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Personalized Real-Time Virtual Tours in Places With Cultural Interest 个性化实时虚拟旅游与文化兴趣的地方
Destination Management and Marketing Pub Date : 2019-01-01 DOI: 10.4018/IJCMHS.2019010104
Emmanouil Skondras, K. Siountri, A. Michalas, D. Vergados
{"title":"Personalized Real-Time Virtual Tours in Places With Cultural Interest","authors":"Emmanouil Skondras, K. Siountri, A. Michalas, D. Vergados","doi":"10.4018/IJCMHS.2019010104","DOIUrl":"https://doi.org/10.4018/IJCMHS.2019010104","url":null,"abstract":"Virtual tours using drones enhance the experience the users perceive from a place with cultural interest. Drones equipped with 360o cameras perform real-time video streaming of the cultural sites. The user preferences about each monument type should be considered in order to decide the appropriate flying route for the drone. This article describes a scheme for supporting personalized real-time virtual tours at sites with cultural interest using drones. The user preferences are modeled using the MPEG-21 and the MPEG-7 standards, while Web Ontology Language (OWL) ontologies are used for metadata structure and semantics. The Metadata-Aware Analytic Network Process (MANP) algorithm is proposed in order to weigh the user preferences for each monument type. Subsequently, the Trapezoidal Fuzzy Topsis for Heritage Route Selection (TFT-HRS) algorithm ranks the candidate heritage routes. Finally, after each virtual tour, the user preferences metadata are updated in order in order the scheme to continuously learn about the user preferences.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133202318","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Enlivening the Effect of Tourists' Knowledge and Involvement on Malaysian Heritage Food (MHF) Towards Food Tourism Image in Malaysia 激活游客对马来西亚传统食品(MHF)的知识和参与对马来西亚食品旅游形象的影响
Destination Management and Marketing Pub Date : 2019-01-01 DOI: 10.4018/IJTHMDA.2019010102
S. R. Omar, S. Karim, Siti Suriawati Isa, Siti Nazirah Omar
{"title":"Enlivening the Effect of Tourists' Knowledge and Involvement on Malaysian Heritage Food (MHF) Towards Food Tourism Image in Malaysia","authors":"S. R. Omar, S. Karim, Siti Suriawati Isa, Siti Nazirah Omar","doi":"10.4018/IJTHMDA.2019010102","DOIUrl":"https://doi.org/10.4018/IJTHMDA.2019010102","url":null,"abstract":"This current article aims to empirically test the relationship between international tourist knowledge and Malaysian Heritage Food (MHF) cultural involvement on Malaysia's Food Tourism Image and secondly, to analyze the mediating effect of knowledge for both relationships. A quantitative survey of 719 international tourists with previous MHF consumption experience was conducted and analyzed via a Structural Equation Modeling (SEM) approach. Results demonstrated that the following variables have significant associations with Food Tourism Image while knowledge mediated the subsequent links positively with partial mediation. Regardless of the theoretical and managerial implications and research findings, supplementary investigations are warranted to enhance the growth of food cultural tourism.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121828400","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 7
Understanding the Role of CSR, Chinese Values, and Personality on the Relationship Between Consumers' Choice of Green Hotel and WOM in China 企业社会责任、中国价值观和个性对中国消费者绿色酒店选择与口碑关系的影响
Destination Management and Marketing Pub Date : 2019-01-01 DOI: 10.4018/IJTHMDA.2019010103
Jennifer H. Gao
{"title":"Understanding the Role of CSR, Chinese Values, and Personality on the Relationship Between Consumers' Choice of Green Hotel and WOM in China","authors":"Jennifer H. Gao","doi":"10.4018/IJTHMDA.2019010103","DOIUrl":"https://doi.org/10.4018/IJTHMDA.2019010103","url":null,"abstract":"People have been increasingly aware of environmental protection. The green hotel is quite popular in developed countries, but there is limited research about green hotels in China. This study investigated Chinese consumers' perception toward green hotels, and the factors that influenced their choice of a green hotel, and the factors predicted their word-of-mouth after a purchase experience. Data was collected from 354 respondents. The results revealed that corporate social responsibility, Chinese values, and two personality traits (i.e., responsibility and self-consciousness) were significant predictors of consumers' choice of a green hotel. Word of mouth was also significantly influenced by Chinese values, responsibility, and consumers' choice of a green hotel. Discussion, implications, and future research opportunities were presented.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132798469","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 5
Website Adoption for Agritourism Companies 农业旅游公司网站采用
Destination Management and Marketing Pub Date : 2018-10-01 DOI: 10.4018/IJABE.2018100104
M. Angioni, F. Musso
{"title":"Website Adoption for Agritourism Companies","authors":"M. Angioni, F. Musso","doi":"10.4018/IJABE.2018100104","DOIUrl":"https://doi.org/10.4018/IJABE.2018100104","url":null,"abstract":"The purpose of this article is to analyze the influence of the key features of agritourism companies' websites on customers purchasing decision-making process, by measuring the level of perceived relevance and satisfaction of customers about the website's features. Empirical research was conducted based on a four-stage website adoption model, adapted from previous literature. A web-based questionnaire was addressed to a sample of Italian tourists who experienced a stay at an agritourism after selecting it through the website. By combining the perceived satisfaction and importance attributed to a series of website features, the priorities to take into account to design a website and to establish its main on-line services have been identified. In order to identify which variables have more influence in defining the overall evaluation of a website, a regression analysis was conducted. This study provides useful guidance on the main features of a website on which investments for improvement may be addressed, and which on-line services should be activated.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":" 19","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"113950187","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Practices and Attitudes to Environmental Management in the Hotel Industry 酒店业环境管理的实践和态度
Destination Management and Marketing Pub Date : 2018-10-01 DOI: 10.4018/IJSESD.2018100104
E. Grigoroudis
{"title":"Practices and Attitudes to Environmental Management in the Hotel Industry","authors":"E. Grigoroudis","doi":"10.4018/IJSESD.2018100104","DOIUrl":"https://doi.org/10.4018/IJSESD.2018100104","url":null,"abstract":"The dynamic presence and intensification of tourism has created several negative environmental impacts and have made it one of the industries with the widest range of environmental pressures, calling for a more sustainable course in the future. In this article, in order to respond to the increasing level of environmental concerns of tourists, as well as to the new economic environment, several initiatives as well as environmental management systems (EMSs) are developed for tourism enterprises. EMS applications offer several benefits to the committed organizations, however, the lack of resources and knowledge often poses difficulties in developing and sustaining international EMS. The tourism industry includes two main activities: housing and transportation. The present article concerns housing and its impact on the environment. It also addresses the factors that influence corporate environmental management by identifying the motives and benefits, as well as the difficulties in improving the environmental performance of hotels. The article focuses on Greece and more specifically on the Region of Crete. The article has been based on a questionnaire survey, while the results and conclusions have been based on statistical analysis of the collected information.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"27 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127765344","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Exploring Accommodation Cluster and Tourism Development Based on GPS Positioning and GIS Analysis 基于GPS定位和GIS分析的住宿集群与旅游开发探索
Destination Management and Marketing Pub Date : 2018-07-01 DOI: 10.4018/IJEUCD.2018070102
Ya-Hui Hsueh, Yi-Ling Lin
{"title":"Exploring Accommodation Cluster and Tourism Development Based on GPS Positioning and GIS Analysis","authors":"Ya-Hui Hsueh, Yi-Ling Lin","doi":"10.4018/IJEUCD.2018070102","DOIUrl":"https://doi.org/10.4018/IJEUCD.2018070102","url":null,"abstract":"This research aims to locate a set of points of B&B accommodations on a coffee cultivation area by using GPS positioning and GIS spatial analysis for responding to Porter's concept of industry cluster and to analyze the locational factors of B&B accommodation. Due to the coffee attractiveness, the B&B lodging establishments have sprung up in the area like mushrooms to service more and more tourists for the past 20 years. The spatial cluster of B&B establishments is displayed by specifying a set of GPS positioning points on different GIS raster surfaces to process point density analysis, buffer analysis and terrain analysis. To explore the locational characteristic of B&B establishments, overlay analysis is processed to examine the terrain, landscape, accessibility and tourist attractiveness factors. Instead of focusing on innovation atmosphere, knowledge intensive and technology transfer of new industry cluster factors, this research emphasizes traditional cluster concept of geography proximity on the benefits of agriculture and tourism linkage to available of tourist foods.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122329443","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Virtual Dark Tourism 虚拟黑暗旅游
Destination Management and Marketing Pub Date : 2018-07-01 DOI: 10.4018/IJCMHS.2018070101
Bintang Handayani, M. Korstanje
{"title":"Virtual Dark Tourism","authors":"Bintang Handayani, M. Korstanje","doi":"10.4018/IJCMHS.2018070101","DOIUrl":"https://doi.org/10.4018/IJCMHS.2018070101","url":null,"abstract":"This study looks at some primary points in the discourse of virtual dark tourism (VDT) formation. Derived from the spectrum of sound branding (SB), virtual reality (VR), coupled with augmented reality (AR), the case is used as a tool to support the claims of VDT. Findings suggest viewpoints for making death sites exclusive, and offer valuable clues to the design of VDT formation as an option to include death sites as market offerings of dark tourism. Guided by social constructionist research philosophy, coupled with semiology and compositional interpretation, the analysis offers valuable clues to position sites built around the narratives of death. Not only does it verify elements of unique and emotional selling propositions in the typology of death sites, but it also signifies the emerging state of the art on the nexus between VDT and SB. Specifically, dark themed songs coupled AR are used as tourism drivers for designing Trunyan Cemetery, Bali. Overall, this review shows preliminary designs for prototype death sites. Several issues and directions for future research are discussed.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"50 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127146765","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 10
A Framework to Analyze Cultural Values in Online Tourism Visuals of European Destinations 欧洲目的地在线旅游视觉文化价值分析框架
Destination Management and Marketing Pub Date : 2018-07-01 DOI: 10.4018/IJSVR.2018070103
Emanuele Mele, K. Lobinger
{"title":"A Framework to Analyze Cultural Values in Online Tourism Visuals of European Destinations","authors":"Emanuele Mele, K. Lobinger","doi":"10.4018/IJSVR.2018070103","DOIUrl":"https://doi.org/10.4018/IJSVR.2018070103","url":null,"abstract":"Images play a crucial role in inspiring and informing travelers throughout the tourism experience. Due to this, destination management/marketing organizations (DMOs) do their best to provide visually rich websites and mobile applications. Among the factors guiding online communication choices, cultural values influence the selection and use of website design and multimedia contents. While several strategies are available to measure cultural values offline and online, so far, no consistent framework has accounted for the visual style of cultural categories in the tourism domain, especially within the European context. Addressing this research gap, the aim of this article is to propose a framework for the visual analysis of cultural values in the context of European destinations, also discussing the relation among values, visual content and visual style. The final model results from the combination of existing theories of visual semiotics and cross-cultural communication with bottom-up data from the semiotic analysis of 95 pictures from UK and Portuguese DMO websites.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114234257","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 4
The Management of Archeological Sites as Tourism Resources 考古遗址作为旅游资源的管理
Destination Management and Marketing Pub Date : 2018-07-01 DOI: 10.4018/IJCMHS.2018070105
Nuria Huete-Alcocer, M. P. Martínez-Ruiz, Víctor-Raúl López-Ruiz, Alicia Izquierdo-Yusta
{"title":"The Management of Archeological Sites as Tourism Resources","authors":"Nuria Huete-Alcocer, M. P. Martínez-Ruiz, Víctor-Raúl López-Ruiz, Alicia Izquierdo-Yusta","doi":"10.4018/IJCMHS.2018070105","DOIUrl":"https://doi.org/10.4018/IJCMHS.2018070105","url":null,"abstract":"This article aims to study the potential of archeology as a tourism resource in the field of cultural tourism, given that good tourism management of archeological sites can attract a larger number of visitors and contribute to the socio-economic development of the areas involved. Specifically, it will examine the role of information sources in the management of such sites, focusing on the case of Segóbriga Archeological Park, Cuenca, Spain. Based on the analysis of the results obtained from surveys of tourists to this destination, this article makes a series of management recommendations concerning the importance of disseminating and promoting this type of tourism resource through various information sources.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"87 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121352252","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
The Impact of Seasonality on the Using of Accommodation Capacity in Operation in Romania 季节性对罗马尼亚运营中的住宿能力使用的影响
Destination Management and Marketing Pub Date : 2017-10-01 DOI: 10.4018/IJSEM.2017100105
R. Ş. Zaharia, R. Gogonea
{"title":"The Impact of Seasonality on the Using of Accommodation Capacity in Operation in Romania","authors":"R. Ş. Zaharia, R. Gogonea","doi":"10.4018/IJSEM.2017100105","DOIUrl":"https://doi.org/10.4018/IJSEM.2017100105","url":null,"abstract":"For accommodation service providers one of the main objectives is to obtain and maintain a higher degree of using of accommodation capacity in operation. Based on these considerations, the paper analyzes the evolution of the index of utilization of the accommodation capacity in operation in the development regions of Romania for a period of six years in order to reveal similarities and disparities between them. For this purpose, besides the analysis of the developments of the index of utilization of the accommodation capacity in operation, the evolution of dispersion spreading is also analyzed. Both the variability amplitudes of the two main indicators and their trend are analyzed. The conclusion of the study is the fact that in Romania, the dispersion of the index of the use of the accommodation capacity in operation had an increasing trend, which means that in terms of the ratio between demand and supply of accommodation, the disparities between development regions continue to grow with all the negative implications on the performance of the tourism industry in Romania.","PeriodicalId":109920,"journal":{"name":"Destination Management and Marketing","volume":"61 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134424036","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
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