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Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth最新文献

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The Contextual Nature of Value in Use 使用中价值的语境性质
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n20
M. Kleinaltenkamp, Dimitri Dekanozishvili
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引用次数: 4
Practical Tools and Frameworks for Customer Management in Business Marketing 商业营销中客户管理的实用工具和框架
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n25
D. Bowman
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引用次数: 0
Interactivity and International Business 互动与国际商务
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n26
H. Håkansson, I. Snehota
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引用次数: 2
Envisioning Marketing Advances in an Era of Disruptions: A Bottom-up Perspective from Subsistence Marketplaces 颠覆时代的营销进步展望:来自生存市场的自下而上视角
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n3
M. Viswanathan
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引用次数: 0
Jagdish Sheth: Scholar, Innovator, Mentor and Philanthropist 贾格迪什·谢思:学者、创新者、导师和慈善家
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n59
A. Payne
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引用次数: 0
A Tribute to Jag Sheth: An Extraordinary, One-of-a-Kind Career 致敬Jag Sheth:一个非凡的，独一无二的职业生涯
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n52
S. Hunt
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引用次数: 0
Modelling Choice of Multiple Items 多项目的建模选择
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n35
V. Rao
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引用次数: 0
The Two Stars of Marketing Analytics: Automated and Directed Systems 营销分析的两颗星:自动化和定向系统
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n34
A. Rangaswamy
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引用次数: 0
Customer Centricity in the Digital Age: Rediscovering Value 数字时代以客户为中心:重新发现价值
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n19
G. Shainesh
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引用次数: 11
Harnessing Disruptions for Marketing Strategies 利用扰乱营销策略
Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Pub Date : 1900-01-01 DOI: 10.4135/9789353287733.n13
R. Batra
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引用次数: 0
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