{"title":"El fenómeno José María García: publicidad de radio deportiva española en prensa (1972-1981)","authors":"Samuel García-Gil, Pablo Berdón-Prieto","doi":"10.33732/ixc/11/01elfeno","DOIUrl":"https://doi.org/10.33732/ixc/11/01elfeno","url":null,"abstract":"From 1972 to 1981, José María García succeeded in the sports programming on the Spanish private radio network Cadena SER. His investigative, reporting journalism and his polemic style gave him a huge audience, advertising incomes and impact, which created a «García phenomenon» (Díaz, 1995: 346; Alcoba, 2005: 170) concerning «the most famous journalist in Spain» (Ferrer, 2016: 101). This paper analyses how his popularity was reflected in the advertisements paid by SER in the generalist daily journals, as well as if the García trademark generated differences on the advertising strategy of SER comparing to the other radio stations’ sports offers. Eighty-five ads were found from five different networks (SER, RNE, RCE, Radio Intercontinental and Radio España de Madrid) in Diario 16 and ABC. A denotative, connotative and strategic analysis sheet was applied to the corpus of the study, as well as a qualitative focus, to find the distinctive features of each one. The results show that, although some other private stations followed a personality-driven strategy, the public image of radio star García was used by SER to attract the listeners, but with a more significant prominence in the promotion of his regular programming rather than the broadcasting of live events.","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2021-01-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74804721","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Guía Marca: cambio y regularidades en un cuarto de siglo (1995-2020)","authors":"Jorge Chenovart González","doi":"10.33732/ixc/11/01guiama","DOIUrl":"https://doi.org/10.33732/ixc/11/01guiama","url":null,"abstract":"This research article analyzes the trajectory of the annual publication Guía Marca de la Liga de Fútbol Profesional during its twenty-five years of publication. In order to comprehend the essential changes that have made it an informative icon, the different stages of production have been studied, from both quantitative and qualitative dimensions, through the contents that have acquired prominence: formal aspects such as covers, headlines, paging, as well as an informative analysis of the different statistical analyses, professional football and lower categories, national teams and women's football. As a result of its success in its early years, it became the sports guide par excellence; a fact that maintains it to this day, adapting to the possibilities offered by paper publications. In the field of football documentation, few publications maintain a copy that offers more than four hundred pages each year and in a paper format; a transcendental fact in the present digital context that places it as a journalistic and informative reference.","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2021-01-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82216150","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Adaptaciones en la realización televisiva del deporte en directo por la COVID-19","authors":"Joaquín Marín-Montín","doi":"10.33732/ixc/11/01adapta","DOIUrl":"https://doi.org/10.33732/ixc/11/01adapta","url":null,"abstract":"The emergence of the COVID-19 has affected Live TV content production. Televised sporting events have changed competitions calendars and the return has been conditioned by the evolution of the pandemic. In most cases, the presence of the public is not allowed on sports grounds. Major sporting events have been modified in their television coverage subject to the provisions of health authorities. The purpose of this article is to examine the adjustments made in the television production from a representative group of sporting events during the development of the health crisis. It also aims to identify how the innovations brought influence the audiovisual process of contents. An applied methodology was based on the case study. The purpose of this is to take as a reference two specific cases of television adaptations: European football and NBA competitions. Regarding the analysis of the selected data, they were examined from the elements that make up the grammar of television production applied to sports. The results obtained indicate how the integration of innovations during TV broadcasting of major sports events allowed to enhance the audience experience, especially due to the increase in virtual resources","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2021-01-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79446471","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Ignacio Aguaded, Bárbara Castillo-Abdul, Luis M. Romero-Rodríguez
{"title":"Educomunicación y media literacy: Espacios de referencia en divulgación científica y académica en español","authors":"Ignacio Aguaded, Bárbara Castillo-Abdul, Luis M. Romero-Rodríguez","doi":"10.33732/IXC/10/03EDUCOM","DOIUrl":"https://doi.org/10.33732/IXC/10/03EDUCOM","url":null,"abstract":"The present research carries out a detailed review of the main spaces for disseminating research on educommunication and media literacy in the Iberoamerican space, taking as a reference high impact journals (JCR/Scopus), publications in emerging indexes (ESCI), historical publications of recognized trajectory and congresses of international reference. In the field of high-impact scientific journals, there is evidence of reduced space for publication in Spanish, which results in high rejection rates. Nevertheless, some journals of the Emerging Sources Citation Index (ESCI) have improved their relative positioning, taking the baton from the educommunication thematic. Likewise, some historical publications of communication and education are reviewed, such as Comunicar Journal, a specialist in the subject, Chasqui Journal, Estudios Venezolanos de la Comunicación, Contratexto and Comunicação & Educação, some of them with more than 50 years of existence. It concludes with a list of the leading international congresses on the subject of education and communication, to offer, in short, a kind of mapping on the spaces of dissemination of this topic in Spanish.","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85330370","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Estudio del comportamiento de consumo del surfista español. Una aproximación desde la perspectiva profesional","authors":"Paloma Sanz-Marcos, Gloria Jiménez-Marín","doi":"10.33732/IXC/10/01ESTUDI","DOIUrl":"https://doi.org/10.33732/IXC/10/01ESTUDI","url":null,"abstract":"This article analyzes the practice and consumption of surfing in Spain in order to broaden the study of the Spanish surfer from a consumption perspective. Through a methodology of qualitative approach based on the realization of a panel of experts with the eight most representative managers of Spanish surfing brands and the celebration of four focus groups integrated by Spanish surfers, it is intended to know if both the practice as the consumption of this activity implies some kind of social implication in its condition as a space for collective identification. The results indicate that, although it is a fully socially developed sport, there is no evidence that its practice motivates or strengthens social ties between Spanish surfers.","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78494042","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
J. Segarra-Saavedra, V. Tur-Viñes, T. Hidalgo-Marí
{"title":"Género y perfil en las autorías y colaboraciones de Revista Mediterránea de Comunicación (2010-2019)","authors":"J. Segarra-Saavedra, V. Tur-Viñes, T. Hidalgo-Marí","doi":"10.33732/IXC/10/01GENERO","DOIUrl":"https://doi.org/10.33732/IXC/10/01GENERO","url":null,"abstract":"A descriptive and retrospective study is presented, from a gender perspective, focusing mainly on the profile of authorship but also on that of collaborators of the Mediterranean Journal of Communication (RMC) during its 10 years of existence. The objective is to make visible the relevance, role and contribution of women to knowledge in the field of Communication. The sample: 414 authors of 238 articles and 30 coordinators of 17 monographs are analyzed. Dimensions and variables: sociodemographic profile (name, surname and gender), institutional profile (institution and geographical origin), researcher (title, language/s, abstract and PhD degree), Google Scholar profile (citations, H index and H-10 index) and presence in Orcid. Results: the woman acquires protagonism, both as author of articles (production role) and coordinator of monographs (organization role) but men are more cited than women (leadership role).","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89800819","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Recursos periodísticos en la construcción del relato sobre las consecuencias de la crisis económica en la población","authors":"Concepción Gómez-López, Pilar García-Soidán","doi":"10.33732/ixc/10/02recurs","DOIUrl":"https://doi.org/10.33732/ixc/10/02recurs","url":null,"abstract":"The current research studies the use of some tools, in the discourse elaborated by the press, to report the effect of the first crisis of the 21st century in the Spanish population. This aim has been developed from the corpus created with the informative pieces published in the most influential newspapers in a Spanish city (Vigo), of strategic importance for the economy of its surroundings, whose model could be extrapolated to other cities with similar characteristics. The period under study (from September 2009 to July 2011) was determined by considering two events that had a significant effect on the economic crisis affecting the considered region. Within this period, the sample was created from the informative pieces published on the 23 weeks selected for the current research, which fulfilled the criteria established for the search. With the resulting data, an exploratory analysis has been carried out to determine the use of the following resources: presence on the front page, journalistic genre and accompaniment of photographs or other graphic elements. The results of this study have also been used to inquire about the effects of the crisis itself on the media and their influence on the message transmitted.","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73902069","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"¿Por qué y para qué la Comunicación Popular? Apuntes sobre pueblo, subjetivación y política","authors":"Moisés Valenzuela-Saavedra","doi":"10.33732/ixc/10/02porque","DOIUrl":"https://doi.org/10.33732/ixc/10/02porque","url":null,"abstract":"This essay proposes, with the limitations of those who analyze such a live phenomenon, some ideas that could help to clarify the scope of Popular Communication and the importance of its political activity as a precondition. For this, it reflects about the notions of people and the popular, the subjectivation processes and the connection that between them set the popular communication activities, considering them essential practices for the societies to pursue their democratic ideals. This paper is based on the idea of Popular Communication as a conflictive activity whenever, through the installation of counter-speech that confront an institutional, professional and ideological communicative officiality, the configuration of the public space is being questioned and disputed with the dominant processes of identification, allowing the existence of disagreement and, in the end, making politics possible. It is not a description of Popular Communication, much less an enumeration of its cons-tituent elements: rather it is an attempt to defend the place that it must occupy in our society and in the common space.","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82325927","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"UM PERCURSO PARA ESBOÇAR O ‘NOVO INTELECTUAL’ QUE SE FAZ NECESSÁRIO NO JORNALISMO CONTEMPORÂNEO","authors":"B. Marocco","doi":"10.33732/IXC/10/02UMPERC","DOIUrl":"https://doi.org/10.33732/IXC/10/02UMPERC","url":null,"abstract":"This text intends to elaborate a theoretical path for the constitution of the figure of the ‘new intellectual’, proposed by Gianni Vattimo, with his association with the actions of three reporters. Eliane Brum, Alexandra Lucas Coelho and Adriana Mabilia adopted, inside and outside the media, another mode of journalistic objectification; positioning themselves as critiques of journalistic practices, as opposed to the ‘intellectual journalists’ identified by Bourdieu. They provide evidence of this figure in the production of the ‘reporter's book’, where they analyze their field, questioning the principles and giving evidences that with this action they undertake a movement of individualization deviating from the collective authority prevailing in the disciplinary regime of journalism and expressing a desire not to conform to the norms and political will of others.","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80372333","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A vida propagada na TV: ressignificaçoes de temáticas e consumo no cotidiano de jovens da periferia da amazonia brasileira","authors":"Cláudia María Arantes de Assis, Roberta Scheibe","doi":"10.33732/IXC/09/03AVIDAP","DOIUrl":"https://doi.org/10.33732/IXC/09/03AVIDAP","url":null,"abstract":"This article reflects how young people re-signify their multicultural perceptions using television as a medium. This occurs from the daily life in which they are immersed and from the society and media they are part of. This is studied from two researches conducted in the Brazilian Amazon, one nationally and the other locally, more specifically in a peripheral area of the capital of Amapa, Macapa. The research in the peripheral area took place in 2014 and hints, in this article, new problematizations and analytical dimensions that converge on the imperatives of television consumption and their social, cultural, economic and technological contexts. This text is based on different theoretical frameworks, notably Martin-Barbero’s, Clifford Geertz’ and Stuart Hall’s, which provide tools to analyse the use of media in front of the specific young audience in the Amazonian context.","PeriodicalId":42249,"journal":{"name":"Index Comunicacion","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-01-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73708699","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}