U(h)对男人和女人的理解又上了连续剧《常见的共识》。比如IWC钟表品牌的广告系列

{"title":"U(h)对男人和女人的理解又上了连续剧《常见的共识》。比如IWC钟表品牌的广告系列","authors":"C. Sassen, Martina Allen, Ruth Knepel","doi":"10.14361/9783839438268-008","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":445181,"journal":{"name":"Poetik und Poesie der Werbung","volume":"4 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2017-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Das U(h)rverständnis von Mann und Frau – oder: Die inszenierte „Breitbeinigkeit“ geht in Serie. Zur Komik in der Werbeserie am Beispiel der Uhrenmarke IWC\",\"authors\":\"C. Sassen, Martina Allen, Ruth Knepel\",\"doi\":\"10.14361/9783839438268-008\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":445181,\"journal\":{\"name\":\"Poetik und Poesie der Werbung\",\"volume\":\"4 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2017-12-31\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Poetik und Poesie der Werbung\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.14361/9783839438268-008\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Poetik und Poesie der Werbung","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.14361/9783839438268-008","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}