that instructors and students perceive a number of benefits from the additional channel of communication in the classroom.","PeriodicalId":125570,"journal":{"name":"2009 Eighth International Conference on Mobile Business","volume":"25 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134640892","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}