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Qme-Quantitative Marketing and Economics最新文献

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From uniform to bespoke prices: Hotel pricing during EURO 2016 从统一价格到定制价格：2016年欧洲杯期间的酒店定价
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2023-07-27 DOI: 10.1007/s11129-023-09264-x
M. Nicolini, C. Piga, Andrea Pozzi
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引用次数: 0
Price commitment and the strategic launch of a fighter brand 价格承诺和战略推出一个战斗机品牌
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2023-07-01 DOI: 10.1007/s11129-023-09266-9
P. Jost
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引用次数: 0
Effect of search cost in the presence of search deterring informative advertising 搜索成本对信息性广告的影响
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2023-06-05 DOI: 10.1007/s11129-023-09265-w
Bikram P. Ghosh, Michael R. Galbreth
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引用次数: 0
Face/Off: The adverse effects of increased competition 面对:竞争加剧的不利影响
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2023-06-01 DOI: 10.1007/s11129-023-09262-z
Iman Ahmadi
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引用次数: 0
Price promotions, beneficiary framing, and mental accounting 价格促销，受益人框架和心理会计
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2023-03-10 DOI: 10.1007/s11129-023-09261-0
Geoffrey Fisher, Matthew McGranaghan, Jūra Liaukonytė, Kenneth C. Wilbur
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引用次数: 0
Shrinkage priors for high-dimensional demand estimation 用于高维需求估计的收缩先验
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2022-12-29 DOI: 10.1007/s11129-022-09260-7
Adam N. Smith, J. Griffin
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引用次数: 1
Non-linear pricing effects in conjoint analysis 联合分析中的非线性定价效应
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2022-10-13 DOI: 10.1007/s11129-022-09256-3
Yichun Liu, Jeff D. Brazell, Greg M. Allenby
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引用次数: 0
Price dynamics of Swedish pharmaceuticals 瑞典药品价格动态
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2022-10-08 DOI: 10.1007/s11129-022-09257-2
Aljoscha Janssen
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引用次数: 4
Vertical integration of platforms and product prominence 垂直整合平台，突出产品
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2022-07-15 DOI: 10.1007/s11129-022-09255-4
Morgane Cure, M. Hunold, R. Kesler, U. Laitenberger, T. Larrieu
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引用次数: 8
Distilling network effects from Steam 从蒸汽中提取网络效应
IF 1.9 4区 管理学
Qme-Quantitative Marketing and Economics Pub Date : 2022-06-16 DOI: 10.1007/s11129-022-09254-5
José Tudón
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引用次数: 1
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