paperASIAPub Date : 2024-07-14DOI: 10.59953/paperasia.v40i4b.181
J. Dolah, Xing Zhang
{"title":"Research on Pingyao Lacquerware Based on Experience Design","authors":"J. Dolah, Xing Zhang","doi":"10.59953/paperasia.v40i4b.181","DOIUrl":"https://doi.org/10.59953/paperasia.v40i4b.181","url":null,"abstract":"Due to the continuous development of social and economic forms, most of the traditional handicraft forms of industry have been more challenged in the wave of development, and the world UNESCO and the Chinese government have made great efforts. In recent years, the state has promoted cultural confidence, encouraging people to re-focus on the spiritual connection with culture while satisfying their material needs. The trend of great attention to traditional culture and the continuous development of tourism have brought Pingyao lacquerware, a representative traditional handicraft, back to the public's attention. As one of the intangible cultural heritages, it is in urgent need of attention and protection due to the complexity of the craft and the difficulty of passing it on. Nowadays, the experience economy has become the trend of the times, and tourists are not only looking for material products or simple services but are also more and more concerned about their experience in travel activities. Therefore, it is essential to satisfy the personalized experience needs of tourists in the region of Pingyao regarding the lacquerware experience. Given this, this study takes Pingyao lacquerware as the object of research based on the theoretical background of experience design to explore new development paths for Pingyao lacquerware from the perspective of experience.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"59 14","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141649662","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
paperASIAPub Date : 2024-07-14DOI: 10.59953/paperasia.v40i4b.81
Herman, S. Yeo, Amalia Chaerunnisa, Piew Lai Kim
{"title":"Human Resource Development as a Key to Enhanced Performance: Insights from Outsourcing Employees in a Delivery Service Company","authors":"Herman, S. Yeo, Amalia Chaerunnisa, Piew Lai Kim","doi":"10.59953/paperasia.v40i4b.81","DOIUrl":"https://doi.org/10.59953/paperasia.v40i4b.81","url":null,"abstract":"The purpose of this study is to examine the impact of human resource development on the performance of outsourcing employees at PT Binajasa Abadikarya, focusing specifically on employees in Bali and Nusa Tenggara. This quantitative research involved 94 respondents, selected through purposive sampling based on the Slovin formula. Data collection included questionnaires, interviews, and observations, with descriptive analysis employed for data examination. The findings revealed a significant and positive correlation between human resource development and employee performance. Additionally, a significance level of 0.000, which is below the threshold of 0.05, further supports this positive correlation. Therefore, the study concludes that human resource development has a meaningful and positive effect on the performance of these employees.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"58 24","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141650647","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
paperASIAPub Date : 2024-06-11DOI: 10.59953/paperasia.v40i3b.70
Doaa Mohamed Ibrahim Badran, Mahmoud Abdelgawwad Abdelhady
{"title":"The Impact of Tax Legislative Disruptions on the Increase of Informal Economic Activities in Egypt","authors":"Doaa Mohamed Ibrahim Badran, Mahmoud Abdelgawwad Abdelhady","doi":"10.59953/paperasia.v40i3b.70","DOIUrl":"https://doi.org/10.59953/paperasia.v40i3b.70","url":null,"abstract":"The study examines how legislative instability in tax laws affects the growth of informal economic activities in Egypt. It suggests that unclear or unsustainable tax regulations drive a shift towards the informal sector, fueled by benefits like tax evasion and reduced compliance costs. To encourage voluntary integration, the study proposes measures such as transparent tax laws, awareness campaigns on tax compliance benefits, and simplification of procedures. It advocates for policymakers to prioritize creating an environment conducive to integration over punitive measures. By fostering a fair tax system and addressing underlying factors driving informality, Egypt can boost tax revenue, ensure fairness, and promote sustainable growth. Employing a descriptive-analytical approach, the study analyzes secondary data from official reports, academic literature, and relevant publications. This method allows for a systematic examination of tax legislative disruptions' impact on informal economic activities. It facilitates understanding the dynamics of tax regulations and their effects on informality by analyzing diverse information sources. This approach ensures reliable insights into the relationship between tax laws and the informal economy in Egypt.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"06 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141359018","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
paperASIAPub Date : 2024-06-06DOI: 10.59953/paperasia.v40i3b.111
Said Al Oraimi, Pradeep Kumar Krishnan, A. Abu Seman, Zuhailawati Hussain
{"title":"Sustainable and Novel Development of Metal Matrix Composite Using Scrap Aluminium Alloy Reinforced with Scrap Borosilicate Glass Particles by Stir Casting Technique","authors":"Said Al Oraimi, Pradeep Kumar Krishnan, A. Abu Seman, Zuhailawati Hussain","doi":"10.59953/paperasia.v40i3b.111","DOIUrl":"https://doi.org/10.59953/paperasia.v40i3b.111","url":null,"abstract":"This study aims to achieve a sustainable and environmentally friendly approach to the development of metal matrix composites (MMCs) by utilizing locally available Scrap Aluminium Engine Heads (SAEH) as the matrix material and powdered Scrap Borosilicate Glassware (SBG) as reinforcement. The stir casting technique was employed for composite fabrication, combining the benefits of cost-effectiveness and ease of processing. The research evaluates the mechanical properties of the developed MMC, including tensile strength, compressive strength, hardness, and impact resistance. Physical properties such as density and porosity were also investigated, alongside microstructural analysis using optical microscopy, scanning electron microscopy (SEM), SEM energy-dispersive X-ray analysis (EDAX), and X-ray diffraction (XRD). The results demonstrate a significant improvement in the mechanical properties of the composite compared to the as-cast SAEH material. The ultimate tensile strength increased from 70.3 MPa for as-cast SAEH to 117.3 MPa for SAEH reinforced with SBG. Similarly, ultimate compressive strength improved from 513.7 MPa to 700.67 MPa, and hardness increased from 32.56 HRB to 43.33 HRB. Furthermore, the impact strength showed a notable enhancement, increasing from 1.4 Joules to 1.8 Joules. Importantly, the porosity percentage decreased from 14.28% in as-cast SAEH to 9.97% in SAEH+BS composites, indicating improved material density. This research contributes to the development of sustainable MMCs using recycled materials, offering enhanced mechanical properties and reduced environmental impact, making it valuable for various engineering applications. By aligning with Sustainable Development Goals (SDGs), this study addresses key sustainability targets and underscores the importance of environmentally responsible materials development in advancing global sustainability efforts.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"8 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141380570","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
paperASIAPub Date : 2024-05-23DOI: 10.59953/paperasia.v40i3b.104
Kah Boon Lim, Veronica Wan Juan Tan, S. Yeo, Cheng Ling Tan
{"title":"Digital Marketing Dynamics: Investigating Influential Factors in Consumer Purchase Behaviour","authors":"Kah Boon Lim, Veronica Wan Juan Tan, S. Yeo, Cheng Ling Tan","doi":"10.59953/paperasia.v40i3b.104","DOIUrl":"https://doi.org/10.59953/paperasia.v40i3b.104","url":null,"abstract":"In today’s digital age, digital marketing has become an integral part of our daily lives. The internet, mobile applications, social media and other digital communication tools have become ubiquitous and are used by billions of people worldwide. This study aimed to investigate the factors that affect consumer purchase decisions in digital marketing. A set of self-administered questionnaires has been distributed to 166 respondents in Malaysia. The stimulus-organism-response (SOR) theory was employed in this study. The independent variables included in this study are email marketing, social media marketing, mobile marketing, online advertising, influencer marketing and trust plays as a moderating variable in the study. The findings of this study revealed that five out of eleven hypotheses were supported. Trust significantly showed a mediation effect on the relationship between mobile advertising and online advertising on purchase decisions. These findings contribute to Sustainable Development Goal 9 (Industry, Innovation, and Infrastructure) by providing inputs on digital marketing’s effects, which can relate to the advancements in technology and innovation within the marketing sector. This research offers important insights for individuals, marketers and employers. Digital marketing is a powerful tool that can help businesses reach a larger audience, even with a limited budget. Utilising digital marketing tools like online advertising provides a valuable opportunity to strengthen online visibility, target the right audience, boost exposure and improve business outcomes.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"106 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141105970","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
paperASIAPub Date : 2024-05-13DOI: 10.59953/paperasia.v40i3b.98
Abd Halim Mohammad Naim, Norashikin Baharum, Abdullah Zarifah, Othman Zakirah, Abdullah Fikriyah, Jaafar Jamaly Juwardy
{"title":"Unearthing Study in Asnafs' Large-Scale SMART Paddy-Field (SMART SBBA): An Exploratory Case of Farmers in Yan, Kedah","authors":"Abd Halim Mohammad Naim, Norashikin Baharum, Abdullah Zarifah, Othman Zakirah, Abdullah Fikriyah, Jaafar Jamaly Juwardy","doi":"10.59953/paperasia.v40i3b.98","DOIUrl":"https://doi.org/10.59953/paperasia.v40i3b.98","url":null,"abstract":"The Asnafs' Large-Scale SMART Paddy Field (SMART SBBA) project is an initiative to consolidate rice paddy land through contract farming through a management system. It is to optimize the use of existing resources and increase the efficiency of planting activities and post-harvest production. The project initiative appears to be successful in helping rice farmers manage their fields systematically and increase the yield of higher-quality rice. SMART SBBA by the Kedah State Zakat Board (LZNK) has the potential to eradicate the poverty rate among asnafs in Kedah, in addition to boosting the local economy. Therefore, this preliminary study is to explore the SMART SBBA project through the experience and involvement of paddy farmers in the first season and the second season. This study applied exploratory and descriptive methods from focus group interview data. Results showed that the farmers were satisfied with the overall SMART SBBA LZNK management. However, most rice farmers face the challenges of agricultural input costs, including the high cost of seedlings, fertilizers, and pesticides, which is a huge obstacle for rice farmers in carrying out rice planting activities.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"84 19","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140984537","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Unveiling Perspectives on Carbon Tax in the Carbon Emissions Industry","authors":"Zaimah Zainol Ariffin, Natrah Saad, Syed Mahathir Syed Mustaphanin","doi":"10.59953/paperasia.v40i3b.108","DOIUrl":"https://doi.org/10.59953/paperasia.v40i3b.108","url":null,"abstract":"The pressure of climate action becomes more crucial, especially to achieve the goals outlined in the Paris Agreement. In the Paris Agreement, Malaysia has committed to reducing greenhouse gas emissions across the economy by 45% in 2030. Malaysia has taken proper action to ensure the reduction of carbon emissions. Still, it only focuses on tax incentives and motivations toward a clean environment without involving tax penalties for the emitters. Policymakers worldwide are now changing to tax-based policies to lessen carbon emissions. Malaysia is also expected to implement the carbon tax soon. This study aims to determine Malaysia's crucial carbon emission sector and investigate the perception of implementing a carbon tax in Malaysia. This study uses desk research and questionnaires to collect data from the industry, the Inland Revenue Board of Malaysia, and the public. This study has successfully identified key sectors responsible for significant carbon emissions and gathered respondents' perceptions towards implementing a carbon tax. The implications of the study are also highlighted.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"44 24","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140983822","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
paperASIAPub Date : 2024-05-13DOI: 10.59953/paperasia.v40i3b.94
Muhamad Ali Imran Kamarudin, Mohd Sufli Yusof, Azahari Ramli, Shahrina Othman, Hasnizam Hasan, Abdul rahman Jaaffar, Syamsuriana Sidek, Mohd Jofri Kamsani
{"title":"The Issues and Challenges of Diversification Strategy in Multiple Industries: The Case of Kental Bina Sdn. Bhd.","authors":"Muhamad Ali Imran Kamarudin, Mohd Sufli Yusof, Azahari Ramli, Shahrina Othman, Hasnizam Hasan, Abdul rahman Jaaffar, Syamsuriana Sidek, Mohd Jofri Kamsani","doi":"10.59953/paperasia.v40i3b.94","DOIUrl":"https://doi.org/10.59953/paperasia.v40i3b.94","url":null,"abstract":"A diversification strategy is one of the means to expand business among corporations, including Small and Medium Enterprises (SMEs). In Malaysia, many successful stories of SMEs’ diversification strategies permit others to follow in their footstep. The success of the strategy allows businesses to develop not only locally but also venture into the international market. However, various issues and challenges could be associated with diversification strategy implementation particularly among SMEs within multiple industries involved. Therefore, this study aims to discover the issues and challenges faced by Kental Bina Sdn. Bhd., one of the steadily growing diversified businesses in Northern Peninsular Malaysia. This study employed a few rounds of one-on-one interviews with the business owner as the key informant to meet the study objective. The recorded interview sessions are then transcribed and analyzed using thematic analysis through the Nvivo12 software. From the policy viewpoint, this study sheds light on the development of entrepreneurial training programs. The training program conducted by the relevant ministries and government agencies, including the Ministry of Entrepreneur and Cooperatives Development (MECD), Majlis Amanah Rakyat (MARA), SME Corporation (SMECorp.), and Tekun Nasional (TEKUN), needs to be specifically designed to address the issues and challenges of business diversification particularly among SMEs. For practical implication, this study helps to offer important information and inputs among other businesses, particularly SMEs, on what to expect when starting their diversification planning and strategy.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"73 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140983044","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
paperASIAPub Date : 2024-05-13DOI: 10.59953/paperasia.v40i3b.77
Cik Ramlah Che Jaafar, Musa Mohamed Ghazali, Mohd Ikhwan Ismail, Noor Adilah Azmi, Mohd Abdul Muin Md Akil, Nadine Ruppert
{"title":"Universiti Sains Malaysia Campus Nature Challenge: A Collaborative Citizen Science Initiative For Biodiversity Conservation And Environmental Awareness","authors":"Cik Ramlah Che Jaafar, Musa Mohamed Ghazali, Mohd Ikhwan Ismail, Noor Adilah Azmi, Mohd Abdul Muin Md Akil, Nadine Ruppert","doi":"10.59953/paperasia.v40i3b.77","DOIUrl":"https://doi.org/10.59953/paperasia.v40i3b.77","url":null,"abstract":"Considering the growing global biodiversity crisis, citizen science initiatives have emerged as powerful tools for long-term ecological data collection involving non-experts in research. “USM Campus Nature Challenge”, a collaborative effort led by the USM Library in partnership with the School of Biological Sciences and the Centre for Global Sustainability Studies, aimed to create awareness about ecological concerns and biodiversity conservation within the university community by documenting biodiversity at USM’s main campus. Methodologically, the project organized a 6-week ‘bio blitz’ event open to citizen scientists to explore the flora and fauna of USM’s diverse campus habitats while cataloging species through the iNaturalist app. The results revealed that plant species dominated the observations, constituting 64.9% of recorded biodiversity and reflecting the rich botanical diversity on the USM campus. Further observations included insects (10.4%), fungi (7.6%), birds (6.3%), and various other species, underscoring the complexity of the ecological web of the campus. An evaluation of data quality revealed that 36.6% of the species identifications were categorized as “Research Grade”, 47.8% were designated as needing further identification, and 15.7% were graded as “casual”. In conclusion, the project leveraged the approach to create more public awareness about local ecological concerns and to strengthen the University community’s connection to nature. This USM Library’s pilot initiative closely aligns with the Open Science movement related to citizen science in Malaysia. ","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"112 39","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140985514","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
paperASIAPub Date : 2024-05-13DOI: 10.59953/paperasia.v40i3b.28
Yuni Nustini, Agus Arwani, Eva Budiana, Maidani, Sri Dewi Wahyundaru, Randy Ariyadita Putra
{"title":"CSR in MSMEs: A Systematic Literature Review and Future Research Agenda","authors":"Yuni Nustini, Agus Arwani, Eva Budiana, Maidani, Sri Dewi Wahyundaru, Randy Ariyadita Putra","doi":"10.59953/paperasia.v40i3b.28","DOIUrl":"https://doi.org/10.59953/paperasia.v40i3b.28","url":null,"abstract":"The purpose of this study was to conduct a systematic literature review on corporate social responsibility (CSR) in micro, small, and medium enterprises (MSMEs). MSMEs stand as pivotal contributors to economies worldwide, fuelling innovation and economic growth. As the business landscape evolves, the relevance of CSR practices among these enterprises becomes increasingly apparent. This study aims to collect, analyze, and synthesize findings that already exist in the literature on CSR practices among MSMEs, as well as formulate possible research directions for the future. This study seeks to bridge the knowledge gap by delving into CSR practices within MSMEs, examining both manufacturing and service sectors. It aims to identify the unique internal and external factors influencing the effective implementation and success of these CSR strategies. We will identify the specific challenges faced by MSMEs in adopting CSR, as well as analyze the benefits they can achieve through the implementation of CSR practices. The systematic literature review research methods are systematic steps to collect, analyze, and synthesize relevant literature on CSR among MSMEs. Research results emphasize the importance of CSR practices for MSMEs, acknowledge the limitations of existing research due to limited data and context-specific considerations, and highlight the theoretical and practical implications of such research for developing CSR strategies and guidelines for MSMEs. Provides a comprehensive overview of the complexities, challenges, and benefits associated with implementing CSR practices in MSMEs across various sectors and contexts. This research addresses the pressing need to understand the role of CSR in MSMEs. As these enterprises navigate the dynamic business landscape, equipping them with insights into effective CSR practices can bolster their contributions to sustainable development.","PeriodicalId":502806,"journal":{"name":"paperASIA","volume":"76 13","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140984754","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}