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Poetik und Poesie der Werbung最新文献

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Zwischen Körper und Kapital. Erzählte und erzählende Werbung in Richard Powers Gain 身体和身体之间?他在Richard power餐厅做广告
Poetik und Poesie der Werbung Pub Date : 2017-12-31 DOI: 10.14361/9783839438268-005
Ricarda Menn, Martina Allen, Ruth Knepel
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引用次数: 0
Gedichte, so wirksam wie Werbeslogans. Poesie, Werbung und Innovation 诗，和广告一样有效。诗，广告和创新
Poetik und Poesie der Werbung Pub Date : 2017-12-31 DOI: 10.14361/9783839438268-002
B. Nickel, Martina Allen, Ruth Knepel
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引用次数: 0
Das U(h)rverständnis von Mann und Frau – oder: Die inszenierte „Breitbeinigkeit“ geht in Serie. Zur Komik in der Werbeserie am Beispiel der Uhrenmarke IWC U(h)对男人和女人的理解又上了连续剧《常见的共识》。比如IWC钟表品牌的广告系列
Poetik und Poesie der Werbung Pub Date : 2017-12-31 DOI: 10.14361/9783839438268-008
C. Sassen, Martina Allen, Ruth Knepel
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引用次数: 0
Poetik der Provokation. Lars von Trier und die Werbung 挑衅的诗意Lars拍摄特里尔和广告片
Poetik und Poesie der Werbung Pub Date : 2017-12-31 DOI: 10.14361/9783839438268-006
Frederike Felcht, Martina Allen, Ruth Knepel
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引用次数: 0
Einleitung
Poetik und Poesie der Werbung Pub Date : 2017-12-31 DOI: 10.1515/9783839438268-001
Martina Allen, Ruth Knepel
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引用次数: 0
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