e-Academia Journal最新文献

{"title":"CONSUMER PREFERENCE ANALYSIS OF ORGANIC FOOD IN TERENGGANU","authors":"Siti Nor Hidayah Abdullah Zawawi, Puteri Nur Suraya Fakih, Ameleya Muhammad Ghazali, Muhammad Zulhilmi Zulkurnain","doi":"10.24191/e-aj.v12i2.23949","DOIUrl":"https://doi.org/10.24191/e-aj.v12i2.23949","url":null,"abstract":"The organic food industry is expanding in Malaysia, as demand has risen as consumers become more knowledgeable about the advantages of eating organic food. However, the organic product in Malaysia is still limited in production, as most of the organic products are imported from other countries. This research is to study the factors that influence the consumer preference in buying the organic food in Terengganu. Therefore, this study aims to examine the effect of attitude, subjective norms, and health consciousness towards consumer intention to buy organic food. The study employed the Statistical Package for the Social Sciences (SPSS) and SmartPLS 4.0: PLS-SEM to assess the 397 respondents gathered through an online questionnaire. The analysis revealed causal relationships among the proposed variables, highlighting the quantitative research focus of this study. This study revealed that three independent variables which are subjective norm were not physically affect the customer’s intention to purchase organic food, meanwhile attitude and health consciousness are significant influences towards customer’s intention to purchase. The study is expected to increase knowledge about organic food for future studies in the field of organic food to provide them with a better understanding of consumers' preferences in purchasing organic food. Besides, the findings are beneficial to improve consumer’s quality of life as well as to influence policymakers to execute effective programs to achieve a healthy lifestyle among adults in Malaysia by consuming organic food.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139235587","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Unravelling the Influence of Management Support, Colleague Support, Compensation and Benefits, and Job Security on Employee Job Performance during the Business Recovery Phase","authors":"Nur Yasmin Muhamad Raffin, Rosnidar Borhnnudin, Noor Zalina Zailani, Suriana Ramli","doi":"10.24191/e-aj.v12i2.23946","DOIUrl":"https://doi.org/10.24191/e-aj.v12i2.23946","url":null,"abstract":"A heightened emphasis on business recovery and expansion characterizes the post-pandemic era. According to reports, numerous organizations in Malaysia have encountered a decline in their business performance due to the ongoing pandemic. The restoration of the company's performance is significantly dependent on its human resources. The performance of employees is a critical factor that determines the success or failure of an organization. Given the unfavourable circumstances, it is imperative to recognize the issues that may impact employee performance during crisis recovery. Therefore, individuals who exhibit a high level of commitment towards an organization are more inclined to exert more significant effort and dedication compared to their less devoted counterparts. Hence, this research investigates the correlation between the independent variables, specifically management support, remuneration and benefits, colleague support, and job security, and the dependent variable of employee work performance. This research employs Herzberg's Two-Factor Theory to elucidate the correlation between the independent and dependent variables. The present study employs a quantitative methodology, utilizing an online questionnaire as the significant data collection instrument. 86 responses were analyzed using the Statistical Package for Social Science (SPSS) version 27. The study results indicate a favourable and statistically significant correlation between colleague support, job security, and employee work performance. There is no significant association between managerial support, compensation, and benefits and employee work performance. The primary determinant in this study is the level of assistance colleagues provide. The factors of colleague support and job security are indicative of hygiene considerations, which serve to mitigate employee unhappiness. Hence, the findings of this research can serve as a valuable framework for organizations to improve their managerial practices, particularly concerning fostering colleague support and ensuring job security to raise satisfaction with work and subsequently boost employee job performance.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"38 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139236071","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"MALAYSIA AS A BACKPACKING DESTINATION FOR MILLENNIAL SOLO FEMALE TRAVELLERS: EXAMINING DESTINATION IMAGE, MOTIVATION, AND INTENTIONS","authors":"Muhammad Zulhilmi Zulkurnain, Quratul Ain Syahirah Awang Ali, Tressy Belly","doi":"10.24191/e-aj.v12i2.23967","DOIUrl":"https://doi.org/10.24191/e-aj.v12i2.23967","url":null,"abstract":"This study explores Malaysia's appeal as a backpacking destination for millennial solo female travellers. The study aims to fill a gap in the knowledge focussing on understanding the way millennial solo female travellers see their destination, what motivates them, and how their views can help to shape their travel choices interconnected with their travel plans. The factors affecting this demographic’s choice of destinations and travel intentions are thoroughly examined in this study using a quantitative approach. The 164 respondents were assessed using the Statistical Package for the Social Sciences (SPSS), and the findings demonstrated that psychological motive, cultural motive, personal motive, and destination image positively influence tourist travel intention among millennial solo female travellers. The study's findings offer important information for modifying marketing plans and offerings to suit the requirements and preferences of this growing and powerful tourism market, helping to position Malaysia as a welcoming and inclusive female traveller -backpacking destination.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"38 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139236200","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Factors Influencing Third-Party Funds of Islamic Bank: A Case Study in Indonesia","authors":"S. Sartono, Andriyan Eka Sapta, Iqbal Reza Pratama","doi":"10.24191/e-aj.v12i2.23237","DOIUrl":"https://doi.org/10.24191/e-aj.v12i2.23237","url":null,"abstract":"This study examines the factors influencing the Third Party Fund (TPF) of Islamic Banks in Indonesia, with a focus on the constructs of Size (Total Assets), Liquidity (measured by the Financing to Deposit Ratio), and Gross Domestic Product (GDP). The data for the study were collected from five Islamic Banks over a period of five years, resulting in a dataset of 100 observations. The research employs a quantitative research method, utilizing multiple linear regression. The results of the analysis indicate that both Size and Liquidity have a significant positive impact on TPF, suggesting that higher levels of Size (Total Assets) and favourable liquidity conditions can contribute to an increase in TPF. However, the hypothesis regarding the impact of GDP on TPF was not supported, indicating that GDP does not have a significant relationship with TPF in this context. These findings have important implications for the management of Islamic Banks in Indonesia. Bank managers should prioritize strategies that enhance liquidity management and ensure sufficient total assets. By maintaining favourable liquidity conditions and expanding total assets, banks can attract more Third-Party Funds, thus fostering growth and stability in the Islamic banking sector. Furthermore, the study highlights the role of regulatory oversight in maintaining public trust in Islamic Banks. Effective regulatory frameworks and supervision are crucial in ensuring compliance with Islamic principles and promoting public confidence. In conclusion, this study provides valuable insights into the factors influencing TPF in Islamic Banks in Indonesia.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"46 7","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139235753","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"INNOVATION OF DIGITAL MULTIMEDIA: RECOGNIZING THE ADVANTAGES","authors":"Azyan Yusra Kapi@Kahbi, Azrina Suhaimi, H. Hasmy, Mohamad Faizal Ab Jabal","doi":"10.24191/e-aj.v12i2.23996","DOIUrl":"https://doi.org/10.24191/e-aj.v12i2.23996","url":null,"abstract":"This study explores the effectiveness of an innovative multimedia application as a teaching tool for improving students' understanding of C++ functions. The intervention incorporated advanced visualization techniques and rich multimedia elements to create a dynamic learning experience. The primary objective was to assess the intervention's impact on students' comprehension and evaluate its educational significance. A total of 33 participants underwent pre-test and post-test assessments, with the normalized gain (N-Gain) serving as the key metric for improvement. The calculated N-Gain was approximately 0.6336, indicating a moderate improvement in students' performance following the intervention. The discussion interprets the N-Gain in the context of the study's objectives and practical implications. Notably, the study underscores the e-content application's effectiveness in achieving educational goals and its potential for broader implementation in computer science education. Despite limitations such as sample size and context-specific factors, this research highlights the importance of innovative educational approaches in the digital age. It contributes to the evolving landscape of educational technology and pedagogy, offering valuable insights for educators aiming to create engaging and impactful learning experiences in computer science and related fields.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"78 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139234901","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"A Survey on the Role of Demographic Factors and University Students’ Level of Nomophobia","authors":"Nur Aliff Husniesham, Mohd Nazir Rabun, Sheila Emilly Syazwan Lai","doi":"10.24191/e-aj.v11i2.20446","DOIUrl":"https://doi.org/10.24191/e-aj.v11i2.20446","url":null,"abstract":"The popularity of smartphones among university students is associated with the numerous features and functionalities they provide. A smartphone is the best example in this study since it is a much close gadget to people. It is an essential part to be tackled by everyone to sustain a better and more harmonious interaction among students especially. As a consequence, nomophobia is one of the symptoms of a bad disease that is happening around the world since technology has become a vital thing in our daily life. This study examined the level of nomophobia in one of the public universities located in Selangor, Malaysia. A cross-sectional survey among undergraduate and postgraduate students was approached for this study. Among 300 questionnaires distributed and employed, only 271 were useable. Results found that most of the students had a moderate level of nomophobia. Gender, age, and current academic undertaking were tested to observe whether they played a significant difference in their level of nomophobia. Surprisingly, only their current academic undertaking had a significant difference. This study is very crucial for the university authorities to intervene and find a solution to overcome the growing trends of nomophobia among students when they depend too much on the usage of smartphones.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"8 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78476990","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Educators Insights on Entrepreneurship Education Among Students","authors":"J. Anuar, S. Saien, Shareenie Shera Abdul Hamid","doi":"10.24191/e-aj.v11i2.20447","DOIUrl":"https://doi.org/10.24191/e-aj.v11i2.20447","url":null,"abstract":"In many educational institutions nowadays, entrepreneurship has emerged as a crucial subject and learning component. In order to cultivate and enhance potential entrepreneurs, entrepreneurship education is being introduced to university students as part of a larger university plan. To create effective entrepreneurship courses, a thorough grasp of knowledge acquired by students to become entrepreneurs is essential. Limited research on the viewpoints of educators regarding their perceptions of student entrepreneurship education has been conducted especially in Malaysia. Hence, this paper explored the perception of educators, focusing on fifteen (15) educators at the Faculty of Hotel & Tourism Management, UiTM Terengganu campus. This study is an exploratory study. Findings derived were indicating knowledge acquired by students, focusing on three (3) themes, including entrepreneurship mindset, market sensitivity, and skills. Students could grow and refine their entrepreneurial skills using the findings as a base. Furthermore, it also contributes to the significance value of strategies that universities can implement for a successful Entrepreneurship Management among students, integrating best practices embedding entrepreneurship skills, market sensitivity and entrepreneurship thinking in enhancing their intention. Recommendations and future research are made based on the findings of the study.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"209 0 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89151380","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Augmented Reality (AR) for Deaf and Hard of Hearing (DHH) for Animation","authors":"Mohamad Saifuddin Rusli, Zainuddin Ibrahim","doi":"10.24191/e-aj.v11i2.20442","DOIUrl":"https://doi.org/10.24191/e-aj.v11i2.20442","url":null,"abstract":"Augmented Reality (AR) technology in education faces a significant gap, especially for deaf and hard-of-hearing (DHH) students. Research has shown the vast growing technologies for AR in many sectors; however, implementing the technologies towards education for DHH students is still lacking in Malaysia. This study aims to provide a rationale and justification for using AR technologies for DHH students for Animation. Based on the literature review, five important keys drive the research questions. For the context of this paper, the three considerable keys are AR as a teaching aid (1), the importance of Art and Design (2), and social stigma (3). These primary keys are to support and justify this research. An interview was conducted with teachers who teach DHH students to further help the three primary keys. An interview with the AR developer was also conducted for this research. The study developed an AR with Animation based on the interview and record-keeping. The results show that implementing this technology will significantly impact DHH students, especially in Art and Design. When exploring and using the AR Application, DHH students felt awkward. They were unfamiliar with the use of AR applications in their class. Nevertheless, they all enjoyed using it as it will have vast potential and possibility. As technology grows, DHH students will be one step ahead of others. It is worth mentioning the social stigma among them and how future research would continue to diminish the social stigma.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"22 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86505032","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Role of Islamic Human Value and Personal Branding for Success Career in Millennial Muslim Generation","authors":"Salsya Vivi Feronica Althof, Olivia Fachrunnisa","doi":"10.24191/e-aj.v11i2.20438","DOIUrl":"https://doi.org/10.24191/e-aj.v11i2.20438","url":null,"abstract":"Career success is very important for the millennial generation, especially for the Muslim millennial generation. Millennials are very aware of the use of social media because they live in a faster technological development than previous generations. The magnitude of the effect of technology makes all kinds of values will affect the Muslim millennial generation, positive and negative values. In achieving career success, a generation of Muslim millennials, must have Islamic values in themselves. Having Islamic values help the development of personal branding in the millennial generation because it is considered to have more value than other individuals, it will also help in achieving careers that will be pursued, especially their career success. By using social media wisely, it helps millennial generation individuals develop their branding, of course, in balance with Islamic human values as the millennial Muslim generation. This study aims to examine the effect of Social Media Usage and Islamic Human Values on Personal Branding in Achieving Career Success in the Muslim Millennial Generation. The data from this study comes from 150 millennial Muslim generations at an Islamic Private University in Semarang, Indonesia and there are two stages in this research, the first is qualitative conducting interviews and observations and the second is quantitative. A total of 140 usable surveys were analysed. The results showed that the use of social media and Islamic human values had a positive and significant effect on personal branding. Meanwhile, personal branding has a significant positive effect on career success.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"51 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83451614","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Entrepreneurs’ motivation and satisfaction towards Online video-based training and advertisement","authors":"Mariani Mohd Dahlan","doi":"10.24191/e-aj.v11i2.20440","DOIUrl":"https://doi.org/10.24191/e-aj.v11i2.20440","url":null,"abstract":"This study arose from the researcher's concern and investigation of the inadequacies of Bumiputera SME entrepreneurs in marketing and network business. The goal of this study was to investigate entrepreneurs' motivation and satisfaction with online video-based training. The participants were selected from the new MARA Small Medium Enterprises (SMEs) in Perak, Malaysia and the research method used was a mixed-method sequential explanatory design that included both quantitative and qualitative methods. The independent variables were video-based Facebook training (vFB-Ads) and FB Advertisement (FB Ads). The entrepreneurs' perceived motivation and satisfaction were the dependent variables. A total of 31 entrepreneurs were chosen at random from MARA Negeri Perak. The collected data were analysed using descriptive and inferential statistics. The analysis of the entrepreneurs' perceived motivation towards vFB-Ads revealed that the vFB-Ads drew their attention and were relevant to them. The entrepreneurs' trust and satisfaction with vFB-Ads were also high. Meanwhile, the findings showed that entrepreneurs were pleased with the vFB-Ads and FB Ads.","PeriodicalId":11454,"journal":{"name":"e-Academia Journal","volume":"8 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80098945","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}