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Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth最新文献

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I Am Standing; No, I Do Not Use Grecian Formula; No, I Am Not an International Grad Student: An Essay in Appreciation of Jag Sheth 我站着;不，我不用希腊公式;不，我不是国际研究生:一篇关于贾格·谢斯的欣赏文章
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n43
Terry Clark, Martin Key
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引用次数: 0
Environmental Sustainability Innovations, Sustainability Stakeholders and the Triple Bottom Line 环境可持续性创新、可持续性利益相关者和三重底线
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n7
Rajan Varadarajan
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引用次数: 2
Daring to Understand and Change Thinking 勇于理解和改变思维
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n2
G. Zaltman
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引用次数: 0
Customer Journey Modelling: An Integrated Approach to Quantify the Importance, Contribution and Efficiency of Paid, Owned and Earned Media 客户旅程建模:一种综合方法来量化付费、自有和免费媒体的重要性、贡献和效率
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n16
Joann Sciarrino, J. Friedman, T. Kirk, K. Kitchings, John Prudente
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引用次数: 1
The Historical Roots of Marketing's Badge of Infamy 市场营销的耻辱徽章的历史根源
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n6
R. Winsor, D. Stewart
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引用次数: 3
A Personal Tribute to Jagdish Sheth for His 80th Birthday 在贾格迪什·谢斯80岁生日之际，我向他致敬
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n49
G. Day
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引用次数: 0
Jag the Compassionate Master Academic 捷格慈悲大师
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n53
Ajay K. Kohli
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引用次数: 0
Some of My Background with Jagdish Sheth 我和贾格迪什·谢斯的一些背景
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n51
T. Hult
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引用次数: 0
Increasing Marketing's Impact: Making Everyone a Marketer 增加营销的影响:让每个人都成为营销人员
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n17
E. Leonard, Neil Bedwell, N. Roth
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引用次数: 0
The 4 as of Marketing Framework and Social Network Platforms 4 .营销框架与社交网络平台
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n22
Tarique Newaz, D. Arnett, M. Dass
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引用次数: 0
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