Proceedings of the 2nd International Media Conference 2019 (IMC 2019)最新文献_第2页

Communications Strategy PT. Taspen Branch Mataram for Implementation of Public Service 通信策略PT. Taspen分部马塔兰公共服务实施

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.040

Yulanda Trisula Sidarta Yohanes

{"title":"Communications Strategy PT. Taspen Branch Mataram for Implementation of Public Service","authors":"Yulanda Trisula Sidarta Yohanes","doi":"10.2991/assehr.k.200325.040","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.040","url":null,"abstract":". PT. Taspen is BUMN company engaged old age savings insurance for the state civil apparatus. Products owned by PT. Taspen not oly old age insurance, Taspen also introduce new product, namely Taspen Scholarship and Taspen Dwiguna Sejahtera. This study aims to assess the communication strategy practiced by employees for implementation of public services on the company's new products. The method used in this research is focus group discussion, observation, and documentation, as well as post test involving all employees of PT. Taspen to practice communication in introducing new products. This method shows outsiders as a medium of communication participant presentation to be able to demonstrate the communication skills of participants in dealing with various client characters. Based on the results of research using FGD, observation, documentation, post-test, strategic communication conducted by employees of PT. Taspen in relations with clients to do public speaking activities through several shelves, such as making personal contact by conducting personal communication before starting to introduce product, representing each group, showing readiness in explaining material, seeking complaints about the product Expected by representatives each group, the flexibility of communication participants by answering questions from the target, as well as the results of post tests about the marketing communication strategies carried out by the employees. Post-test results show about the increase of knowledge for marketing communication strategy by 27 employees.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"199 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133810306","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Effectiveness of Using 2D Animation Video with Live Shoot Motion Graphic 使用2D动画视频与实时拍摄运动图形的有效性

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.011

Fandy Neta, Rina Yulius, M. Nasrullah

{"title":"Effectiveness of Using 2D Animation Video with Live Shoot Motion Graphic","authors":"Fandy Neta, Rina Yulius, M. Nasrullah","doi":"10.2991/assehr.k.200325.011","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.011","url":null,"abstract":"Programming is not just about writing programs that are \"as long as they are\", \"as long as they can run\", \"as long as they can deliver the results they expect\". Programming requires good methods, techniques, and methodologies so that the written program is an effective program. It is true that many people can make programs, but only a few can program properly. In current technological developments, Algorithms play an imperative part in the field of programming. Especially in the lectures of the Department of Informatics, its relationship is strong with its specific algorithmic programming for students of Multimedia Engineering and Network Study Program. An understanding of algorithms is needed so that it can make the program more effective and efficient. To be able to help students understand the Algorithm and programming material, suitable learning media are important. Media that can be used are 2D Animation Video and Live Shoot Motion Graphic. Given the development of learning media in the form of 2D Animation Video and Live Shoot Motion Graphic that can help students understand the concepts of Algorithms and Programming, it is necessary to conduct research related to testing the effectiveness of learning. This study compares the effectiveness of the use of 2D Animation Video with Live Shoot Motion Graphic on the first-semester student of Multimedia Engineering and Network, Politeknik Negeri Batam. The results of this study indicate that learning using 2D video with live shoot motion graphics is relatively better than learning using power-point.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"59 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132352083","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

International Business in Tourism: Media Promotion Perspective in Industry 4.0 国际旅游商务:工业4.0下的媒体推广视角

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.033

S. Hartati, A. Bajari, Rukmi Juwita

{"title":"International Business in Tourism: Media Promotion Perspective in Industry 4.0","authors":"S. Hartati, A. Bajari, Rukmi Juwita","doi":"10.2991/assehr.k.200325.033","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.033","url":null,"abstract":"In this era, technologies are fundamental to doing business. The role of technologies in business communications is expanding, and it offers many opportunities. Not only it creates impacts on the internal matters to business, but it also helps to develop social, political, and economic environments. Many technologies internet that is using to promote the business or collaborate with the other platform business. Social media has become one amongst the most-used channel both for private and business communication since the start of this decade, but its various sides might not use within the same manner as individual usage, while for business or company purposes, it becomes a tool to develop the tourism sector. This study aims to know and how the tourism industry business today is in anticipating competition in industry 4.0, how the tourism industry doing business communication, and the media tourism industry to promote business. The tourism industry is the world's largest economic sector, which contributes 10,4% to global GDP. Three hundred thirteen million jobs or 1/10 jobs in the world supported by the travel and tourism industry, this is equal to 9,9 % of global employment and 1/5 of all global net jobs created in last decade have been within the travel and tourism sector (World and Tourism Council,2018 p.3). The tourism industry is an industry that has a positive impact on improving the economy of countries. In addition to creating employment in the tertiary sector, the tourism industry often promotes growth in the primary and secondary industries regarded as the multiplier effect. Increasing the tourism industry will create new entrepreneurs and a new workforce, and often see as a promotion media used by the tourism industry. To achieve these objectives, the writers use a qualitative methodology by collecting the data from primer and secondary data. This research addressed how the tourism industry can exist in industry 4.0 by using the key reveal determinants found in the","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"58 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126372708","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Determinants of Fear of Demographic Changes and the Tendency to Spread Viral News Among Millennials 对人口变化的恐惧的决定因素和在千禧一代中传播病毒新闻的趋势

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.023

M. Abdullah, Alim Syariati

引用次数: 1

The Dynamics of Development Communication (A Case Study: Community-Based Participatory Development Program (P3BK) Government of Bekasi City) 发展传播的动力(以社区参与式发展项目(P3BK)为例)

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.003

Akbar Prasetyo, Choirul Fajri

{"title":"The Dynamics of Development Communication (A Case Study: Community-Based Participatory Development Program (P3BK) Government of Bekasi City)","authors":"Akbar Prasetyo, Choirul Fajri","doi":"10.2991/assehr.k.200325.003","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.003","url":null,"abstract":"P3BK is a program created by the Government of Bekasi City in order to improve the welfare of community through the development that is carrying out on community participation. communication and coordination are the important factors of the successful implementation of P3BK, so that the Government can handle the various obstacles. This research examines the dynamics of development communication that occurs in the implementation of P3BK. This research is using the descriptive qualitative method based on case studies. The data analyzed are the result of interviews, observations and documentation aimed to understand and describing the dynamics of the development communication from the government of Bekasi City through the implementation of P3BK. The result showed that communication in the implementation of P3BK conducted by BKM as the sole implementing agency appointed directly by the Government of Bekasi City is very dynamic. Although facing various obstacles in the process, the implementation of P3BK in Bekasi City continues to run well. BKM carries out internal and external communication through a variety of activities, such: Musrenbang, visit of BKM Bekasi City forum, distribute leaflets of development realization, etc. In addition, BKM’s communication efforts in increasing public’s participation succeed making the public to be actively involved in the implementation of P3BK.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114847058","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

The Influence of Political Communication Toward Public Opinion About the Victory of the Regent and Vice of the Regent of Tulungagung 政治传播对土伦加贡摄政胜利与摄政失败舆论的影响

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.010

Erna Sugiarti, P. Ruliana, Irwansyah

{"title":"The Influence of Political Communication Toward Public Opinion About the Victory of the Regent and Vice of the Regent of Tulungagung","authors":"Erna Sugiarti, P. Ruliana, Irwansyah","doi":"10.2991/assehr.k.200325.010","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.010","url":null,"abstract":". The problem in this study is the development of the issue of the elected regent of Tulungagung, Syahri Mulyo, who was declared a corruption suspect by the Corruption Eradication Commission for accepting bribes related to road infrastructure development projects, and then came public opinion that was controversial. The purpose of this study was to find out and explain the influence of communication politics of public opinion about the victory of the Regent and Deputy Regent of Tulungagung. The theory of political communication is used from Dan Harold D Lasswell, developed by Dan Nimmo into elements of political communication and to measure public opinion the ABCs of Attitude theory put forward by D.W Rejecky. The approach used in this research is quantitative using survey research methods, with the intention of analyzing and explaining the causal effects between variables through hypothesis testing. The population in this study are all residents of Tulungagung Regency who are at least 17 years old or already have a KTP or are married. While the number of samples involved 400 respondents. Data collection is done by direct interviews with respondents through questionnaires, field observations, documentation and literature and internet studies in order to obtain relevant information and data. Data analysis uses simple regression analysis to determine the effect of political communication on public opinion. The results showed that there was a strong influence of political communication on public opinion about the victory of the Regent and Deputy Regent of Tulungagung. The findings in this study are interpersonal communication and public belief, if one day Syahri Mulyo will be re-elected as regent of Tulungagung Regency","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125073671","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Luweng as a Traditional Cultural Heritage 鲁翁作为传统文化遗产

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.022

Koniherawati

{"title":"Luweng as a Traditional Cultural Heritage","authors":"Koniherawati","doi":"10.2991/assehr.k.200325.022","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.022","url":null,"abstract":"The culinary culture that is constantly developing in various countries and regions cannot be separated from the existence of a cooking culture that is unique. In Indonesian traditional cooking culture, there is a cooking tool called luweng. Luweng made from clay is a specifically of kitchenware that can be considered of the most traditional types of pottery, it does not need the process of firing. The existence of pottery was brought to life by human civilization, where during the times ancient humans were not nomadic, to live farming, then began to create necessary equipment. Cooking, eating and drinking utensils were made using natural materials found in surroundings. Clay being the main source of earthenware exemplifies the simplicity and sensitivity humans show to nature for survival. Luweng is a traditional cooking stove is very interesting and fascinating especially to show the local genius of ancient humans. Luweng is used by rural communities to cook using wood or dry twigs as fuel. Its simple shape consists of rectangles with several holes at the top that are made according to the heat generated. Special ancestors skills passed down from generation to generation are transfer of knowledge in the traditional education culture. Furthermore, this research will find the unique functions of Luweng that are still used by rural communities at the countryside in Indonesia, are artifacts in traditional culture that still survive in this modern technology era. This paradox although is very interesting to have been criticized, and proven to have inspired writers when ideating installation art concepts. Through this research and artwork are expected to become a track record and a new knowledge for young to learn about history; particularly on cooking tools and traditional culture.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126728453","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0