Review of Economics and Finance最新文献

筛选
英文 中文
THE ANALYSIS OF ALBANIAN ECONOMIC DEVELOPMENT THROUGH THE YEARS 阿尔巴尼亚历年经济发展的分析
Review of Economics and Finance Pub Date : 2023-06-30 DOI: 10.51586/2754-6209.2023.11.2.55.65
Eleni Vangjeli, Tina Donefski
{"title":"THE ANALYSIS OF ALBANIAN ECONOMIC DEVELOPMENT THROUGH THE YEARS","authors":"Eleni Vangjeli, Tina Donefski","doi":"10.51586/2754-6209.2023.11.2.55.65","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.2.55.65","url":null,"abstract":"The economic situation of a country can be explained through a dynamism of a group of indicators and factors that affect the continuity trend flow of economic growth. Also, the historical aspect is one of the most meaningful factors defining a country’s development stage.\u0000Although the indication of the social and political conditions, unpredictable situations like the Covid-19 pandemic have negatively affected the economy’s growth trend. However, to evaluate the\u0000overall economic situation is necessary to consider an evaluation basis that will lead to the tendency of the living standard. The study is undertaken for the Albanian case, a country in transition based on its economic development, from 1991 to 2021. The key assessment factor\u0000considered in this study is the GDP, as one of the most meaningful evaluators of the living standard. After analyzing the Albanian economy by considering the historical phases of the economic development of this country, there is a created model for identifying the potential\u0000relations between the Gross Domestic Product, Consumption Expenditures, Trade Balance, and Foreign Direct Investments for explaining the actual living standard and generating its forecast for\u0000upcoming years. At the end of the study are given the results and the recommendations.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80214386","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PARETO OPTIMALITY: IS IT VALID AS A CRITERION FOR JUDGING SOCIAL EFFICIENCY IN AN ISLAMIC ECONOMY 帕累托最优:在伊斯兰经济中作为判断社会效率的标准是否有效
Review of Economics and Finance Pub Date : 2023-06-30 DOI: 10.51586/2754-6209.2023.11.2.4.15
Nagah Abdul Alim Abdul Wahab Abul Fotouh
{"title":"PARETO OPTIMALITY: IS IT VALID AS A CRITERION FOR JUDGING SOCIAL EFFICIENCY IN AN ISLAMIC ECONOMY","authors":"Nagah Abdul Alim Abdul Wahab Abul Fotouh","doi":"10.51586/2754-6209.2023.11.2.4.15","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.2.4.15","url":null,"abstract":"Optimization aims to reach the best, and in order for optimization to have\u0000meaning, there must be a function of goals that are maximized, and there should be more than one solution available to choose the best among them. The most efficient situation according to Pareto optimization is the situation in which we cannot make a member of society better off without making a member or other members worse off in the country under consideration. The maxima we arrive at is just one of an infinite number of Pareto optimizations from which we cannot choose without assuming a scale of values to evaluate individual utilities because there is always a system for weighing these utilities that makes any point optimal. Thus Pareto optimization is a criterion that requires the existence of a function of value goals that is different in the Islamic economy from that\u0000in the capitalist economy.\u0000Justice in the Islamic economy has a concept based on rights regulated by Islamic Sharia, and this makes difference in the content and scope of the optimization process, which makes justice an organic component of the concept of efficiency in the Islamic economy, and the criterion of\u0000Pareto optimization is a criterion that does not achieve justice by itself.\u0000Pareto optimization is a quantitative criterion that depends in its judgment on efficiency on the overall quantitative result and does not take into account qualitative aspects of great importance in relation to the concept of efficiency and its judgment in the Islamic economy.\u0000Reaching a situation in which it is not possible to improve the situation of some people without making others in a worse situation, which is what is known as Pareto optimization can serve as a criterion for judging efficiency in the Islamic economy if the rulings of the Sharia in the\u0000acquisition, use, and spending of funds are applied in the economy under consideration, taking into consideration there is a difference in the content and scope of the maximization process, which makes justice an organic component of the concept of efficiency in the Islamic economy, and the difference in the concept of justice itself, and if the concept of “improving the status of some” is determined within the framework of achieving sufficiency, and the concept of “worse situation” is\u0000determined by violating sufficiency. Based on the foregoing, we suggest that the Pareto criterion, by itself, is not sufficient to judge efficiency in the Islamic economy.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81887475","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
GOVERNMENT BUDGETS AND POVERTY REDUCTION IN DEVELOPING COUNTRIES: A SYSTEMATIC REVIEW OF THE ROLE OF SOCIAL WELFARE PROGRAMS AND THE CHALLENGES AHEAD 发展中国家的政府预算和减贫:对社会福利项目的作用和未来挑战的系统回顾
Review of Economics and Finance Pub Date : 2023-06-30 DOI: 10.51586/2754-6209.2023.11.2.67.72
Adamu Ahmed Wudil, N. Saad, Jasmin Omercic, Lacheheb Zakaria, Rislanudeen Muhammad
{"title":"GOVERNMENT BUDGETS AND POVERTY REDUCTION IN DEVELOPING COUNTRIES: A SYSTEMATIC REVIEW OF THE ROLE OF SOCIAL WELFARE PROGRAMS AND THE CHALLENGES AHEAD","authors":"Adamu Ahmed Wudil, N. Saad, Jasmin Omercic, Lacheheb Zakaria, Rislanudeen Muhammad","doi":"10.51586/2754-6209.2023.11.2.67.72","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.2.67.72","url":null,"abstract":"This paper presents a systematic literature review of 25 studies published\u0000between 2010 and 2021 on the relationship between government budgets and poverty reduction in developing countries. The review identifies a positive relationship between government spending on social welfare programs and poverty reduction. Specifically, increased spending on education and healthcare has been found to have a significant impact on reducing poverty levels. The review also highlights the importance of targeting government spending to specific populations and regions\u0000where poverty levels are high, and the challenges and limitations of government spending in poverty reduction efforts, such as corruption and political instability. The paper concludes with important policy implications, such as the need for increased spending on social welfare programs, addressing corruption and mismanagement of government funds, and targeting spending to specific populations and regions where poverty levels are high. The review provides insights for policymakers and practitioners working in the field of poverty reduction, emphasizing the\u0000importance of good governance, transparency, and accountability in ensuring that government budgets effectively contribute to poverty reduction.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90832200","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
CENTRAL BANK INTERVENTION FUND AND AGRICULTURAL OUTPUT IN NIGERIA: AN ARDL APPROACH 中央银行干预基金与尼日利亚农业产出:一种ardl方法
Review of Economics and Finance Pub Date : 2023-06-30 DOI: 10.51586/2754-6209.2023.11.2.35.54
Yimka S. A. Alalade, T. Omosebi, Afolake M. Akinola, Olufemi C. Ademola
{"title":"CENTRAL BANK INTERVENTION FUND AND AGRICULTURAL OUTPUT IN NIGERIA: AN ARDL APPROACH","authors":"Yimka S. A. Alalade, T. Omosebi, Afolake M. Akinola, Olufemi C. Ademola","doi":"10.51586/2754-6209.2023.11.2.35.54","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.2.35.54","url":null,"abstract":"This paper examines the impact of central bank financial intervention funds on Nigeria's agricultural exports from 1990 to 2020 with the specific objective of determining the extent to which the funds are financed by the Agricultural Credit Guarantee Fund (ACGSF) in the agricultural sector concerned. Agricultural exports both short-term and long-term during the\u0000period were under review. The study uses annual time data obtained from the CBN and WDI database. The Auto-Regressive Distributed Lag (ARDL) technique and the ARDL Bound test were used to determine the short-term and long-term relationships of the variables. The results show that\u0000ACGSF shows a positive and significant relationship of agricultural export growth in the short run with coefficients of 0.23, 0.33 and 0.19, but a negative and insignificant relationship of agricultural export in the long run. The analysis also shows a positive and insignificance of employment in agriculture in relation to agricultural production in the short term, while negative and significant in the long term. The 68.3% of the change in the dependent variable, as revealed by the adjusted R2, is due to the combined effect of the independent variables. The study therefore seeks for greater and appropriate funding of the government scheme or monetary authority to have a positive impact on long-term agricultural exports in Nigeria and should ensure immediate repayment of loan(s) to the qualified farmer to avoid diversion, political influence and delay in poor implementation process due to bank deposits of money in the country.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87376032","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
THE INFLUENCE OF SUBJECTIVE NORMS, FINANCIAL LITERACY, TRUST, AND GOVERNMENT REGULATION ON BEHAVIORAL INTENTION TO INVEST IN CRYPTOCURRENCY 主观规范、金融素养、信任和政府监管对投资加密货币行为意愿的影响
Review of Economics and Finance Pub Date : 2023-06-30 DOI: 10.51586/2754-6209.2023.11.2.16.34
Thomas Galang Prasetyo, Florentina Kurniasari
{"title":"THE INFLUENCE OF SUBJECTIVE NORMS, FINANCIAL LITERACY, TRUST, AND GOVERNMENT REGULATION ON BEHAVIORAL INTENTION TO INVEST IN CRYPTOCURRENCY","authors":"Thomas Galang Prasetyo, Florentina Kurniasari","doi":"10.51586/2754-6209.2023.11.2.16.34","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.2.16.34","url":null,"abstract":"Despite the fact that cryptocurrency is regarded as a highrisk speculative\u0000cryptocurrencies, the growth in the number of cryptocurrency owners in Indonesia continues to grow every year. The low level of financial literacy and the trust factor in crypto investment are the reasons why the government is worried about the increasing number of crypto investors. The study will provide an explanation for the rise in cryptocurrency investment based on the following variables: subjective norms, financial literacy, trust, and governmental regulation. Gender is utilized as a moderating variable to analyze the difference in cryptocurrencies investment between men and women. This study used a quantitative methodology, the data were collected using a questionnaire survey of respondents who were at least 17 years old, and had invested in non-\u0000cryptocurrencies. Financial literacy and trust were discovered to have an impact on the forming of investment intentions in cryptocurrency. Women are known to have higher trust than men in investing in cryptocurrencies. This research is expected to provide input to the Indonesian\u0000government in developing strategies to establish a safer environment for investors and to minimize the amount of risk associated with cryptocurrency investment.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88996532","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
EUROPEAN JUSTICE RULES THAT SPANISH TAX REGULATION VIA “FORM 720” VIOLATES THE EUROPEAN FREE MOVEMENT OF CAPITAL 欧洲司法裁定,西班牙通过“表格720”进行的税收监管违反了欧洲资本的自由流动
Review of Economics and Finance Pub Date : 2023-01-30 DOI: 10.51586/2754-6209.2023.11.1.4.12
{"title":"EUROPEAN JUSTICE RULES THAT SPANISH TAX REGULATION VIA “FORM 720” VIOLATES THE EUROPEAN FREE MOVEMENT OF CAPITAL","authors":"","doi":"10.51586/2754-6209.2023.11.1.4.12","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.1.4.12","url":null,"abstract":"This study analyses the Judgement of the Court of Justice of the European Union (CJEU) of 27 January 2022, case C-788/19, resolving the appeal presented by the European Commission against the Kingdom of Spain which considers that the regulations governing the\u0000obligation of residents in Spain to declare assets and rights located abroad via “Form 720”, and the general rules on penalties for non-compliance with that obligation, represent a restriction of the free movement of capital, and consequently violate European law. The European Court upholds the\u0000appeal and annuls the contested rulings. Based on this judgement, the study also analyses its effects on Spanish national law and on the taxpayers affected.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-01-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85398622","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
MARKETING DIRECTION OF MARKETPLACE SALES TO THE CONSUMERS OF THE DIGITAL AGE 市场营销方向是面向数字时代消费者的市场销售
Review of Economics and Finance Pub Date : 2023-01-30 DOI: 10.51586/2754-6209.2023.11.1.45.51
Nedeljko Prdić, Sara Kostić
{"title":"MARKETING DIRECTION OF MARKETPLACE SALES TO THE CONSUMERS OF THE DIGITAL AGE","authors":"Nedeljko Prdić, Sara Kostić","doi":"10.51586/2754-6209.2023.11.1.45.51","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.1.45.51","url":null,"abstract":"Contemporary market changes, especially after the Covid-19 pandemic, are directing sales on the markets to consumers of the digital age. The problem that the research wants to achieve is consumer preferences and needs analysis in order to understand sellers’ actions in products selling. Numerous researches results indicate that there is a potential of this market and that it has specialties in comparison to traditional consumers. The goal of this work paper is to give encouragement to market sellers for additional investments in marketing in order to achieve increased business results. Theoretical research results are based on professional literature usage, the author's experience, statistics data and tables, while the empirical research was carried out using a survey questionnaire. The empirical research results show that there is both sellers’ and\u0000consumers’ interest in purchasing and implementing useful changes in marketing communications.\u0000From the research conducted, can be concluded and recommended that certain marketing orientation can influence the increase in the market products sale that will contribute to the specific customers’ interests satisfaction and consumption increase.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-01-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90989619","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
ECONOMIC PERFORMANCE AND THE IMPLEMENTATION OF LEANMANAGEMENT MODEL 经济绩效与精益管理模式的实施
Review of Economics and Finance Pub Date : 2023-01-30 DOI: 10.51586/2754-6209.2023.11.1.13.23
F. Romana, C. G. Gestoso
{"title":"ECONOMIC PERFORMANCE AND THE IMPLEMENTATION OF LEAN\u0000MANAGEMENT MODEL","authors":"F. Romana, C. G. Gestoso","doi":"10.51586/2754-6209.2023.11.1.13.23","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.1.13.23","url":null,"abstract":"Objective: Understand how the increased competitiveness encourages industries to seek solutions in order to maintain or increase their market share, promoting the manufacturing of quality products at reduce costs.\u0000Methodology: In this study, an in-company analysis regarding the Lean performance evaluation methods present in the literature as well as already implemented in the industry was performed, focusing on the gaps of present models and needs for future.\u0000Findings: New philosophies arise such as the Lean Manufacturing which is based on continuous improvement, aiming at optimizing the production system, eliminating waste and using fewer resources.\u0000Value Added: Based on the results, and with the objective of allowing comprehensive assessment of Lean performance, independently by the companies and the determination of improvement actions, a Lean performance evaluation method was developed in order to understand\u0000the impact in financial and economic figures of the case study.\u0000Recommendations: Take in account the main concepts of the social sciences, such as Organizational Culture, Leadership Style and Strategic Approach, considering the link with the financial economic performance.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-01-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77760514","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
CORPORATE STRATEGY FOR MANAGING EVOLUTIONARY PROCESSES OF THE ENTERPRISE DEVELOPMENT 企业战略是对企业发展演化过程的管理
Review of Economics and Finance Pub Date : 2023-01-30 DOI: 10.51586/2754-6209.2023.11.1.52.66
A. A. Nasution, Liudmyla Nechyporuk, Zoia Hryhorova, Yevheniia Karpenko
{"title":"CORPORATE STRATEGY FOR MANAGING EVOLUTIONARY PROCESSES OF THE ENTERPRISE DEVELOPMENT","authors":"A. A. Nasution, Liudmyla Nechyporuk, Zoia Hryhorova, Yevheniia Karpenko","doi":"10.51586/2754-6209.2023.11.1.52.66","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.1.52.66","url":null,"abstract":"The method for analyzing phase portraits of bifurcation diagrams of enterprise life cycle scenario models using IT pattern recognition has been proposed, which allowed to numerically determine the geometric parameters of the spatial forms that form the surfaces of phase portraits, and their size, corresponding to the loci of stability and interaction of four\u0000populations in a network of trophic relations. To analyze the results of the recognition of phase portraits of ELC bifurcation diagrams, singular points of perturbation, attenuation, cycles, equilibrium, their stability, the input examples of the state of bifurcation have been classified into five separate clusters in accordance with the ELC development scenarios. An IT support algorithm for the corporate strategy for managing the evolutionary processes of enterprise development has been developed. It covers the following stages: analysis and evaluation of the internal and external environment of the enterprise population and trophic relations; identification of possible motives for changing trophic relations and causes of synergy; studies of the nonlinear dynamics of ELC model scenarios; analysis of many strategic alternatives; selection of a strategy and preparation of a strategic plan; monitoring the results of achieving a synergistic effect, which will allow choosing strategies depending on the ELC stages and ensuring the competitiveness of the enterprise.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-01-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86092419","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
THE INFLUENCE OF INSTAGRAM SOCIAL MEDIA MARKETING AND TECHNOLOGY READINESS TO INCREASE PURCHASE INTENTION THROUGH SOCIAL MEDIA BRAND ENGAGEMENT MEDIATION ON X INSTANT MORTAR BRAND instagram社交媒体营销和技术准备通过社交媒体品牌参与中介对x即时砂浆品牌增加购买意愿的影响
Review of Economics and Finance Pub Date : 2023-01-30 DOI: 10.51586/2754-6209.2023.11.1.35.44
Seruni Lestari, Florentina Kurniasari, Yosef Budi Susanto
{"title":"THE INFLUENCE OF INSTAGRAM SOCIAL MEDIA MARKETING AND TECHNOLOGY READINESS TO INCREASE PURCHASE INTENTION THROUGH SOCIAL MEDIA BRAND ENGAGEMENT MEDIATION ON X INSTANT MORTAR BRAND","authors":"Seruni Lestari, Florentina Kurniasari, Yosef Budi Susanto","doi":"10.51586/2754-6209.2023.11.1.35.44","DOIUrl":"https://doi.org/10.51586/2754-6209.2023.11.1.35.44","url":null,"abstract":"The Covid-19 has disrupted several businesses marketing strategies. This also has an effect on the building materials industry, they have to adapting its marketing to the B2C market via social media. Social Media Marketing can increase a customer's interest in making purchase,\u0000according to the findings of prior study and theory; yet, the company's data reveals various outcomes. There was a strong response to the social media marketing campaign, however the number of sales was not related to the number of sales the company made. Consequently, this study\u0000will assess the impact of Social Media Marketing on Purchase Intention as mediated by Social Media Brand Engagement, and considering the Technology Readiness. 150 Instagram followers of Mortar Instant X were surveyed using a quantitative way to acquire data for this study. According to the findings, Social Media Marketing has a positive direct and indirect influence (mediated by Social Media Brand Engagement) on Purchase Intention. Meanwhile, Technology Readiness has a\u0000positive direct and indirect effect (mediated by Social Media Brand Engagement) on Purchase Intention. It is anticipated that Instant Mortar X and the construction materials industry would use the findings of this study to develop and implement social media marketing strategies.","PeriodicalId":52251,"journal":{"name":"Review of Economics and Finance","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-01-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75419281","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信