Journal of Philanthropy and Marketing最新文献

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Predicting user loyalty and repeat intention to donate towards fantasy sports gaming platforms: A large-sample study based on a model integrating philanthropic actions, well-being and flow experience 预测用户对梦幻体育游戏平台的忠诚度和重复捐赠意向:基于慈善行动、幸福感和流动体验综合模型的大样本研究
Journal of Philanthropy and Marketing Pub Date : 2023-08-28 DOI: 10.1002/nvsm.1819
A. K. S. Suryavanshi, Sujo Thomas, Twinkle Trivedi, Ritesh Patel, Viral Bhatt
{"title":"Predicting user loyalty and repeat intention to donate towards fantasy sports gaming platforms: A large-sample study based on a model integrating philanthropic actions, well-being and flow experience","authors":"A. K. S. Suryavanshi,&nbsp;Sujo Thomas,&nbsp;Twinkle Trivedi,&nbsp;Ritesh Patel,&nbsp;Viral Bhatt","doi":"10.1002/nvsm.1819","DOIUrl":"10.1002/nvsm.1819","url":null,"abstract":"<p>India has become one of the world's largest gaming destinations, and in the last few years, the rapid rise of online gaming has led to the domination of fantasy sports gaming platforms. Very little is understood about how users on fantasy sports gaming platforms perceive and approach giving and what essentially matters to users before selecting or engaging with such fantasy sports gaming platforms. This study aims to predict user loyalty and repeat intention to donate towards fantasy sports gaming platforms by examining philanthropic actions, well-being (WB) and flow experience (FE). A large-scale research study on 2091 samples was undertaken by adopting three-fold SEM-ANN-NCA (structural equation modeling-artificial neural network-necessary condition analysis) for establishing and empirically testing a comprehensive model by integrating philanthropic actions, WB and FE to predict user loyalty and repeat intention to donate towards online fantasy sports gaming platforms. The findings add depth to our understanding of philanthropic actions linked to fantasy sports gaming platforms and users' loyalty and donation intentions towards such platforms. The results of ANN indicated the normalized importance of the predictors of user loyalty and found that philanthropic action was the strongest predictor. Likewise, philanthropic actions, WB, and FE were necessary conditions (must-have) to determine user loyalty during NCA. The findings would provide invaluable intelligence to fantasy gaming companies to oversee critical philanthropic decisions proficiently. In addition, the results would provide valuable insights to decision-makers in philanthropic foundations and other entities, such as practitioners and online fantasy gaming companies, to devise effective marketing strategies to gauge user loyalty and shape donation intentions.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84835936","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Philanthropy during COVID-19: Learnings and recommendations for philanthropic organizations navigating crisis COVID-19 期间的慈善事业:慈善组织应对危机的经验和建议
Journal of Philanthropy and Marketing Pub Date : 2023-08-16 DOI: 10.1002/nvsm.1814
DeeAndria Hampton, Pamala Wiepking, Cassandra Chapman, Lucy Holmes McHugh, Daniel Arnesen, Cathie Carrigan, Galia Feit, Henrietta Grönlund, Steinunn Hrafnsdóttir, Natalya Ivanova, Hagai Katz, Sung-Ju Kim, Ómar H. Kristmundsson, Julia Litofcenko, Irina Mersianova, Michaela Neumayr, Anne Birgitta Pessi, Wendy Scaife, Karl Henrik Sivesind, Johan Vamstad, Yongzheng Yang
{"title":"Philanthropy during COVID-19: Learnings and recommendations for philanthropic organizations navigating crisis","authors":"DeeAndria Hampton,&nbsp;Pamala Wiepking,&nbsp;Cassandra Chapman,&nbsp;Lucy Holmes McHugh,&nbsp;Daniel Arnesen,&nbsp;Cathie Carrigan,&nbsp;Galia Feit,&nbsp;Henrietta Grönlund,&nbsp;Steinunn Hrafnsdóttir,&nbsp;Natalya Ivanova,&nbsp;Hagai Katz,&nbsp;Sung-Ju Kim,&nbsp;Ómar H. Kristmundsson,&nbsp;Julia Litofcenko,&nbsp;Irina Mersianova,&nbsp;Michaela Neumayr,&nbsp;Anne Birgitta Pessi,&nbsp;Wendy Scaife,&nbsp;Karl Henrik Sivesind,&nbsp;Johan Vamstad,&nbsp;Yongzheng Yang","doi":"10.1002/nvsm.1814","DOIUrl":"10.1002/nvsm.1814","url":null,"abstract":"<p>This practice paper articulates the key learnings for philanthropic organizations based on their experiences of the COVID-19 pandemic. Which actions can philanthropic organizations take to best support community needs during times of crisis? To answer this question, we synthesize information about how philanthropic organizations responded during the early COVID-19 crisis (spring―fall 2020) across 11 countries: Australia, Austria, Finland, Germany, Iceland, Israel, Norway, Sweden, the Republic of Korea, the Russian Federation, and the United States of America. Results indicate four key actions that we recommend philanthropic organizations take during times of crisis: (1) Assess community needs; (2) engage with volunteers and donors; (3) communicate effectively and strategically with volunteers, donors, and the public; and (4) focus on equity.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-08-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1814","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89285392","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Organizational citizenship behavior in civil society workplaces 民间社会工作场所的组织公民行为
Journal of Philanthropy and Marketing Pub Date : 2023-08-10 DOI: 10.1002/nvsm.1810
Steven Langdon, Richard B. Fletcher, Stuart C. Carr
{"title":"Organizational citizenship behavior in civil society workplaces","authors":"Steven Langdon,&nbsp;Richard B. Fletcher,&nbsp;Stuart C. Carr","doi":"10.1002/nvsm.1810","DOIUrl":"10.1002/nvsm.1810","url":null,"abstract":"<p>Organizational citizenship behavior is argued to be particularly important to civil society organizations (Akhtar, Hakeem, &amp; Naeem, 2017). However, organizational citizenship behavior needs further theoretically driven research in the civil society sector, which is the overarching aim of this study which compared two competing models of organizational citizenship behavior within the New Zealand's civil society sector: Organ (1988) and Williams and Anderson (1991) models. Participants were <i>N</i> = 442 employees from 217 civil society organizations in New Zealand. Confirmatory factor analysis tested these two competing measurement models of organizational citizenship behavior. Results suggested employees of civil society organizations tended to perform citizenship behavior in accordance with Organ (1988) structured five-factor model, independent of their organization. Results are discussed, with a focus on why employees working in New Zealand's civil society sector seem to be more likely to perform Organ (1988) model of organizational citizenship behavior, and practical implications presented.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-08-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1810","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84792537","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
A novel approach to legacy donations with long-term benefits supported by mathematical analysis 以数学分析为支持的具有长期效益的遗产捐赠新方法
Journal of Philanthropy and Marketing Pub Date : 2023-08-08 DOI: 10.1002/nvsm.1813
Daniel Solow, Robin Symes, Natalie Webb
{"title":"A novel approach to legacy donations with long-term benefits supported by mathematical analysis","authors":"Daniel Solow,&nbsp;Robin Symes,&nbsp;Natalie Webb","doi":"10.1002/nvsm.1813","DOIUrl":"10.1002/nvsm.1813","url":null,"abstract":"<p>A novel approach to legacy donations, called the “Master Fund Strategy,” is proposed. Potential long-term financial benefits for both donor and nonprofit organizations (NPOs) when compared to a “Traditional Fund Strategy” are established through mathematical analysis and computer simulations, providing nonprofit marketing and fundraising professionals an alternative way to lock in bequest funding. In particular, formulas are developed for computing relevant financial quantities associated with the two strategies. Conditions are presented under which the Master Fund Strategy is better than the Traditional Fund Strategy, in the sense that there is a point in time when the net present value of the distributions to the NPO under the Master Fund Strategy exceeds that of a Traditional Fund Strategy and continues to do so beyond that point. These analytical results are obtained under the assumption that the investment rates of return and the fund payouts rates are known constants; however, formulas for relaxing these restrictions are also developed and the consequences are examined with Monte Carlo simulations.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-08-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1813","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85253353","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Journal hijacking: Journal of Philanthropy and Marketing as a victim and the impacts 期刊劫持:慈善与营销》杂志作为受害者及其影响
Journal of Philanthropy and Marketing Pub Date : 2023-08-04 DOI: 10.1002/nvsm.1817
Salim Moussa
{"title":"Journal hijacking: Journal of Philanthropy and Marketing as a victim and the impacts","authors":"Salim Moussa","doi":"10.1002/nvsm.1817","DOIUrl":"10.1002/nvsm.1817","url":null,"abstract":"","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-08-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79756952","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Engaging a new generation of donors: A relationship management theory approach to communication between nonprofits and millennials 吸引新一代捐赠者:非营利组织与千禧一代沟通的关系管理理论方法
Journal of Philanthropy and Marketing Pub Date : 2023-08-01 DOI: 10.1002/nvsm.1816
Kimberly A. Parker, Sarah A. Geegan, Samantha N. Pfeiffer, Ansley M. George, Danielle E. Jaffe, Adriane Grumbein, Sylvia Scheuer, Allison D. Brown
{"title":"Engaging a new generation of donors: A relationship management theory approach to communication between nonprofits and millennials","authors":"Kimberly A. Parker,&nbsp;Sarah A. Geegan,&nbsp;Samantha N. Pfeiffer,&nbsp;Ansley M. George,&nbsp;Danielle E. Jaffe,&nbsp;Adriane Grumbein,&nbsp;Sylvia Scheuer,&nbsp;Allison D. Brown","doi":"10.1002/nvsm.1816","DOIUrl":"10.1002/nvsm.1816","url":null,"abstract":"<p>Current evidence on philanthropic giving to nonprofit organizations (NPOs) suggests that NPOs are not successfully cultivating relationships with prospective donors in the millennial generation; this has negative implications for the organizations' future financial sustainability. The current investigation employed a framework grounded in relationship management theory to explore how NPOs can better engage with this target audience. A series of focus groups revealed nuanced factors that facilitated relationship-building between millennials and NPOs, rooted in the theoretical constructs of <i>trust</i> and <i>openness</i>. These results can be used to guide NPOs' donor-engagement strategies focused specifically on millennials, thus guiding long-term donor relations efforts.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79951976","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Seeing is believing: A qualitative study examining how high and ultra-high-net-worth donors utilise evidence to inform their giving and the barriers to and facilitators of the use of evidence 眼见为实:一项定性研究,探讨高净值和超高净值捐赠者如何利用证据为其捐赠提供信息,以及利用证据的障碍和促进因素
Journal of Philanthropy and Marketing Pub Date : 2023-08-01 DOI: 10.1002/nvsm.1809
Caroline Greenhalgh, Paul Montgomery
{"title":"Seeing is believing: A qualitative study examining how high and ultra-high-net-worth donors utilise evidence to inform their giving and the barriers to and facilitators of the use of evidence","authors":"Caroline Greenhalgh,&nbsp;Paul Montgomery","doi":"10.1002/nvsm.1809","DOIUrl":"10.1002/nvsm.1809","url":null,"abstract":"<p>Whilst there is growing recognition across the non-profit literature, that the giving of resources ought to be informed by rigorous evidence, few studies to date have examined how high and ultra-high-net-worth donors use evidence to inform their philanthropy, the type and quality of the evidence they utilise, and how they measure the performance of the charities they support. The primary objective of this study was to examine whether and how philanthropists employ evidence to inform their decision-making. We employed in-depth qualitative research methods to elicit the perspectives of philanthropists on how they engaged with evidence and, in so doing, filled a gap in the data. We found barriers to utilising evidence included challenges in accessing evidence, difficulties in assessing the quality and appropriateness of evidence and insufficient resources to capture evidence. Facilitators of evidence use included: making evidence more accessible and enhanced access to professional philanthropy advice and advisors. Despite growing awareness of the importance of evidence, few donors employed sound evidence-based models of philanthropy.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1809","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80037497","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Church charity fundraising in a decreasingly religious society: Case of the Three Kings Collection in the Czech Republic 在宗教信仰日渐淡薄的社会中开展教会慈善筹款活动:捷克共和国三王募捐活动案例
Journal of Philanthropy and Marketing Pub Date : 2023-07-27 DOI: 10.1002/nvsm.1815
Jakub Dostál, Vladimír Hyánek
{"title":"Church charity fundraising in a decreasingly religious society: Case of the Three Kings Collection in the Czech Republic","authors":"Jakub Dostál,&nbsp;Vladimír Hyánek","doi":"10.1002/nvsm.1815","DOIUrl":"10.1002/nvsm.1815","url":null,"abstract":"<p>Our research addresses the research gap of church charity fundraising in times of decreasing religiosity in the context of post-communist countries while reflecting international trends. However, the research gap can also be understood more broadly as the inadequate understanding of faith-based charities. We know “relatively little about how faith-based NGOs practice policy advocacy and even less about their roles in the education and formation of faith communities in the donor countries” (Nelson, Religious voices in the politics of international development, Palgrave Macmillan, 2021, p. 14). The spiritual background of faith-based charities and the impact of that background on society have been completely unexplored in the Czech context. The paper examines the “Three Kings Collection” (TKC), an annual fundraising event, during which tens of thousands of volunteer carolers dress as the three kings on their way to meet the newborn Jesus, visiting public places in cities and going door-to-door in villages, singing the Three Kings Carol, and asking for donations to the Caritas mission to help people in need. The paper aims to identify the size and scope of the revenues of the TKC and the size, scope, and value of volunteering against a background of decreasing religiosity and declining trust in churches. We also identify the Caritas strategies for overcoming periods of crisis and the challenges facing the TKC that may intensify over time. We articulate the research implications in the field of national and international giving and volunteering.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85311036","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Responsibilities to the story, campaign(er), and profession: Exploring important considerations shaping Canadian print journalists' coverage of medical crowdfunding campaigns 对报道、活动和职业的责任:探讨影响加拿大印刷记者报道医疗众筹活动的重要因素
Journal of Philanthropy and Marketing Pub Date : 2023-07-25 DOI: 10.1002/nvsm.1812
Anika Vassell, Valorie A. Crooks, Jeremy Snyder
{"title":"Responsibilities to the story, campaign(er), and profession: Exploring important considerations shaping Canadian print journalists' coverage of medical crowdfunding campaigns","authors":"Anika Vassell,&nbsp;Valorie A. Crooks,&nbsp;Jeremy Snyder","doi":"10.1002/nvsm.1812","DOIUrl":"10.1002/nvsm.1812","url":null,"abstract":"<p>Medical crowdfunding is growing in popularity in a number of countries, including Canada. In the crowdfunding context people write and share their own stories. This activity also intersects with conventional news media practices when journalists prepare stories about these campaigns. This intersection raises the question of what are print journalists' responsibilities towards covering human interest stories based on medical crowdfunding campaigns? In this qualitative analysis we explore this question through reporting on interviews conducted with 14 Canadian news media professionals. After transcript review, emergent themes were compared and contrasted across investigators to reach confirmation on the scope and scale of emergent themes. These themes were then contrasted against the existing literature and our research goals to aid in interpreting their significance. Thematic analysis of the interviews identified three key domains of responsibility for journalists, which are: to the story, to the campaign and campaigner, and to their profession.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78484861","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Does the intention to purchase cause-related products compared to charity donations indicate higher morality? 与慈善捐赠相比,购买公益相关产品的意愿是否表明道德更高?
Journal of Philanthropy and Marketing Pub Date : 2023-07-18 DOI: 10.1002/nvsm.1811
Karina Adomaviciute, Sigitas Urbonavicius
{"title":"Does the intention to purchase cause-related products compared to charity donations indicate higher morality?","authors":"Karina Adomaviciute,&nbsp;Sigitas Urbonavicius","doi":"10.1002/nvsm.1811","DOIUrl":"https://doi.org/10.1002/nvsm.1811","url":null,"abstract":"<p>The growing competition among charity organizations provides individuals with a wide selection of ways how to support specific social causes. Donations to charity and purchase of cause-related products are two forms of pro-social behaviors that receive the most attention from researchers and practitioners. Though their aim (to help others) and many characteristics of campaigns are similar, usually these behaviors and factors affecting them are studied separately, using different theoretical backgrounds. This paper aims to investigate these two behaviors together on the basis of identity theory and analyze how moral identity and moral emotions impact them. Based on a survey of 571 respondents, SEM analysis disclosed the positive impact of the moral identity dimension internalization on the intention to purchase cause-related products (a private prosocial act), whereas the impact of the symbolization dimension on the intention to donate (a public prosocial act) was not revealed. The results also show that purchase intentions of a cause-related product are influenced by empathy, while donation intentions are influenced by guilt. The results indicate that although both behaviors can be explained using the same theoretical background (identity theory), the factors triggering them vary. Additionally, this study proposes several implications for non-profit organizations and cause-related marketing campaigns on how to make charity advertisements more appealing and increase consumers' direct and indirect donations.</p>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"28 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71983718","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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