Journal of Travel & Tourism Marketing最新文献

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Exploring the role of flow experience and telepresence in virtual reality (VR) concerts 探讨心流体验和远程呈现在虚拟现实(VR)音乐会中的作用
2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-09-02 DOI: 10.1080/10548408.2023.2276437
Hyelin (Lina) Kim, Sung-Eun Kim, Kwangsoo Park, Sherrie Tennessee
{"title":"Exploring the role of flow experience and telepresence in virtual reality (VR) concerts","authors":"Hyelin (Lina) Kim, Sung-Eun Kim, Kwangsoo Park, Sherrie Tennessee","doi":"10.1080/10548408.2023.2276437","DOIUrl":"https://doi.org/10.1080/10548408.2023.2276437","url":null,"abstract":"ABSTRACTThis study investigates how implementing VR technology in live music concerts impacts participants’ emotional perceptions and subsequent behaviors, drawing upon the flow theory. The findings demonstrate that the perceived flow experience of VR concert attendees, encompassing cognitive absorption, time distortion, and enjoyment, significantly influences positive affects, subjective well-being, and post-behaviors. Moreover, the degree of telepresence moderates the relationship between flow experience and positive affects in the VR concert setting. The study provides in-depth theoretical and practical implications stemming from these findings and suggests avenues for future research.KEYWORDS: Flow experiencetelepresencesubjective well-beingvirtual realityVR concert Disclosure statementNo potential conflict of interest was reported by the author(s).","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134971185","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Psychological dynamics in the metaverse: evaluating perceived values, attitude, and behavioral intention in metaverse events 心理动力学:评价知觉价值、态度和行为意向
2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-09-02 DOI: 10.1080/10548408.2023.2276435
Miju Choi, Youngjoon Choi, Saeid Nosrati, Tadesse Bekele Hailu, Seongseop (Sam) Kim
{"title":"Psychological dynamics in the metaverse: evaluating perceived values, attitude, and behavioral intention in metaverse events","authors":"Miju Choi, Youngjoon Choi, Saeid Nosrati, Tadesse Bekele Hailu, Seongseop (Sam) Kim","doi":"10.1080/10548408.2023.2276435","DOIUrl":"https://doi.org/10.1080/10548408.2023.2276435","url":null,"abstract":"ABSTRACTThis study investigated the underlying psychological mechanisms associated with metaverse events. By adopting a mixed methods approach, Study 1 found three major themes: “immersive experience”, “escapism”, and “game changer”. Study 2 highlighted the substantial influence of traditional and metaverse-specific perceived values on attitude, with the exception of the functional value relating to price. In addition, the moderating roles of playfulness (high vs. low) and psychological distance (high vs. low) were found to be significant in the relationship between attitude and behavior. The results provide meaningful implications in light of event participants’ reactions to the novel technology that enables metaverse events.KEYWORDS: Metaverse eventperceived valueMICEpsychological distanceconstrual level theory Disclosure statementNo potential conflict of interest was reported by the author(s).","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"216 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134971191","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Travel and Tourism Marketing in the age of the conscious tourists: a study on CSR and tourist brand advocacy 自觉旅游者时代的旅游营销:企业社会责任与旅游品牌倡导研究
2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-09-02 DOI: 10.1080/10548408.2023.2276433
Naveed Ahmad, Sarminah Samad, Heesup Han
{"title":"Travel and Tourism Marketing in the age of the conscious tourists: a study on CSR and tourist brand advocacy","authors":"Naveed Ahmad, Sarminah Samad, Heesup Han","doi":"10.1080/10548408.2023.2276433","DOIUrl":"https://doi.org/10.1080/10548408.2023.2276433","url":null,"abstract":"ABSTRACTRecognizing the power of consumer-led dialogue over traditional company-led marketing, travel and tourism organizations increasingly appreciate the role of consumer advocacy. This study explored consumer advocacy as an outcome of corporate social responsibility (CSR) through brand admiration and attitude and evaluated the conditional indirect influence of altruistic values. Our findings revealed that CSR directly impacts travel consumer advocacy, significantly mediated by brand admiration and attitude. The findings also demonstrated the significant conditional indirect influence of altruistic values. Our research suggests that an effective CSR strategy in a travel and tourims organization offers a competitive edge by cultivating travel and tourism consumers into brand advocates.KEYWORDS: Tourism Marketing strategiesCSR in Tourismdestination brand advocacyPakistan tourism growthsustainable tourism practiceshotel consumer behaviortourism communication channelsethical travel choicescompetitive positioning in Tourismtourism consumer advocacy Disclosure statementNo potential conflict of interest was reported by the author(s).Additional informationFundingThis research is supported by Princess Nourah bint Abdulrahman University Researchers Supporting Project number [PNURSP2023R4], Princess Nourah bint Abdulrahman University, Riyadh, Saudi Arabia.","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"1030-1032 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134971186","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Fear of missing out and revenge travelling: the role of contextual trust, experiential risk, and cognitive image of destination 害怕错过和复仇旅行:情境信任、体验风险和目的地认知形象的作用
2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-09-02 DOI: 10.1080/10548408.2023.2276431
Weng Marc Lim, Saumyaranjan Sahoo, Ashima Agrawal, Lokesh Vijayvargy
{"title":"Fear of missing out and revenge travelling: the role of contextual trust, experiential risk, and cognitive image of destination","authors":"Weng Marc Lim, Saumyaranjan Sahoo, Ashima Agrawal, Lokesh Vijayvargy","doi":"10.1080/10548408.2023.2276431","DOIUrl":"https://doi.org/10.1080/10548408.2023.2276431","url":null,"abstract":"ABSTRACTCOVID-19 caused a surge in people’s desire to travel due to their fear of missing out (FOMO) and monotony of lockdown life. This led to the emergence of a new phenomenon called “revenge travelling.” The present study examines this novel phenomenon using a survey of 724 responses on revenge travelling, which was analyzed using structural equation modeling. The results revealed that perceived contextual trust and perceived experiential risk partially mediate the relationship between FOMO and revenge travelling, while cognitive image of destination moderate the relationship between perceived experiential risk and revenge travelling, highlighting the factors that contribute to this behavior.KEYWORDS: Fear of missing outFOMOCOVID-19pandemicpost-pandemicnew normalperceived contextual trusttrustperceived experiential riskriskcognitive imagedestination imagerevenge travellingtourism Disclosure statementNo potential conflict of interest was reported by the author(s).Data availability statementData can be available upon reasonable request.","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"180 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134971544","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Examining cultural differences in Airbnb naming convention and user reception: an eye-tracking study 考察 Airbnb 命名习惯和用户接受度的文化差异:眼动追踪研究
IF 7.2 2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-07-24 DOI: 10.1080/10548408.2023.2263764
Wilson Cheong Hin Hong, H. Ngan, Joanne Yu, Paula Arbouw
{"title":"Examining cultural differences in Airbnb naming convention and user reception: an eye-tracking study","authors":"Wilson Cheong Hin Hong, H. Ngan, Joanne Yu, Paula Arbouw","doi":"10.1080/10548408.2023.2263764","DOIUrl":"https://doi.org/10.1080/10548408.2023.2263764","url":null,"abstract":"ABSTRACT Listing titles significantly impact consumer behaviors on shared-economy platforms (e.g. Airbnb). Due to limited research on the length, informativeness, and creativity of titles in this context, this research investigates consumers’ responses and perceptions towards various types of listing titles by exploring their cognitive processes and conscious preferences. In a three-phase study design, this research analyzed Airbnb listing titles in China and America, conducted eye-tracking experiments, and collected surveys to evaluate the effects of title length and informativeness. The results revealed cultural differences in titles, but similar behaviors among Chinese and English-speaking consumers. Cultural assumptions, processing, and informativeness were discussed.","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"161 1","pages":"475 - 489"},"PeriodicalIF":7.2,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139355948","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Consumer protective behaviors at wellbeing tourism destinations: the function of norm activation model and reasoned action theory 安康旅游目的地的消费者保护行为:规范激活模型和理性行动理论的作用
IF 7.2 2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-07-24 DOI: 10.1080/10548408.2023.2263777
Heesup Han, E. Untaru, Aleksandar Radic, I. Jung, Wei Quan, Linda Heejung Lho, Hyerin Lee
{"title":"Consumer protective behaviors at wellbeing tourism destinations: the function of norm activation model and reasoned action theory","authors":"Heesup Han, E. Untaru, Aleksandar Radic, I. Jung, Wei Quan, Linda Heejung Lho, Hyerin Lee","doi":"10.1080/10548408.2023.2263777","DOIUrl":"https://doi.org/10.1080/10548408.2023.2263777","url":null,"abstract":"ABSTRACT This research discusses the COVID-19 protective behaviour of Chinese nationals by examining the formation of protective behaviors of Chinese outbound travelers in Thailand as a wellbeing tourism destination. The study successfully explores intention generation for protective behaviors at wellbeing tourism destinations, while investigating perceived risk as a control variable. The developed conceptual model was supported by the norm activation model and reasoned action theory, and protection motivation variables. Performing confirmatory analysis, structural analysis, and fuzzy-set qualitative comparative analysis, this research successfully demonstrated how travellers’ protective behaviours are formed and are influenced by the perceived risk of wellbeing tourism.","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"40 1","pages":"512 - 531"},"PeriodicalIF":7.2,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139355714","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Human values and traveler behaviors: metaverse for conferences and meetings 人类价值观与旅行者行为:会议的元宇宙
IF 7.2 2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-07-24 DOI: 10.1080/10548408.2023.2263766
Antonio Ariza-Montes, Wei Quan, Aleksandar Radic, Jongsik Yu, Heesup Han
{"title":"Human values and traveler behaviors: metaverse for conferences and meetings","authors":"Antonio Ariza-Montes, Wei Quan, Aleksandar Radic, Jongsik Yu, Heesup Han","doi":"10.1080/10548408.2023.2263766","DOIUrl":"https://doi.org/10.1080/10548408.2023.2263766","url":null,"abstract":"ABSTRACT The main purpose of this article is testing the factors that influence the use of the metaverse for conferences/meetings, the moderating effects of human values and the gender, and the age of users on this relationship. A convenience sampling approach was employed in order to gather data in Korea. The findings revealed that the users accepted the metaverse as a valuable technology in regard to virtually assisting conferences and meetings. The performance expectancy, social influence, and a lack of anxiety were specifically the most significant predictors of behavioral intention about the use of the metaverse for conferences/meetings.","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"20 1","pages":"490 - 511"},"PeriodicalIF":7.2,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139356022","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Green rush in Phuket: big-data evidence of cannabis commercialization in a tourism-centric area 普吉岛的绿色热潮:以旅游业为中心的地区大麻商业化的大数据证据
IF 7.2 2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-07-24 DOI: 10.1080/10548408.2023.2263782
Chayanon Phucharoen, Nichapat Sangkaew, Surarak Wichupankul, Aziz Nanthaamornphong
{"title":"Green rush in Phuket: big-data evidence of cannabis commercialization in a tourism-centric area","authors":"Chayanon Phucharoen, Nichapat Sangkaew, Surarak Wichupankul, Aziz Nanthaamornphong","doi":"10.1080/10548408.2023.2263782","DOIUrl":"https://doi.org/10.1080/10548408.2023.2263782","url":null,"abstract":"ABSTRACT Thailand has pioneered legalizing cannabis for medical purposes in Asia. This study focuses on drug tourism and the supply of cannabis in Phuket. Geospatial analysis reveals a notably positive association between cannabis stores and hotels, thus providing evidence of misuse of cannabis since its decriminalization. Despite advisory warnings discouraging tourists from leisure cannabis consumption, cannabis outlets could increase significantly in areas centered around hotels. The result reveals the urgency of nuanced destination management. Without regulation, suppliers are poised to primarily cater to the tourist, thus potentially distorting the purpose of decriminalization and neglecting the negative externalities imposed on the destination.","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"63 1","pages":"532 - 550"},"PeriodicalIF":7.2,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139356127","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Solo tourism: exploration and conceptualization – a semi-supervised machine learning approach 独行旅游:探索与概念化--一种半监督机器学习方法
IF 7.2 2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-07-24 DOI: 10.1080/10548408.2023.2255891
Aikaterini Manthiou, Van Ha Luong, P. Klaus
{"title":"Solo tourism: exploration and conceptualization – a semi-supervised machine learning approach","authors":"Aikaterini Manthiou, Van Ha Luong, P. Klaus","doi":"10.1080/10548408.2023.2255891","DOIUrl":"https://doi.org/10.1080/10548408.2023.2255891","url":null,"abstract":"ABSTRACT This study aims at understanding and conceptualizing solo tourism. By using a semi-supervised machine learning approach and scrutinizing 27,208 solo tourist tweets. Based on implicit self-theory we capture solo consumers’ self-development and self-discovery. We provide an all-inclusive slow tourism conceptualization and show that the solo tourism framework is a three-stage journey of self-discovery. This study not only provides tourism scholars and providers with an evidence-based solo tourism conceptualization, but also with a marketing, psychological, and operation tool to manage this segment.","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"29 1","pages":"453 - 474"},"PeriodicalIF":7.2,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139355956","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
How product design affects repurchase intention, eWOM, and museum visit intention: museum mystery boxes in China 产品设计如何影响再购买意愿、eWOM和博物馆参观意愿:中国博物馆神秘盒子
2区 管理学
Journal of Travel & Tourism Marketing Pub Date : 2023-06-13 DOI: 10.1080/10548408.2023.2258154
Feng Lin, Kisang Ryu
{"title":"How product design affects repurchase intention, eWOM, and museum visit intention: museum mystery boxes in China","authors":"Feng Lin, Kisang Ryu","doi":"10.1080/10548408.2023.2258154","DOIUrl":"https://doi.org/10.1080/10548408.2023.2258154","url":null,"abstract":"ABSTRACTUsing partial least squares-structural equation modeling and Hayes PROCESS Macros, this study posits that product design triggers product loyalty and museum visit intention. The findings suggest that (1) Aesthetics positively affect enjoyment in product-human interaction and satisfaction; (2) Symbolism positively affects satisfaction and brand love; (3) Enjoyment mediates the effect of aesthetics on repurchase intention and eWOM; (4) Satisfaction mediates the path from aesthetics to product loyalty and museum visit intention; and (5) Brand love mediates the links among symbolism, product loyalty, and museum visit intention.KEYWORDS: Museum productproduct designaestheticssymbolismenjoymentsatisfactionbrand loveproduct loyaltyvisit intentiontourism marketing Disclosure statementNo potential conflict of interest was reported by the author(s).","PeriodicalId":48309,"journal":{"name":"Journal of Travel & Tourism Marketing","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136223076","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
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