Destination Management and Marketing最新文献

{"title":"How Do Online Reviews Affect Business Travelers' Accommodation Choices?","authors":"Faranak Memarzadeh, S. Blum, Charlie Adams","doi":"10.4018/978-1-7998-2469-5.ch002","DOIUrl":"https://doi.org/10.4018/978-1-7998-2469-5.ch002","url":null,"abstract":"This research focused on parameters of online reviews that affect business travelers` attitude and subjective norm on intention to purchase. The sub-constructs of attitude include: the quality of offered service, the value of money, hotel business facility, hotel security, food and beverage, and service recovery. Panel database, which was provided by Qualtrics, was used to examine the hypotheses of this study. Data was collected from 275 business travelers who stayed at a hotel in the last six months and read e-comments in advance of the purchase. Results of hypotheses testing indicated that quality of offered service, the value of money, and subjective norm have a positive effect on business travelers` intention to purchase. The findings of this research can help both hoteliers and online-review website operators. Since business travelers are considered an important target market in the hotel industry, hoteliers need to put more emphasis on these factors to attract more business travelers.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117133261","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Performance Evaluation of Hotel Enterprises in Crete","authors":"Iraklis Karantonis, G. Baourakis, C. Zopounidis","doi":"10.4018/978-1-7998-2469-5.ch005","DOIUrl":"https://doi.org/10.4018/978-1-7998-2469-5.ch005","url":null,"abstract":"The main purpose of this chapter is to evaluate the financial performance of hotel enterprises in Crete from a Multiple-Criteria Decision Making (MCDM) perspective. Crete is one of the most developed tourist destinations in the Mediterranean basin and the hotel sector plays a major role constituting the main driving power towards economic growth. In this study, the multi-criteria method PROMETHEE II, based on outranking relations, will be implemented based on five different criteria. The original financial data are obtained through financial statements for the recession period 2008-2012. According to the availability of data, the sample consists of 194 hotel companies. The present study provides valuable insights for a number of stakeholders in such a dynamic competitive sector.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127064584","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Tourism in East Timor","authors":"T. Allis, Maria Helena Mattos Barbosa dos Santos","doi":"10.4018/978-1-7998-2469-5.ch037","DOIUrl":"https://doi.org/10.4018/978-1-7998-2469-5.ch037","url":null,"abstract":"The objective of this chapter is to organize, analyze and discuss information on tourism development in the Democratic Republic of East Timor, based on efforts from “development partners” countries between 2007 and 2011, principles of 2011 Development Strategic Plan (PED) and government programs from 2007 on. The analytical framework emerges from discussions on tourism in post-conflict countries and dependence and autonomy issues within post-colonial contexts. From a methodological perspective, reflections on East Timor are result of reading and government programs analysis since 2007, PED (2011-2030) and international cooperation reports from May 2012. In short, one observes in parallel to the slow growth of tourism in the island and the increase of the relevance of this issue in national documents that objective actions on behalf of tourism development in East Timor have been virtually absent in terms of international cooperation– even though they have been indirectly identifiable.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125911630","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Creative Tourism in Successful Destination Management as a Solution of Systemic Crisis in Slovak Tourism","authors":"Andrej Malachovský","doi":"10.4018/978-1-5225-2016-0.CH006","DOIUrl":"https://doi.org/10.4018/978-1-5225-2016-0.CH006","url":null,"abstract":"This chapter describes how strategies and strategic management can increase the tourism performance in Slovakia at the state and regional level. The result of strategic management of tourism must be, after the analysis of external and internal environment, selection an appropriate strategy and set the right goals and priorities in the tourism development. For such properly defined objectives in Slovak conditions we consider, inter alia, the use of creative tourism as a form of cultural tourism. Cause is the demand a return to traditional values in tourism. Chapter shows examples of creative tourism from a selected successful tourism region, which are proven statistical data on the development of tourism. The aim of this chapter is in the context of the theory of strategic and destination management to highlight the important contribution and potential of creative development of tourism for the development of tourism regions.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"401 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123200880","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Effect of Room Service, Comfort, and Reservation Process on The Performance Dimension Evaluation","authors":"Adilla Anggraeni, Meyliza Thorina","doi":"10.4018/978-1-7998-2469-5.ch009","DOIUrl":"https://doi.org/10.4018/978-1-7998-2469-5.ch009","url":null,"abstract":"As Indonesian hospitality market is growing, Indonesian customer preferences need to be understood more deeply by hotels to stay competitive. This research aims to examine the relationship between room service, room comfort, and reservation process factors to the performance of in-room dining, front office service, room amenities, hotel access and safety. Survey method was employed in this study, consisting of offline surveys distributed to the individuals who have stayed in one of the prominent hotels in Jakarta. The results indicated that room service does have a direct linear relationship on the performance of in-room dining, but room service does not have a direct linear relationship to the room amenities and hotel access and safety. Room comfort was shown to have a direct linear effect on the performance of in-room dining, room amenities, hotel access and safety. On the other hand, reservation process does have a direct linear effect on the performance of front office service as well as to the room amenities and hotel access and safety.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128312574","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Conservation and Development of Pre-Historic Geosites and Tourism","authors":"N. N. Dogra, O. Thakur, Satish Kumar","doi":"10.4018/978-1-7998-2469-5.ch049","DOIUrl":"https://doi.org/10.4018/978-1-7998-2469-5.ch049","url":null,"abstract":"History has always been a perennial source of man's keen curiosity and great interest. An ever-growing significance of Geosites, museums, monuments and sites of archaeological importance, the world over, is evidence to it. The tremendously growing tourism industry, in fact, has its origin in this very fact. Of late, alongside the concept of theme parks, the innovative idea of exploring the important sites revealing specific events (climatic, tectonic, thermal, magmatic, geomorphic, extra-telluric etc.) through geological history or associated with the evolution of mankind and the present day biodiversity as well, through the earth history of 4.6 billion years and also using them as a potential tourist resource is steadily getting ground. If exploration of prehistoric geosites and development of important sites for information, education and awareness of people could be judiciously integrated with tourism promotion, it may have synergistic implications as the sites would act as a unique touristic appeal and the tourism itself will support the former concept financially and otherwise, as well. India, on account of its unique geological history vis-a-vis physiographic, biotic and geoheritage manifestations of varied geo-events and consequently meteorological differences prevailing in, is one of the richest repository of varied geo-heritage sites including bio-sites studded with record and documentation of evolutionary lineages essentially needed to unravel the history of earth and understanding the palaeo-prevailed environmental scenario through earth's history and intensity of natural processes operating upon ever since the earth's origin. The present paper aims at comprehensively examining the prehistoric geosites in India, in an attempt to identify some of the areas with richer heritage in this regard. Some of the geologically more important sites with rich geoheritage and also prominent areas of tourism promotion are discussed in this paper, so as to conserve this invaluable treasure of earth history in the today's era of squeezing space on the face of rapid Industrialization and infra-structural developmental activities.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130058055","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Perception of the Effect of Tourism on the Local Community before the Ibiza Smart Island Project","authors":"M. Sánchez-Fernández, J. R. Cardona","doi":"10.4018/978-1-5225-1978-2.CH017","DOIUrl":"https://doi.org/10.4018/978-1-5225-1978-2.CH017","url":null,"abstract":"The perceptions that residents had towards aspects linked to tourism development on the island of Ibiza is measured. In 2011 fieldwork which asked the extent of agreement with several statements was carried out. A descriptive analysis was carried out on the data obtained to determine the average valuation on various items and cross tabulations to see if there are differences between the five municipalities of the island. The results show that there is a high valuation of the economic benefits and tourism is considered to be very important, but they are half-hearted or critical towards the rest of the impacts. In addition, there are no significant differences between the five municipalities. Ibiza is a single tourist destination and works as one single social unit. In 2015 the Ibiza Smart Island project was launched, with smart city and smart destination elements, to solve the problems that affect residents and tourists.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130166236","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Tourists' Mobile Information Seeking Behavior","authors":"Jinghan Gong, Fred Schumann, Dickson K. W. Chiu, Kevin K. W. Ho","doi":"10.4018/978-1-7998-2469-5.ch022","DOIUrl":"https://doi.org/10.4018/978-1-7998-2469-5.ch022","url":null,"abstract":"The Internet is considered to be one of the most effective search channels for people to get a variety of information. This is especially true, for young tourists within the 18-30 year range, who prefer free independent travel tours. Many tend to have strong information needs about their travel destinations and the use of mobile technology for information search is rapidly becoming a popular trend, especially with this demographic. This study aims to investigate the associations between the mobile device usage preference and information search behavior of young travelers, between the ages of 18 and 30, in the People's Republic of China (PRC). For this purpose, a sample of 133 respondents is used. Results of the survey are provided and followed by a discussion of the overall context. Study limitations and directions for future development are suggested.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131747015","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Film Tourism and Desire to Travel","authors":"Amit Kumar, Trinh Phuong Dung","doi":"10.4018/978-1-7998-2469-5.ch024","DOIUrl":"https://doi.org/10.4018/978-1-7998-2469-5.ch024","url":null,"abstract":"Academic research on film tourism has been around since the early 1990s, but the popularity and extensiveness of research in this area has increased in recent years (Hahm, Upchurch & Wang, 2008; Beeton, 2010), with a number of studies examining the increase of visitor numbers to film locations (Beeton, 2005; Busby, Brunt, & Lund, 2003; Cousins & Anderek, 1993; Croy & Walker, 2003; Gundle, 2002; Kim & Richardson, 2003; Riley, Baker, & Van Doren, 1998; Riley & Van Doren, 1992; Schofield, 1996; Tooke & Baker, 1996; Di Cesare et al., 2009). Similarly, the impact of films on people's image formation has been widely acknowledged in the literature (Butler, 1990; Gartner, 1993; Iwashita, 2003). Films are not generally produced with the intent to attract tourists to a destination, but tend to influence viewers indirectly as a background part of the movie's message (Butler, 1990; Hudson & Ritchie, 2006). This is because they can present millions of viewers with substantial information about a destination, create a first-time image, or alter an existing image in a relatively short period of time (Hahm et al., 2008). Thus, this study makes a modest attempt in the direction of identifying the relationship between film tourism and tourist's desire to travel, which is a cross national comparison between India and China.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127723143","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Effect of Religious Affiliation on Nation/Place Image","authors":"Ihsan Kurar, Saadet Zafer Kavacık, M. E. Inal","doi":"10.4018/978-1-5225-0579-2.CH012","DOIUrl":"https://doi.org/10.4018/978-1-5225-0579-2.CH012","url":null,"abstract":"Tourism industry is related to food and beverage, transportation, accommodation and many more fields. For this reason, tourism marketing is gaining importance all over the world. Most of the fastest growing tourism countries' promotion activities are increasingly raising the popularity and importance of these countries. Tourism has an important role in the development of countries as a service industry and a multi-faceted concept. Hence, tourism activities currently have gained new forms, new insights and new methods. One of them are faith or pilgrimage based tours. Today, for travels especially made for cultural purpose, religion is one of the leading factors. For example, Benares in Brahman, Mecca and Madinah in Islam, Jerusalem and Ephesus in Christianity are religious places attracted many of tourists due to the pilgrimage. This major movements of migration making for religious purposes affect regions, countries and destinations in terms of the economic and social aspects. This situation creates economic opportunities for countries which have consistently balance of payments deficit. In addition to this, religious trips impress people spiritually, physically, mentally, socially and emotionally. Therefore, people visit the holy places of the faith they belong. For this reason, faith activities in different parts of the world attracted millions of people annually. Among them religious buildings, rituals, festivals, spiritual and religious events are important factors that affect the behaviour of tourists and directs people to faith tourism.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"47 1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125881114","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}