CORPORATE REPUTATION REVIEW最新文献

筛选
英文 中文
‘A Reputation to Protect’: Sport-Team Reputation as a Strategic Source of Brand Equity 需要保护的声誉":作为品牌资产战略来源的体育团队声誉
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-09-02 DOI: 10.1057/s41299-024-00200-7
Abhishek Mishra, Anish Yousaf, Martin Gannon
{"title":"‘A Reputation to Protect’: Sport-Team Reputation as a Strategic Source of Brand Equity","authors":"Abhishek Mishra, Anish Yousaf, Martin Gannon","doi":"10.1057/s41299-024-00200-7","DOIUrl":"https://doi.org/10.1057/s41299-024-00200-7","url":null,"abstract":"<p>This study investigates how sports team reputation shapes brand equity through consumers’ relationship satisfaction, life satisfaction, and commitment. Data were collected from India in two stages, with 523 responses used to test relationships among constructs via structural equation modelling. Barring the effects of social responsibility and financial soundness on relationship satisfaction and the effect of life satisfaction on team brand equity, all hypothesised relationships were significant. Self-congruity also positively moderated relationship satisfaction outcomes, including sport-team heritage, spectator orientation, and management style dimensions. The study’s findings provide important insights for managers, highlighting the crucial role of a strong reputation in building consumer-team loyalty. Our research suggests that marketing strategies should focus on enhancing consumer self-identification by involving fans in on-field and off-field successes to foster meaningful connections.</p>","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142190207","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
A Bibliometric Review of Customer Engagement in the International Domain: Reviewing the Past and the Present 国际领域客户参与的文献计量学回顾:回顾过去与现在
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-08-05 DOI: 10.1057/s41299-024-00198-y
Reza Marvi, Pantea Foroudi, Maria Jerez Jerez
{"title":"A Bibliometric Review of Customer Engagement in the International Domain: Reviewing the Past and the Present","authors":"Reza Marvi, Pantea Foroudi, Maria Jerez Jerez","doi":"10.1057/s41299-024-00198-y","DOIUrl":"https://doi.org/10.1057/s41299-024-00198-y","url":null,"abstract":"<p>This study addresses/examines how the conceptual structure of customer engagement in the international context has changed since its emergence. These layers of analysis will assist researchers to uncover the historical basis, and identify the changes in the knowledge structure of customer engagement research in the international business domain. Our bibliometric analysis included 151 customer engagement articles. We employed cluster visualization (VOS) along with text mining to classify the most important and informative research in customer engagement in the international context.</p>","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141930250","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
CSR Reporting Practices: A Cross-Time Comparison of the Food & Beverage and Energy Industries in the U.S. Through Topic Modeling 企业社会责任报告实践:通过主题建模对美国食品饮料和能源行业进行跨时间比较
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-07-31 DOI: 10.1057/s41299-024-00199-x
Varvara Porechenkova, Yijing Wang
{"title":"CSR Reporting Practices: A Cross-Time Comparison of the Food & Beverage and Energy Industries in the U.S. Through Topic Modeling","authors":"Varvara Porechenkova, Yijing Wang","doi":"10.1057/s41299-024-00199-x","DOIUrl":"https://doi.org/10.1057/s41299-024-00199-x","url":null,"abstract":"<p>Corporate social responsibility (CSR) is a popular topic among scholars and business professionals alike. While previous literature has investigated the relationship of CSR and corporate performance extensively, longitudinal research on the CSR reporting practices using a comparative approach remains limited. The current study examines CSR disclosures uncovered within annual reports of the companies representing different industries in the United States. The contribution is twofold. First, the study compared the CSR topics disclosed by the food &amp; beverage and energy sectors and upfolded their similar patterns and different emphases. Second, the study examined the dynamics of CSR reporting practices over 8 consequent years in these industries. A mixed method approach was used in this study, combining topic modeling through the Latent Dirichlet allocation (LDA) and complementary content analysis. The empirical analysis was conducted on the CSR disclosures from the annual reports released by six international U.S. organizations (three companies per industry sector) over the period from 2013 to 2020. The results showed that for both industries the social aspect of CSR was significantly reported. Nevertheless, the uncovered topics differed between sectors. Regarding the dynamics of CSR topics, both business sectors revealed variability of CSR aspects covered in the annual reports over the 8 years. Overall, this research sheds light on the relevance of addressing specific topics in CSR reporting as well as how to disseminate information about these topics in the annual reports.</p>","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141863228","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Exploring the Factors Influencing Blame Attribution and Attitudes Toward Brands with COVID-19 Semantical Associations: A Study During the Lockdown Period 探索 COVID-19 语义关联影响责任归因和对品牌态度的因素:封锁期间的研究
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-06-21 DOI: 10.1057/s41299-024-00197-z
Diana Y. W. Shih, Aline Simonetti, Enrique Bigne
{"title":"Exploring the Factors Influencing Blame Attribution and Attitudes Toward Brands with COVID-19 Semantical Associations: A Study During the Lockdown Period","authors":"Diana Y. W. Shih, Aline Simonetti, Enrique Bigne","doi":"10.1057/s41299-024-00197-z","DOIUrl":"https://doi.org/10.1057/s41299-024-00197-z","url":null,"abstract":"<p>The horn effect bias refers to the phenomenon where a negative trait influences a person's or brand's overall perception. This study examines the influence of psychological perceptions, such as perceived risk, perceived anxiety, and perceived severity of the COVID-19 pandemic, on consumer attitudes toward brands sharing similar names with the coronavirus. Specifically, three brands—Corona Extra, Modelo Especial, and Virus Vodka—with varying degrees of semantic similarity to pandemic names were selected for investigation. Our findings indicate that the consumption frequency of the selected brands did not significantly differ before and during the pandemic. Furthermore, when assessing blame attribution, participants did not hold these brands accountable for the COVID-19 pandemic. Importantly, no evidence was found to suggest a negative shift in perceptions of the pandemic affecting brand feelings and evaluations (i.e., attitude toward the brand).</p>","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-06-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141506622","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Proactive Versus Reactive Issues Management Strategies and Stakeholder Support for a Company 公司的主动与被动问题管理策略及利益相关者的支持
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-06-14 DOI: 10.1057/s41299-024-00194-2
Jacco Bouwman, Guido Berens
{"title":"Proactive Versus Reactive Issues Management Strategies and Stakeholder Support for a Company","authors":"Jacco Bouwman, Guido Berens","doi":"10.1057/s41299-024-00194-2","DOIUrl":"https://doi.org/10.1057/s41299-024-00194-2","url":null,"abstract":"","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-06-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141344076","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Effects of CSR-Related Media Coverage on Corporate Reputation 企业社会责任相关媒体报道对企业声誉的影响
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-06-10 DOI: 10.1057/s41299-024-00193-3
Sabrina Ennenbach, Berend Barkela
{"title":"Effects of CSR-Related Media Coverage on Corporate Reputation","authors":"Sabrina Ennenbach, Berend Barkela","doi":"10.1057/s41299-024-00193-3","DOIUrl":"https://doi.org/10.1057/s41299-024-00193-3","url":null,"abstract":"","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-06-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141361385","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Economy as Communication: Communication as Economy—Call-Out Economics, Macromarketing and Communication Economics from the Point of View of Systems Theory 经济即传播:作为经济的传播--系统论视角下的叫卖经济学、宏观营销学和传播经济学
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-06-10 DOI: 10.1057/s41299-024-00191-5
Marcus Stumpf
{"title":"Economy as Communication: Communication as Economy—Call-Out Economics, Macromarketing and Communication Economics from the Point of View of Systems Theory","authors":"Marcus Stumpf","doi":"10.1057/s41299-024-00191-5","DOIUrl":"https://doi.org/10.1057/s41299-024-00191-5","url":null,"abstract":"","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-06-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141365222","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
CSR Did Not Take Place: An Empirical Study Exploring Consumers Trapped in Paradoxes 企业社会责任并未发生:探索陷入悖论的消费者的实证研究
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-06-01 DOI: 10.1057/s41299-024-00195-1
Klára Šimůnková, Tomáš Kincl, Daria Gunina
{"title":"CSR Did Not Take Place: An Empirical Study Exploring Consumers Trapped in Paradoxes","authors":"Klára Šimůnková, Tomáš Kincl, Daria Gunina","doi":"10.1057/s41299-024-00195-1","DOIUrl":"https://doi.org/10.1057/s41299-024-00195-1","url":null,"abstract":"<p>How consumers perceive corporate social responsibility (CSR) has shifted significantly over the past decades. Initially, a voluntary commitment to solving urgent social problems, CSR was once a source of competitive advantage, specific positioning, and exclusivity in customers’ eyes. Today, however, CSR has become a fundamental prerequisite for a company to function in society, a source of company legitimacy, expected and demanded by many stakeholder groups. As research demonstrates, young people in particular loudly and intensely declare their interest in today’s challenges and vigorously demand that the companies they buy from or work for participate in CSR. On the contrary, in everyday practice, we as scholars and educators have learned that CSR is more of an empty word for consumers, something that is right but of which they have no precise idea. CSR finds itself in a paradoxical situation. Therefore, our study aims to identify the main paradoxes in how millennials perceive CSR. First, it addresses the term <i>paradox</i> and its contextualization within the CSR discourse. Second, the three main paradoxes (authenticity/communication, legitimacy/trust, pay-off/non-pay-off) are outlined and verified through mixed methods research. The paradoxes are identified and confirmed through the ambivalent and inconsistent responses to a questionnaire and, subsequently, multiple focus groups. Finally, implications for the CSR concept are suggested. Furthermore, this paper questions the validity of instruments traditionally used to measure consumer attitudes (not only) in the field of CSR.</p>","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141189462","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Innovation Reputation, Firm Value, and Financial Performance: The Moderating Role of Industry 创新声誉、企业价值和财务绩效:行业的调节作用
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-05-20 DOI: 10.1057/s41299-024-00190-6
Arilova A. Randrianasolo, A. Semenov
{"title":"Innovation Reputation, Firm Value, and Financial Performance: The Moderating Role of Industry","authors":"Arilova A. Randrianasolo, A. Semenov","doi":"10.1057/s41299-024-00190-6","DOIUrl":"https://doi.org/10.1057/s41299-024-00190-6","url":null,"abstract":"","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-05-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141119875","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Navigating Misfit Feedback: The Role of Organizational Prestige in Early-Stage Recruitment 引导不合适的反馈:组织声望在早期招聘中的作用
IF 1.9
CORPORATE REPUTATION REVIEW Pub Date : 2024-05-18 DOI: 10.1057/s41299-024-00188-0
Thomas P. DePatie, Kevin P. Nolan, Brianna Billotti, Joseph Ha
{"title":"Navigating Misfit Feedback: The Role of Organizational Prestige in Early-Stage Recruitment","authors":"Thomas P. DePatie, Kevin P. Nolan, Brianna Billotti, Joseph Ha","doi":"10.1057/s41299-024-00188-0","DOIUrl":"https://doi.org/10.1057/s41299-024-00188-0","url":null,"abstract":"","PeriodicalId":47317,"journal":{"name":"CORPORATE REPUTATION REVIEW","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-05-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141125453","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信