Journal of ambulatory care marketing最新文献_第8页

Ready, aim, fire: assessing the occupational health market. 准备，瞄准，开火:职业卫生市场评估。

Journal of ambulatory care marketing Pub Date : 1990-01-01

F H Leone

引用次数: 0

Comparative analysis: subsegments of the elderly to younger adults. 比较分析:老年人与年轻人的亚段。

Journal of ambulatory care marketing Pub Date : 1990-01-01 DOI: 10.1300/J273v03n02_07

S B Benet, B I Newman

引用次数: 0

Reaching out to industry: establishing a successful off-site clinic. 接触行业:建立一个成功的场外诊所。

Journal of ambulatory care marketing Pub Date : 1990-01-01

N McKeever

引用次数: 0

Industrial rehabilitation comes of age. 工业复兴是成熟的。

Journal of ambulatory care marketing Pub Date : 1990-01-01 DOI: 10.1300/j273v04n01_04

S Leclair, K Mitchell

{"title":"Industrial rehabilitation comes of age.","authors":"S Leclair, K Mitchell","doi":"10.1300/j273v04n01_04","DOIUrl":"https://doi.org/10.1300/j273v04n01_04","url":null,"abstract":"Yes, industrial rehabilitation has come of age. The \"trendiness\" and \"glitz\" associated with such programs are now gone (or, at least, on the wane). These programs are now being subjected to the same scrutiny as other business ventures, no longer seen as the \"cash cows\" that single-handedly can end the financial woes of an organization. Along with this maturity has come an accreditation system with accepted standards of practice, care and methodological style; a data base reporting on the range and limits of program capability; and the realization by the insurance community that industrial rehabilitation can be effective and that these programs are reasonable assessment and intervention alternatives for selected patients. We have also noted that as these programs grow past their adolescence it will be important to pay close attention to basic questions of cost, value, and worth. While most programs have not been totally \"institutionalized\" into the health care provision system, their honeymoon phase has reached a positive conclusion. It's now time to look very closely at where we are today, remember where we have come from, and look to the future with a realistic and clear view.","PeriodicalId":79661,"journal":{"name":"Journal of ambulatory care marketing","volume":"4 1","pages":"19-37"},"PeriodicalIF":0.0,"publicationDate":"1990-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"20982752","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Internal marketing. 内部营销。

Journal of ambulatory care marketing Pub Date : 1990-01-01 DOI: 10.1300/j273v04n01_08

K E Mack

引用次数: 0

Providing high quality occupational medical services. 提供高质量的职业医疗服务。

Journal of ambulatory care marketing Pub Date : 1990-01-01 DOI: 10.1300/j273v04n01_03

R J McCunney

{"title":"Providing high quality occupational medical services.","authors":"R J McCunney","doi":"10.1300/j273v04n01_03","DOIUrl":"https://doi.org/10.1300/j273v04n01_03","url":null,"abstract":"As people become more aware that their work and the environment can adversely affect their health, greater attention will focus on the role of occupational health in preventing and evaluating certain medical concerns. This wider awareness will further the demand for quality occupational medical services. Clearly, an opportunity exists for the business and health care communities to work in concert to prevent occupational and environmental health problems. Marketing efforts that can support occupational medical services range from seminars and newsletters to unique approaches of health care delivery. Examples of the latter include \"fast-track\" treatment of work related injuries that bypass customary delays in most emergency departments. In this manner, client organizations benefit from the special treatment, which encourages the use of the occupational health program. Conferences geared to the business community, where topics such as back injuries, drug testing or medical surveillance are presented, can enhance the credibility of the services. Moreover, since the role of occupational medicine, especially with respect to small businesses, is poorly understood, these meetings can help establish the capabilities of the program. Efforts that promote the institution itself can also be beneficial, especially regarding highly specialized equipment and services, including magnetic resonance imaging, physical therapy equipment and research efforts of its staff. As the issues evolve, occupational health professionals will need to adapt and keep abreast of the changes. Both health care providers and business should be aware of the specialized area of knowledge associated with occupational health professionals, especially the specialty of occupational medicine. Similarly, the business community is advised to take a critical review of any provision of health services to its employees. Attention to the type of staff at a medical facility as well as their training and protocols will help insure that appropriate and quality services are being provided.","PeriodicalId":79661,"journal":{"name":"Journal of ambulatory care marketing","volume":"4 1","pages":"9-18"},"PeriodicalIF":0.0,"publicationDate":"1990-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"20982407","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Using internal communication as a marketing strategy: gaining physician commitment. 利用内部沟通作为营销策略:获得医生的承诺。

Journal of ambulatory care marketing Pub Date : 1990-01-01 DOI: 10.1300/j273v04n01_11

R P Heine

引用次数: 1

The challenge of marketing home health care in the nineties. 九十年代营销家庭保健的挑战。

Journal of ambulatory care marketing Pub Date : 1990-01-01 DOI: 10.1300/J273v03n02_05

A L Balazs

引用次数: 0

Cognitive age: demographic and psychographic dimensions. 认知年龄:人口统计学和心理学维度。

Journal of ambulatory care marketing Pub Date : 1990-01-01 DOI: 10.1300/J273v03n02_06

B Barak, D R Rahtz

引用次数: 21

The emergency medicine contracting market. 急诊医疗承包市场。

Journal of ambulatory care marketing Pub Date : 1990-01-01 DOI: 10.1300/j273v04n01_09

R E Sweeney

引用次数: 0