International journal of virtual communities and social networking最新文献_第2页

Facebook Dominant, Majority, Growing, and Emerge a Marketing Segmentation Approach Facebook占主导地位，多数，成长，并出现营销细分方法

International journal of virtual communities and social networking Pub Date : 2018-01-01 DOI: 10.4018/IJVCSN.2018010101

Chunsing Yung

引用次数: 1

Variable Selection of Customers for Churn Analysis in Telecommunication Industry 电信行业客户流失分析的变量选择

International journal of virtual communities and social networking Pub Date : 2018-01-01 DOI: 10.4018/IJVCSN.2018010102

Vishal Mahajan, Renuka Mahajan

{"title":"Variable Selection of Customers for Churn Analysis in Telecommunication Industry","authors":"Vishal Mahajan, Renuka Mahajan","doi":"10.4018/IJVCSN.2018010102","DOIUrl":"https://doi.org/10.4018/IJVCSN.2018010102","url":null,"abstract":"Thetelecommunicationindustryconsiderscustomerrelationshipmanagementasasignificantissue fororganizationaladaptation.MobileserviceprovidershaveenforcedCRMwiththeobjectiveto reducethenumberofcustomersthatchurn.Theobjectiveofthisarticleistodetecthighimpactfactors leadingtocustomerchurninthemobileindustryoverthepresent-daymarketsituationinDelhi-NCR byusingaquestionnairesurveyandexaminetheirimportance.Thestudyisdonetounderstandusage patternsofcustomersusingmobiledataservices.Thedatacollectedwasanalyzedusingdescriptive statisticstoidentifythemostcommonissuestoidentifyattributesofselectingaserviceprovider, cellularusage,andservicequality.Thus,theauthorshaveselectedpossiblevariablesformodeling thedecisiontreetobuildachurnpredictionmodel.Arenewedcustomerservice,afteranalyzing thisexperience,couldpredictthosecustomerswhoareatriskofswitchingtoadifferentprovider. KeywoRdS Churn Prediction, Customer Churn, Customer Relationship Management (CRM), Customer Satisfaction, Mobile Number Portability, Mobile Service Provider, Telecommunication Industry","PeriodicalId":90871,"journal":{"name":"International journal of virtual communities and social networking","volume":"26 1","pages":"17-32"},"PeriodicalIF":0.0,"publicationDate":"2018-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83242200","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Sustainability Analysis of Tourism in India: Data Envelopment Analysis Approach 印度旅游业的可持续性分析:数据包络分析法

International journal of virtual communities and social networking Pub Date : 2018-01-01 DOI: 10.4018/IJVCSN.2018010103

Surender Kumar

{"title":"Sustainability Analysis of Tourism in India: Data Envelopment Analysis Approach","authors":"Surender Kumar","doi":"10.4018/IJVCSN.2018010103","DOIUrl":"https://doi.org/10.4018/IJVCSN.2018010103","url":null,"abstract":"Intherecentpast,understandingandpracticeofsustainabilityintourismarebecomingincreasingly important tobothacademiciansand tourismplanners. In the last twodecades, theattainmentof sustainabledevelopmentandtheprotectionoftouristicassetshavebeenattheforefrontofcentral policyissuesinglobaltourismdevelopment.Inadditiontosocialandeconomicimpactoftourism, overuseofnaturalresourcesandclimatechangeareleadingtotheimportanceofdriveforsustainable tourism development. Consequently, there is a growing research interest in investigating the performanceofcountries,especiallyintermsofenvironmentalefficiency.Inthisarticle,theauthors haveempiricallyexploredsocio-economicefficiencyofthetoptenperformingcountriesandIndia. Theirbasiccontentissummarised,alongwiththemajorfindings.Inthisway,bothmeasurementof countries’performanceandthenonparametricapproachofDEAhavebeengivendeservedattention. Tourismbenchmarkingandtheassessmentoftourismmanagementperformancesareacrucialand challengingtaskinthedirectionofevaluatingtourismsustainabilityandreshapingtourismactivities. Theproposedefficiencyassessmentprocedureisbasedondataenvelopmentanalysis(DEA).DEAis amethodologyforevaluatingtherelativeefficiencywhenfacingmultipleinputandoutput.Although themethodologyisextremelyversatile,forthesakeofexemplification,inthisarticleitisappliedto theevaluationandcomparisonofsustainabletourismmanagementofIndia. KEywoRDS Data Envelopment Analysis, Economic, Efficiency, Environment, Social, Sustainable Tourism","PeriodicalId":90871,"journal":{"name":"International journal of virtual communities and social networking","volume":"8 1","pages":"33-45"},"PeriodicalIF":0.0,"publicationDate":"2018-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89199204","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

A Study of Digital Payments: Trends, Challenges and Implementation in Indian Banking System 数字支付研究:印度银行系统的趋势、挑战与实施

International journal of virtual communities and social networking Pub Date : 2018-01-01 DOI: 10.4018/IJVCSN.2018010104

N. Bhasin, A. Rajesh

{"title":"A Study of Digital Payments: Trends, Challenges and Implementation in Indian Banking System","authors":"N. Bhasin, A. Rajesh","doi":"10.4018/IJVCSN.2018010104","DOIUrl":"https://doi.org/10.4018/IJVCSN.2018010104","url":null,"abstract":"ThechallengesandemergenceofaglobaleconomyandaDigitalFirstWorldhascreatedfinancial disruptionsine-commerceande-businessaroundtheglobe.ThecollaborationsofbankswithFintech companieshaveledtodigitalizationbeinganimportantcomponentoftheirbusinessandmarketing strategy.Theapplicationofe-bankinghasbeendemonstratedasaneffectivecostreduction,risk managementandprovidesquickservicestothecustomers.Nowadays,e-bankingserviceshavealready ensuredopportunities to reduce expendituresonphysical structures.However, in someprevious studiesithasbeenshowedthate-bankinghashelpedbanksandfinancialinstitutionstoreducecosts, increaserevenue,andincreasecustomerexperience.WiththegrowthofdigitalbankinginIndia,itis significanttoanalyzetheactualsituationofcustomersatisfactioninthebankingsector.Thisarticle evaluatesthevariousnewdigitalbankingtechnologiesinthebankingsectorofIndiawhichhave gainedmomentumaftervariousbankingreformslikethedigitalfinancialinclusion,demonetization andGST implementation. It also identifies the relationshipbetween the increasing trends in the usageofelectronicbankingandacustomerparadigmshiftfromtraditionalcashandpaper-based chequepaymentsystemsandevaluatesvariouschallengesandopportunitiesintheimplementation ofdigitalization.Thisresearchwascarriedoutusingmultiplemethodologies. KeywoRDS Digital Banking, E-Banking, Mobile Banking, Payment Systems, Risk Management","PeriodicalId":90871,"journal":{"name":"International journal of virtual communities and social networking","volume":"13 1","pages":"46-64"},"PeriodicalIF":0.0,"publicationDate":"2018-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74146296","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 4

Social Computing: An Examination of Self, Social, and Use Factors 社会计算:对自我、社会和使用因素的考察

International journal of virtual communities and social networking Pub Date : 2017-10-01 DOI: 10.4018/IJVCSN.2017100103

Sandra A. Vannoy, B. Medlin

{"title":"Social Computing: An Examination of Self, Social, and Use Factors","authors":"Sandra A. Vannoy, B. Medlin","doi":"10.4018/IJVCSN.2017100103","DOIUrl":"https://doi.org/10.4018/IJVCSN.2017100103","url":null,"abstract":"Thisarticleexplorestheinfluenceofsocial,self,andusefactorsontheintentiontoperformsocial computingactionsinonlinesocialsites.Asurveywasconductedusingpeer-to-peerfilesharingas representativeofasocialcomputingaction.Collecteddatawasanalyzedusingthestructuralequation modelingmethodwithpartialleastsquares.Thesefindingsshowthatsocialcomputingconsensus andsocialcomputingcooperationare important social factors thathavesignificant influenceon theformationofsocialnorms,whichinturnincreasestheintentionofmemberstoperformsocial computingactions.Interestingly,thewidelytestedusefactorsperceivedusefulnessandperceived easeofusehavenosignificanteffectuponauser’sintentiontoperformsocialcomputingactions. Furthermore,whilesocialnormshavesignificantinfluenceuponauser’sintentiontoperformsocial computing actions, self-identity has no significant impact. These findings lead to academic and practicalimplicationsontheefficacyofsocial,self,andusefactorsinfurtheringunderstandingof socialcomputing. KEywoRdS Partial Least Squares, Peer-to-Peer, Perceived Ease of Use, Perceived Usefulness, Social Computing Consensus, Social Computing, Social Computing Cooperation, Structural Equation Modeling","PeriodicalId":90871,"journal":{"name":"International journal of virtual communities and social networking","volume":"10 1","pages":"31-47"},"PeriodicalIF":0.0,"publicationDate":"2017-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85057343","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Entropy Based Identification of Fake Profiles in Social Network: An Application of Cyberbullying 基于熵的社交网络虚假资料识别:网络欺凌的应用

International journal of virtual communities and social networking Pub Date : 2017-10-01 DOI: 10.4018/IJVCSN.2017100102

Geetika Sarna, M. Bhatia

{"title":"Entropy Based Identification of Fake Profiles in Social Network: An Application of Cyberbullying","authors":"Geetika Sarna, M. Bhatia","doi":"10.4018/IJVCSN.2017100102","DOIUrl":"https://doi.org/10.4018/IJVCSN.2017100102","url":null,"abstract":"Cyberbullyingisafeloniousactcarriedoutagainstthevictimbysendingharassing/embarrassing/ abusinginformationonline.Normallyoffenderscreatefakeprofilesinordertohidetheiridentityfor unscrupulousactivities.Assumingafakeidentityisveryharmfulastherealpictureoftheoffender isnotvisible,andalsoitcanbecomedifficulttoentrapthem.Sometimes,sometrustworthyfriends canalsotakeadvantageofthefakeidentityinordertoharmthevictim.Culpritscanrevealvictim’s personalinformationlikefinancialdetails,personalhistory,family,etc.,andalongwithit,hecan harass,threatenorblackmailthevictimusingfakeprofilesandpermeatesthatinformationonthe socialnetwork.So,itisnecessarytoresolvethisissue.Inthisarticle,theauthorsusedtheconcept ofentropyandcrossentropytoidentifyfakeprofilesasentropyworksonthedegreeofuncertainty. Also,thisarticleshowsthecomparisonofproposedmethodwiththeexistingclassifiers. KEywoRdS Cross Entropy, Cyberbullying, Entropy, Fake Profiles, Jaro-Winkler Distance, Levenshtein Distance","PeriodicalId":90871,"journal":{"name":"International journal of virtual communities and social networking","volume":"26 1","pages":"18-30"},"PeriodicalIF":0.0,"publicationDate":"2017-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87468048","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

Influence and Information Flow in Online Social Networks 在线社交网络中的影响与信息流

International journal of virtual communities and social networking Pub Date : 2017-10-01 DOI: 10.4018/IJVCSN.2017100101

A. Agah, Mehran Asadi

引用次数: 0

Cluster Based Architecture and Algorithm to Improve the Design of Social Networks 基于聚类的结构和算法改进社交网络的设计

International journal of virtual communities and social networking Pub Date : 2017-07-01 DOI: 10.4018/IJVCSN.2017070103

S. Dutta, Payel Roy

引用次数: 1

Multimedia Documents Adaptation Based on Semantic Multi-Partite Social Context-Aware Networks 基于语义多部社会上下文感知网络的多媒体文档适配

International journal of virtual communities and social networking Pub Date : 2017-07-01 DOI: 10.4018/IJVCSN.2017070104

A. Adel, Roose Philippe, Laborie Sébastien

引用次数: 3

User's Social Network Site Loyalty 用户对社交网站的忠诚度

International journal of virtual communities and social networking Pub Date : 2017-07-01 DOI: 10.4018/IJVCSN.2017070101

Bo Han

引用次数: 0