Public Relations Inquiry最新文献

{"title":"“Recovery warriors”: The National Eating Disorders Association’s online community and rhetorical vision","authors":"Sarah A. Aghazadeh","doi":"10.1177/2046147X211014083","DOIUrl":"https://doi.org/10.1177/2046147X211014083","url":null,"abstract":"Mental health advocacy organizations play an important role in mitigating stigma and questioning the social norms that can create negative health outcomes. This essay explores how a U.S. advocacy organization attempted to facilitate shared meaning about a stigmatized health issue with its online community via rhetorical vision, or narrative that connects people in shared reality. Through the lens of symbolic convergence theory (SCT), a fantasy theme analysis of the National Eating Disorders Association’s (NEDA) social media messages and comments uncovered a recovery warrior metaphor that framed eating disorder recovery as a heroic journey. The analysis describes potential reasons why NEDA would attempt to foster a rhetorical vision informed by a warrior narrative, how it used warriors as a cue to facilitate vision, and the tensions within the community that expose the evolution and limitations of recovery warriors to constitute a rhetorical vision and community. Theoretical implications are offered at the intersections of public relations and SCT. These implications provide a roadmap for advocacy organizations attempting to build symbolic community and shared narratives online in the context of stigmatized health conditions while also interrogating organizational power to shape rhetorical visions.","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"11 1","pages":"103 - 119"},"PeriodicalIF":1.8,"publicationDate":"2021-05-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211014083","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44278135","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Silencing the virus? Government communication and MMR vaccination campaigns – the Australian case","authors":"Roumen Dimitrov","doi":"10.1177/2046147X211014078","DOIUrl":"https://doi.org/10.1177/2046147X211014078","url":null,"abstract":"In this paper I analyse a series of Australian MMR (measles-mumpsrubella) vaccination campaigns and policies from the last decade. Using the Bruno Latour’s Actor Network Theory (ATN), I locate human and non-human mediators – including the virus and vaccine – in the complex pro-vaccination alliance led by government campaigners. I identify the vaccine hesitant parents – a large group that ‘sits on the fence’ between the ‘vaccine confident’ and ‘vaccine refusing’ parents – as the main target of pro-vaccination campaigns. PR literature on pro-vaccination campaigns has applied ATN to the independence of the media as network agents. This paper contributes with the problematisation of several more actors such as the health workers, medical experts and the vaccine hesitant parents themselves. Even when they are keen members of a pro-vaccination network, they cannot be taken for granted. This is where understanding of stigma, silence and voice helps. To align their group interests and discourses, government should know how to communicate strategically – including how to communicate indirectly, avoiding stigma and keeping certain internal affinities and communicative distances intact. In conclusion, I make suggestions about strategic communication in pro-vaccination campaigns. Communication of statistical risks and side effects should be central. It is a winning strategy because it establishes a more credible balance between individual rights and collective obligations in achieving herd immunity. And mandating vaccination cannot replace communication. Research shows that legislating compulsory vaccination may have short-term and relatively small effects. They are almost negligible in the long run. Mandate may trigger compliance, but it also causes anger and mistrust. Mandating vaccine has negative side effects. It punishes with economic and cultural sanctions the socially disadvantaged, who are not active refusers. It also has the opposite effect on vaccine hesitant parents. It does not weaken but rather strengthens their resistance to the vaccine and pushes them to the lager of antivaxxers.","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"11 1","pages":"121 - 155"},"PeriodicalIF":1.8,"publicationDate":"2021-05-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211014078","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49293756","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Book review: Gareth Thompson, Post-Truth Public Relations: Communication in an Era of Digital Disinformation Jim Macnamara, Beyond Post-Communication: Challenging Disinformation, Deception and Manipulation","authors":"Kristin Demetrious","doi":"10.1177/2046147X211014969","DOIUrl":"https://doi.org/10.1177/2046147X211014969","url":null,"abstract":"","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"10 1","pages":"395 - 398"},"PeriodicalIF":1.8,"publicationDate":"2021-05-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211014969","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45613764","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"‘Unmentionable’ condoms vs. ‘glamorous’ pills: How the London Rubber Company tackled an image problem in 1960s Britain","authors":"Jessica Borge","doi":"10.1177/2046147X211014085","DOIUrl":"https://doi.org/10.1177/2046147X211014085","url":null,"abstract":"This article responds to a special call for papers on the subject of ‘Taboos in Health Communication: Stigma, Silence and Voice’ and presents the historic case study of the London Rubber Company, manufacturers of Durex condoms, who used PR techniques to undermine confidence in the oral contraceptive pill over 1961–1965. It is argued that continuities between the public discussion of birth control products between the 1960s and today can help practitioners to better understand the nature and uses of ‘fake news’, secrecy and transparency and the productive possibilities of rumour. It is written from the perspective of an empirical research historian with an interest in historical cases of PR relating to contraception, using a qualitative, chronological approach based on original archival research.","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"11 1","pages":"79 - 101"},"PeriodicalIF":1.8,"publicationDate":"2021-05-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211014085","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41432441","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Èèwọ̀ : Cultural issues mediating the coverage of maternal and child healthcare experiences in the Nigerian press","authors":"R. Adeniran, Ganiyat Tijani-Adenle, L. Oso","doi":"10.1177/2046147X211014072","DOIUrl":"https://doi.org/10.1177/2046147X211014072","url":null,"abstract":"Although the Nigerian government appears committed to improving maternal and child healthcare (MCH), studies consistently show high maternal and child mortality in the country. Studies have also shown that a lack of awareness about symptoms and their severity prevents women from seeking medical attention until complications arise. The media can help address these issues by enlightening and empowering the public with relevant information. Unfortunately, even when published, critical information (about MCH) are usually buried in statistics and within ‘authority interviews’ which may not attract the attention of the target audience or provide them with the relevant information they need to protect the lives of women and children during pregnancy and childbirth. This study presents results from a content analysis of MCH-related contents in four national newspapers for a 12-month period and also interviews with ten health editors about the coverage of MCH-related issues in the Nigerian press. Major findings are that health journalists use statistics and stakeholder interviews mainly in producing health contents in the press because cultural ideologies around secrecy/silence about MCH experiences, the fatalistic acceptance of unfavourable outcomes as destiny, as well as patriarchy, have consistently discouraged women (and men) from sharing their MCH experiences in the media. The study recommends that the media should avoid the sensationalisation of MCH experiences to encourage more people to share their stories. This is because including the positive and challenging experiences of individuals in MCH-related contents in the media provides the human-interest angle that can increase readership of health contents, thus empowering citizens with the information they need to get adequate care and also seek redress when such care is denied.","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"11 1","pages":"57 - 77"},"PeriodicalIF":1.8,"publicationDate":"2021-05-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211014072","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42012491","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Expanding the discussion on internal management of risk communication: A critique of the current risk communication literature","authors":"Laura L. Lemon, Matthew S. VanDyke","doi":"10.1177/2046147X211014086","DOIUrl":"https://doi.org/10.1177/2046147X211014086","url":null,"abstract":"The purpose of this paper is to build from the infrastructural approach to risk communication, rethink the internal management of risk communication, and critique the current literature’s discussion of how risks emerge, the role of the risk communication manager, and the decentralization of the risk communication function. Some of the risk communication literature is too general in terms of recognizing the nuance of the locus of risk, and the role(s) of stakeholders and communicators, which limit understanding that could extend and enrich current risk communication literature. In doing so, the conceptualization of where risk may occur broadens and research-based recommendations are developed from varied contexts to offer specific guidelines for future research to better understand the role of “internal” in risk communication and its practice. All of these points are not to diminish previous risk communication scholarship, but rather to refine and complement the current understanding so the management and communication of risk continues to enhance society as a whole.","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"10 1","pages":"377 - 394"},"PeriodicalIF":1.8,"publicationDate":"2021-05-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211014086","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42051789","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"When public relations can heal: An embodied theory of silence for public communication","authors":"Cristina Archetti","doi":"10.1177/2046147X211014095","DOIUrl":"https://doi.org/10.1177/2046147X211014095","url":null,"abstract":"This article extends the conceptualization of silence in public relations beyond strategic communication. It develops a new theoretical framework to explain the mechanisms through which suffering and pain felt inside the body translate into silence, exclusion from public debate, and communication gaps in health communication. This happens through intermediate steps that involve, among others, the role of the media in the narrative construction of the body and the self. This framework advances an understanding of public relations oriented towards civil society and is based on the empirical case study of involuntary childlessness (i.e. not having children not by choice): even in the age of ubiquitous communication, despite affecting about 25% of the adult population of virtually all developed countries, this issue is shrouded in taboo and seldom heard of. The analysis makes the case for a more material, indeed embodied, approach to conceptualizing silence in public relations.","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"11 1","pages":"37 - 56"},"PeriodicalIF":1.8,"publicationDate":"2021-05-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211014095","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47165006","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Editorial","authors":"N. Almiron","doi":"10.1177/2046147X211018002","DOIUrl":"https://doi.org/10.1177/2046147X211018002","url":null,"abstract":"","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"10 1","pages":"133 - 137"},"PeriodicalIF":1.8,"publicationDate":"2021-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211018002","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47013180","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Including the animal standpoint in critical public relations research","authors":"N. Almiron, Laura Fernández","doi":"10.1177/2046147X211005368","DOIUrl":"https://doi.org/10.1177/2046147X211005368","url":null,"abstract":"In this paper we argue that adopting critical animal studies perspectives in critical public relations can not only be very fruitful, but that it is also a necessity if the aims of the latter are to be achieved. To this end, this text introduces the challenges and opportunities that the field of critical animal studies brings to critical public relations studies. First, a short explanation of what critical animal studies is and why it can contribute to critical public relations studies is provided. Then the main fields of research where this contribution can be most relevant are discussed, including ethics, discourse studies and political economy. The final aim of this theoretical paper is to expand research within the field of critical public relations by including a critical animal studies approach. Eventually, the authors suggest that embracing the animal standpoint in critical public relations is an essential step to furthering the study of power, hegemony, ideology, propaganda or social change and to accomplishing the emancipatory role of research.","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"10 1","pages":"139 - 161"},"PeriodicalIF":1.8,"publicationDate":"2021-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211005368","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42583385","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"“We’re not treated equally as Indigenous people or as women”: The perspectives and experiences of Indigenous women in Australian public relations","authors":"Treena Clark, Shannan Dodson, Nancia Guivarra, Yatu Widders Hunt","doi":"10.1177/2046147X211005358","DOIUrl":"https://doi.org/10.1177/2046147X211005358","url":null,"abstract":"This paper argues that the public relations sphere needs to have better understanding and more representation and acknowledgment of Indigenous women’s contemporary experiences and contributions. Indigenous Australian women experience multiple oppressions, such as Eurocentric and patriarchal control and, within the broader areas of Indigenous, women’s, and feminist public relations scholarship, their voices are largely absent. To address these issues, this paper, based on Indigenous women’s standpoint theory and an Indigenous yarning method, presents the narratives of five Aboriginal and Torres Strait Islander women employed in public relations. These narratives reflect experiences of marginalization by the Australian mainstream culture of whiteness and patriarchy; they also suggest the incidence of work induced mental distress for the women participants. This study of female Indigeneity within public relations aims to promote understanding of intersectional identities, the long-term effects of whiteness and racism, and may suggest how public relations can play a role in decolonizing efforts.","PeriodicalId":44609,"journal":{"name":"Public Relations Inquiry","volume":"10 1","pages":"163 - 183"},"PeriodicalIF":1.8,"publicationDate":"2021-04-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/2046147X211005358","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49433904","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}